Chapter 961: Princess Supermodel

Donn loved the early morning sun in Los Angeles, warm and quiet, and the red curtains slanted in and added a touch of pink ambiguity to the atmosphere in the bedroom.

Anne Hathaway was lying in Donn's arms, and she had moved back in the end.

She has a sweet appearance, a delicate and lovely face, and a plump figure, which belongs to the top category of women.

Don has dated many women, most of them are *** pleasure, and a few have lived together for a period of time. However, after living together for a period of time, the interest faded, and many women moved out one after another.

If it's the best woman, it often rekindles Donn's interest and moves back.

For example, Nicole Kidman and Penelope Cruz have all had this experience.

When Sienna Miller put on makeup, she was on the same level as Anne Hathaway, her appearance was not bad, and her figure was not far behind. However, after removing the makeup, it is a little weaker. Fortunately, she is a newcomer, freshly listed, and the popularity is good.

Lying on the other side of Donn's arms.

"Annie. ”

Don winked at her quickly.

Anne Hathaway understood, so she bit her lip and gave him a coquettish look, "You haven't even taken a shower." ”

"You don't have to wash it, it's all your own people. ”

"Nasty!"

Anne glanced at him again, then slid down a little and into the covers.

Sienna Miller, who was snuggled in his arms on the other side, ate and smiled: "You are so energetic!"

Don is accustomed to the gentle country life surrounded by beautiful women, especially the nightlife, which is very rich. I often go to bed late and wake up late, and don't go to work in the morning. squinted his eyes and "hissed", and then showed a happy and drenched expression, and said with a smile: "No way, you two are holding these hot bodies in your arms, it's strange if you are not interested." ”

Sienna Miller blinked at him, smiling rather than smiling.

"See what?"

"I'm thinking about one thing. ”

"Tell me about it. ”

Sienna Miller paused for a moment and said, "If I don't sleep with you...... Do I still have a chance to star in The Queen Wears Prada?"

Tang En glanced at her and said seriously: "Going to bed is going to bed, and movies are movies, how can they be mixed up? The former is a personal relationship, and the latter is a job, which is different!"

"Really?" said Sienna Miller, unconvinced, tentatively, "I heard...... If you want to take over your movie, you have to have a special relationship with you, and even ......"

"Slander!" Tang Enyi said righteously, and then sighed, a little helpless, "Hey, the outside world's misunderstanding of me is really deep, you don't know, what I am most opposed to is the unspoken rules of the entertainment industry, but this kind of thing can't be explained." Hey, I'm embarrassed! For example, you, have I asked anything of you?"

"Uh......"

Sienna Miller was stunned.

It seems to be true.

After she got the opportunity to star in "The Queen Wears Prada", her agent repeatedly hinted to her that she wanted to "maintain a good relationship", "deepen the relationship" and "have in-depth contacts" with Donne.

To make the film, she interned with Anne Hathaway at the new global headquarters.

Looking at Anne Hathaway and Don Enqing, she inevitably came over.

Don really didn't ask for it.

Even with cohabitation, he was only an invitation, not a request.

Well?

Wrong!

On second thought, Sienna Miller reacted.

Isn't Don't Don't an invitation tantamount to a request?

Who could refuse him?

With his current identity, status, and wealth, which woman did he fall in love with, and when he looked at him, wouldn't the other party happily post it upside down?

Maybe some strong-willed women can resist this temptation, but no one in the entertainment industry is so stupid that they don't even fight for this kind of opportunity.

went to Don's bed, at least a second-tier star!

The ones with excellent conditions are the first-line stars, and even the 20 million club!

Who doesn't cry and cry and beg?

It's a pity that many people don't have the opportunity to undress in front of Don at all.

Look at Anne Hathaway, who is already a Hollywood A-list star, is still working so hard to please Done, burying her head in the quilt, she is a newcomer, what reason is there not to work hard?

With this figured out, Sienna Miller also slipped under the covers.

……

DreamWorks Animation went public, raising $812 million.

With an additional $800 million in cash flow on the books, DreamWorks Animation will continue to accelerate its development and gain a larger share of the animation market.

Michael Eisner is worried, and it's normal.

Donn wasn't impressed, but Michael Eisner's terms were tempting.

"Disney Princess" brand cooperation rights!

This is Disney's big baby, and I won't take it out to cooperate with other manufacturers at all. At the beginning, Andrew Mooney caused huge controversy within Disney because he cooperated with Mattel to launch the "Disney Princess" doll, and was then excluded from the company.

If this brand can be fully developed, there will be a very large market space.

"How's it going?"

When he arrived at the company, Donn called Robert Iger to speak.

He is the top head of the new global fashion industry, and after completing the acquisition of Prada, the top priority is to find a suitable CEO for Prada.

As a rising star, the reason why LV can beat top luxury brands such as Hermès, Prada, Gucci, and Dior is because in the early years, real estate tycoon Bernard Arnault bought the LV brand from Mr. Louis Vuitton, and then carried out a series of market-oriented reforms to create a giant fashion giant LVMH Group.

This kind of traditional enterprise, to put it bluntly, the mode of operation is "design-production-sales-after-sales" four major plates, as for the production of products is a house, or fashion, electronic products, video music, there is no difference in essence.

It is not surprising that luxury companies that insist on designer management, such as Hermès, Armani and Givenchy, have been surpassed by LVMH.

The business thinking is in the same vein, unless it is the upgrade of the traditional industry to the Internet industry, there is not much difference in what products are sold.

Donn's idea was to find a CEO for Prada who knew enough about the entertainment industry. In this way, New Universal's channel resources can be better combined with Prada's marketing concept.

"The HR department offered some candidates, and I was not satisfied. Robert Iger thought for a moment and said slowly.

"Oh?"

"That's right, the fashion industry...... For New Global, it is an important business segment for new development, and its position is very important. In particular, we are a group company based on the entertainment industry. Sufficient knowledge of the entertainment industry will make Prada's business development more convenient. ”

Don asked, "Who did the HR department recommend?"

Robert Iger said: "It's from LVMH and Lifeng Group, so it's no problem in terms of resume." None of us know each other well, though. ”

Don suddenly understood what he meant, "You want to hire an acquaintance?"

Robert Iger smiled weakly, "If you can understand enough, you can go more smoothly in your future work." ”

Tang En said: "I said, you are responsible for the fashion business, who is hired...... I don't intervene, I just look at the results. ”

Robert Iger looked excited, "I promise!" Richard is good enough to accept the job. ”

"Richard?"

His name is Richard Nanura, and he is now the chief financial officer of Amgen Pharmaceuticals, and has previously served as chief financial officer, president of consumer products, and CEO of the Disney Store at Disney. He is very proficient in marketing and financial management. I believe that as long as Richard can become the CEO of Prada, he will definitely be able to solve Prada's financial crisis and the current situation of sluggish market sales. ”

Donn nodded.

He had already guessed that there was a good chance that Robert Iger would be looking for his old colleagues who used to be at Disney.

Michael Eisner has worked at Disney for 20 years and has cultivated a large number of excellent managers. However, in order to ensure his position, he successively fired those excellent managers.

Among them, many people hold the position of chairman or CEO in large companies with a market value of more than $10 billion, such as Steve Bollumbach, chairman of Hilton Hotels, Steve Burke, chairman of NBC Group, Gary Wilson, chairman of Northwest Airlines, and so on.

With Richard Nanura's career resume, making him the CEO of Prada is even a bit overkill. You know, Amgen Group is a giant in the American pharmaceutical industry, with a market capitalization of more than $40 billion.

"Would he like to come?" Donn was a little surprised.

Robert Iger laughed: "We are old friends and have a good relationship. He was at Amgen Pharmaceuticals...... Although it is the position of chief financial officer, how to say it, there is no room for growth. The CEO of Amgen Pharmaceuticals is the founder and major shareholder, and it is impossible to leave the company. Moreover, he prefers to work in an artistic company that has free space for freedom rather than the rigorous and demanding pharmaceutical industry. ”

Tang En looked at him strangely, "Is there room for growth in New Globe?" Bob, you have to understand that we have a large number of excellent managers in our company. Even if there is a change of management in the future, he will not have much chance as a newcomer. ”

Robert Iger said, "I know. But...... Isn't our strategy to be deeply rooted in the fashion industry? The acquisition of Prada is just the first step. ”

Don said with a smile: "It turned out that I joined with ambition! Okay! I'm not afraid of ambition, I'm afraid of not having fighting spirit! If I really have a level, I will build the consumer goods department into a fashion empire comparable to the LVMH group!"

Robert Iger breathed a sigh of relief, knowing that his old friend Richard Nanura had passed the final hurdle to join New Globe as Prada's CEO.

No interview is required.

Don is an artist, he doesn't care about the rules of one board and one eye, he can fully delegate power and only look at the results.

"Originally, my first choice was Meg, Meg Whitman. But her current situation ...... It is impossible to change jobs. Robert Iger shrugged.

Don almost laughed.

Meg Whitman?

She did run away from Disney at the beginning, and she is also an old colleague of Robert Iger, and now she is remarkable, at the helm of the world's largest e-commerce giant eBay, and the company is bigger than Disney!

Don waved his hand, knowing that he was joking, and said, "Prada's matter will be settled as soon as possible." Next, we can talk to LB. Victoria's Secret's brand is very important, and it must be taken down. ”

Victoria's Secret?

Important?

Robert Iger was unimpressed.

"Victoria's Secret" became a global sensation through a modeling show in the 90s, and then reached its peak in this century. However, it is obviously a lack of stamina and lack of potential.

Especially in the era when women's rights are becoming more and more prosperous, the values of big breasts, slim waists and long legs promoted by Victoria's Secret are a bit out of step with the times.

The only benefit of acquiring Victoria's Secret...... Probably it would be more convenient for Don to get in touch with those angel supermodels, right?

When Tang En saw his strange expression, he knew that he was thinking wrong, and said angrily: "I have special arrangements for Victoria's Secret! The current Victoria's Secret show really lacks fresh vitality, and it is repeated every year, and it is natural that the market appeal is declining." But we're different, we have enough innovation capabilities!"

"For example, the reality shows "Universal Supermodel Contest" and "Flyover", such as the beauty pageant 'Miss Universe Contest', whose copyright was taken back by us. These can be combined with Victoria's Secret underwear to promote. We have enough resources to strengthen the promotion of the 'Victoria's Secret' brand!

"Not only that, but if possible, I will add more and more attractive elements to the Victoria's Secret show. The concept of 'Angel Supermodel' has been around for 10 years, and new concepts are not unavoidable. For example...... 'princess supermodel'. ”

Robert Iger didn't have time to pay attention to the long-legged supermodel, but because Don was going to buy Victoria's Secret, he also knew the situation of Victoria's Secret very well, and he was surprised at the moment and said, "Princess supermodel? What do you mean?"

Angel supermodels, as the name suggests, supermodels are like angels wearing big wings on the runway.

This is Victoria's Secret's big killer all over the world.

However, as Don said, the concept of angel supermodel has been used for more than ten years, although it is still very popular now, but sooner or later it will become aesthetically tired and gradually lose the attention of the market.

Tang En said lightly: "Innovation is the biggest magic weapon for long-term prosperity! Disney princesses' brand influence is too great." Don't look at Disney's downturn in the animation market in recent years, as long as they get back on the right track and continue to develop the ace brand of 'Disney Princess', Disney will still have a strong appeal in the animation market. In every girl's heart, there is a Disney princess dream. It could be Snow White, it could be Princess Aurorium, it could be Princess Belle, or it could be Mulan. ”

Just imagine, when Victoria's Secret's supermodels are no longer blindly wearing angel wings on the runway, but appearing in the classic style of Disney princesses, what kind of cheers and screams will be aroused?

Based on this, it is also a major means of industrial marketing to let Victoria's Secret break the solidified angel supermodel form, and let more popular film and television trends appear in Victoria's Secret underwear.

Robert Iger was stunned for a moment, "Will Disney agree?"

Don waved his hand, "I'll take care of Disney, you go get the brand acquisition!"

。 Nine Heavenly God Emperors