After the third week, the single-day box office of "My Grand Greek Wedding" fell by more than 50% year-on-year, with only $23.5 million in the third week, and the cumulative North American box office reached $130 million.

However, neither Towne Pictures nor Twentieth Century Fox are worried about box office trends.

"My Grand Greek Wedding" is a slow-burning movie, which can go through a long period of theater screening, and after the Christmas and Oscar periods, it is likely to set off another wave of craze.

So far, the highest-grossing film in North America this year is "The Peerless Apocalypse", which grossed $190 million in North America alone. Coupled with the ongoing screening of "Saving Private Ryan", I am afraid that the North American box office of these three films alone can exceed 200 million US dollars.

Even, many prediction agencies believe that "My Grand Greek Wedding" is likely to create a miracle and lock in the top spot of this year's North American box office!

"The Peerless Tribulation" invested $140 million, "Saving Private Ryan" invested $70 million, and "My Grand Greek Wedding" invested only $15 million!

In contrast, "Blade" produced and distributed by New Line Pictures was disappointing, with only $31 million in North America and $28 million overseas after three weeks.

In this passive situation of internal and external difficulties, Marvel Entertainment Group and Down Pictures launched the first cooperation negotiations.

Marvel once went public, but because of the debt crisis, it fell into bankruptcy and almost became a plaything in the hands of Wall Street.

Avi Arad and Ike Patham did not have strong capital, but through an ingenious management buyout, they quickly controlled Marvel, successfully delisted, and privatized Marvel.

Now Marvel, the shares are in the hands of these two major shareholders, which is good news for Donn.

Comparatively speaking, the shares of capitalists are always easier to acquire than those of entrepreneurs.

But Avi Arad and Ike Patum are not absolute capitalists, they are ambitious, they are hopeful for the future.

This also led to the first negotiation not going well.

Marvel's proposed cooperation strategy and share expansion financing, Towne Pictures invested $20 million, occupied 20% of Marvel's equity, and enjoyed a board of directors.

This obviously can't satisfy Donn's appetite, and he has only one goal - to buy Marvel in full!

After three hours of negotiations in the morning, the two sides could not reach a reunification.

Don was a little impatient, stood up directly, frowned, and said, "Mr. Arad, Mr. Patham, I know what you think, don't you just want to make a movie? But I'm sorry, for Hollywood, you are all strangers! Strangers don't want to play in Hollywood!"

Then he pointed to his chest, "If Marvel wants to enter Hollywood, it must find a leader." And I have this ability, and I am willing to help Marvel tide over the difficulties! To be honest, I am disappointed in today's negotiations!"

Brian Lorde, who was in charge of liaising with both parties, also sighed, "Hollywood is by no means as simple as imagined, and listen to me, superhero movies are dead, at this time, no one wants to take over Marvel, except for Done Walker! And he is also the only big director who can revive superhero movies!"

In terms of Marvel, it is dignified.

With the exception of Avi Arad and Ike Patham, the management is clearly more inclined to Donne.

Most of them are Marvel veterans, and they prefer a powerful and resourceful person to lead Donn.

Avi Arad and Ike Patham did help Marvel through the bankruptcy crisis, but ...... Their ignorance of Hollywood is likely to take Marvel to the next abyss.

Personally, comic book artists want their superheroes to be on the big screen, just like DC Comics' Superman and Batman.

But Avi Arad and Ike Patham don't have this ability, only Don Walker!

The first negotiation broke up unhappily.

Don is in a good mood, because after this negotiation, it has created a conflict between Marvel's controlling party and management. It is conceivable that in the next few rounds of negotiations, the advantages will become more and more obvious in favor of Down Pictures.

"Donn, it's not a trivial matter to buy the full amount, give Marvel some time. "Brian Lord was afraid that Donn was young and too impatient, which forced Marvel instead.

Don En smiled: "Don't worry, I understand." ”

Brian Lord nodded and lowered his voice, "You still have the support of Endeavor and Warner Bros."

"Brian, it's not like I don't believe you, it's just ...... You know, I don't want this acquisition to be an accident, I have to get Marvel!"

"Of course, I understand. Brian Lord smiled dumbly and shook his head frequently, "I just didn't expect that you could have such a sharp wrist at such a young age." ”

……

Bill McNick said that Done Pictures could withdraw $50 million early for the company's operations, and Done naturally accepted the offer.

He took a trip to Twentieth Century Fox to learn more about the future earnings of My Grand Greek Wedding.

According to the current trend, overseas box office revenue has basically run out, totaling about $160 million, and Fox Film has split $65.6 million.

According to Donn's estimates, the North American box office will reach at least $240 million, and Fox Film will share about $127 million.

A total of $193 million was shared.

Under the distribution agreement, Fox Film took 15 percent of the $400 million gross, for a total of $60 million.

Excluding $25 million in publicity costs, $10 million in film copy fees, and $5 million in miscellaneous expenses such as labor, public relations, insurance, and transportation, a total of $40 million is removed.

In the end, Towne Pictures can earn $1.93-0.6-0.4=$93 million in net revenue through box office sharing.

Of course, this is only the box office revenue.

At present, Hollywood's box office revenue only accounts for 27% of the total revenue, and the peripheral income is as high as 73%!

Although "My Grand Greek Wedding" is a family romance with a low income around, it is also amazing enough.

According to Fox Films, the rights to the TV pay channel PPV will be sold before next year's Oscars, and there will be about $10 million in revenue.

After the movie is released from the theater, there will be the sale and rental of DVD/video tapes, which is the bulk of the income, and it is conservatively estimated that there will be $50 million in revenue.

Then there will be the first round of screening rights for pay TV stations, the right to screen for free TV stations, and the second round of screening rights for pay TV stations......

This kind of window-based marketing model, looking at the world, is the only Hollywood!

And the price discrimination caused by this kind of windowing also reflects the integrity and development of the Hollywood film industry, which is magnificent.

It is speculated that Towne Pictures will earn at least $150 million in net profit from the movie "My Grand Greek Wedding" in the next year, and the distributor, Fox Films, even has nearly $100 million in revenue. (All long-term profits)

This made Don a little jealous.

He invested a full $15 million in the film, and Fox Film was only responsible for the global distribution, and the net income was not much less than his, which was too unbalanced!

Of course, if the movie fails at the box office, the $40 million in publicity and distribution expenses invested by Fox Film will also be wasted.

High risk leads to high reward.

It is no wonder that Hollywood is dominated by the six major film companies, and the huge benefits and potential risks of global distribution are really not accessible to ordinary people.

Excitedly getting back $50 million, Don's eyes suddenly brightened.

I feel that the sun is shining and the autumn is crisp.

The pattern of Hollywood has finally been set!

It's just that...... Which movie will you shoot next?

In Donn's mind, there are at least dozens of good ideas that are box office hits!