Chapter 488 Thanksgiving

On the third day after Christmas, the time came to December 28, and the first week of the release of "Three Days of Danger" ended.

During the week, the North American box office totaled $410 million.

At the top of this week's list is Spielberg's animated film "The Adventures of Tintin," which won a staggering $612.4 billion in 4,152 theaters.

In second place is Warner Pictures' "Sherlock Holmes 2", which has been released for its second week and has grossed $57.52 million in 3,755 theaters.

However, both films were shown for a full week.

"Three Days of Danger", which was released for only three days, ranked third at the box office.

It grossed $53.2 million in 3,321 theaters, just a fraction of "Sherlock Holmes 2."

This made Robinoff, who had actually controlled Warner Pictures, call Peng Yichen to complain, asking him not to take on other companies' films in the future, and then come to slap his own company in the face.

In any case, although the performance of the movie "Three Days of Danger" is not as amazing as Peng Yichen's previous movies, it is also very powerful.

According to forecasts, the film will grossing at least $200 million in North America and $500 million worldwide.

This kind of box office appeal and box office harvesting ability of movies amazed everyone.

Watching this action movie, which is not an action movie, has been such a huge success.

Everyone in Hollywood knows that Peng Yichen is one step closer to the world's No. 1 director and No. 1 actor.

……

Three years ago, Peng Yichen promised to make Zhao Zexin one of the best directors in the world on the desert Gobi.

At that time, he took out a "Dark War" and asked Zhao Zexin to practice.

Since then, Zhao Zexin has become the most famous director of police and gangster films in China.

From "Dark War" to "Infernal Affairs", and then to "Eavesdropping".

Zhao Zexin has taken the police and bandit genre films in the Huaxia Film Market to the extreme.

This year, Zhao Zexin finally followed "Infernal Affairs", which was sold for adaptation, to the Star Flag Country on the other side of the ocean, where he began filming his first English-language film - "The Departed".

Since the beginning of 2011, Warner has spent half a year to complete the preliminary preparations such as script changes, crew formation, props production, and set construction.

Subsequently, after nearly 4 months of filming, plus more than 2 months of post-production of special effects and editing of the soundtrack, the film was finally set to be released in North America on January 14, 2011.

The promotion of the film has actually been carried out since the beginning of the year.

Warner's budget for the film was $20 million, plus miscellaneous expenses for other copies, for a total cost of $100 million.

In this, the actor's salary accounts for a large part.

Leonardo DiCaprio, Matt Damon, Jack Nicholson, Mark Wahlberg......

These well-known Hollywood top male stars and first-line male stars are all gathered in one movie, although it is not as exaggerated as the gathering of 9 actors in Huaxia's "Infernal Affairs", but it is not far behind in terms of cast.

This means that if you make a profit from box office revenue alone, you would have to get at least $250 million globally to recoup the cost of the film.

Of course, Warner's box office goals for this film are not so high.

As long as the global box office can reach more than 150 million, the movie can be profitable.

After all, in the North American film market, the peripheral income of movies is the majority.

For example, the movie "Country Teacher", the box office revenue only brought about $1 billion to Chen Jing Film Company, but from DVD copyright, network broadcast copyright, original CD, movie figure toys and other places, this movie earned back $830 million to Chen Jing Film Company in just half a year.

And this money is still being entered into the account of Chen Jing Film Company.

In the end, the film can at least make money through the periphery, and continue to earn a staggering $2.5-3.5 billion for Chen Jing Film Company.

This is the huge benefit that the developed peripheral profit model of the North American film market can bring to a film company.

It is also why North American film companies are often willing to shoot niche art films, horror movies, cult movies and cult films that don't seem to make money.

Because in addition to box office revenue, movies also have a lot of peripheral income that can make long-term profits.

This gives these studios the courage and confidence to shoot all kinds of niche films.

Therefore, in the eyes of Warner's senior management, the movie box office revenue can be equal to the cost of film shooting.

This movie can only make money by relying on word-of-mouth and awards in the later stage, and taking the path of profitable peripheral operations.

Of course, if you can rely on box office revenues, you can make a profit, which is a better thing for Warner.

Therefore, in the publicity plan formulated by the distribution department, the focus of the film's publicity was not on director Zhao Zexin.

On the contrary, the main gimmick of this movie is placed on Peng Yichen as the screenwriter of the original script.

At the same time, increase the publicity of the leading actors Leonardo DiCaprio and Matt Damon.

On Friday, January 14, with the arrival of the weekend, "The Departed" officially released in 3,635 theaters in North America.

As the major shareholder and executive director of Time Warner, Peng Yichen and Yu Jing, who had just come out of confinement, came to attend the premiere of the film and help his former assistant director Zhao Zexin.

Or at the Kodak Theater in Los Angeles, the largest screening hall 1, Hollywood stars are gathered and the seats are full.

In the fatalistic soundtrack of the East, the audience is engrossed in watching the big screen, and the color style of the picture is as thick and dark as an oil painting, with the style of hell in Western legends.

Zhao Zexin, Leonardo DiCaprio, Matt Damon and other film creators sat in the front row of the screening hall as usual.

Peng Yichen and Yu Jing sat in the guest area at the back as guests this time.

Although the screen is far away, it feels better to watch the movie.

Yu Jing smiled and whispered to Peng Yichen: "Chenzi, if you wear a black suit, you will definitely be more majestic than the boss of the Boston gang in the movie." ”

Peng Yichen shook his head with a smile and said, "I don't need majesty, I just need you and Mengmeng." ”

Yu Jing smiled and stopped talking.

"I'm not a gang boss, but I appreciate the way they have a bunch of kids. Peng Yichen smiled and whispered to Yu Jing: "I heard that the country is going to open up the second child, let's have another one." ”

Yu Jing chuckled, ignored Peng Yichen, and continued to watch her movie.

……

Soon the movie of more than two hours was played.

Amid the sad music, the credits appeared on the screen, and in the Kodak Theater screening room, the audience gave a standing ovation.

Peng Yichen and Yu Jing also stood up and slapped Zhao Zexin and them.

He smiled and looked ahead, walked on the stage to thank the crew creators who were present, and was very satisfied with Zhao Zexin's performance.

The first time he came to North America to make a movie, he was able to dedicate such a wonderful film work, and Zhao Zexin has grown into a real director.

In Peng Yichen's opinion, this movie is not much better than the version shot by Martin Scorsese in his previous life.

Moreover, the integration of oriental colors and Western culture in the movie is very exquisite, and in terms of film expression, it is more exciting than the version of "The Departed" in the previous life.

After the premiere, the creators of the "Departed" crew accompanied the guests and friends to a nearby hotel and held a dinner.

Of course, Peng Yichen and Yu Jing were not going to participate in this kind of activity, they had to rush home to accompany their daughter.

Therefore, before leaving, Peng Yichen just chatted with Zhao Zexin for a few words.

Zhao Zexin is very grateful to Peng Yichen for his help and support, so no matter what the occasion, he is very respectful to Peng Yichen, as if he were his own teacher.

Over the years, as his status has continued to rise, his attitude towards Peng Yichen has never changed.

This made Peng Yichen feel very relieved, his vision was really good, and he didn't bring out a white-eyed wolf.

I believe that with Zhao Zexin, a contracted director who can gain a foothold in North America, Chen Jing Film Company's future road in the North American and international film markets will be better and better.

……