Directed by Ning Hao, starring Wang Bo and Xu Zheng, the box office of Xinhua Road has been singing all the way since its release on September 30, and the box office swallowed 6.3 billion in 7 days of the National Day alone, and the box office of a single film exceeded the total box office of last year's National Day file, plus the income of 1.3 billion on September 30, the box office income of the film after the National Day holiday has reached 76.1 billion.

In the second week of its release, the film still stepped on the accelerator and moved forward at high speed, quickly breaking through the 900 million yuan mark and winning the mainland box office champion last week.

At the same time, the film also ranked third on this year's provisional annual list, second only to Transformers 4 and Journey to the West: Havoc in Heaven, and also ranked fourth among domestic films in history.

In fact, the film broke through the 1 billion yuan mark, Lin Xiaoguang didn't feel it, the only thing he regretted was that the investment share of the light and shadow company was a little small.

Judging from this week's box office and new film scheduling, although there are films such as Waiting for One Coffee, Blue Bones and Tropic of Cancer to be released this week, it does not have much impact on the film schedule of Xinhua Road, and the film schedule is still second only to the Guardians of the Galaxy, ranking second, and the number of films scheduled remains above 20.

If nothing else, this week's film may surpass the 104.6 billion yuan of Journey to the West's Havoc in Heaven and rank among the top three in the history of Chinese film box office, second only to Lin Xiaoguang's Journey to Thailand and Stephen Chow's Journey to the West.

In other words, the movie was able to achieve such results, not only the main creators, but even investors such as Lin Xiaoguang couldn't stop laughing.

Although Lin Xiaoguang only accounted for 5 of the investment share this time, so far, after removing the cost and origin, as well as the theater share, Lin Xiaoguang can probably get a box office profit of about 20 million.

Although it is not as good as Ning Hao, as well as Huang Bo and Xu Zheng, the main creators, Lin Xiaoguang is just purely investing money this time, and he did not spend too much time and energy on this movie, which can be regarded as lying down and earning money.

Of course, this also reflects from the side, actors such as Huang Bo and Xu Zheng bring money into the group, or the actors do not receive remuneration, and their income only depends on the benefits of box office sharing.

In this way, the actor will not only not lose money, but may also make a lot of money because of it, which is simply a hundred profits without a child.

This also made Lin Xiaoguang make up his mind that if he takes over a movie or a TV series as an actor in the future, he must bring capital into the group, or not receive remuneration and become an investor.

October 20th.

On the eve of the pretender's start-up, Hou Hongliang came to Shaojing to discuss with Lin Xiaoguang face-to-face.

According to Hou Hongliang's meaning, he originally planned to make the pretender a small and medium-cost production with an investment of 30 million, and the return on sales of more than 60 million yuan could achieve an ROI of 100.

Later, in the process of preparation, Hou Hongliang found that only with additional investment could he meet the standards satisfactory to the director in terms of actors and production, so the investment doubled, and Noon Sunshine decided to invest 60 million yuan to shoot the play The Pretender.

Speaking of noon sunshine, we can't fail to mention Shandong Film and Television Media Group, which is the familiar "Mountain Shadow", and there is an inextricable relationship between the two.

It may not be clear to everyone that Hou Hongliang, the boss of Noon Sunshine, used to be the general manager of Mountain Shadow.

In August 2011, Noon Sunshine was officially established, and at first it was just a post-production company, which can be regarded as a studio of Mountain Shadow.

The company's initial shareholders were the three directors of Shanying, Kong Sheng, Li Xue, and Sun Molong, until the beginning of 2013, when Hou Hongliang left Shanying and joined Noon Sunshine, and the company was transformed into an independent production company.

After Hou Hongliang set up his own door, Noon Sunshine set the tone of the producer-centered system, that is, from that time on, Hou Hongliang and Lin Xiaoguang jointly filmed the drama Lang Xie Bang.

This time he came to Shaojing, Hou Hongliang's purpose is also very simple, that is, he hopes that Lin Xiaoguang can bring capital into the group and take the risk of investment together.

After all, it is the early stage of entrepreneurship, and the funds of Noon Sunshine will definitely be relatively tight, and Hou Hongliang does not dare to be too nonsense, not that he lacks the 60 million funds, but as a businessman, in line with the principle that eggs cannot be put in the same basket, the risk of the project is minimized as much as possible.

And Lin Xiaoguang has always been cheerful, as long as it is a project that he is optimistic about, within the scope that he can accept, he will be willing to join the investment.

After Hou Hongliang expressed his intentions, Lin Xiaoguang asked him directly: "Hou Dong, tell me frankly, how much money does this drama need?"

Hou Hongliang made a gesture of "6" and said to Lin Xiaoguang: "60 million, we injected 20 million into Noon and Shanying respectively, adding up to 40 million, which is 20 million short of you." ”

Everyone knows that the production cycle of movies and TV series is different, and 60 million to shoot a TV series is really a big production in our country.

Even if Lin Xiaoguang is confident in the quality of the filming of Noon Sunshine and Mountain Shadow, he will be more or less worried about the profitability of the pretender's play.

Although over the years, Lin Xiaoguang has earned nearly 800 million yuan in wealth and more than 10 real estate properties with his unique investment vision, but he is still quite conservative in his life and work, no matter which aspect.

Strictly speaking, an unfamous actress or female star, Lin Xiaoguang almost never dives, for fear of being blackmailed by a woman who is not on the road, after all, the barefoot are not afraid of wearing shoes, the richer the person, the less courageous he is.

After thinking for a while, Lin Xiaoguang muttered: "Hou Dong, 20 million is not a small amount, our drama has to sell 60 million to return to the cost, if it is sold exclusively to a TV station, the price of an episode must reach at least 2 million." ”

"If we want to make a profit, the price of an episode must be at least 3 million, according to our 48-episode production specifications, the total price of our drama is at least more than 100 million, is there a TV station that can afford to buy a TV series at such a high price?"

Hou Hongliang said calmly: "Lin Dong, you don't need to worry about selling dramas, we have reached a cooperation intention with Mango Satellite TV." ”

It turned out that Hou Hongliang's team was well-known in the rivers and lakes, and Mango Satellite TV was recognized as a high-quality broadcasting platform, but the two have been on the same side for many years and have never been able to cooperate.

This hand-in-hand also made Hou Hongliang very pleased: "I have never cooperated with Mango Satellite TV before, but after contact, their decision-making speed and dedication make me feel the strength of this team." ”

"We don't want a super high price, we don't want too much pressure on the broadcast platform, although our drama has not yet started filming, but after communication, we have reached an agreement on the price of this drama, and all parties can be satisfied with the current transaction price, which also has an exemplary role for the healthy development of the industry......"

Without waiting for Hou Hongliang to finish speaking, Lin Xiaoguang interrupted: "That...... Hou Dong, what is the commercial return of our drama?"

In business, Lin Xiaoguang is a businessman, he doesn't like to listen to those high-sounding official speeches, what he cares about most is the question of whether the project is profitable or not, and she is a calf.

Hou Hongliang said: "The rate of return is definitely no problem, and the current profit margin is 7080." ”

"Lin Dong, to tell you the truth, we are still satisfied with the smooth completion of production and sales at a relatively fast speed. ”

"Also, I will continue to do the genre of spy war, which can give creators a lot of imagination and make it one of our series brands of Noon Sunshine. ”

Lin Xiaoguang pondered for a while, if the profit margin of the pretender's drama can really reach more than 70, then the light and shadow company will also earn a profit of 14 million yuan, which is also a considerable income.

After some consideration, Lin Xiaoguang and Hou Hongliang signed a cooperation agreement, but he did not contribute 20 million, but offset a sum of money with his own salary.

ps Today's first update, I wish you all a happy Dragon Boat Festival!

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