Kevin Turner said, "Better service is more attractive." It is impossible for us to charge the user for shipping, however, we can reduce some unnecessary redundant transportation for the user through some means. I guess that's what Mr. Walker is willing to pay a lot of money to buy IMDb, right?"

Tang En smiled, "DB can provide a wealth of film and television information, users can choose to rent a disc, access to more information, including themes, actors, plot synopsis, media reviews, audience evaluations, user ratings, etc., through these elements, to determine whether to rent a disc." This will naturally avoid some 'wrong' subscriptions and avoid unnecessary shipping losses. ”

Reed Hastings nodded, agreeing with Donn's claim.

This is also the reason why he will lose sleep with excitement after seeing Don buy IMDb.

IMDb's assistance to Netflix is really too great!

In the previous life, why did Amazon, a company based on e-commerce and cloud services, suddenly dare to play the film and television streaming business?

Not only played, but Amazon also quickly occupied the market in just a few years, becoming the second largest streaming media company after Netflix.

It's because Amazon sits on IMDb, the largest film and television information platform in the United States!

100 million monthly active users in North America!

With the support of this top-tier traffic, Amazon can naturally invest in the streaming business and compete with Netflix.

Now, Don is a director of Amazon, the second largest individual shareholder, and has a lot of right to speak, so it is naturally impossible for Amazon to dismantle its own platform.

With him intervening, let Amazon say goodbye to streaming media completely!

Let the Netflix family dominate!

Now, Netflix has IMDb, which is like a tiger with wings!

In contrast, Besda's lack of IMDb film and television information will definitely lead to fans often renting some "title party" movies when renting discs.

Over time, users will inevitably lose more and more confidence in Pepsi and turn to Netflix, which has better and more intimate services.

Kevin Turner said, "Actually, there are simpler and more straightforward ways. ”

Reed Hastings hesitated slightly, "What?"

Kevin Turner said: "A combination of video-on-demand and offline mail!"

"Video on Demand...... Offline mailing...... Combined ......"

Reed Hastings muttered thoughtfully.

Don smiled slightly, he already understood.

To put it bluntly, the current IMDb website is not as robust as it was later, with just textual instructions, comments, and synopses, and a lack of video and trailer content for the highlights.

It is difficult for users to construct their imagination purely through words.

If there is a small video as a sample, you can have a general impression of the overall style and style of the film, and you can judge whether the film meets your taste.

This Kevin Turner, who can think of the idea that Amazon only improved in 2006 in his previous life, and can think of the changes that Netflix did not make until 2007, is enough to show his personal vision and ability.

Only then, hearing Kevin Turner's reasoning, Donn almost rolled off the deck chair by the pool.

"Speaking of which, I also got the idea from an adult video site. Kevin Turner said it seriously, without the slightest embarrassment on his face, "On adult video sites, many videos are very short, usually between 3-5 minutes, but they have an amazing number of views. Not only that, but those video clips with wonderful content will also drive the sales of full-version DVD discs, which is an industrial chain. ”

Barry Diller lay quietly on the side, his eyes closed.

In fact, he also has a lot of experience in the Internet, and he has managed an e-commerce group.

But he remained silent, listening to the three young men's talk, and his heart was full of admiration and admiration.

In the era of the Internet, after all, it is the world of young people.

The mind is alive!

With the current Internet speed, it is almost impossible to watch a whole movie on demand.

However, after ordering a short video and roughly understanding the content of the movie, subscribing to the DVD disc will greatly reduce the mailing of some unnecessary discs, which will naturally reduce the loss of freight.

Unexpectedly, Kevin Turner's original words suddenly turned to the next three ways.

Inspiration from adult websites?

Barry Diller coughed so hard that he almost burst out laughing.

Tang En couldn't help but smile and agreed, "Yes, adult websites have indeed provided a powerful boost to the development of the Internet! Video decoding programs and multi-resolution control technology are all contributions from adult websites. ”

This is no joke.

In today's American cultural environment, if someone says, "I use AOL," it's like he's watching an adult movie.

Currently, 50% of Internet traffic is contributed by adult websites.

It can even be said that the reason why the Internet has been able to develop rapidly is that adult websites have contributed greatly!

Reed Hastings agreed with Kevin Turner's proposal: "This kind of film and television short, even the resolution does not need to be too high, as long as it gives users a general impression of the film, which will greatly reduce the user's demand for Internet speed, thereby reducing Netflix's transportation costs." ”

Kevin Turner laughs: "That's the truth, video decoding is easy to say, but it's definitely a promising technology. With the continuous improvement of network speed, video decoding technology must also continue to innovate. Start as soon as possible, you can accumulate more experience and provide guarantee for future film and television content push. ”

Seeing that this topic was getting bigger and bigger, Don En waved his hand and said, "Okay, Netflix, you can talk about it slowly in the future." With the acquisition of IMDb, you can see that this is not only a rich, detailed and professional film and television information, but also the right to speak! New Globe must grasp the right to speak in the film industry!

Barry Diller finally spoke, his face changing slightly, staring at him, "Do you have a new discovery?"

Don smiled, "You can buy the Rotten Tomatoes website." ”

"Rotten Tomatoes?"

"Rotten Tomatoes is also a website that focuses on film and television ratings, but the calculation method of the score is very different from IMDb. Rotten Tomatoes flavors tend to be more personalized, not more popular than IMDb. For example, you will understand that "The Pianist" produced by Focus Pictures now has an IMDb score of more than 9 points, but the freshness of Rotten Tomatoes is only 65%. ”

"Huh?"

Barry Diller was a little shocked.

Don shook his head and said, "IMDb is something that everyone can score, and Rotten Tomatoes is only for professional film critics. In other words, only those who contribute to the media or are registered members of the Film Critics Association will have a weighted average score, and the ratings of veteran users will be more weighted. Nancy Meyers' "Born a Couple" has an IMDb rating of 6.2, but Rotten Tomatoes has a freshness of 85%. ”

Barry Diller sighed, "I still prefer IMDb's grading system. ”

Kevin Turner also said incredulously: "It seems that my movie-watching tastes are very different from those of professional film critics. ”

Don smiled: "Actually, it's not that exaggerated, most movies, IMDb's score is the same as the freshness of Rotten Tomatoes." There are only a few films, and there will be a big difference between the two. ”

Barry Diller groaned and said, "Anyway, for now, Rotten Tomatoes doesn't really help New Globe. ”

Don said: "No, I said, Rotten Tomatoes represents the future, it is another direction of aesthetics, it is complementary, it is mutual assistance. Rotten Tomatoes and IMDb are the relationship between the left hand and the right hand. Even if it doesn't play much for our film business for the time being, we want to invest in the future. It can be acquired and operated independently. ”

In the future, after the paper media gradually withdrew from the stage of history, the Internet became a new stage for film critics.

And this new stage, there are two main positions: one is IMDb and the other is Fandango.

IMDb can provide the most professional and abundant film and television information information, and after purchasing a membership, you can also find the detailed information of movies, stars, producers and other professionals, which is the world's largest and most trafficked film and television information database.

The focus is on "information".

Fandango is a film information platform that connects the upstream and downstream.

The focus is on the "platform".

In addition to the ace site Rotten Tomatoes, there is Fandango Online Ticketing.com, as well as Flixster, a movie social forum, Movie Fact Network, and a video-on-demand Fandango streaming platform.

With a total of 70 million monthly active users in North America, Fandango is the second largest film and television information platform after IMDb.

According to Donn's idea, IMDb was rationed to Netflix.

After the streaming media is launched in the future, Netflix can be split and listed separately.

After all, the future of streaming media is bright, the price-to-earnings ratio is high, and the market value will be seriously undervalued if it goes public with New Global.

After Netflix is spun off and operated independently, New Universal can develop the next film and television information platform based on Rotten Tomatoes.

This platform may not make too much money, but it can have enough right to speak!

Not only Rotten Tomatoes, but also online booking networks, and the Flixster forum!

Anne Hathaway was hacked in the United States at first, and was brutally attacked by a large number of mobs in the forum Flixster, which eventually led to the destruction of her image.

This kind of uncontrolled thing, Don didn't want to see.

He wants to control the guidance of public opinion in the entertainment industry in his own hands, and he must not let gossip and rumors casually bring down a movie star.

Of course, as long as he has the dominance, it will be easier for him to engage others.

IMDb on the left hand, Fandango on the right.

Don can completely control Hollywood's online public opinion!

"Sony is so eager to buy MGM that even Microsoft is interested in selling MGM, and the key reason is to grab the 'standard' of HD DVD, that is, the right to speak. Across the U.S., there are only two major movie rating sites that can shine in the future, IMDb and Rotten Tomatoes. It's all in our hands, which is equivalent to mastering the right to speak in movie reviews!"

Done's eloquent remarks once again revealed his Hollywood ambitions.

This was more or less beyond Kevin Turner's expectations.

He originally thought that Tang En was fighting to make money and establish a larger group company.

Now it seems that Donn has a bigger picture.

He doesn't seem to be content with running a film and television entertainment company anymore.

He's going to run the whole of Hollywood!

Please remember that the first domain name of this book is:. Nine Heavenly God Emperor mobile version reading website: