Chapter 237 I regret it
"Red" has been broadcast for more than a month, and the ratings and on-demand volume continue to be hot, which makes the people of Shanghai TV, Aiqiwei.com, and the crew of "Red" very excited.
But it also made some people regret it so much that they were so depressed that they almost cried.
This person is Feng Jiye, the new general manager of the oil depot network.
Oil depot network is the first video website in China, and its every move has attracted the attention of video sites such as Pain News, Souhu, and Fengxing.
Therefore, the news of the average on-demand volume of "Garrison Intelligence Force" introduced by the oil depot network soon became known to several websites in the industry.
And the news that "Red" was originally intended to be released on the oil depot network, but was "driven away" by Feng Jiye is also circulating in the circle.
Feng Jiye was able to become the general manager of the oil depot, which was naturally not a straw bag. After "Red" was broadcast, he also quietly watched a few episodes.
Even he, a person who is deeply prejudiced against the Chinese film and television drama industry, has to admit that the TV series "Red" is top-notch in all aspects from shooting quality to plot setting to character building.
Especially in terms of plot setting and character building, there have been great breakthroughs and innovations in previous spy war dramas.
This is the key reason why "Red" can become popular in China.
Although admitting that he made a small mistake, he didn't finish watching the "Red" demo at all when the contract was negotiated that day.
But in his heart, as the general manager of a big website like the oil depot, he has a lot of opportunities, where can he have time to watch a Chinese TV series.
In other words, he thinks that the appearance of "Red" is just an accident, and other Chinese film and television dramas are still not taken into account by him.
Of course, no matter how many excuses he made in his heart to excuse himself, when the results of "Red" were in front of him, he still secretly regretted it, feeling that his intestines were almost green.
The ratings of "Red" exceeded 5.1%, which was just received last night, which is a Chinese phenomenal TV series.
The total number of on-demand views of "Red" on the Internet has exceeded 700 million, which is said in the statistical report that the assistant just brought him this morning.
For the video website industry, this is no longer a phenomenon, but a milestone!
You must know that in the past, the highest total number of on-demand views on video websites was only 300 million times.
And the record of 300 million on-demand broadcasts happened to be created by the oil depot network before.
Now Aiqiwei only relies on a "Red", which not only broke the record of the oil depot network, but also increased the number of registered members to more than 8 million.
Feng Jiye knows very well that the reason why the oil depot network is recognized as the No. 1 video website in China is not because of the highest traffic, but because the website has the highest number of paid members.
In the past three years, the number of members of the oil depot has only been about 10 million.
And what about Akira?
Just a year and a half after its establishment, it has already increased the number of members to 8 million.
The TV series "Red", relying on paid membership alone, can create at least 100 million revenue for Ai Qiwei advertising for Ai Qiwei.
In addition, it is also a huge black hole of popularity, which can generate no less than 200 million advertising revenue for the website.
In just one TV series, Ai Qiwei earned at least 300 million. (Feng Jiye didn't know that Ai Qiwei and Chen Jing Film Company signed a stepped agreement, so in fact, Peng Yichen wanted to share 210 million.) )
If he had signed "Red" in the first place, then the general manager throne he had just sat on would have been completely imprisoned, and no one would dare to question it again.
It's a pity that because of his contempt for Chinese film and television dramas, he gave up a popular work that might have belonged to the oil depot network to a competitor.
This makes the company's senior management not only question his ability as a general manager, but may even directly let him go.
Feng Jiye thought of such a serious consequence, and immediately issued a gag order in the oil depot network company, not allowing anyone to reveal that Peng Yichen and they came to the company to discuss the broadcast of "Red".
It's a pity that there is no impermeable wall in the world, and it didn't take long for Feng Jiye to receive a call from He Jinqi, director of the cultural division of the Forty Thieves Company.
"Mr. Feng, you are very powerful, you can't look at works like "Red", I have to admire! Look at whether our oil depot will also launch a work with at least 1 billion on-demand this year. ”
When Feng Jiye heard Director He say this, he immediately knew that he and Peng Yichen had a falling out, and the matter of giving "Red" to Ai Qiwei had spread to the head office.
Feng Jiye said cautiously: "Director He, you are joking, how can a billion-on-demand work appear when it appears?"
"Hehe, really? How did I hear that you just pushed such a work to others last month! You let me be speechless in front of Ma Dong, what did the chairman say, do you know? He said Xiao He, the general manager of the oil depot you recommended is very powerful, and he will give away 300 million at once, and he has the courage!" Director He's tone became more and more stern, and his voice became louder and louder.
When Feng Jiye heard this, his heart suddenly fell to the bottom.
"Superintendent, it's my fault...... The main reason was that my attention was on the introduction of Hollywood film and television works, so I ......"
"You don't need to explain, this time, I have already helped you carry it in front of the chairman. You'd better pray that Hollywood movies and TV productions will catch fire. Within a year, if the number of registered members of the oil depot network does not double, you can report your resignation to me immediately. ”
"Thank you, thank you, Superintendent. Feng Jiye was covered in cold sweat, glad that he had escaped.
Director He heard that Feng Jiye had a good attitude in admitting his mistake, so he still pointed him out, "Xiao Feng, Ma Dong made you the general manager of the oil depot network for the sake of your father's face." You have to cherish this opportunity and don't bring the problems you developed in the Star Flag Country into your work. We should not despise the local works of China. We are a video website, and the main users are local grassroots viewers in China, not that you used to be in film school, some prejudices must be changed, I don't want similar things to happen again. ”
"I humbly accept your criticism!"
Feng Jiye wiped the cold sweat from his forehead, and after hanging up the phone, there was no remorse on his face.
He knew that although he had retained his position as general manager for the time being, he would definitely have a very sad time in the future.
At this time, not only did he not reflect on his prejudice against Chinese film and television dramas, but began to grit his teeth at "Red" and Peng Yichen, who brought him humiliation and failure.
"Peng Yichen, you wait for me! I don't believe that you alone can beat the whole of Hollywood!"
……
Feng Jiye's life is not easy here, and the life of Mango Satellite TV on the other side is certainly not comfortable.
After the red became popular, the reputation of Shanghai TV station was great. In the TV drama market, the fame is getting bigger and bigger, and many TV drama production companies have begun to take the initiative to contact and cooperate with them.
But life is hard for other TV stations.
Mango TV, in particular, spent nearly 100 million to introduce a "Garrison Intelligence Force", and spent a lot of resources to promote the TV series. In the end, the ratings could only hover around 2%.
And it depends on the face of "Red", once the plot of the other family has a small climax, then the ratings of "Garrison Intelligence Force" can't even enter the threshold of 2%!
Other TV stations that once disdained "Red" are even more remorseful.
You must know that when the meeting was first observed, the leaders of major domestic TV stations were present. It's a pity that in the end, only Shanghai TV and Mango Satellite TV contacted Peng Yichen.
Mango Satellite TV's bid was too low and it didn't get the premiere rights, let's not talk about it.
But Chang'an TV is Peng Yichen, and they took the initiative to contact and want to cooperate.
But they refused without thinking about it.
This incident has been rumored to be a laughing stock on major TV stations.
People are like this, if they make a mistake, they can only feel sorry for themselves and consider themselves unlucky.
But if someone else has made the same mistake at this time, and he has made a bigger mistake than himself.
Then these people can be happy in the blink of an eye, and they can laugh at the person who has made a bigger mistake with others.
Chang'an TV is the object of this joke together.
The leaders of Chang'an TV Station were greatly furious, and even dismissed the deputy director of "Red" who rejected it on his own initiative.
Of course, the major film and television companies and TV stations have done the most in recent times not to ridicule Chang'an TV. They have held various seminars in response to the "Red" fire.
"I think we should open our eyes a little bit, although we won't lose money by following the trend, but it is also difficult to become popular! And this time "Red" will be popular, this opportunity is still given to him, because we have filmed several times the main theme TV series in the past few years, which has caused aesthetic fatigue among domestic audiences, so that "Red", an unconventional spy war film, has become popular!"
The director of the TV drama production department of Kyoto Film Studio summed up "Red" at an internal seminar.
Such outrageous remarks can only be said by state-run studios without thinking about it.
"It's the world of Red, and it's the world of innovation. Alas, for so many years, our Mango Satellite TV has always attached the most importance to innovation on Huaxia TV, why do we forget about innovation when it comes to TV dramas? Only by innovating can we really win the support of the audience!"
At Mango TV's internal seminar, the director linked "Red" to innovation.
"Hurry up and screen the TV drama production companies that have recently come to us to cooperate to see if there are any such unconventional TV dramas with the main theme. As long as there is something new, we will pay for it. We must keep up with the wave of "Red" and launch a new drama as soon as possible!"
The idea of Zhejiang Satellite TV is very simple, that is, while the market is still hot, hurry up and make a profit!
Other film and television companies and TV stations are also driven by "Red", constantly thinking about reversing and innovating the traditional TV drama genres in the past.
Since the warm male spy can be on fire?
Then can we get a righteous Jiangyang thief, who never robs money, and is bent on resisting Japan and saving the country.
Also, can you shoot a thief, repent of it, go to the Japanese army every day to steal confidential documents, and secretly provide information for our army.
……
Under the guidance of this idea, in the next two years, various anti-Japanese war dramas emerged one after another, until the final TV series such as "bun bomb", "hand-torn devil", "mortars hidden in the crotch" and other TV dramas that ruined the three views, and the audience was completely disgusted with these so-called innovative main theme TV series.
Of course, Peng Yichen doesn't know what these film and television drama companies and TV stations think, and even if he knows, he just laughs it off.
How can innovation be so easy, he borrowed countless classic works from his previous life to get to where he is today. If he wants to create his own classics, he still has a lot to learn.
What's more, most of these people who only want to follow the trend and make money will only end up failing.
……