Chapter 819: Rubbing the Heat
"Ghost Rider" and "The Day After Tomorrow" were box office hits, which can be regarded as a good start for this summer file.
However, if you talk about the hottest movie at the moment, it is the DreamWorks cartoon "Shrek 2"!
In the three weeks of its release, the film has grossed more than $240 million in North America and $520 million worldwide!
It's just rushing towards the $1 billion mark!
Such an amazing box office result is naturally great news for DreamWorks Animation.
But for DreamWorks, it's not so pretty.
This year, DreamWorks has released three films – "Date with Idols", "European Sex Travel" and "The Ultimate Target".
It can be described as defeat after defeat!
"Date with Idols" cost $22 million to produce and $21 million at the global box office;
"European Sex Travel" cost $25 million to produce and grossed $20 million worldwide;
"The Ultimate Cheap Target" cost $40 million to produce and grossed ...... worldwide Only $14 million.
Counting the expenses of publicity and distribution, channel expenditure, investment taxes and fees, management compensation, etc., these three movies will cause at least $80 million in economic losses to DreamWorks!
Serious polarization leads to serious disagreements between DreamWorks Productions and DreamWorks Animation!
The tragic scene of DreamWorks, the animation department does not carry it!
With the big sale of "Shrek 2", the DreamWorks Animation Department is getting more and more confident, and it has already given birth to the idea of splitting up the family!
DreamWorks Animation is in pursuit of its own glory!
Let DreamWorks fend for itself!
The film market is so big, and the animation market is even smaller.
DreamWorks Animation is famous, so what about Pixar?
What about the LEGO animations that are still in the pipeline?
Donn, of course, didn't want to watch DreamWorks Animation rise.
In fact, as early as last year, he was already working on the layout.
He copied the idea of "Kung Fu Panda" to Pixar!
This year, Pixar will launch "The Incredibles".
Next year, "Kung Fu Panda" will hit the market.
Regardless of whether Pixar-style "Kung Fu Panda" can be as popular with fans as the original "Kung Fu Panda", in short, the good things will be grabbed first!
Don took Scarlett on a trip to Silicon Valley to Pixar to inspect the production of Kung Fu Panda.
Then there's Facebook, Netflix, Dolby Laboratories, and IMAX.
Facebook's operational strategy has been preliminarily determined, starting with community exchanges on the campus, and Netflix is also steadily implementing the online subscription business, with a total of 12.5 million users!
Dolby Laboratories and IMAX have jointly formed a technology innovation group that is actively developing and advancing the latest visual imaging technologies to best meet the visual requirements of Avatar.
Then, the main destination of the trip - Apple.
Entering June, Apple's share price has risen and has reached $14, with a market capitalization of ...... It also reached $6 billion.
The main reason is that the music mobile phone ROKR_E1 co-produced by Motorola and Apple has begun mass production!
Two years ago, Apple's stock price soared because of the big sales of its iPod, and its market value once exceeded $10 billion. As a result, Apple has accumulated a large amount of money and secretly carried out the research and development of the iPad project.
As a result, after only a year, the crisis of the iPod arrived.
Because of the advent of music phones!
Jobs had no choice but to cooperate with Motorola for the sake of stable revenue and a strong stock price, inserting the iPod into the mobile phone and installing iTunes.
Judging from the current situation, this move is the right move.
The mobile phone only announced a concept version, and as soon as mass production began, the market gave a benign feedback, and the stock price rose.
However, Donn was going to go over and pour cold water on it.
"This is your favorite phone?"
In Jobs' office, Donn weighed the Motorola's white board camera, which was the concept version of ROKR_E1 music phone.
The tone was rather sarcastic.
Jobs' face was ugly, "That's Motorola!"
"What about Motorola?" Don tossed the phone in his hand as if he were treating a piece of garbage, "Don't let other people's opinions sway your inner voice." Steve, you tell me, this phone ...... If you answer 'yes,' then I'll leave without saying a word!"
There is no doubt that in Jobs' taste, this junk phone ...... In the market, he won't even look at it.
However, the other party is Motorola after all!
With Apple's strength, it is not an opponent at all.
This cooperation has a feeling of "people are under the eaves and have to bow their heads".
At this time, the situation is not that Motorola is rushing to "tempt" Apple to enter the mobile phone market, but that Apple has to accompany and be careful in order to get on the Motorola train and make more money.
Jobs chose silence.
Don asked again: "This mobile phone ...... Can it represent the future?"
Jobs looked at him deeply, "Your opinion?"
Tang En said firmly: "Apple's products must have Apple's concept." This mobile phone can only be a processed product on the production line, and there is no artistry at all! Isn't this cooperation with Motorola Apple have the opportunity to contact many telecom operators and participate in the project test?"
"Mobile phone?"
"When you go out alone, you only carry three things with you: your wallet, your keys, and your phone. This year, the world's mobile phone sales are expected to exceed 600 million! If Apple wants to penetrate into everyone's life, mobile phones are the inevitable choice! The iPod is not good, and neither is the iPad!
Of course, Jobs understood this truth.
In fact, he had already scolded Motorola eight hundred and sixty times in his heart!
This phone, which was cobbled together by Motorola, Apple, and wireless carriers, does not continue the original form factor advantages of the two, but also has limitations in music functions, is difficult to download, and can only hold 100 songs.
This is the world's first iPod with iTunes!
And so it turned out!
Donn's words undoubtedly acted as a strong catalyst.
I only heard Don go on to say: "There is no doubt that the future is the era of the Internet! The outside world can have doubts, but Silicon Valley cannot have the slightest doubt! Mobile phone ...... It's a must-have tool to put the Internet in your pocket! Steve, it's time for you to decide. ”
……
Even without Donn, Jobs would have made the decision to make his own phone.
But how does this show that Donn exists and is important?
Don't forget, Don owns a 16.5% stake in Apple!
It is the largest shareholder of Apple!
He has to make a significant contribution to Apple to be recognized by the board of directors and shareholders.
Promoting the production of Apple mobile phones is the best way!
Don wants to be one of the biggest heroes of the iPhone!
As long as Jobs accepted his advice, he smoothly led Apple's transformation, from Apple Computer to Apple, and truly developed the mobile business.
Then, Jobs will become the god of Apple, and Donn will also become the most solid mainstay of Apple!
Such a "merit" is enough for Tang En to firmly obtain the recognition of the board of directors and the general meeting of shareholders and gain sufficient authority.
Otherwise, he did not make any contribution to Apple, but he held the largest equity and the most wealth of Apple, which would definitely make many people jealous.
After all, he is just a layman, just an entertainment person.
As long as he adds his name to the magical halo of the iPhone, it will be easy to do.
As one of the biggest contributors to Apple's rise, he can be completely at ease and deservedly owns the largest stake in the world's largest company by market capitalization!
……
Donn's taunt pushed Jobs's anger to the extreme.
That afternoon, he had an important high-level meeting, and when Qiao's storm was staged again, he roared angrily: "Look at those mobile phones on the market, they all suck, just like the portable music players used to be." They're so complex that no one can figure out some of the features, including the address book. The operational design is even more chaotic! It's as chaotic as Byzantium! It's completely brain-dead design!"
After a thunderstorm, there was silence in the conference room.
Then, Jobs took a deep breath and said calmly and firmly, unquestioningly, "I'm fed up dealing with stupid companies like Motorola!
……
With Don's promotion of feminism, many shrewd businesses have come up to gain popularity.
The same goes for Hollywood.
For example, Twentieth Century Fox found female director Mimi Ryder to direct a commercial blockbuster "Doomsday Comes"!
Although the box office is not expected, the global box office exceeds 300 million US dollars, which is not a big problem.
The visual effects of the film are flat and the world pattern is slightly smaller, but the rhythm of the plot and the control of details have the unique charm of a female director, and it can be regarded as a touch of style.
It should be able to make a small profit for Twentieth Century Fox.
Warner, by contrast, is hilarious.
At a time when Marvel Studios is in full swing, DC Studios is certainly not willing to be lonely.
Last year, they launched "Batman", and this summer, they launched another commercial blockbuster, an extremely outdated commercial blockbuster!
Female superheroes, anti-heroes, black superheroes......
With so many avant-garde elements, DC Pictures spent $100 million to create the comic book blockbuster "Catwoman"!
To be honest, even Donn, who has always admired avant-garde thinking, couldn't laugh or cry when he heard such news.
It's ridiculous!
Female superheroes are fine, anti-heroes are fine, and even black heroes can be ......
The question is, what does it mean to make the classic image of "Catwoman" a black heroine?
Brains in water, right?
Even if the actor of "Catwoman", Halle Berry, is very famous and has strong appeal.
But how can such a strange personality change be recognized by the market?
Female...... Black ......
Such a bold move, even Don didn't dare!
Donn's first female superhero blockbuster to be launched at Marvel Studios is estimated to be scheduled for 2008.
Warner's way of rubbing the heat...... It's really powerful!
On June 2, New Universal's "Spy 2" was released. It may be that Warner is so confident that it even ranked "Catwoman" on the same day.
As a result, there was a big joke.
"Some of the fight scenes in the film are more creative, but most of the plot is very rough, and it can only be considered a third-rate movie. Its special effects are bland, there are no surprises in the plot, and moviegoers can predict the next step in the plot. —Entertainment Weekly.
"If the Spider-Man franchise takes the best of the comic book adaptation to the extreme, Catwoman is the opposite. Although the superstar Halle Berry is commendable for her hard work in the film, and she is also very eye-catching in the catwoman costume, she alone cannot undo the fiasco of this movie, which can be called one of the worst movies in history. —The Los Angeles Post.
"The film doesn't break the Hollywood summer movie routine, and it's far from the original comics. In this movie, there are hardly any narrative threads to be found, only shoddy action scenes. The movie can't find anything that will surprise the viewer. —Empire.
"Compared to the amazing Ghost Rider a month ago, Catwoman is like a stinking gutter. —The Hollywood Reporter.
"The film shows American pop culture and feminist themes very well, and the positive and negative corners of the film are very good. However, as a summer commercial film, it is not qualified, the visual effects are very average, more like a video game. —San Francisco Chronicle.
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