No matter what Michael Eisner's purpose is, whether it is to divert internal contradictions, turn hostility into friendship, or really admit it, Don will not give him a chance!

Since April, Donn has been suppressed in various ways from Disney, and he has almost died for life.

If it weren't for the popularity of "Spider-Man", coupled with the good connections and prophetic advantages that Don has established in recent years, he would definitely have been swallowed by Disney without even a bone residue.

Now, Don has taken out the last hole card "platter investment plan", attracted the support of several giants, and finally has the capital to compete with Disney.

Michael Eisner saw that the situation was not good, so he wanted to stop, is it possible?

When you want to play, you shoot casually, and when you can't play, you want to leave, how can there be such a good thing in this world? It's too self-righteous, right?

Don even turned over his hole cards, how can he give up if he doesn't get enough benefits?

Even if he vents this anger in his heart, Donn will take this opportunity to teach Disney a lesson! Let Michael Eisner understand that he is young, but he is very capable, and he can't stand being bullied by anyone!

Everyone negotiated with the temperament, everything is easy to say, if anyone dares to play yin, then Don En will never be polite!

Stop?

No way!

What's more, once it is so arbitrarily stopped, the matter of the ban order will end before it can take effect, and everyone thinks that Don is afraid of Disney.

Don has long planned it, Disney is a stepping stone for Don Pictures to reach the top of Hollywood, and now everything is ready, only the east wind is owed!

How can it be possible to stop at this time and lose all the work?

If you want to play, just play a big game!

Down Pictures is going to step on Disney's shoulders and look down on Hollywood!

When the time comes, when the request for the acquisition of Universal Pictures is raised, it is logical that Universal Pictures will surrender to the feet of Down Pictures.

……

Viacom's Lei Shidong has spent 40 years using brutal and majestic means to develop this family-owned business into a world-class media giant.

No matter how miserable Viacom is in the future, the current Lei Shidong is definitely the king of the world.

Since the introduction of the "Tosla Act" in the film industry in the 50s, the production and release of films must be separated, resulting in film companies no longer being able to complete the one-stop business of production, production, distribution, and release.

As we all know, the more this kind of monopoly one-stop service, the more profit can be obtained!

Viacom Group now owns Paramount Pictures, and the cinema chain will definitely not be able to do it, Lei Shidong cleverly detoured and found a new way to monopolize.

Rental business for video tapes and CDs!

This is a big flag!

Hollywood's film market is an industrial model of assembly line and window sales. First it was sold in theaters, and then it was sold and rented for paid on-demand channels, cable television, public television, videotapes and CDs.

Hollywood films, the most commercial value is naturally the traditional cinema chain, but with the increasing production of films, the rental business of video tapes and discs has become more and more important in the window model, which is the last and most important link.

Copies of cinema chains, one copy can usually only supply one screen.

However, the leasing business is different, a copy can be used back and forth, which means a million profits!

Once Viacom took control of the last link in film sales, Viacom had a certain degree of monopoly in Hollywood.

In fact, it is true, Lei Shidong did it!

In 1993, Viacom bought Paramount, and just a year later, Viacom spent $8.4 billion to acquire an 81.5 percent stake in Pepsi.

Lei Shidong's ambition and pride are vividly displayed through this acquisition!

Bestech's CEO, John Antioco, is well aware of Lei Shidong's ambitions and understands his position. Under the guidance of this line of thinking, Passcard quickly completed a number of mergers and acquisitions, as long as the channels and film and television copyrights in the opponent have a promoting effect, he unceremoniously initiated the acquisition.

After several years of development, Pepsi lived up to its high expectations and almost monopolized the last end market for films, with a total of more than 60,000 employees, 4,141 private label dealerships and 830 franchised dealerships in the United States, and 1,951 owned dealerships and 454 franchised dealerships abroad.

There is no doubt that Pepsi is already the world's largest videotape and disc rental company, accounting for more than 90% of the North American market.

The whole of Hollywood is flowing with Peskind every day.

Viacom Group also has a higher voice in Hollywood through Pepsi.

This authority is beyond even Paramount's reach.

However, Pepsi has more than 90% of the leasing market share in North America, and nearly 10% of the market is still occupied by a few retail stores and start-ups.

Unfortunately, now is the economic crisis, and one of the new companies is looking to sell because it can't survive.

Reed Hastings and his assistant Sean Anderson went to the headquarters of Pestella, where they had already made an appointment with Mr. John Antioco, the CEO of Bestell.

They want to sell the two-year-old company to Pepsi.

"Reed, I still think our offer is too presumptuous!" said Sean Anderson on the way.

Reed Hastings glanced at him, "$50 million, is it a lot?"

Sean Anderson said bitterly: "Reed, don't forget, now that the bubble crisis of the Internet has exploded, we can't get such a high offer." And Beskind is a traditional rental service company, and they don't involve the internet. ”

Reid Hastings shook his head with a firm expression, "What about Pepsi? The future is the Internet era, and traditional rental services will definitely be replaced by Internet rentals." Pepsi looks prosperous now, but if you don't transform it as soon as possible, it will be finished sooner or later!"

Sean Anderson sighed, "I'm afraid this is not convincing, don't forget, it's a cyber crisis now, and traditional industries can't avoid it, how can it be easy to get involved?"

Reed Hastings said lightly: "So we have to explain the idea to Mr. John Antioco in detail, if he is a wonderful and far-sighted manager, he will definitely see our brilliance!"

"Our brilliance?"

"That's right, Pepsi is finished, and the future rental industry belongs to Netflix's combination of online and offline model!" Reed Hastings' voice was resounding, full of confidence.

Sean Anderson pouted.

He really didn't know, where did Reed Hastings get his confidence?

At present, Netflix has only 120,000 users, less than 10,000 active users per month, and occupies less than 1% of the North American market share.

But what about Pepsi?

The number of users is 300 million!

This is not an order of magnitude comparison at all.

Even if Netflix's business model looks more advanced and promising, how can Netflix be qualified to speak in front of an industry leader like Pepsi?

Reid Hastings looked like he was going to lecture Johns Antioco, the executive of PepsiCo, about the necessity and foresight of online payments.

This is ridiculous!

Pepsi's 15% source of revenue is the "late fee" for the videotapes. (If the rental of video tapes and CDs is overdue, you need to compensate a part of the fine, which is called a late fee.) ）

And online payment is equivalent to cutting off Pepsi to reach the source of money!

Once the fee is paid online, users can avoid "late fees". If the rental period is too long and overdue, you can pay directly through the Internet and extend the rental time.

This kind of "profit-making" behavior is a typical Internet thinking in recent years, which is completely contrary to the operating rules of traditional industries.

Passcard is a traditional leasing model, how is it possible to accept online payment?

Online payment is gone, and services such as online on-demand and online rental must also be cancelled.

Once these three major sectors are banned, what will be left of Netflix?

Only 120,000 users!

With only 120,000 users, will Passcard, which has 300 million users, be looked at?

Not to mention $50 million, John Antioco is probably not even willing to pay $500,000!

Reed Hastings had a good idea, but Sean Anderson didn't see any chance of success.

"What if...... I mean, what if Antioco refuses our terms?

Reed Hastings said: "Price cuts? It's impossible! By the time Netflix raised money in its second round of funding, we were valued at $50 million. Now, the number of users of the company has doubled, the business model is becoming more and more mature, and the selling price of $50 million is my bottom line, and it is also responsible for our investors!"

"This ......," Sean Anderson sighed, "hard!"

The corners of Reed Hastings' mouth twitched, and he said coldly: "If John Antioco really can't see the value of Netflix, then there is nothing to talk about, we can wait quietly and watch the building of Pestella tilt and collapse!"

……

As Sean Anderson envisioned, John Antioco didn't show the slightest interest in Netflix.

Since he was appointed by Lei Shidong and became the second CEO in the history of Pepsi, he has been pursuing Lei Shidong's bold and fearful expansion route.

There is only something that Pepsi can't look at, and nothing is worth stopping and seeing.

Reed Hastings' sale of Netflix is just a small episode in Pepsi's many investments, and it is not at all. However, his advice to Pepsi to learn from Netflix's business model and transform its rental service directly attracted John Antioco's displeasure.

In other words, when anyone who is backed by Viacom and deeply appreciated by Lei Shidong, and the brand he operates is steadily moving towards the leadership position of the industry giant, he will definitely not show a good face when he encounters this kind of young man who pours cold water.

The results can be imagined.

Huff!