Chapter 13 PPC and Side-Ads

……

"Mr. Guo, please come here!"

The second time he came, Guo Shouyun, who had just entered the door, was ushered into the conference room by Larry Page's secretary.

"Bruce!"

"Paige senior... This is Senior Brin, right?"

After shaking hands with Larry Page, Guo Shouyun turned his gaze to the side of a relatively thin young man with the 'programmed ape temperament' of later generations.

"Hello!"

Sergey Brin, who is obviously not very good at words, simply shook hands with Guo Shouyun and then stopped talking.

"Please be seated!"

Greeted by Larry Page, everyone took their seats.

"Bruce, $80 million, 40% equity, 20% voting rights, we can accept it, but we hope that after the contract is signed, the funds will arrive as soon as possible!"

Larry Page, who decided to accept the investment, went straight to the point.

After Guo Shouyun frowned, he immediately shook his head.

"Sorry, I need time to raise funds, so I'm hoping that Paige and Brin will give me two months. Moreover, I am willing to pay a premium of $500,000 for these two months!"

Half a million dollars is not a small amount, Larry Page, who just wanted to refuse, frowned, and after thinking for a while, "At most a month, at the moment when the NASDAQ crisis is getting worse, we need funds to develop quickly, and at the same time strengthen the confidence of investors in us." ”

Of course, Guo Shouyun couldn't accept a month's time. However, since he brought it up, he naturally has the confidence that he can convince the other party.

"What if I could solve Google's monetization problem?"

Guo Shouyun said meaningfully.

"Really?"

Sergey Brin blurted out.

Although calmer than his companions, Larry Page's constricted pupils could also tell his nervousness and concern.

In the face of attention, Guo Shouyun smiled. I opened my briefcase, took out a document that I had prepared a long time ago, and handed it over.

When it comes to Google's future, Larry Page naturally doesn't pretend to be Sven, and Sergey Brin is more direct, and after Page opens the file, he gets up and stands behind the other party.

As time passed, the expressions on their faces gradually changed from initial concern to excitement.

"Bruce, this 'side ad' marketing plan is a genius idea!"

Sergei Brin did not hesitate to offer his praise.

The 'side advertising' of the website belongs to the bad marketing model on the major search engines in the later generations. But in 2000, it was a first that no one knew about.

"Bruce, we've agreed to your terms. And, we want you to be the president of Google!" said Larry Page directly.

After seeing Guo Shouyun's talent in business again, the decisive Larry Page came up with the idea of pulling him into the company's management. You must know that at the beginning, he was only ready to let Guo Shouyun serve as a non-executive director.

"Don't worry, two seniors. I also have a marketing plan here that is ten or twenty times more important to Google than the 'side ads' plan, but before I can take it out, I have a few conditions!" Guo Shouyun said confidently.

"And...?"

"You say?"

After stopping Sergey Brin, who wanted to speak, Larry Page said calmly.

"My conditions are simple. First of all, both marketing plans must be two months old before Google can actually use them. If it is violated, the two of you will have to transfer another 15% of the shares of Google with full voting rights to me!Secondly, this time we will reach an agreement and sign two different contracts. The first is a normal equity transfer contract, the second is a royalty contract, and the second contract can state that if I can't get $80 million into Google's account within two months, the first contract will be void. Again, when all the funds are in place, I will become the chairman and CEO of Google. Finally, all of you present today must sign a confidentiality agreement, and you must not disclose anything about this negotiation to anyone or any organization in the outside world!" Guo Shouyun said in a deep and slow voice.

"If your marketing plan is really as you say, it will be decisive for Google's revenue. Then I'll step down and let you be the chairman and CEO of Google. But why do two marketing plans have to wait two months before they can be used?"

After a moment of thought, Larry Page said calmly.

"I think with the intelligence of Senior Page, I should be able to guess the reason!" Guo Shouyun smiled.

"You want to buy Google shares from Sequoia Capital and Kleiner Perkins?"

Larry Page's pupils shrank, and he stared at the still immature man in front of him with some surprise.

"Yes, I'm very optimistic about the development prospects of Internet search, if it weren't for the two seniors who were reluctant to sell, I would definitely buy Google directly." ”

Guo Shouyun's words were loud. Communicate with smart people, sometimes conspiracy is more useful than conspiracy.

After the two eyes collided in the air for a moment, Larry Page suddenly smiled and said, "I didn't expect you to value Google so much!"

"Of course!"

"Aren't you afraid that we will tell Sequoia Capital and Kleiner Perkins about today's events? We can use this to solve the problem of not being profitable. Larry Page smiled.

"I'm afraid, of course I'm afraid. But unless the two seniors don't want me to have another more important business model in my hands!"

Looking at Guo Shouyun's confident expression, Larry Page frowned.

"How do I know for sure if the other business model you're talking about really exists? and, really for Google?"

"Senior Page, since I dare to put forward conditions, I must hold on to them. Moreover, in such an important business negotiation, I will not use a stupid lie to undermine the sincerity of our mutual cooperation. ”

"Larry...!"

Without looking at his old friend's eyes, just listening to the tone, Larry Page understood that Brin had agreed in his heart.

"Well, you win, we can sign a contract according to what you just asked!"

Looking at the man opposite for a while, but not seeing any panic in his expression, he was full of confidence from beginning to end, which made Larry Page have a decision in his heart.

Of course, he agreed. Mainly because of Guo Shouyun's several conditions, there will be no loss to Google. Moreover, even if the other party acquires the equity in the hands of Sequoia Capital and Kleiner Perkins, it still can't shake his and Sergey Brin's absolute control over the company.

In addition, with the 'side advertisement' Zhuyu in front, he also has great curiosity and confidence in the last document in Guo Shouyun's hand.

Guo Shouyun's heart that had been hanging was finally let go here. In fact, his heart was not as confident as his face appeared. Of course, now everything is fine.

With the help of George Davis, as soon as he signed a few contracts, Guo Shouyun's heart was filled with indescribable satisfaction, and his face was full of victorious smiles.

"Now that all the contracts have been signed, it's time for your more important 'advertising solution', right?"

Larry Page said.

"Of course!"

After agreeing, Guo Shouyun took out the last document he leaned on as the Great Wall from his briefcase.

"The name of this document is 'PPC Marketing Solution'!"

PPC and side-ads are the main monetization models for all search engines around the world. The former, in particular, is a top priority. Whether it's Google or Baidu, PPC advertising revenue is the backbone of their profits.

"It's amazing, it's unbelievable... Larry, Google wins, and our future is bright!"

After reading the ten lines at a glance, Sergey Brin said excitedly.

Larry Page nodded vigorously. Although he tried his best to restrain himself, the expression on his face was still excited. As the founder of Google, he understands the importance of this business model to Google's future development, even if it has not been piloted. It can be said that it makes up for the last shortcoming of Google.

"Bruce, you're Google's most important partner to date!" Larry Page said in a tone of excitement and admiration.

Guo Shouyun smiled, "Senior Page, we will be partners in the common struggle in the future!"

"Of course!"

"Smack!"

Their right hands were clasped together.

Then, under the leadership of Larry Page, Guo Shouyun took a circle around the entire Google office area. However, Guo Shouyun, who will not take office until two months later, is now unable to exercise his powers as chairman and chief executive of Google.

With Larry Page and Sergey Brin in person, Guo Shouyun left Google's office building.

"Lawyer Davis, my company still lacks a legal counsel, I wonder if you are willing to give in?"

When getting in the car and leaving, Guo Shouyun stopped and asked.

In the future, as the scale of the business continues to expand, there will be more demand for legal affairs. Whether it's from a professional point of view or a personal relationship, George Davis is the right person to do right now.

"Is it Google?"

"No, it's my other company, it's called 'LinkedIn!"

George Davis had a thoughtful look on his face that he would have refused if he had changed to before. But after participating in the negotiation between Guo Shouyun and Google, he really saw the business talent of the 19-year-old young man around him.

"I need time to think about it!"

"No problem. I hope Mr. Davis won't keep me waiting too long, though!"

George Davis nodded.

"I'll pay your account for the lawyer's fees this time, goodbye!"

"Goodbye!"

After saying goodbye to each other, the two turned around and left.

It was only three days after winning Google's contract. Guo Shouyun drove to Citibank's San Francisco office.