Chapter 3 Ticketing

Secondly, Hong Yanwu's movie ticket business has also suffered a heavy blow.

If you want to talk about the introduction, it is still in the matter of "shooting".

At the beginning, in order to solve the case in a timely manner, the public security department in Beijing looked for clues, and sent a lot of "play" and "Buddha" into it through a "big copy" that spread the net across the city.

And because the follow-up clues were interrupted, there was no hope of solving the case, and the leaders of the Beijing City Bureau who were dissatisfied were even more ruthless. A formal decree has intensified the work of managing public order in the capital rather than relaxed.

As a result, more and more people are collected, and the detention centers in the capital are full, and it has gradually become out of control.

So some unlucky people who stayed inside felt that they could fish in troubled waters, so they quietly became "needle masters", and worked hard to expose and report old cases in order to come out, and the involvement became more and more widespread.

As a result, not only did the "handles" in the north and south cities hide in Tibet every day. The street "players" and "Buddhas" dare not take the lead. There are also many people who have been eaten with Hong Yanwu, because some things they have done in the past have fallen into the handle, and they have been "carried" by those who want to "make meritorious contributions" one after another.

Like "Naughty Child", "Shunzi" and the heads of the other two theaters that were promoted later, at the end of January, they all "folded" in. The number of people working below has also been reduced by a quarter.

And this directly caused some people who "didn't wipe their buttocks" to be frightened, and they did not hesitate to throw away their jobs and find a place to hide.

That is to say, there are only half of the people under Hong Yanwu who can still maintain the situation in the market. This is equivalent to a maximum of four or five people at the entrance of each cinema.

Inevitably, it will not be possible to issue as many tickets as in the past. And without the support of the "players" as an umbrella, it is even more impossible to monopolize ticketing. The competitors they face are mainly the "old plugs" who are in the state of urban nomads.

You must know that although in 1979, the Beijing government worked hard to provide jobs for 370,000 educated youths, but this year, another 230,000 people returned to the city one after another, and there was a steady stream of people in the future.

In this way, there are still many people in the city who cannot find food, and it would be good if the problem of unemployed young people did not worsen.

Of course, there are also a lot of "thorns" who love to fight and mess around. In the past, there were subordinates of "Little Leizi", "Eight Forks", and "Little Landlords" who were pressed by them, and these people did not dare to make a mistake. But now the "professional hooligans" on the street have been swept away by the "police uncle", and these "amateur Tai Sui" can't help but rise up immediately.

For these new competitors. Hong Yanwu's people actually have a lot of headaches.

Because "the barefoot are not afraid of wearing shoes", these "old inserts" only know vicious price reductions, and they are content to earn a little. Compete with them, and if you want to get tickets quickly, the price can't go up.

If they are not allowed to sell, persuasion and education will definitely not work, and they must rely on violent means.

But there are many small groups of these "old plugs", and they have no longevity. You come today, and he will come tomorrow. After one wave is destroyed, three more will pop up.

In addition, the background of others is more innocent than them, and the real thing is big and alarms the "thunder", and they are the ones who suffer. What's more, there will be a shortage of manpower later, so don't buy tickets for this.

So, no problem. It's like a donkey with fleas, so you can only let it go.

In addition, the supply and demand situation in the ticketing market has also changed greatly, and movie tickets are not as scarce as before.

In fact, since 1978, in order to solve the problem that it is difficult for the audience to buy tickets for watching movies and there are few movie theaters. The Ministry of Culture and the Beijing Municipal Government came forward to negotiate the opening of the internal auditoriums of the organs, factories and mines.

Now, two years have passed. Through hard work, the internal auditoriums of all units in the capital have almost been fully opened to the public. It was also during this period that cinemas were expanded in various places. Even many of the auditoriums used for meetings and presentations during the "movement" were converted into movie theaters.

As a result, by the end of 1979, the number of seats in the city's cinemas had increased by 35,000. finally succeeded in alleviating the state of "hard to find a ticket to watch a movie".

The most obvious evidence of this is that the last few days of the screening of a film in the regular cinemas are no longer full. Even some not-so-good-looking unpopular films, from the first day of release, there will be empty seats in the prime time of the evening screening.

What is even more unexpected is that the open auditorium has an additional effect, that is, it has turned the once popular "internal film" into a symbol of the past.

At the moment, even if there are small-scale screenings, they are only maintained in the internal auditoriums of some confidential units. Even the people who can watch are no longer strictly restricted.

As for the compound in some units that are not strictly managed. There are even some daring cadres who "string" movies from movie theaters through connections, and then secretly show movies in the internal small hall to sell tickets publicly.

They made money, and some of them went on to become well-known film directors. It's probably because of the "edification" of watching movies during this time.

In conclusion, to sum up. Despite the unprecedented prosperity of the national film market. This year, the number of moviegoers nationwide exceeded 29 billion for the first time. The circulation of "Popular Cinema" magazine will also exceed 9 million per issue.

But if you focus on the ticket market of Beijing theaters, there is only one word "chaos" to describe. Or it can also be called "disorder".

And the biggest and most direct impact of all this on Hong Yanwu is that their profits have plummeted.

In October last year, the "ticket sellers" created their last box office glory, and Hong Yanwu and Chen Liquan were able to get a gross profit of 80,000.

In November, the effects of the shooting began to be felt, and the profits handed over by his men plummeted to 42,000 yuan.

In December, the last batch of more than a dozen auditoriums in the capital were opened simultaneously, such as the "Red Tower Auditorium", "Geological Auditorium", and "Dongsi Workers' Cultural Palace" are all in Xicheng District and Dongcheng District. The "old plugs" also began to stir up the situation, and the situation was naturally more difficult. But barely there is still 267 in the account.

As for January of this year, it was the bleakest.

The "thunderbolts" suddenly arrested people, causing the "ticket sellers" to quickly reduce their staff to half, which made people panic. The rest of the money earned by the people will be enough for everyone's expenses and salaries.

They only fell into their pockets for more than 2,000 yuan. The people in charge of the theaters everywhere felt embarrassed.

If they have to cut off the "protection fee" again this month, they will have to pay 15,000 or 6,000 yuan.

So now is indeed the time for Hong Yanwu to make an idea, the sale of movie tickets has become a chicken rib, and if this continues, the situation will definitely be worse in February. If you don't get it right, you lose it.

So in response to the current actual situation. After careful consideration, Hong Yanwu made several decisions in early February.

First, since the income is no longer proportional to the risks taken, I simply completely abandoned the eleven theaters in the east and west cities.

What he thinks is, don't look at these theaters as the largest and the most profitable, but because they are downtown in the city center, the environment is also the most complicated, and everyone comes and goes. Inevitably, there are also the most "old plugs" gathered here.

What's more, now the public security in the capital is afraid that there will be another accident on "Chang'an Street", and the movie theaters in these places are on the "cusp". It must be strictly controlled and monitored.

With Hong Yanwu's experience. Since the official face must pay attention to this, it is not a secret that the trick in the movie ticket is not a secret.

Ignoring you now is ignoring you, maybe you haven't noticed it, or you can't keep your hands open. But it is impossible to let it go in the future. If you really want to settle accounts after the autumn and have a big rectification, these eleven downtown theaters are the focus.

To put it bluntly, it's all trouble. Staying any longer is simply looking for death.

Second, in order to make up for the shortage of personnel, the front line should be tightened in an all-round way.

How much appetite to eat, how much to eat, it's useless to hold the pot. Since it can't hold up such a big stall anymore, it is better to take care of the door when it is broken.

In this way, Hong Yanwu decided to relocate the personnel of the eleven theaters in the original Dongcheng and Xicheng to the eight theaters in Xuanwu District. Concentrate forces to maintain regional monopolies.

His principle for the resettlement of personnel is that the original treatment and rank of those who are transferred back will not change. The command is vested in the former heads of the eight theaters.

Whoever has a good relationship with the person in charge of the eight theaters can take the initiative to apply. If the other party is willing, they can accept it. In order to avoid the hidden danger of internal power struggle, the rest of the people disrupted the distribution.

Third, economic compensation measures.

The situation is clear now, and the profits on ticketing will definitely not be as high as before.

Even if you can grasp the monopoly of those eight theaters. A dime movie ticket, in most cases, will add a dime to a dime to a dime profit. If you come across a particularly good film, you can only sell it at a high price in the first few days.

So in order to ensure everyone's enthusiasm, Hong Yanwu decided to raise the wages of those who stayed.

The "pipeline" is raised by twenty dollars, seventy per month. "The one who is in charge of the eye" raises thirty, and takes one hundred. The "noodle one" is raised by fifty, and the one is taken by one hundred and fifteen.

In addition, the threshold for group awards has been doubled.

That is, once the par profit exceeds 50%. The people at the bottom will be able to get the bonus.

A ticket is sold for a dime of profit, and two and a half of each ticket is owned by the people below. Sell it for three cents, and you will have five out of seven.

Calculated in this way, at best, if each theater has a profit of 3,000 yuan, Hong Yanwu and Chen Liquan will draw 700 yuan at most. And they also gave the money to a dozen responsible persons to eat red.

Compared to the past, there is really not much oil and water. Theoretically, it is even possible to lose money.

But this measure is enough to ensure that the income of the people below will not decline too much. Following them, the person who earns the least can still earn more than 100 per month.

No one is stupid, they all know that this is "Hong Ye" and "Chen Ye" who gave away their money. Of course, everybody appreciates it. As a result, the only bit of reluctance and frustration that the small teams that had been removed from their territory disappeared. I understand that this is a good thing.

And then there are those who make the people below more convinced.

Hong Yanwu made another decision, he said that although the people who "folded" in were not because of "scalping". But after all, everyone has been together through thick and thin for so long, and no one has failed anyone, so you can compensate for it.

If you can release it in the short term, you will come back and continue to work. The days in the "number" are still paid, but there are no bonuses and no dividends. If you can't get it in the short term, then give you an extra three months' salary. As for those who ran away by themselves, I'm sorry. The love is exhausted, and the two do not owe each other.

Anyone can understand the last one. I can't complain about Hong Yanwu. This is benevolence!

Think about it, I care about those who could have been ignored now, except to prove that "Hong Ye" is righteous and squandering money and valuing affection. What else can be said?

Who is not glad to have met such a considerate family member?

So not only did those who "folded" in thank Dade for this, but the loyalty of all his subordinates also increased. That's right, with Hong Ye here, you can really have no worries. Isn't that a dead end? Throw off your arms and do a good job.

In this way, Hong Yanwu quickly stabilized the hearts of the insiders. Although in the future, he will not be able to make a lot of money on movie tickets. But the complete subjugation of people's hearts is the key.

After all, it takes people to do any business. All people who are relieved. And with the liberalization of policies, there are many opportunities, and then change careers when you are optimistic.

There's really nothing I can't think about. Past experience has long taught him that the good days of profiteering cannot last long. It's a great blessing to have a cash cow for two years.

In the end, Hong Yanwu's explanation of "Little Leizi", "Eight Forks" and "Little Landlord" also makes people unable to find any reason.

Because in fact, since the "big copy" in October, these "handles" have never fulfilled their obligations. Even later people could not find it.

But Hong Yanwu still managed to inform their subordinates at the moment, saying that the "protection fee" was until the end of the year, and there were still theirs. And those eleven cinemas, if you want to take over, welcome.

Three months, that's 54,000 yuan.

Besides, those theaters, in the case that they can't "pedal the car to unload the goods", can at least let their brothers eat. It's also a good thing that people are anxious about.

So this guy blew up all the "handles".

The servants took the money and discussed the acceptance. Naturally, I want to invite Hong Yanwu and Chen Liquan to have a good drink, which is very pleasing and admirable. As for the protection fee for the eight cinemas in Xuanwu District, they will naturally be embarrassed to ask for it again in the future.

The power and obligations of each other have been redefined, and everyone rejoices.

There is no doubt that this news is quite shocking to anyone who knows. Whoever knows this, in addition to being puzzled and confused, will inevitably have to give a thumbs up.

Even people who still hold a grudge against Hong Yanwu, in addition to scolding a "stupid x" or "wronged big head", can't be unconvinced.

This kid is really talking about it! He said that if you take off your arms, you won't want your legs, and you will be as much as you promise!

In fact, who is stupid and who knows, this is exactly the goal of Hong Yanwu.

He seems to be losing money on the surface, but the invisible benefits are quite numerous. At least no one will ever question his promise again.

Faith is the foundation of the world! It can not only attract more friends for him to trust, but also deter enemies with ill intentions!