Chapter 1338: Let's also set a small goal
"Mr. Mo, you are here. ”
"This is Mr. Li Guohai. ”
At 10 o'clock at noon, Mo Bai rushed to the spicy strip food processing base in Yuanhua Village.
At this time, Wang Fugui took Li Guohai to basically visit the seven-seven-eighty-eight.
"Mr. Li Guohai, this ......"
"Mr. Wang, don't introduce it. ”
Li Guohai stepped forward and said to Mo Bai excitedly: "Bai Shen, I'm your fan." ”
"Hehe, you're some fan of mine, you won't learn some of my tricks. ”
Mo Bai replied with a smile.
Everyone laughed at this.
Wang Fugui asked Li Guohai just now, but they said that they didn't like Mo Bai because they liked what works Mo Bai had published, nor did they admire Mo Bai's other talents. They like Mo Bai, and they completely like to watch Mo Baikeng. As a result, Mo Bai's other skills Li Guohai didn't learn, but they really learned a lot of this trick's skills.
"Okay, how is it, how is Mr. Li's visit?"
"Mr. Mo, let's call me Xiao Li. Mr. Wang took us on a tour just now, and it was very atmospheric. I didn't expect such a small packet of spicy strips to be so big in his production workshop. Luckily, we were quick to get started, and if we had waited for you to get to work completely, we would have all died. ”
"Don't be modest, you've calculated that we won't be able to mass-produce for the time being. Otherwise, you dare to fry our spicy strips. Oh, by the way, what you, we, how about, are you interested in joining our spicy strip production base?"
Mo Bai stretched out his hand.
Li Guohai took the opportunity to hold Mo Bai's hand and immediately said, "Of course." ”
Others also said.
"From today onwards, we will be colleagues. ”
Wang Fugui also stretched out his hand.
"Thank you, Mr. Wang, just call me Lao Li in the future. ”
"Then how can I do it, Mr. Mo is very optimistic about you, and said that he will let you manage the marketing department. ”
"No, it won't. ”
Li Guohai trembled in his heart.
It's too stimulating.
He also thought that Mo Bai was asking them to be marketing specialists, who would have thought that Mo Bai would let him manage a department.
Moreover, it is the most important marketing department in a company.
"Mr. Mo, this can't be done, this can't be done. ”
Li Guohai waved his hand again and again.
It's not that he doesn't want to take care of this department, it's just that they don't know the bottom of their hearts.
They used to be just scalpers with a very bad reputation, and in the blink of an eye, they said that they wanted to manage a department.
Moreover, this is still a super department.
"Why not?"
"Mr. Mo, we don't have the ability to manage such a large department. ”
"How do you know if you don't try?"
"Can you still try this?"
"Of course, who is not born to be a manager. Besides, if you can find a way to make a fortune from my movies and the spicy noodles I produce, I think your eyes are accurate enough. With this in mind, the rest is slowly cultivated. ”
"But ......"
"Nothing. ”
Interrupting what Li Guohai said, Mo Bai asked, "Let's not discuss this matter for now, come, come to my office." ”
Bringing Mo Bai to the office, Mo Bai asked, "Xiao Li...... Forget it, I'll call you Lao Li like them. ”
"Don't dare, don't dare, just call me by name. ”
"Okay, Li Guohai, what do you think of our spicy strips?"
"I think our spicy noodles don't look big enough, but they're very competitive in the market. In the future, it will become a mainstream snack in the field of non-staple food. But ......"
"But what?"
"Mr. Wang took us on a tour of the factory just now, and I found that our spicy noodles are delicious, but the production process is relatively simple. Once the spicy strips really become popular in the market, I am afraid that there will be a lot of competitors in the future. ”
"So what do you think we should do?"
"For the time being, I have two ideas in mind. ”
"Tell me. ”
"One is to expand production capacity in an all-round way, promote our spicy noodles to the whole country, and occupy the market as soon as possible. ”
"Not bad. What about the second one?"
"The first one only guarantees that we will win the opportunity, but it does not guarantee that we will be invincible. After all, the process of making spicy strips is too simple. Not only is it easy to mold defense, but even some small workshop-type enterprises can enter. Now our spicy strips may be 5 cents a pack, but once these small workshop companies enter, their price may be as low as 1 cent a pack. ”
"There is indeed this possibility, even if it is 1 cent and 1 pack, you have to make money, although the profit is very low. ”
"So my second way is to build a brand, a brand that belongs to our spicy strip industry. ”
"Good. ”
Mo Bai nodded appreciatively.
Sure enough, although this Li Guohai is not a professional manager, his vision of the market is still quite poisonous.
"Talk about the advantages of building a brand. ”
Mo Bai continued to ask.
"1. Building a brand can expand the popularity of our spicy noodles. ”
"2. Building a brand can steadily increase the sales of our spicy strips. ”
"3. Building a brand can open the price of low-end brands and have greater profits. ”
6. Building a brand can also improve the external image of spicy noodles. ”
"7. Building a brand also allows us to improve our production technology and improve hygiene standards. ”
……
In one breath, Li Guohai said six or seven points.
Mo Bai nodded from time to time.
Especially this health standard, Mo Bai is very recognized.
I remember that in my previous life, the spicy strips had just come out a few years ago, and I didn't care about any hygiene. Even though the state has repeatedly emphasized the hygiene and safety of spicy noodles, countless spicy noodles that fail to meet the hygiene standards can still be found.
As a result, there is a "Weilong" brand spicy strip that pays more attention to hygiene quality.
It is precisely because of the greater focus on hygiene quality that Weilong reached a terrifying record of 10 billion packs per year in its previous life.
"Very well, I agree with a few of your points. But what do you think we should do when it comes to bringing to market on a large scale?"
"I think our spicy noodles should be positioned in the young people and students. ”
"At the same time, if we can, we can ask big-name entertainment stars to endorse them. ”
It seems that Li Guohai has put in a lot of effort.
Mo Bai asked several questions, and Li Guohai answered them all.
While all the answers may not be effective, at least the idea is not simple.
Just like asking big-name entertainment stars to endorse, in the previous life, there were a lot of spicy strip companies that failed to do it.
It's not that they don't have the money and can't afford to hire celebrities.
It's that they don't have this consciousness at all.
They always feel that the spicy strips are low-end and more lo...... I don't even look down on the products I produce, how can I develop and grow?
"Very good, Wang Fugui. ”
"In. ”
"We are working to accelerate production from today. ”
"Yes. ”
Li Guohai quickly organized marketing personnel. In this way, we also set a small goal. I hope to sell 100 million packs in the next month. ”
"100 million packs?"
Li Guohai was almost scared.
"Why, can't you do it?"
"This, this ......"
"Don't do this or that, if you can't do it, get out of here immediately. If you do, you'll be rewarded ......."
Mo Bai stretched out a finger.
"10,000 RMB?"
"Is it a bit of a show?"
"Mr. Mo, don't tell me it's 100,000. ”
Li Guohai was a little excited.
"Will 100,000 stick out 1 finger?"
"How much is that?"
"1 million. ”
Extremely tempting, Mo Bai said this number.