Whether it is entertainment products or content products in later generations, who dares not to add a "share" button to the interface?

Even the old-school product manager is dismissive of the tricks of the planners below: "Share, what's there to share?"

It will only be exchanged for a mockery: "What is there to share?

Pretending to be forced is a kind of source of power that drives human beings forward.

In the words of the ancient sages of China, it is the third layer of the structure of the structure of full of warmth and silver desire, and silver enough to think about it.

Or to put it in Maslow's hierarchy theory, it is the penultimate level after "realizing self-worth", "gaining social respect".

However, was it possible that before the advent of the Internet era, there was no such thing as a "share" button?

No.

The leaderboard of the arcade machine is an invisible sharing button.

It will force the people in the same arcade hall to see, shoehorn it into the other person's retina, complete a humiliation of the weak, and use the humiliation to stimulate him to spend money again.

Later generations of people who played arcade games with arcade simulators on their computers may have been very dismissive of the leaderboards, typing a few letters at a time. They also couldn't understand the importance of leaderboards in the minds of players in that era.

But that's only because he hadn't been in that smoke-filled atmosphere filled with grease and the smell of sweat, and he hadn't seen the eager eyes and admiration of a bunch of onlookers of the great gods.

It can even be said that after the popularization of home game consoles, why did the arcade industry persist in Europe, the United States and this country for many years and survived until the end of the 90s?

Later generations played the fighting game "King of Fighters", and generally felt that 97 was the most classic. But have you ever wondered why it's been 97 years since someone still throws money at arcades to play fighting games? Is it a fighting game that can't make a fighting game with a good enough picture and a sense of violence at home? Is it a computer with an IN95 system that can't be configured with a good enough game?

No.

It's just that the essence of the game is that the King of Fighters is an "online game", a medium through which some people step on others and realize the value of dignity and transaction.

And how is it possible for a single-player game to achieve this social function?

Arcade, the online game before the birth of the Internet, is a comparison between real people and real people.

In the end, it was not the PS and the computer that eliminated the arcade, but the Internet. It's not a new way of gaming electronic hardware, but a new way of implementing a "share button".

And the first step to becoming an online game is to either have a battle function or a leaderboard function.

Therefore, although Gu Qiaomo's modified "Thunderbolt Fighter" and Taidong's "Space Invader" seem to be the same generation of products in terms of interface and gameplay.

But between the two, there is actually an insurmountable gap - Gu Biao's online game, Taidong's stand-alone game.

This is a hanging blow that spans one dimension and one dimension, and it is a dimensionality reduction strike.

……

"I didn't expect it, I didn't expect that these bad boys are actually proud of playing the game well!

In Gaosha Electric Store, and even in the afternoon of the same day, another Shibuya game hall that had just changed its machine in the off-season, Han Ting and Gu Biao did in-depth follow-up market research.

The final conclusion made Han Ting refresh her three views, and she was a little unacceptable, and sighed for a long time.

"They like to play games and are willing to compete for this score, which is actually normal. "Because Gu Biao is harming Xiao Yuben, he doesn't have any psychological burden. He thoughtfully unscrewed a bottle of Coke and handed it to Han Ting's mouth.

Han Ting just plugged in the car keys, but before she could twist it, she took the Coke, poured it with a bang, and then sighed and burped.

"I knew that scores could be compared, but I didn't expect my values to be so poor - if it was the score list of the cultural class exam, I would like you to compare. ”

In Han Ting's mind, only the work performance list and the student test score list are eligible to be compared.

How can you find a peach blossom source for the scumbags to escape the world! They should be trapped in a single dimension, humiliated to death by the school tyrants, or humiliated to the point that they are ashamed and then bravely aspire to be school tyrants!

That's enthusiasm and motivation!

"Gu Biao, I have a request, although I am not qualified to mention it, I still hope you agree. After thinking for a while, Han Ting said sluggishly.

"Teacher Han, you said, I have always respected you very much, and I know that you are a good person. Gu Biao asked the other party to speak up.

Han Ting said to Gu Biao with begging eyes: "I have also been in contact with game consoles for so long, and I also know the ins and outs of this, this is just a new way of entertainment, and it can also create value, and it can't be killed with a stick."

However, I don't want you to sell this kind of thing in China in the future that 'instigates teenagers to be proud of playing well' and guides their comparison psychology in this direction. Can you promise me? You can play the game, just entertain yourself, don't socialize and compare. This is not the right value orientation. ”

In Han Ting's mind, play is like sex, you can use it for fun and relaxation. But you have to be ashamed and know that you don't deserve to be shown off, otherwise you will be in disgrace.

Gu Biao turned his face away and analyzed coldly: "I don't want to either, but some things are like devils, once they are released, others will learn, imitate, and plagiarize." I don't sell it, and there will be people who will sell it in the future. ”

"People in the country don't have so much spare money to play games! Don't you know how poor the people are now? What I asked you to promise will not be fulfilled until at least five years, ten years, or even longer, right? You won't promise me?" Han Ting's tone suddenly became a lot more intense, "If you do this kind of thing that will harm the country and the people one day, I will not allow you to recognize me as your teacher for the rest of your life! I can't afford to lose this person!"

"I promise that I will never sell comparative games in China 'first'. In addition, I promise that I will not hold competitive game events in China for the rest of my life, even if the policy allows it in the future. "This is the limit of Gu Biao's three views.

He doesn't think that the "share" button is used to pretend to be forced, he can only say that most of the sharing in reality is used to pretend to be forced, but it is not good to be beaten to death with a stick.

Just like in the circle of friends, there are also three, six, nine and so on.

There are certainly a lot of crazy demons who show babies and bags, food and tourism. But there are also literary and artistic and even sexual-cold high qualities, and they should not be injured by mistake.

"What do you mean by that?" Han Ting was puzzled.

Gu Biao could only describe it roughly in a language that could be understood in this era.

He also hopes that the domestic game industry will develop healthily in the future.

Some things have gone too far, especially the blind worship of e-sports by some ignorant primary school students in society, which is the fuse that has led to the suppression of the game industry.

It's like a truth that "fans do evil, idols pay".

Therefore, he did not give up his interests for the sake of the teacher. Rather, it is a prudent commitment made in a reasonable and restrained manner, taking into account the prospects of the industry, personal reputation and business interests.

"It seems that you have thought deeply about this issue, and you are quite realistic. I'm sorry, but I was rude to ask for it. Han Ting felt sorry in her heart, and couldn't help hugging Gu Biao to show relief, and tears couldn't help but flow.

"Xiao Gu, I know that you are a good student with a sense of justice, and you will not forget your righteousness. Originally, you were the boss, I just took care of things for you, I don't deserve to ask for so much.

You are willing to respect your teacher and make this promise, and you may make a lot less money for my willfulness in the future...... I don't know how to repay you, anyway, I will always support you, and in the second half of my life, I will follow your career to exert my residual heat. ”

"Don't say that, you're only 32 years old, which is the age to make contributions, why are you so hot. I can't talk about giving up anything for you, but I just chose what I think is the best path for the healthy development of an industry. Gu Biao comforted Han Ting.

He can understand the teaching and educating feelings of the top university teachers in this era, and he is unwilling to watch young people be corrupted by the comparison of games.

Han Ting looked at the other party's light and breezy and distant and wise demeanor and tone, and couldn't help but be leisurely: "This kid ...... Really, it's not a big deal to sacrifice so much for me. But how can you repay him, if you can ......"

Han Ting thought about it, and the tears of emotion and unwillingness flowed down again. In order to cover up, she hurriedly drove.

……

Gu Biao didn't have much time to delay in Tokyo, after all, he still had to report to China about the purchase of equipment.

So I just spent three or four days in Tokyo, overseeing the rectification of the first two batches of machines that had been sold.

At the same time, it also asked Han Ting to distribute all the 500 units that were backlogged in the warehouse, of which the pre-sale contract had been signed.

There was an instant addition of a batch of Hanle electronic machines on the market.

At the same time, because of the explosive reaction of the market and the probability of the "Thunderbolt Fighter" seen by the owners of the main street halls is significantly higher than that of the "Space Invaders" in the same hall, even if Taidong Electric has made concessions, they still voted with their feet to continue to purchase Hanle Electronics.

Then, Gu Biao took care of many of Han Ting's business strategies, and checked the next stage of distribution plans and R&D iterations with her. Then I hurriedly took a flight back to China on December 1.

As of early December, the cumulative shipments of Hanle video game consoles in the market have skyrocketed to 1,200 units.

And what is even more commendable is that these 1,200 units have earned "dignified profits". Due to the price reduction and discount caused by Taidong Electric's competing products, it is only about 15%, which is less than 20%.

This is obviously due to the social comparison attribute of the "leaderboard".

At the same time, within Taidong Electric, Tomohiro Nishikaku and Minister Arai were under tremendous pressure.

When Arai was planning, he didn't feel the slightest need to increase the cost and reserve room for upgrades, let alone notice the need for plagiarism in their eyes for redundant designs.

Xijiao Tomohiro didn't see through Gu Fu's poisonous plan.

And I am very famous for my rigorous and solid design of circuit boards.

After the feedback of the market counterattack situation in the first week, Taidong Electric was stunned.

"Add a leaderboard show off feature to the design of the 'Space Invaders'! Why do major customers report that our machines should be reduced to 50 yen once to ensure the chance, but the bad goods of the Xiangjiang people can be sold for 100 yen once!" the president roared in impotence.

"President, this ...... Please give us a moment. At present, there is no room for modification of the products that have been prepared and launched. Unless we redesign the motherboard circuitry, add rewriteable memory and recording batteries, and we have to test and tune the production line for new components that haven't been used......"

"It will take at least another month and a half, or even two months, for our product to add the leaderboard function!"

The West Corner and Arai pleaded bitterly.

The president continued to be incompetent: "In two months? In three months, Namco's products will be on the market! How much is left in the window period for us to scrape money? You waste! Is it so difficult to add a battery and a new memory? ”

Minister Arai hurriedly seized the opportunity to explain: "No, no, Namco will definitely adjust the circuit board design according to market feedback." It's just that they didn't finish it in the first place, so the lost time is not as much as ours, but it is still possible to change the requirements and delay it for half a month to a month. ”