NBC's acquisition of Sony Entertainment was a success.

But for Steve Burke, there are still a lot of difficulties he needs to overcome and solve.

Sony Entertainment's core asset is Columbia Pictures, but in the past few years, the performance has been very poor, and it has even been in a state of loss in the past year.

You know, Columbia Pictures also has a very glorious history in Hollywood.

The copyright inventory of 2,850 films, although it is not the first in Hollywood, but among these films, Columbia has independent rights to 2,700 films!

Columbia Pictures has the full control of the number of rights, which has surpassed Warner Bros. and is second only to New Universal.

After all, New Universal's two major film libraries, Universal Pictures and MGM, are too big.

Not only that, but Columbia Pictures has been a leader in the television industry for decades, with 260 TV series with a total of 23,000 episodes.

There is a consensus in Hollywood that movies are just the brand image of the studios, and television is the main source of money.

In the past few years, Columbia Pictures' film and television production has been in a bottleneck.

That's what Steve Burke was trying to do in the first place.

Tonight, all the bigwigs in Hollywood are in attendance, including Warner, Disney, Paramount, DreamWorks, Legendary Pictures, Lionsgate, and ...... Even the heads of many TV stations have appeared.

For Steve Burke, the two people who are most interested are Spielberg and Done Walker.

This past month, Spielberg has been very embarrassed.

His personal film "War of the Worlds" did not perform as well as expected at the box office. Although it will not lose money, it is too far from the box office expectation of $1 billion.

It's really hard to save DreamWorks' performance through this movie.

On the other hand, the commercial blockbuster "Escape from Clone Island" directed by Michael Bay, which he strongly promoted, failed miserably at the box office!

With an investment of $140 million, the North American box office in the first week was only $24 million, which is really crying.

The successive failures have made DreamWorks even worse, and there is only one way out left - to sell its property!

At present, DreamWorks is in contact with Paramount to discuss mergers and acquisitions.

Steve Burke is interested in DreamWorks, which will give NBC Columbia Pictures a huge boost to its film business.

The past year has been very active in the Marché du Film.

In 2004, the DVD business grew dramatically, driving overall home entertainment revenue to $22 billion, including $17 billion in DVD revenue for movies!

You must know that the total box office in North America in 2004 was only 9.3 billion US dollars, and the DVD market is equivalent to recreating two box office markets!

And Hollywood studios have the right to speak in the DVD industry chain, which is not weaker than the box office system.

Other peripheral revenues were also very expensive, including $470 million for pay-per-demand broadcasts, $1.48 billion for pay-TV licensing, $950 million for TV networks, $660 million for local TV stations, and $2.04 billion for overseas pay-TV.

The total peripheral output value reached 22.6 billion US dollars!

If you include derivative copyrights, the total output value will be more than 50 billion US dollars!

Driven by economic globalization, Hollywood has never been so rich.

As things stand, Hollywood is only going to get better.

Although DreamWorks' movies are not satisfactory at the box office, DreamWorks' movies have big names such as Spielberg and Tom Hanks, and the peripheral income will be very good.

It would be useful if it could be combined with Columbia's library to launch a reasonable and stable packaged marketing strategy.

As for Don Walker......

Well, with what Steve Burke knew about him, it was really hard to get wool out of Donn.

New Universal's film business is developing so well, even if the two have a good personal relationship, it is impossible for Tang En to transfer the film business.

The only possibility, is television.

New Universal's television business mainly includes STA Television Network, Discovery Channel, USA Television Network and Universal Television Productions.

The STA television network, the Discovery Channel and Universal Television Productions are all at the core of the new Universal Television business.

Can't move.

In comparison, the USA television network is too chicken.

High is not low, it belongs to the kind of business that is a pity to abandon and tasteless.

Donn doesn't like USA Network's business, but it's important to Steve Burke, who made $450 million in profits last year anyway.

Not a lot!

More than Sony Entertainment as a whole!

NBC's acquisition of Sony Entertainment has a total transaction value of $15 billion, while the assets of the USA television network are about $5 billion.

"Steve, you're too anxious, aren't you?"

Don is holding Gal Gadot's arm and walking between the bigwigs, which is equivalent to officially launching Gail. With this layer of identity, no one in the entire Hollywood dares to bully her.

Unexpectedly, at this time, Steve Burke came over and smiled at him and made a big phone call, which surprised him a little.

Steve Burke sighed, "No way, didn't you see Eisner's attitude just now, the same as back then!"

Don was a little amused: "It's the same as back then?"

Steve Burke said lightly: "The dream factory has collapsed, and Katzenberg has struggled for more than ten years, and he is still his defeated." Perhaps, he thinks so about me, too. ”

Tang En said calmly: "For now, you are indeed not his opponent. Except for New Universal, looking at the whole of Hollywood, who dares to say that it can stabilize Disney?"

Steve Burke was speechless, "Donne, you've got to give me an idea about this." ”

Donn laughed and said, "Steve, we're friends, and Michael and I are friends too." New Universal and Disney have been working together for many years. ”

Steve Burke rolled his eyes, "There is no need to say such things. Since it is cooperation, it is naturally mutually beneficial. ”

Donn said cautiously: "Katzenberg is Michael Eisner's defeated men, as for you...... Why don't you join forces? You join forces with Katzenberg, you run the TV business, he is in charge of the film business, and he leads NBC Columbia's acquisition of DreamWorks and DreamWorks Animation, which may not be without the capital to compete with Disney. ”

Steve Burke coughed lightly, "DreamWorks Animation's stock price is rising, and Katzenberg won't sell it." Even if he sells it, we can't afford it. The two options I have right now are DreamWorks for the film business and USA Television Network for the television business. ”

The prices of the two companies are about the same.

"You're interested in USA Network?" Donn's expression was a little strange, this was probably the most promising part of the New Globe Television Media Division.

Steve Burke gritted his teeth and said: "I want to buy STA TV network, can I eat it? Starz is so popular, the valuation has been pushed up to 20 billion US dollars, and it is at the same level as NBC Group!"

Of course, Donn will not refuse a good thing delivered to the door, "The publisher of DreamWorks is Paramount? Since Paramount is interested in DreamWorks, I don't think you stand a good chance. ”

Steve Burke nodded, "For Columbia Entertainment now, what is more needed is profitability. The $450 million profit of the USA television network is indeed more important. ”

Tang En said happily: "That's okay, it's decided, you can send an offer! I can state in advance, less than 5 billion US dollars, don't even think about it." ”

Steve Burke frowned, paused, and said, "During this time, I have been following the USA television network, and there is a family reality show that I am very optimistic about. ”

"Family reality show?"

"The Hilton Family. ”

Tang En's expression was a little rich, he paused, and said with a smile: "Okay, if you are free, we can go to investigate this reality show together tomorrow." ”

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