September 21 is destined to be a different day for Chen Dahe.

Because today in Xicheng, there are a large number of excellent and powerful clothing people from all over the country.

Maybe such an order will come down, so that his brand will have a different height.

At the same time, the order situation of wholesale customers will be very different from the past.

Although the opening ceremony of the entire trade fair was held in one venue, the actual order situation was held at the same time in two venues.

Because wholesale customers and brand customers are two different groups. And the goods and trademark brands are not the same.

If the goods in the direct brand store can be seen everywhere in the market and can be obtained, then the price will be chaotic.

So when the direct store was a little larger, Chen Dahe had actually been working on this matter for a long time.

Multi-brand operation, the brand of market wholesale is the main cost performance and market model.

The brand endorsed by Li Lulu is slowly turning to design models and some popular models in the market.

On the whole, the profit on the brand side will be much higher than the operation on the wholesale side. Because there is brand added value. Of course, the overall cost of raw materials and labor costs will be more exquisite than those in the market.

In fact, Chen Dahe is also slowly shrinking the business on the wholesale side and slowly shifting to the brand retail side.

With the advent of the e-commerce era, the most uncomfortable thing should be the wholesale in the middle, although there is no downward trend at the moment.

But there are some historical trends that cannot be changed. With the advent of the great era of e-commerce, products without brand value can only fight for price.

And then the wholesaler's business will have a big impact, if the customers on hand are all such customers.

When that day comes, the contraction of downline customers will also affect his business development. So he had to lay out the layout in advance and let everything go ahead.

People have no foresight, but they must have near-term worries.

Although there are many people in the company who don't quite understand Chen Dahe's way of operating, why the wholesale business is developing so well now, but it is not expanding on a large scale.

With the advent of the e-commerce era, consumers can buy the same clothes directly from the wholesale market online, and the price may be similar to the wholesale price.

So how do these clothing wholesalers give out to their offline retail customers?

The clothes that retail customers take from wholesale customers may be sold offline with the development of the times, and the price of the goods is not much different from that of directly reaching consumers online.

Under such a trend of price competition, how can offline small store owners do business?

Therefore, the first wave of people who hit e-commerce were those small shopkeepers. Slowly, with the strength and even manufacturers to join the e-commerce.

All brick-and-mortar stores have begun to be impacted, and the transparency of informatization has made it impossible to control the price of goods in the market.

In the end, there is a simple competition on price. At the beginning, the operating cost of e-commerce is too low compared with offline.

So some people just catch up with this good time and have their first pot of gold.

Of course, with the development of the times, the operating costs of e-commerce will become higher and higher, and various systems will become more and more strict and standardized.

In business, whoever becomes the stronger side at any time has the capital to set the rules.

If you don't comply, you can be out, anyway, there are a lot of sheep waiting to be woolen.

So only by making yourself strong and being the one who makes the business rules can you be the big winner in the end.

In business, whoever has the right to set the rules has the initiative. Even if you lose a little at the beginning, as long as you have strong funds to support you, you will become a winner in the end.

Therefore, real businessmen can endure loneliness.

Of course, while enduring loneliness, you have to survive, if you can't even survive, what kind of grand cause can you talk about.

The venue of Chen Dahe's opening ceremony and order meeting was chosen in the gymnasium in Xicheng.

Now these relationships are not a problem for Chen Dahe. Moreover, the Xicheng government has always supported the development of the garment industry.

If you don't choose the gymnasium, you really can't find such a big venue and venue.

This stadium in Xicheng is newly built, although the location is not in the city center, but the location is big enough, and the venue facilities are new enough.

The giant red arch stands out from afar. The atmosphere of the event was well set up.

There are celebrities who come to Xicheng to hold concerts, and they are basically here.

Many times, some popular singers come to Xicheng to hold concerts, which will cause traffic jams in this small but economically developed town.

Xicheng is only a small county-level city, but its economy has always ranked among the top five in terms of economic strength among county-level cities.

Today's Xicheng New Stadium is just an ordinary clothing ordering fair. But because of the appearance of popular actresses like Li Lulu, and the popular singers in Super Girl will sing on stage.

So some fanatical fans have been squatting around, wanting to try their luck and see if they can meet their idols.

Although they didn't have the qualifications to enter the venue, it was good to look at the periphery.

Security is strictly guarded throughout the fair, and you must have a special invitation to enter.

Originally, it was just an ordinary commercial order fair, but because of the addition of entertainment stars, the atmosphere became very different.

The traffic department is feeling the increased pressure, and the above instructions must ensure that the order fair is held in a safe and orderly manner.

Therefore, all the roads around the new stadium are guarded by serious traffic police, rather than some auxiliary police officers filling up the number there.

This kind of formation is enough to see the weight of Chen Dahe in Xicheng now.

Customers from afar settled in the hotel last night, and today the host arranged buses to depart from the hotel to the order fair.

These people have traveled back and forth through many cities and places.

I have participated in too many companies' trade fairs, but along the way, the more I get to the venue, the more I feel the traffic pressure on the road.

Seeing that those traffic police are directing traffic, these buses with uniform numbers have the right of priority.

This also made them have to look up at Chen Dahe.

Since they entered the hotel yesterday, they have been surprised to see so many people coming to the fair.

The key is that so many people are present, there are new customers and old customers, and the host's arrangements and reception can be just right.

Looking at the capabilities of a team, many times it is to look at this kind of detail.

Nearly 2,000 people were entertained in six hotels. But none of these customers found fault with the host.

Such a team is really powerful. They go from south to north, and some companies are very good at advertising, and they are also very good at bragging.

But when it comes to the real chapter, the original form is revealed. Don't say that the field of 2,000 people is the field of more than 100 people, and there are problems in various links.

There will even be jokes that no one can eat even for lunch. Such a company, not to mention the product, is that this detail alone makes customers lose confidence.

With a good start, maybe it won't end badly.

These customers are looking forward to this order fair from the bottom of their hearts, not only for celebrities and singers.

It's more about the quality and style of the goods.

The order will be ordered, and the goods are the protagonists. No matter how good the atmosphere is, if the goods are not good, it is difficult to make customers pay.

This is the guy they eat.

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