Eight days before Li Qian published his second blog post.

Tuesday, 12 June 2004.

The Chinese film market, which has gradually been in turmoil since entering May, has finally ushered in the first real blockbuster event - the release of "Blood".

This is the first commercial masterpiece of the great director Zhao Meicheng, the first "palace martial arts war film", the appearance of this film means that the three major directors in China at that time, Qin Wei, Du Weiyun, and Zhao Meicheng, have all jumped into the rolling wave of commercial productions.

This is the first movie in China where an actor has directly received a salary of 10 million, Li Qian, Guo Yulong, Zheng Zhongyuan, Ming Xiaojing, He Yingyu, Fu Hongxue and other popular actors, none of them have ever received a salary of this level - Huang Ge, who was previously popular because of "Big Names", also participated in this movie, and only got a segmented salary of 6 million plus 2 million.

The so-called six million plus two million, that is, the guaranteed salary of six million, if the box office exceeds 200 million in the later stage, add 1 million, exceed 500 million, and add 1 million.

And Zhu Qiang, who played a slightly important supporting role in this movie, only received a salary of three million.

At the same time, this is the first strong cooperation between Jinghua Film, one of the original three major companies in the Chinese film industry, and Minghu Culture - although after the start of filming of this film, the other two major film companies, Oriental Media Group and Huafei Film and Television, have successively eased relations with Minghu Culture and resumed a certain level of cooperation, but at least, before the filming of this film, Minghu Culture was boycotted by the entire industry.

Jinghua Film and Television is the only way for the traditional forces of Chinese films to open up to Minghu culture.

And it's not narrow.

The actor Huang Ge, the heroine Qin Jingjing, and the supporting actor Zhu Qiang.

The theme songs are from Ge Releng and Lin Xianjun respectively, and the soundtrack of the whole movie is also arranged by the music department of Minghu Culture.

The two theaters currently under Minghu Culture that have not yet completed integration, Minghu Cinema and Great Wall Cinema, have also invested a lot of release resources to make this movie public.

Minghu Culture's participation in this film can be said to be very high.

Therefore, not only Yuan Ke and Zhao Meicheng have high hopes for this film, but also Minghu Culture also looks forward to the commercial success of this film.

On the day of the premiere, a number of stars from the Minghu cultural side attended to cheer for the film.

He Runqing, Cao Zhan, Yu Bojun, Han Shunzhang, Bai Yujing, Sun Ruoxuan, He Yingyu, Lu Lingxi, Liu Yingying, Zhou Ye, Ge Rilen, Lin Xianjun, etc., all the big names came to the scene.

Moreover, last year's film market, the situation does not seem to be too good, and the film box office market in the first half of this year is also lackluster, calculating the box office market in a single month, compared with the box office market supported by "Red Sorghum" and "Big Names" last year, there has been a considerable decline, so whether it is the domestic audience, or the cinema chain, and even the media, they are full of expectations for such a commercial giant.

The release schedule of "Blood" can be regarded as the right time and place, and it is all available.

However, the box office situation of this film is a little strange - it is not as high as everyone expected, but it is not bad.

Its reputation is not good, but the follow-up box office is definitely not low.

In the first week of release, the major domestic theaters strongly supported, in addition to facing the competition of two Hollywood movies, in terms of domestic films, he hardly had any decent opponents, but the box office was only barely over 100 million - 116.23 million!

In terms of Jinghua films, Yuan Ke and Zhao Meicheng were slightly disappointed with the box office in this first week.

Moreover, the examples of Qin Wei and Du Weiyun, Liu Chengzhang and others in the past are in front, and the word-of-mouth of this movie is not good after it is released only a few days later, so the possibility of box office plummeting and diving, like a huge shadow, has always shrouded the heads of people and others.

However, this movie still won 94.58 million at the box office in the second week!

Another weekly box office champion!

Of course, word of mouth, like all movies, decreases with the longer it is released.

And in the third week, on June 25, another blockbuster movie was released. Li Qian's senior brother at Suncheon Film Academy, Wu Han's new film, distributed by Oriental Media Group, "Laughing Hero".

With the big hit of the previous "Across the Seas", Wu Han has now entered the ranks of first-line directors in one fell swoop, and his new film is of course attracting attention. What's more, the male protagonist of this movie is Zheng Zhongyuan, who joined the "self-destructive image", and the heroine is the top female star in China today, Fu Hongxue.

As a result, under such strong competition and diversion pressure, the box office of "Blood" finally showed its first abnormal decline - it fell by more than half, and the weekly box office was only 45.28 million!

But the strange thing is that in fact, top combinations like Wu Hanjia, Zheng Zhongyuan and Fu Hongxue, the good reputation left by "Across the Seas" did not support the continuation of the urban comedy route "Laughing Hero" became popular in the first week - in the first week of release, its box office was 78.53 million!

won the first place in the weekly box office list, but did not break 100 million as he wished!

Of course, whether it is Zhao Meicheng's 116.23 million in the first week, 94.58 million in the second week, 200 million in 13 days after its release, or Wu Han's 78.53 million in the first week, in fact, for themselves, compared with their past movie box office results, they have improved - Wu Han's progress is even greater.

However, last year's several domestic movies were so popular that everyone felt that domestic films were becoming more and more mature in commercialization, and the harvest season was really coming!

Although Du Weiyun and Qin Wei fell into the sand one after another, it made a group of young directors more and more excited-look, the old guy and the old artist are no longer good, Zhao He and Feng Bicheng are all young directors! This shows that the older generation of directors can no longer keep up with the situation, and this is our opportunity!

Wu Han is obviously among them.

However, "Blood" and "Laughing Heroes" are on, but the results don't seem to be satisfactory.

"The Door of Life and Death", "Huang Feihong", "Red Sorghum", "Big Names", "Huang Feihong's Men Should Be Self-Improvement" and other excellent examples of the past few years are in front of them, but they find that it seems that it should be within reach, but it is so far away from themselves.

The time has entered July, and another domestic blockbuster is coming.

Guo Yulong's self-directed and self-starred historical martial arts masterpiece, "The Princes of the Beacon Opera", will be officially released nationwide on Monday, July 9 - Guo Yulong has always been the top movie superstar in China over the years, although with the rise of Li Qian, with the rise of Zhou Baoshan, a martial arts superstar with a similar acting path, and with his own age getting older year by year, his influence seems to have been affected somewhat, but his movie is going to be released, and no one dares to take it lightly.

And before the release of his "Princes of the Beacon Opera", there was only one week left for two domestic films such as "Blood" and "Laughing Heroes" to catch and fight.

From July 2nd to July 8th, the summer season is in full swing in July.

"Laughing Hero" won 52.47 million last week as expected, but was robbed of the weekly box office list by a Hollywood blockbuster with a box office score of 71.52 million.

In other words, although Wu Han finally won the first weekly box office championship that he dreamed of in his directorial career, it was only that time.

The following week, he dropped to second place.

And it was also in this week that "Blood", which came to the third week of release, after last week's plunge, the trend returned to stability, with a single-week box office of 30.76 million.

In the four weeks since its release, the total box office of "Blood" has approached 300 million, and there is no problem in breaking 300 million next, but everyone can see that if you want to break 400 million, there is almost no hope for this movie.

Because next, it goes without saying Hollywood movies, among the domestic movies alone, "The Princes of the Beacon Theatre", "The Matrix", and "Flying Sky" are all blockbusters that have a strong blood-sucking ability to the box office market.

Among them, especially "The Matrix", although there have been no successful sci-fi movies in domestic movies, but that is Li Qian, his inverted cartoons can grossing more than $500 million at the global box office, and on the posters that have been released, Zhou Baoshan and He Yingyu are also quite cool, who dares to say that his sci-fi films will not look good?

Once it's released, it's definitely a box office black hole!

His fans, his fans, and even the potential audiences of the entire Chinese film market, the money in their wallets will be directly sucked by this big black hole!

And although Liu Chengzhang said that the last movie was a failure, it is recognized in China that when it comes to playing special effects, Liu Chengzhang is still the top, so once he tells the story of this movie to all sides, then the attraction to the audience will be huge!

What's more, the reputation of "Blood" is really not good.

In fact, Qin Jingjing's performance has been recognized to a considerable extent, after all, the appearance is top-notch, good-looking is good-looking, and the acting skills are top-notch, although it is a commercial film, it is difficult to say how much space and depth of performance has been given to her, but the acting school is the acting school, if you don't pay attention to the observation, you may not feel anything, when you pay attention to her and look carefully, you will find that the level of the acting school is really not covered, it is incomparable to the little vases who only sell cuteness and innocence.

And Huang Ge played the prime minister in this movie, and he also changed his image of being poor in "Big Names", low-key, silent, and rarely talking, but the key scenes were portrayed well.

It can be said that this is a pair of powerful partners.

Moreover, Zhu Qiang, who is neither yin nor yang nor male or female in the movie, is even better than the two of them in digging deep into the scenes. Even many viewers gave a "shocking" evaluation of Zhu Qiang's performance in the movie after watching it.

Therefore, a movie like "Blood" is not a glorious resume for the three actors of Minghu Culture, but it is definitely not the kind of signboard smashing.

But the story of "Blood" and director Zhao Meicheng's handling of this story are definitely not very brilliant - there is a level of decent, but you are Zhao Meicheng! You are a dignified director, you have invested a lot of money, invited big stars, and you are just decent when you shoot it, which disappoints the audience.

This disappointment will directly affect the later box office of a movie.

What's more, "The Princes of the Beacon Opera" has already come!

On Monday, July 9, the film was officially released nationwide.

Even Qin Wei, a great director who has not appeared for a long time, unexpectedly appeared at the premiere of this film, although he refused to accept any interviews, but it still brought a huge topic to this premiere.

This movie is another typical action blockbuster in which Guo Yulong supports the audience alone.

The heroine, Zhu Qianwen, is just a typical vase in it.

And it is said that because the heroine is Zhu Qianwen, it is rumored that Shi Zhongjun, the shipbuilding king who loves his illegitimate daughter very much, invested 30 million yuan for this movie.

In recent years, Zhu Qianwen has been a girl in the Chinese film industry, and almost no one dares to mess with her, just because there is such a big financier standing behind him!

Good box office.

In the first week of release, 85.66 million!

Weekly champion at the box office!

Facts have proved that although there is a younger generation of idols and a new generation of martial arts superstars of the younger generation, Guo Yulong is not old and has not declined, and his appeal is still there.

It's just that...... It's still the same sentence, everything is afraid of comparison!

From 2002's "The Door of Life and Death" and "Huang Feihong", to last year's "Red Sorghum", "Big Shot" and "Huang Feihong's Boy Should Be Self-Improvement", to the animated film "Hulu Baby", which just won the global box office of 500 million US dollars, the standard of success of Chinese films has been raised again and again in the past two or three years.

What does it mean to be successful?

You have to break at least 100 million in the first week, preferably 150 million, and the total box office is not as good as "Red Sorghum" and "Big Names", even if you can't pass 500 million, at least 400 million, right?

However, at the moment, it is difficult.

Zhao Meicheng's "Blood" is estimated to be over, after getting 19.36 million in the fifth week of release, the total box office of this movie has exceeded 300 million, but it is obvious that the follow-up has been weak, and more than 400 million is almost unthinkable.

In the third week of the release of Wu Han's "Laughing Heroes", facing the impact of "The Princes of the Beacon Opera", the box office declined slightly more, only getting 30.61 million, and the current total box office is 161.61 million. Passing 200 million is no longer a big problem, and 250 million is not hopeless, it can be said that it will definitely exceed the 200 million and 1.08 million in his last movie "Across the Seas", and continue to sit firmly in the position of 200 million-level director, but it is almost impossible to go up.

And Guo Yulong, as a top superstar in today's domestic film industry, did not break 100 million in the first week!

Moreover, the good time for him and his "Princes of the Beacon Opera" has only five days left.

Because on July 21st, if you count the advance show, or even July 20th, "The Matrix" is coming!