Chapter 762 Sports Channel
Donn has seen a lot of movies.
However, he can't think of every movie, and then come up with a script in advance, or make it into a movie.
Inspired by the Woody Allen incident, Don really had a flash of inspiration and thought of a very classic movie "The Hunt" that he had seen in his previous life.
It is a Danish film.
Synopsis: Lucas, who has just divorced his wife, works in a nursery school, he is kind-hearted and mild-mannered, and after working, he is quickly loved by his colleagues and children.
Among them, a precocious girl named Carla is particularly close to Lucas. Faced with the girl's childish and simple overtures, Lucas could only politely refuse, but what he didn't expect was that this move pushed his life to the forefront.
Carla's vindictive lies led Lucas to be charged with sexually assaulting girls.
For a time, this good gentleman became the object of exclusion and oppression by the entire town. The anger of his friends, the distrust of his ex-wife, the death of his dog and the malice of strangers make Lucas almost collapse.
When little Carla confides in the truth, the malice doesn't end with Lucas's regaining his innocence......
As Plato said: Man is the measure of everything, the existence of the being, and the measure of the non-existence of the non-existent.
The human mind determines the development and change of things, and sometimes the whole thing is enough to murder a person's goodness by saying good and bad. Although rumors stop at the wise, when the wise do not fulfill their obligations, all judgments become unusually elusive.
Such a phenomenon is vividly shown in the film "Hunting".
There is no doubt that "The Hunt" tells a great story.
However, a good story does not mean a good movie.
The story is only the most basic level of the movie.
In other words, the story in the movie is only presented to the surface world of ordinary fans and laymen, and it is the pursuit of commercial profits.
There are many angles that can flourish in filmmaking, such as shooting meaning, artistic thinking, film exploration, education and enlightenment, warning and touching, audio-visual shock, philosophical feedback, historical records, ......
The original version of "Hunting" just tried to tell the story to be exciting, many of the director's skills were very rough, the use of lenses lacked characteristics, and the warm or cold image style was not uniform.
It can only be said that director Thomas Winterberg, with a great story, has completed a decent movie.
There are many similar examples, especially Korean films, such as "Su Hua", "The Defender", "Don't Cry Mom", "Korean Princess", "The Melting Pot" and other films, the story is great, and the director is not good.
If the same scale is truthfully opened to the mainland, there will already be more than one old Mouzi and Kaige brother, and the sixth generation of directors has already taken off.
Since Don personally wrote the project "Hunting" and made bold statements in front of the media, he must make this movie a classic!
While Donn was writing the outline of the script for "The Hunt", Jeff Zucker of the TV Media Department was about to do something about it again.
Last year, he was a strong advocate for the acquisition of Discovery Channel. The deal was struck earlier this year and cost $3.5 billion.
However, when Donn dropped his bid for NBC, Jeff Zucker was a little disappointed.
This made his "TV Kingdom Dream" slightly broken.
Although Don said later that when New Universal grows stronger, it will directly swallow Twentieth Century Fox, and with the FOX TV network, the strength is still not bad.
But it's too far away!
Jeff Zucker has been inspecting for three months, and finally sees a piece of fat in the TV industry again!
"Sports channel?"
Don put down the carbon pen in his hand and pushed the unfinished script outline aside, looking surprised.
Jeff Zucker was very excited, saying: "In the huge TV industry, the consumption of sports content, the core business of BC Group, is not ABC TV, but ESPN! In the United States, ESPN has 83 million household subscribers, and its annual revenue growth in the past few years has exceeded 9%!"
“9%…… So low?"
Don certainly knows the importance of the sports sector, but he still shakes his head and laughs when he hears the 9% growth rate.
Over the past year, the STA television network has seen a ...... in performance Reached 90%!
Jeff Zucker said: "It's not fair to compare STA and ESPN, after all...... Starz is supported by our popular TV programs, but live sports is about a long stream of water and steady growth. In addition, in the past two years, the number of STA users has grown rapidly, but STA, which focuses on the boutique elite route, has an audience of about 35 million to 40 million families. It's less than half the size of ESPN!"
Now, the number of STA TV network subscribers has stabilized at about 23 million.
With the broadcast of American dramas such as "Vice President", "Blade", "Punisher 2", "Six Feet Below 4", and "Warcraft" this year, the number of users has ...... There is a good chance that it will reach 30 million!
As Jeff Zucker said, the U.S. market is so big that by 2005 and 2006, the number of users was almost saturated.
Starz is equivalent to the high-end commodity of the TV industry, and it is not suitable for every home user.
In the future, the growth rate will definitely slow down.
If you want to continue the grand cause of the TV empire, you must start the layout in advance and seek new performance growth points.
Jeff Zucker's choice is a sports channel!
He said: "Live sports events are an indispensable entertainment content for every household, and STA is much less important in comparison. For every $4 earned by cable TV in the United States, $1 goes into ESPN's pocket. Last year, ESPN reached $2 billion in advertising revenue alone. ”
Tang En shook his head and said: "After so many years of development, both fame and user habits have been accumulated. ESPN has exclusive rights to broadcast a series of tournaments, including the NFL, MLB, NBA, National College Football, Four Major Slam tennis tournaments, Major League Soccer (MLS), National Motorsports Association (Nascar), US Open, British Open, and more. ”
"There are actually not many sports channels in the United States, NBC Sports, FOX Sports, CBS Sports, TNT, NFL and ...... These competitors are simply not able to pose a threat to ESPN, in addition to the accumulation of heritage, the broadcast rights are also a big reason. The live sports industry is so booming, ESPN's performance in the past two years has made many people red, and it is conceivable that in the next year or two, the price of sports event rights will grow wildly. ”
Since 2005, the price of the broadcast rights of sports events has begun to grow wildly, and more and more TV giants have participated in the competition for the broadcast of sports events.
However, neither CBS, NBC, nor FOX nor Warner's TNT pose a threat to ESPN.
At its peak in 2010, the number of users in the United States exceeded 100 million! At that time, the total number of household users in the United States was only 130 million, and the coverage rate of ESPN exceeded 90%!
Based on a monthly subscription fee of $8...... ESPN can generate $10 billion in subscription revenue alone!
However, after 2010, ESPN began to decline, losing millions of subscribers every year.
Why?
Because of streaming!
Streaming video presents a challenge to traditional TV, with live streaming ...... Naturally, it will also encroach on ESPN's market again!
CBS, NBC, FOX, and TNT joined forces to encircle and suppress ESPN, which was helpless, and finally could not resist the wave of the Internet.
So, for Don, you can't rush, you don't have to rush.
"Actually, two years ago, I paid attention to the sports sector, and I thought about it for a long time, and I felt that this business could not be done. Donn turned the pen in his hand, faced Jeff Zucker, and said calmly.
Jeff Zucker was slightly disappointed and said eagerly: "Live sports is really the next big thing! This is the big hit in the TV industry!"
Tang En waved his hand and said soothingly: "I understand what you mean, but think about it, what do we rely on to develop sports channels? Sports event broadcasting is a different mode of operation from movies and TV series. ”
"You can buy exclusive rights!"
"No need!"
Don waved his hand, "Don't forget, Disney is our ally now! FOX and NBC can bid with Disney at a high price, but we can't." This year, we want to vigorously promote the tourism vacation and chain store business, which has already aroused Disney's fear. At this time, we should no longer stir up strife. ”
Jeff Zucker muttered, "That...... Shall we give up the live sports business?"
"Of course not!" Donn smiled, "Not now, wait a few years." The current ESPN is in an invincible stage, God blocks and kills God, we don't need to go to the mantis arm as a car. When they can't do it, it's not too late for us to act. ”
"No more?"
Jeff Zhucker was stunned and blinked, very puzzled.
Tang En said with a smile: "Okay, you can put this matter aside, you don't have to think about it for now." This year's focus is to complete the strategic restructuring of the Discovery Communication Channel and create a new operating model. If you can't chew more, don't worry. ”
Jeff Zucker nodded.
However, he was still a little unwilling.
...... of Television & Media Department It is about to become the worst performing department among the four major divisions of New Global.
In such a situation, how could he have room for promotion?
In particular, the film and television entertainment department is in full swing, the interactive entertainment department has a good future, and the tourism, vacation and consumer goods department is also eyeing the development of the industry......
Jeff Zucker felt that he didn't have much time and had to get busy and devote more work to it, so he opened his mouth and said, "In that case, boss, let's open up the overseas market of STA TV network as soon as possible." Seeing that the North American market is about to be saturated, it is necessary to find new users in Europe, Asia, and Latin America. ”
Don couldn't help but laugh and waved his hand, "Okay, good, if you have enough energy, go for it!"
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