Captail chapter
"I really can't understand the Asian way of thinking, Ann, what would get them to be rejected by sharing their own affairs? It's hard to imagine that the Internet exchange market here is monopolized by IM software, outdated MSN, and all that messy little penguin (no explanation needed) and nate-on stuff...... Blogs are still the freshest, oh my God, how do they spend such boring days?"
The mountain breeze was blowing, sitting on a recliner in the courtyard of Chaotian, Ahn Jun-hyuk quietly listened to Zuckerberg's complaints on the other side of the phone.
During this time, the Facebook market research team finally returned to the United States after their trip in Asia was completed, and the market feedback they received through various methods was not optimistic.
First of all, here in Japan, because Facebook has launched a Japanese version, the relevant data can be done directly by calling the user experience, so the results are the first to be achieved. In Japan, the newly launched Facebook tasted defeat for the first time - its user growth only reached 35,000 in the first half of the month after its launch.
This is an unbelievable number, and last year the relevant statistical agencies released data showing that Japan is one of the countries with the highest penetration rate in the world of DSL (a technology that uses telephone lines as a data transmission technique that supports symmetric and asymmetric modes, such as ADSL is one of the applications of asymmetric technology), with a total of 73 million and an average of 14 hours of daily login time.
70 million, compared to 35,000, is a complete fiasco.
Fortunately, Facebook is still a private company and has not opened up the specific process of its globalization strategy to the outside world. And the media that follow Facebook has recently shifted almost all of their attention to Jmap — it is changing every day as the number of guide dog users increases, and just yesterday, on a sunny weekend in California, Jmap's home base San Francisco, a Walmart supermarket in Mountain View, placed its first ad on Jmap to promote their upcoming April Fool's Day promotion next month.
One is rather rudimentary and conservative, with only the user operating the mouse. Move the map to Mountain View. Or when searching for a supermarket in several nearby areas (such as Palo Alto, Cupertino, Stanford, etc.), or when searching for Mountain View, the discount icon will be displayed at the location of that supermarket, and only the user is really interested in the discount. Click to view. to see the specific dialog ad.
Even. Even the discount icon displayed on the map is a communication between the Jmap operation team and Facebook and Apple, and the engineers and art curators who do not have projects at hand on both sides. A series of logos made overnight.
Try to use the smallest and simplest icon to convey the clearest meaning.
Zuckerberg called this time to report the project to Ahn Joon-hyuk, and he was very excited, because this time the ad is different from the previous banners and sides, in the past, those ad spaces were sold to other advertisers advertising platforms, and Facebook did not get any revenue from its own value growth except for the fixed income of the ad space when it was sold.
And this time, it is not only the first time for Jmap, but also the first time for Facebook, the first time to ask Microsoft, Google, Yahoo and even Amazon to sell ads independently!
"It's a good thing that everybody is watching Jmap's performance now, otherwise I can't imagine that if the news of the failure in Japan had been rumored, the damn media would have blocked the gate and sprayed saliva in everyone's face. Zuckerberg laughed at himself with some joy and some headache.
I was in Japan, and I couldn't feel the atmosphere over there, but Ahn Jun-hyuk knew that the pressure on the management would inevitably increase dramatically, and after listening to Zuckerberg's complaints, he said: "The culture and customs are different, just like Asians are also difficult to understand, why in the world of Lu There are people in the world who take pleasure in revealing their privacy?"
"Uh...... Uh, sorry, Ann, I forgot you too......"
"It doesn't matter. Ahn Joon-hyuk smiled unhappily, "Of course, the main problem is not in terms of culture and customs, the most important thing is publicity, we don't have any local support, and the local media have always described Facebook as a tool for snooping on privacy...... You know, this concept is difficult for users to accept even in the United States. ”
"Yes, the PR department agrees...... And Phil Schiller. Speaking of which, on the other end of the phone, Zuckerberg's tone was a little bitter, "I really don't know if I should thank you for allowing him to come, or blame you for bringing such a guy, he criticized our PR strategy for nothing, and when I had coffee with him in the morning, he said that Facebook was like a child's toy, rudimentary, naïve, and without the system and organizational skills of a big business......"
Phil Schiller is the person in charge of Jmap sent by Apple to Facebook to supervise Jmap after Ahn Junhyuk left, and in order to facilitate integration, Jmap and Facebook share a common headquarters, and Zuckerberg can naturally contact each other from time to time.
Although he hates the other party's bluntness, Zuckerberg also understands that what Phil Schiller said is the truth.
In this regard, Ahn Junhyuk also knows the truth, but he is very helpless. Facebook's current main management structure is inherited from the "Zuckerberg era" of engineers, who are disgusted with formulaic and mechanical operations, and after Ahn Joon-hyuk came to power, in order to gain their support, he made a commitment not to change the company's engineering culture, and even had to increase their power to participate in decision-making - "brainstorming forums" held every six months or months In fact, Facebook's current popularity is also due to the variety of fresh ideas provided by brainstorming, and the unchanging user experience strategy of engineers.
But on the one hand, they are promoting the development of Facebook, on the other hand, they are also restricting Facebook, the most obvious manifestation of which is the company's lack of efficient management mechanism and strict organizational operation capabilities.
Ahn Joon-hyuk has been trying to change this subtly, and after officially taking over as CEO at a shareholder meeting at the end of last year, he gradually loosened the Zuckerberg era's control over the fund's meddling in Facebook. Allowing professional managers to participate in the company's operation is naturally in the hope of supporting the fund's strength and enabling them to grow and balance it with the engineering strength represented by Zuckerberg.
However, in the short term, it has not yet seen results, and more importantly, Ahn Junhyuk cannot stay in the United States all year round, so he wants to ensure that this tone goes smoothly. He also needed an assistant who could assist him.
These words. Naturally, he didn't talk to Zuckerberg, but just comforted: "Apple is a big business, and it's normal for Phil to come out of there and see a different perspective from us." All right. Mark. Stop thinking about these unhappy things, the most important thing now is to find a way to adjust our strategy in Asia, at least. We should reverse the perception of Facebook among Asian users. ”
"Whew...... Okay!" over there, Zuckerberg sighed and said, "What are you going to do?"
"There is no good way for the time being, let's continue to investigate, tomorrow I will hold a meeting, I plan to set up four more investigation teams, respectively, in-depth investigation of Japan, South Korea, China and Southeast Asian markets, specific response ideas, and wait for the results of the report to come out." ”
Despite the disappointing performance in Japan, neither Ahn Jun-hyuk nor Zuckerberg ever thought of giving up on Asia.
Not only because of the huge Asian market, but also because of the unshakable global strategy, if you want to retreat when you encounter a setback, how can the company develop and expand?
"OK, I have no opinion. Zuckerberg replied, and after talking about work, it was time to chat, and he laughed over there, "Hey, Ann, how effective do you think the first Jmap ad will be?"
At this time, a string of footsteps came, and Ahn Junhyuk turned around, it was Lin Xiujing.
Seeing that he was on the phone, Lin Xiujing slowed down and stopped Ahn Junhyuk from wanting to stand up, pressed his soft hands on his shoulders and gently kneaded his shoulders.
Ahn Junhyuk held her hand with his backhand, put it to the side of his face, and apologized while rushing to the phone: "I'm sorry, Mark, I won't be able to go then." ”
"Is it about releasing an album in Japan? I read the news over there, there are a lot of English newspapers in Japan, but man, are you really sure it's more important than us?" Zuckerberg's tone seemed to be joking, as if disapproving of it, but he didn't say much, "I can't delay you in a day, Ann!"
"I really can't leave. ”
"Dude, don't be so upset, OK?"
Ahn Junhyuk turned his head and glanced at Lin Xiujing, Lin Xiujing also heard the words inside, for the sake of her acting career, she used to teach herself English, and later followed An Junhyuk, she usually has nothing to do, and her learning in this area is progressing very quickly, and she can already listen and speak fluently.
At this time, when Ahn Junhyuk looked at herself, her heart was sudden.
As if sensing her faint uneasiness, Ahn Jun-hyuk smiled at her, and in the face of Zuckerberg's urging, he took a breath: "Mark, I really can't go, just this month, um, or next month, my child will be born!"
Hearing this, Lin Xiujing's other hand held on his shoulder tightened slightly, and the other side of the phone was also dumbfounded.
After a moment, Zuckerberg's stammering voice was heard: "Uh...... Belch...... You say, what do you say?"
"This month, or next month. Ahn Joon-hyuk replied word by word, "My child is about to be born, so I can't go away, Mark!"
He was met with a long silence, and at one point, a strange cry suddenly came out on the phone: "Holy.Shit!"
Ahn Joon-hyuk moved the microphone away a little, and a series of machine-gun spews of surprise began to ring in the breezy courtyard, breaking the peace: "Your child, your child, Fuck!Fuck...... Oh my God, you're only 21 years old, you bastard, you already have a baby? I ...... Fuck!”
"Hey, hey, Mark, my wife is right next to me, including my unborn child, can you pay attention?"
“OH,Shhh…… Uh, your wife...... Uh, I should call ......" He paused incoherently, probably consulting the people around him, Ahn Joon-hyuk estimated it was Priscilla, and sure enough, after a few breaths, Mark's voice came again: "...... Oh sorry, I don't know much about Asia. Maybe Koreans and Chinese are completely different, but I mean so, anyway, it's nice to meet you, brother and sister, just now my foul language is just ...... My.God…… My mind is completely out of order, damn it!"
Ahn Jun-hyuk was made to laugh by his reaction, and after Lin Xiujing was initially nervous, she heard Zuckerberg's somewhat hysterical tone over there, and she also quietly pursed the corners of her mouth.
"Damn it. Damn it. Ann, why didn't you say it earlier? Your child is going to be born this month, and you never told me! I always thought ...... Oh, damn it. Do you know the way, bastard. I'm clutching my pathetic curly hair right now. I can't believe that my closest friend is about to have a child, and I, the godfather of the reserves. Not even a little news! No! Yes! Received!
“…… Godfather?"
“Fuc…… OK, OK, I want to be calm, don't use foul language......" muttered a few words nervously, and Zuckerberg lowered his voice and said angrily: "You forgot? I know, you must have forgotten, you forgot what we said? If you have a child, you must make me a godfather!
As soon as the roar fell, it was probably Priscilla beside him who reminded him of something, and Zuckerberg muttered quickly: "...... He's really a bastard, well, I'm not going to say it, I can't let the little ones hear too much...... Stay in Japan for me, I'll be over soon, and when the time comes, I'll show you how terrible a deceived, angry godfather is, wait, you oily-faced fellow!"
"Hey ......"
Toot –
Ahn Junhyuk listened to the busy sound in his ears with a smile, put away his mobile phone, and behind him, Lin Xiujing wrapped her arms around his chest, leaned over, and gently leaned against his back.
"Tell him...... Is there anything going on?"
"Heh, don't you want me to say?" Sensing the apprehension in her heart, Ahn Junhyuk deliberately laughed and took out his mobile phone: "Then I'll call him again and tell him that it's an early April Fool's joke......"
"Don't!"
Lin Xiujing hurriedly grabbed his hand, and immediately realized that she was teased by him, and her cheeks were flushed and she pushed him with her head: "I hate it!"
"Haha......ha
It's March, and the sun is shining warmly in this land isolated from the edge of the Pacific Ocean.
On the stone-paved road of the courtyard, the traces of last year's moss are still in the crevices, and the edges have climbed with new greenery, and the grass is also green, and the sky above the small square inch of the courtyard is obscured by the leaves of the trees that are beginning to lush, and the breeze is blowing, and the shadows of the trees are mottled.
His laughter was carried out by the wind, a window in the attic at the top of the villa opened, and Jisoo looked down, and then continued her "painting", and Sachiko, the nanny who was trimming the fence in the distance, also cast a smiling gaze at the two people who were intimately hugging each other in the middle of the meadow.
In the slight wind, under the mottled shadows of the trees, Lin Xiujing felt that her heart seemed to be suddenly filled with some kind of emotion, and it was full of the feeling that her whole body was immersed in warm water.
Ahn Jun-hyuk's laughter slowly subdued, and the space was quiet again, closing his eyes, only the sound of the wind and the rustle of the shaking leaves in his ears.
"Who's on the other side of the phone?"
"Mark. Ahn Jun-hyuk replied, "Facebook......"
"Well, I know, Facebook founder, Mark Zuckerberg, what's the godfather of him?"
Ahn Jun-hyuk stroked her long hair that slipped down to his shoulders and said with a smile: "Heh, last year, it was just casual jokes with each other, if you don't like ......"
Mark is a Jew, and according to the teachings of the Jewish Reformation and later his own development, if Mark is chosen as his godfather, then the children are likely to be required to join Judaism in the future, and in fact, although it is difficult for foreigners to believe, Korea is actually a Christian country.
Including Ahn Joon-hyuk himself, his religious beliefs on various relevant records are also filled in Catholicism - he was baptized in Busan when he was a child, and after returning from retirement, as long as he was in South Korea, he usually took one day a month to worship at a small church near Cheongdam-dong.
It is difficult for people in non-religious countries to imagine how much Christian countries attach importance to their faith, and if they want to develop in Korea, they must choose a denomination to be baptized.
According to Ahn Jun Hyuk, Lin Xiujing was also baptized as a Catholic, and he was a little worried that the other party would be more repulsive.
Hearing his words, Lin Xiujing suddenly stuck out her tongue mischievously: "That's fake!"
"Huh?"
"The belief on my ID card is fake, and the company bought it for me. She smiled slyly, "When I took over the filming of "Rose Flower", I was afraid that the media would target me, so I bought a Catholic baptism, and many artists in the company are ......."
"Huh. Ahn Junhyuk smiled, "Well, when I return to China, I will stab this matter to the media and let them continue to make trouble for IHQ!"
Last year, as the fuse, he was involved in the JS war, IHQ's vitality has not recovered until now, Ahn Junhyuk's litigation strategy is certainly a smoke bomb to confuse people, but the basis of the litigation war is that the target has enough incentives to launch a litigation war, IHQ's illegal operation of the artist's account for profit was found out by the Securities Regulatory Commission last year, and the fine alone hurt their vitality.
What's even more tragic is that SK Telecom, the major shareholder of IHQ, was dragged into the quagmire by J.H at that time, and had no time to take care of it, so it could only watch IHQ collapse with a wail, and this year, its once huge star lineup and brokerage business are being tacitly divided by new giants - CJ Entertainment, KeyEast, and J.H Entertainment!
Because of last year's incident, Lin Xiujing's only feelings for the company that once discovered her have long since dissipated, and when she heard Ahn Junhyuk's bad intentions, she only laughed at him as a "bad person".
She even has false beliefs, and it naturally doesn't matter whether her children are Judaism or not, the topic of the godfather is revealed.
Ahn Jun Hyuk held her in his arms, and the two sat under the tree with the mountain breeze slowly and the leaves blocking the sun, quietly watching the spring day outside.
"The flowers are blooming!"
"yes. ”
Looking beyond the fence of the garden, in the distance, the hillside to the northeast of Shizuoka was already dotted with pink.
That's the color of the flower.
Since the beginning of spring, the temperature in Japan has been abnormal, often giving the illusion that summer has arrived, and it is not until this moment that it is absolutely certain that spring has just gone in the wrong direction, and it has finally returned.
The majestic figure of Mt. Fuji looms in the clouds at the end of the field of vision. Tokyo on the other side of the mountain must be full of cherry blossoms!
Leaning against his chest, she thought...... (To be continued......)