With Donn and Steve Burke agreeing, New Universal is ready to be dispatched.

Don has already communicated with Tosca Musk about this matter.

With Donn's order, New Globe immediately set up an organization called the "Save Michael Jackson Committee", which led the chairman's office, public relations department, legal department, finance department, Universal Pictures, Universal Music and negotiation committee, and made a series of careful handling and arrangements for Michael Jackson's incident.

The top leader of the committee, led by Tosca Musk, assistant to the chairman, is in charge!

Of course, the name of this committee is to save Michael Jackson, in fact, the greater significance is to snatch the operation rights of Michael Jackson's two music companies into the hands of Universal Music.

NBC agreed, Sony agreed, New Universal was interested, and if Michael Jackson himself wasn't interested, it wouldn't have worked.

However, this is not possible.

The trial has entered a white-hot stage, and he himself is teetering between life imprisonment and acquittal.

At this time, no matter how stupid his team was, it was impossible to refuse the kindness from Donne!

Even Michael Jackson himself called in person to express his gratitude to New Globe.

In short, the first step of the "Save Michael Jackson Committee" was the chairman's office to contact Michael Jackson himself and reveal his intention to cooperate.

It's easy to do!

The second step will involve the legal department, the finance department, Universal Music and the negotiation committee.

Donn and Steve Burke only reached a tentative agreement, after all, Sony Records still holds a 50% stake in ATV and a three-year distribution contract with MIJAC.

This requires a buyout of money.

In addition, it is impossible for New Globe to help Michael Jackson for no reason, as a party, he must always show enough benefits and sincerity, right?

At this time, Universal Music needs to come forward.

At present, all the rights to Michael Jackson's songs belong to MIJAC Music, and he is the sole shareholder of the company.

Sony Records failed to get a stake in MIJAC, but Universal Music could not repeat the mistakes of the past.

If you just follow Sony Records and sign a 5 or 10-year song distribution deal, in essence, it doesn't make much difference.

Universal Records' control over Michael Jackson remains limited.

At that time, if there is some small friction between the two sides, Michael Jackson will definitely be disobedient, and he will organize a fan club to criticize Universal Music like criticizing Sony Records, it will be a big trouble.

Taking advantage of the precarious trial of Michael Jackson in the quagmire, Universal Music must fight for more rights!

Not only to get that 50% of ATV from Sony Records, but also 50% of MIJAC from Michael Jackson!

Only in this way can Michael Jackson be firmly tied to Universal Music, instead of wandering outside the three major record companies, using his fame and competition with the three major record companies to constantly seek greater benefits for himself.

It's true that Donn admires Michael Jackson's musical talent, but his feelings can't be eaten.

Since it is a cooperation, it is necessary to come up with the corresponding chips.

This is the most critical and complex step that is in the real interest of New Universal, and it is up to Ron Mayer, Group Vice President, to take charge of it.

The third step is public relations.

That's easy to understand.

Now, the judge has not yet pronounced the verdict, but the rumors from the outside world are all messy, especially in many media in the UK, and Michael Jackson is almost about to be convicted.

This is very wrong, and New Global should make some positive public relations reports on this case through its own publicity channels and contact some cooperative media.

Give confidence to those fanatical fans and supporters to encourage them to continue to incite social forces and form a public opinion effect.

Fourth, the gray area of the Internet.

It's 2005, and it's still in the early days of the Internet.

Original sin and gray areas abound.

In addition to Netflix entering the industry earlier, there are more mature technologies and algorithms, and with the assistance of the IMDB film and television database, there is also a very important point - gray area strike!

Or call it a hacker strike!

Passcard's servers were frequently attacked, and its website was frequently down. In this case, it's strange that it can be Netflix's opponent!

Passcard is just a traditional business that wants to transform.

However, the ship is too big to turn around!

However, there are many technology companies under New Globe, especially Don has a very tacit friendly relationship with the Internet field. In this regard, Pepsi is not an opponent at all.

In the case against Michael Jackson, New Universal's hacker team had to come up with a "corroborate" website to leak all the confidential court records!

This is the power of public opinion, the influence of more people on the jury as much as possible to make a decision in favor of Michael Jackson.

Step 5, Movie!

Last year, Don personally wrote and planned a movie "Hunting".

The film is directed by David Fincher, the great director of crime thrillers who has made "The Seven Deadly Sins", "Fight Club" and "Gone Girl", starring Mel Gibson and Lily Collins.

It's a story about a lie.

Mel Gibson is a good teacher who has just divorced and is loved and adored by her student Lily Collins, who wants to pursue him but is rejected.

Lily Collins' little girl was so troubled that she lied that she had been violated by Mel Gibson.

Then, this lie caused a series of blows to Mel Gibson's life.

Later, Lily Collins took the initiative to admit that she was the one who lied.

However, this did not change the rest of Mel Gibson's life, and he still struggled with spurning, verbal abuse and doubt......

It's a movie with a tragic ending.

Very reflective.

In this story, Donn was originally "inspired" by Woody Allen's controversial events and felt the pain of being blackmailed as a celebrity.

didn't expect this story to be so appropriate at that time.

Tosca Musk personally went to Universal Pictures and found Amy Pascal, the CEO of Universal Pictures, as well as Arnone Milkan, the executive producer of "The Hunt", and David Fincher, the director.

"Ms. Musk, what do you ask...... It's hard for us to do that. ”

Arnhorne Milkan is a Hollywood gold producer, old enough to be Tosca Musk's father.

However, Hollywood is a traditional power, and there is a clear hierarchy here.

The more well-known a producer is, the more he will follow the rules.

In front of Tosca Musk, Arnhorn Milcan was polite, and although he was extremely dissatisfied with her request, he did not reveal it.

Tosca Musk frowned and said unhappily: "Didn't you say that the later stage of the movie has been made?"

"The post-production of the film is finished, but for the post-production process, it's just the beginning. Arnhorne Milkan said with a lot of embarrassment.

Tosca Musk has worked on cartoons, and she understands the production model of Hollywood movies.

For a feature film like "Hunting", post-production does not require special effects, only preliminary cutting, positive cutting, dubbing, rendering, subtitles, audio synthesis and other work, and 2 months is enough.

"Hunting" has been completed for 3 months, and these works have been completed a long time ago.

However, this is only the beginning for Hollywood films, and there is still much more work to be done – market research.

It's just looking for different people to watch the movie.

Including investors, industry peers, film critics, supervisors, leaders, leaders, and the company's leaders, as well as the public viewing meeting organized temporarily, let them put forward their opinions, and then revise, reshoot, or even remake the film.

This is the most important content of the movie before it is released.

"Hunting" was originally scheduled for September, but now it's only March, and there has been no market research and repeated revisions.

Tosca Musk has been by Donn's side for so long, and he usually sees the top figures in this circle, and he has cultivated a strong woman's heroic spirit, and with a wave of his hand, he said undoubtedly: "Then hurry up and do it! There is still time! In the next month, you can do everything you think is necessary." On April 15th, I will see this film in major movie theaters across the United States!"

Arnhorne Milkan shuddered the corners of his mouth, and he was speechless.

David Fincher, the director, has no right to speak.

His job is just to make movies.

Amy Pascal, who has been silent, also heard something, and then connected it with the current situation, he can judge what Tosca Musk meant, nodded, and said: "No problem! I can promise you that "Hunting" will be released on time and in the United States on that day!"

Tosca Musk smiled at her, "Thank you for supporting my work." ”

Amy Pascal was speechless.

What if it is not supported?

In terms of power in the film business, Tosca Musk can't control her at all.

However, there are people above them!

She's the assistant to Big Boss Donn Walker!

A fool can also understand that she represents the will of Tang En, this is the minister of the Imperial Mission!

In front of the ministers, the officials of the feudal territory also have to be obedient!

That's where the benefits of a wholly owned subsidiary come in.

By letting "The Hunt" be released in advance, it is clear that it is infringing on the interests of Universal Pictures, so as to ensure that Universal Music will obtain greater benefits.

If Universal Pictures is not a wholly owned subsidiary of New Universal, the group's headquarters must compensate for the interests of the other shareholders.

Just like Time Warner, because many of its assets have their own boards of directors, the board of directors of the subordinate companies often refuses to implement the resolutions made by the group headquarters based on the interests of the head office!

This is the ill of traditional enterprises.

Emerging companies such as Microsoft, Apple, and Google, whose subsidiaries of core assets must be 100% controlled, so as to better coordinate all the resources of the group. Let all shareholders convert the shares of the subsidiaries they hold into the shares of the head office, so that this huge collective can operate more efficiently and smoothly.

。 Nine Heavenly God Emperors