After sending the three dog brothers away, Chen Dahe called Wei Xiaowang and told him what had happened.

Kuncheng Tianya now has several stores that are operating very well, and Wei Xiaowang will often go there for activities.

So just let him inquire about the debt collection. Wei Xiaowang couldn't refuse, how could he refuse what the boss had explained? Moreover, this kind of person who owes the hard-earned money of the working people is indeed very hateful.

Due to the freezing rain and snow weather in the south, and the fact that it is on the edge of the year, Chen Dahe's goods are basically in short supply.

In addition, these goods are made in the off-season, and their own production is even more clever in the procurement of raw materials. Therefore, the overall sales profit is also very considerable.

Chen Dahe has gained a lot from this year's efforts. Career or love or even the accumulation of some connections are in a period of latent growth.

The so-called marketing, at the most basic level, is nothing more than selling what is produced for money, nothing more. But there will be a bottleneck period in every line of business, and even some things will be replaced by new things with the development of the times.

Therefore, advanced marketing is the positioning of the brand. So this is also the most fundamental reason why Chen Dahe began to shift from wholesale to retail, and even to create his own brand.

And brand marketing will involve a series of things.

The simplest example, when you want to drink herbal tea, what is the first thing that comes to mind in your mind, this is the occupation of brand marketing.

For example, when you want to eat hot pot, what brand do you think of the most, which is also the charm of brand marketing.

The brand itself is an IP, through a series of product operation, promotion operation, model operation, service operation, to get the recognition of consumers, let them become fans, and finally continue to output.

Tianya has a certain brand foundation, but this brand influence is far from enough, at least now it is only a regional influence.

Of course, that's all for later.

At the company's annual meeting, everyone was very positive and enthusiastic. In fact, everyone who is engaged in the clothing retail industry, whether it is a shopping guide, a store manager, or a regional manager, is full of vitality. They are full of energy, and when they come into contact with clothing every day, they will naturally match themselves and become a hipster.

Chen Dahe will also allocate a sum of money for training for everyone every year, such as displaying knowledge and matching knowledge.

Some people always feel that if they stay in a company for a long time, they should naturally increase their salary. In fact, if you have been stagnant, not learning, not improving, one day you will be eliminated by this era, and you will eventually be surpassed by those who come after.

The rise of the Internet era has eliminated how many of the original old marketing, this is self-evident.

The continuous growth of people lies in the continuous acceptance of new things, and for people with a relatively low starting point, new things are the greatest opportunity. Because you're ahead of the curve than anyone else. One step at a time, one step at a time. This is the case with Chen Dahe's Taoke store.

Chen Dahe and Han Jiangxue are discussing one thing, that is, how to spend this Spring Festival.

Chen Dahe's idea in his heart was to take Han Jiangxue back to his hometown for Chinese New Year's Eve, and then go to Han Jiangxue's house on the morning of the first day of the new year. Although Han Jiangxue didn't refuse, she didn't seem to be good.

It's not that she doesn't want to, it's that she always feels that something is wrong. But she couldn't.

Han Jiangxue discussed this matter with her father and mother, she has been going home for the Spring Festival for so many years, although Chen Dahe said that she would go back to her house on the first day of the Lunar New Year, but she still had to discuss it with her parents.

Han Chengde and Mu Zhilan are also very enlightened parents, and the last time they saw a doctor, they were not at all dissatisfied with Chen Dahe, the prospective son-in-law.

It's a matter of time anyway, and they didn't object. If the female college is not stayed, sooner or later she will be someone else's family.

Chen Dahe naturally wanted to talk to his mother Pan Jinzhi about this matter, which made the Chen family's parents and the old man happy.

From the moment they received the call, they began to think about how to receive their future daughter-in-law, the son is now out of town, and the daughter-in-law is from the city, so she has to pay attention to all the food.

Chen Xiaoxi was not at all interested, in her cognition, she still felt that this treatment should have belonged to her best friend He Huan.

Chen Laiwang and Pan Jinzhi asked Chen Xiaoxi to help choose some daily necessities, after all, their daughter is now studying in a big city and has a lot of knowledge. The things selected should be suitable for the future daughter-in-law, unlike them who have never been out of Chenjiagou and are blind.

Chen Xiaoxi was reluctant to move, she still had a little temper. This made the Chen family's parents very incomprehensible, their brother wanted to take a daughter-in-law, how could this sister-in-law look like this, and how did he Chen Dahe treat this sister badly. The entire Xiaoshu Town can't find a second brother who is so good to his sister.

As a father, Chen Laiwang felt the need to talk to his daughter, even though she is now a college student. Knowledge is stronger than yourself, but you can't forget your roots, and some truths can't be read by reading.

"Xiaoxi, your brother brought his girlfriend back and asked you to do something, why did you push back. Your brother has treated you better than our parents over the years, and your tuition, living expenses, food, and clothing are not what your brother gave you. We're useless, rely on us, you've been out of school a long time ago. ”

Chen Laiwang didn't have the slightest tact, and said directly. He is an authentic farmer and teaches his daughter that it is as simple as that.

"Yes, Creek, your dad is right. It's our family who is sorry for your brother, and when he went to junior high school, he went out to earn money. When I think about the hardships he endured now, my heart is still uncomfortable. ”

The most painful child is the mother. When Pan Jinzhi said this, tears were also rolling in his eyes.

"Your son is rich now, and he is not the same son he used to be. When a man is rich, he becomes bad and unkind. ”

Although Chen Xiaoxi also knew that her parents were right, she still couldn't help but say these things.

She saw He Huan depressed alone at night, and she saw He Huan's uncomfortable smile.

And she blamed it all on Chen Dahe's empathy.

"Xiaoxi, how can you say that about your brother? He has always been very honest and obedient. Two days ago, your brother Jin Dog came back and said that Chen Laiwang's son Chen Dahe was the most humane in the entire Xiaoshu Town. Remembering the old feelings and hometowns, unlike those college students who have studied some books and settled down in the city, they think they are superior. The whole town of Little Tree heard this. ”

Pan Jinzhi also retorted after listening to his daughter's words.

Chen Dahe borrowed money to help the golden dog ask for accounts, and after everyone's rumor, it was also famous.

Although the three dog brothers are more ruthless, their influence is good. Besides, they had a feud with Chen Dahe last year. What comes out of the mouth of the enemy is really good.