Chapter 282: The Year of Carnival
The downturn in the housing market in 2008 made many people not optimistic about housing prices, and of course, that is also the need for the top management to have a good decision for the future. 40,000 trillion funds stimulated into the market, you can't say that this must be wrong, because in the next few years, many people will benefit a lot from such a carnival, and the overall economic trend will continue to grow. Of course, you don't necessarily say that this is right, because the dream of having a house to have a home is getting farther and farther away for many ordinary people, and economic growth does not seem to bring people much happiness.
The real estate downturn is finally slowly picking up, and house prices are starting to grow in the big cities that are leading the way. One price a day, in such an industry, is not unusual. In fact, judging whether a real estate is good or not, and even the simplest form of the whole market is actually very simple.
One day you are on the street, and you can no longer see the sales lady and brother, and you can rarely receive harassing phone calls, which means that the house is very good to sell, because they don't need to look for a needle in a haystack and spend all this time looking for customers who are not accurate customers. Only when a product is unsalable will it artificially spend more manpower and material resources to sell. During the best-selling period, people will take the initiative to buy, why do they spend that energy? This is the essence of promotion. Of course, when it comes to rapid expansion and scale, there may be exceptions.
The ancients said that doing business is actually very simple. Two words, buy and sell. What you buy from the east and sell to the west, you earn a hard money and a fee for the difference in information prices. Because there may not be such a thing as the east side in the west, it can only be bought from these people who buy and sell.
The development of the times, especially the rapid development of the Internet, has made information more and more transparent. And it is becoming more and more difficult to make a profit by making this information asymmetry.
The development of any industry in China will go through several stages of emerging, development, competition, elimination and becoming king.
How do you say it? Rise, it is easy to understand, this industry was originally very few people do, or even none, it is a new industry, and then a group of people see the commercial value in it, and start to do it, slowly drive such an industry, and make money.
Development is also very easy to understand, that is, when someone starts to make money in this industry, after all, it will make people who were originally wait-and-see begin to enter such an industry, and if an industry wants to become bigger, it must have peers to do it together and make the share bigger. If there are more people, the base will be larger, and the customer base will be larger. A very simple reason, for example, when we want to decorate a house, we will go to the local building materials market when we choose materials, because there are many suppliers and many choices. But if there is only one store open over there, we will not go there from the first realization in our hearts.
After the development stage, there is competition. There must be healthy competition and vicious competition in competition. When there are more and more peers, there are bound to be people who don't make money, and there are people who earn less and less. Healthy competition, will work on their own products and services, product upgrading, service more intimate and humane, so that the entire industry tends to mature and develop. And vicious competition is just to fight a price war or use worse materials to develop new products, and then shoddy, make profits, and damage the entire industry.
Competition will make some people slowly out of the game, and it will also make some people start to stand out. Continuous survival of the fittest will make the industry slowly stabilize. In the end, those who are left with the top become the kings of the industry. It also completely occupies the minds of consumers.
And when you become the king, as long as you don't make fatal mistakes, in such an industry, few people can shake the status of the king.
Sometimes after the king becomes the king, he feels that there is no healthy competition, and he will create another opponent for himself, compete with himself, and spur him to keep improving.
Chen Dahe's purchase of real estate may not be intended to make a simple transaction, but to make reasonable use of policies to accumulate some original funds. Development is inseparable from money.
Whether it's buying a house or entering an emerging industry, there are so many stages, and it is also crucial at which stage you enter. If you enter the final stage of survival of the fittest, you will only become cannon fodder if you compare yourself with others.
And when you enter when you are just emerging, then the money is also earned, and you have become a pioneer in the development of this industry, experience and capital accumulation will make you more competitive, so that you can go far enough.
So let's look at the king of each industry, not necessarily the most powerful at the beginning, but it must be the longest in the end.
Whether Chen Dahe's layout of Taoke store, brand layout, or layout of such heavy assets, he has chosen the best time. If the timing is right, then many things will be done with half the effort. So that's why we say, one has to have a vision.
Of course, with this best timing, it does not mean that the future will be very successful, and it is not uncommon to have a good hand in your hand and end up playing badly. But at least for the time being, he's successful, he's leading.
The first to cheer at the rise in housing prices are, of course, those who have only recently bought a house, or those who have a house in their hands.
The hot real estate market and housing prices continue to rise. Those who wait and see immediately follow suit, and those who have spare money to invest immediately follow.
It was a thing that seemed like a money grab, and more and more people, more and more money began to pour into the property market.
Struggle, in such a situation, looks like a big joke. But is that necessarily true? But is that necessarily wrong? Nobody knows, and perhaps history will give an objective assessment in the end.
Tianya's senior management began to be shocked one by one, because this movement showed that the company's assets had a very rapid accumulation.
What was once a question or an inner slander now seems like a joke.
Many of them are not bad, and they think why they didn't follow the boss's decision to do the whole two sets by themselves. This growth in wealth is fascinating.
Of course, it's not that no one follows Chen Dahe's decision-making, some people have a god-like worship of Chen Dahe, although they may not be able to understand Chen Dahe's approach, but they still follow him, believing in a person is believing in his spirit and decision-making, so they benefit.
Some people say that this accumulation of wealth is a kind of luck, or that a good time comes. But is that really all there is to it?
Opportunities are reserved for those who have opportunities, when the opportunity comes, you see it, but you don't have the ability to grasp the opportunity, what can you do? You see that the spring of real estate is coming, you don't have the money to buy it, and even the outside is in debt, no one believes in you, is it useful?
When the opportunity comes, you see it, but you are still hesitating, or even unable to do it, then this accumulation of wealth has nothing to do with you. The process of accumulating wealth is not as simple as luck.
Chen Dahe didn't have much feeling about the sudden increase in wealth. Already knowing the results, there is no need to have much joy. This is just the beginning of the real estate market.
When you want to become an industry tycoon, or continue to grow sustainably, is it really enough to rely on these?
A lot of times, those assets just mean that you have so much wealth, and assets are equivalent to cash in a sense, but sometimes they are not equivalent. Because when you convert assets into cash, you may lose a lot of money invisibly.
There are even times when there is no market, and when it is not really cash flow, it is just a price.
A pair of calligraphy and paintings worth 10 million yuan, the wealth value is indeed 10 million, but before it was exchanged for money, he was just a painting. It's just that the market says that he has this value, and it will seem very precious.
Of course, you still have to find a buyer in need of this painting, and sell it to people who don't understand, even 100,000 yuan is too expensive.
So sometimes how to make reasonable use of existing assets is also a very important thing!
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