Chapter 321: Chen Dahe's Dilemma
After returning to Xicheng, Chen Dahe first held a meeting with the high-level officials to explain the results of the negotiations between himself and Wei Xiaowang in Jiangcheng.
When Chen Dahe said the specific results of the negotiation, everyone also said that it was incomprehensible, as soon as the boss Chrysostom opened, the matter was negotiated, and 400 million was gone.
As for how much actual benefit such a show can bring, everyone does not know.
But no matter what he says, the money belongs to Chen Dahe, how he wants to spend it, isn't it up to him to have the final say? Even if they have any ideas, what can they do?
Can they change Chen Dahe's opinion? It is simply impossible. The young boss certainly had stubbornness in this regard, but every time he was stubborn, he succeeded, or he got the bet right. So what other criticisms do others have?
It is precisely because Chen Dahe bets correctly every time that no one is willing to raise too many objections, because he is afraid that he will be slapped in the face in the end. In fact, such a state is not a good thing for a company.
Because once the highest decision-making level really makes a wrong decision, there is not even a single voice of opposition, in fact, it is a terrible thing to think about carefully.
Han Jiangxue didn't ask too much about Chen Dahe's decision, she believed that Chen Dahe had her own considerations, and she didn't know much about business. But if this show is really operated, at least let more people understand some behind-the-scenes things like clothing fashion and clothing design, which is also very positive for promoting the development of the entire industry, and she is at least positive for these as a well-known fashion designer.
Chen Dahe and Wei Xiaowang began to divide the overall program into many sections, and the relevant docking personnel from Zhejiang Satellite TV sent them the time plan and program duration of the entire program, and they needed to plan the overall advertising attribution and cost issues in this limited time.
A detailed and implementable plan must be comprehensive, think from the perspective of the publisher, and look at it from the perspective of your own side. Because only in this way can you achieve the goal you want.
After discussion, the advertising cost of the program for the first four weeks of the month will be a little lower than the market price, but as long as the program effect comes out, the advertising cost will rise directly. Therefore, the meaning of Chen Dahe's discussion with Wei Xiaowang is that the front is the water testing stage, and the back is the real big head.
Therefore, the overall advertising plan is to attract investment according to the 300 million guarantee plan, even if the program is the worst, it is necessary to ensure that there are 300 million advertising costs from sponsorship, and another 100 million on your side. And once the show becomes popular, the plan is the goal of 1 billion, that is to say, as long as the show is popular, Chen Dahe still wants to make a fortune from it.
The ideal is very beautiful, but in the current situation, this plan to make money is still very difficult. It's just a new show, after all.
In fact, from a realistic point of view, even if Tianya really recruits a guarantee plan of 300 million, even if the show is not popular, it is not a loss to spend 100 million to do such a big program. But this guaranteed advertising sponsorship is not an easy thing to do.
Chen Dahe first called Captain Jin on this kind of thing and explained what he meant, but Captain Jin didn't shirk, just said to do his best and introduce some resources.
Of course, Chen Dahe also began to spread such news through his own channels, hoping to spread it quickly and see how some companies reacted.
There are a lot of related telephone consultations, but there is no real landing payment, but there is no in-depth communication, it seems that it is really not easy to let everyone get money.
The overall investment advertisement was not very smooth, and Chen Dahe also attended various public activities, wanting to use some of his connections to attract more funds. Although it has some effect, some entrepreneurs have given some face because of their good personal relationship with Chen Dahe. After the overall accounting, there is a guaranteed advertising income of 50 million or 60 million, but this is still very different from the most basic guaranteed income of 300 million.
But Chen Dahe never gave up. As for the goddess guests in the first issue, Chen Dahe also spoke with Li Lulu and Fan Liangshui on the phone, and the two goddesses unconditionally supported this, but can the two of them support a show? It is also unlikely, so Chen Dahe also felt that some things were really difficult to do this time. It seems that he is still a little too eager to achieve success?
But some things, once you decide to do it, even if you feel that something is wrong, you still have to do it and stick to it, why admit defeat until the last minute.
He wants to create a Victoria's Secret that belongs to China, and he wants to create a Victoria's Secret that belongs to Tianya, which is a very difficult thing in itself.
One day, Chen Dahe was on a business trip in the mountain city of Chongqing, and at night, she received a familiar phone call.
"Where is Mr. Chen on a business trip?"
Liu Qingyi asked with a smile on the phone. The voice is still the same, but the intonation will be a little different after a few years.
"How do you know I'm on a business trip?"
Chen Dahe was a little curious, but he still replied with a smile.
"The matter of Tianya's advertising has now spread in the circle, how can I not know. You've been sponsoring and attending events lately, which is a bit different from your usual style?"
Liu Qingyi still said with a smile. This man has always been very arrogant, he is not so casual to ask for people, it seems that this time it can be regarded as a real miscalculation.
"That's how business is, how can everything go well, and how can you decide everything?"
Chen Dahe chatted with this red face who was not a red face in the past.
"I'm also in Chongqing, do you have time to meet together tomorrow, and I'll make a big deal for you?"
Liu Qingyi said to Chen Dahe on the phone.
"Okay, as soon as Liu Damei appears, it will definitely be a big order, and after the matter is completed, I will definitely not treat you badly. ”
Chen Dahe also said with a smile when he heard Liu Qingyi's words. Liu Qingyi's phone call is not an exaggeration to say that it is a charcoal in the snow.
"Won't you treat me badly?"
Liu Qingyi also said with a smile. She didn't know why she said it for no reason, but she just couldn't help it.
"When the time comes, Mr. Liu will make his own requests, and Chen Dahe will definitely not shirk if he can do it. ”
"Okay, don't say more, see you tomorrow. ”
After hanging up the phone, Chen Dahe was checking some information in the hotel, and Liu Qingyi's call was like a powerful tranquilizer, giving him some comfort.
Liu Qingyi was also in a hotel at this moment, she was holding a glass of red wine in her hand, standing in front of the floor-to-ceiling window of a high-rise hotel looking into the distance, he licked his lips with his lips, as if she had licked the blood on those red lips after she bit Chen Dahe's lips.
The past is with the wind, but it has not dispersed, Liu Qingyi is still the same Liu Qingyi, but time has passed, and she has transformed from the original designer to a qualified young female entrepreneur.