Chapter 585: First Day Box Office

According to the real-time computer box office statistics of the National Film Fund Office, as of 12 o'clock that night, the national box office reached 720 million, and the number of moviegoers exceeded 20 million, setting a single-day box office record in the Chinese film market in recent years.

Among them, "Old Town Story" won the first day of the Lunar New Year box office with 265 million, followed by "Horseshoe Night Walk", which was slightly behind, won 247 million box office.

In the Yongcheng Media Group Building, Fang Xiangrui, who got the box office data, clenched his fists and raised his eyebrows.

This is already an exciting performance for him, judging from today's premiere results, the box office of "Old Town Story" is conservatively estimated to reach one billion!

Even a large group like Yongcheng Media is enough to make people excited about their success!

The list is followed by 247 million for "Horseshoe Night Walking", in fact, the box office difference between the two movies is very small.

As they expected, this movie is indeed the biggest competitor of "Old Town Story" in the Chinese New Year file.

How to maintain the box office advantage and widen the gap is related to the later publicity and word-of-mouth creation.

In this regard, Fang Xiangrui dared to say that Yongcheng Media would have more advantages than the other party.

"How is the box office of that "Shocking Killing"?" Fang Xiangrui suddenly thought of this question and asked.

If it weren't for Yi Shuihan as the male protagonist of this movie, Fang Xiangrui would not have the heart to pay attention to this movie.

In his opinion, it is definitely a very stupid thing for a movie with this theme to be released in the Chinese New Year, according to his estimates, I am afraid that within a few days of release, the movie will be offline because the attendance rate is too low.

The staff was stunned for a moment, turned to the second page, and saw the box office statistics of "Shocking Killing": "Fourteen million." ”

Sure enough, even one-tenth of "Old Town Story" was not reached, and this easy water was cold...... You're going to sink with this movie!

The world of cinema is not something that your little role can be involved in!

……

"How much box office?" Yi Shuihan received a call from director Pan Yucheng.

"Fourteen million ......" Yi Shuihan groaned, this box office data ...... It's not that high.

With a film scheduling rate of 4%, it only accounts for about 2% of the total box office!

In other words, the movie "Shocking" has worse results than all other movies.

Sure enough, the release of this kind of crime suspense movie at this time was still greatly affected.

So what's next...... What we have to see is whether the word-of-mouth of this movie can be converted into a box office!

Otherwise, this high-quality "Shocking Game" will face the crisis of going offline.

……

Yi Shuihan's worries are by no means untargeted, Nancheng United Cinema and New Era Cinema held a meeting because of the box office problems of "Shocking Death", and planned to reduce the film scheduling rate to stop losses.

Just as they were about to moderately reduce the schedule, a message made them give up the act......

"What, tickets sold out? A young man with short hair in his twenties said incredulously.

It was only when he saw the high rating of this movie on the Internet that he remembered to watch it.

But I didn't expect it to be sold out so quickly, is there any mistake, now there is a time when the movie can't buy movie tickets.

"Look at the scene at half past eight, that one is probably still there. The companion next to him said hurriedly.

When I got to the interface at eight o'clock, there were very few tickets left.

"Hurry, hurry up and buy it!"

……

In front of the counter of the New Era Cinema, there are also many people who temporarily buy tickets in a long queue.

"Half past eight, the earth-shattering game. A student who finally got in line said excitedly.

"I'm sorry, but the eight-and-a-half a.m. game is sold out. The conductor replied politely.

"Sold out?!" Suddenly, the voice was like a thunderclap that hit the dragon of people who still couldn't see their heads.

"No, I came to your cinema specifically after watching the ratings. ”

"I was introduced by a friend. ”

"Yes, so do we!"

Voices of discontent have come and gone.

"I'm sorry, it's sold out. The conductor looked at the noisy crowd, his forehead sweating slightly, but he still remained polite.

"Are there any other sessions tonight?" asked the student at the front of the line, anxiously.

"Yes, the second show at 10 o'clock, this one is released at the same time in all theaters. Do you need it?"

The student gritted his teeth: "Ten o'clock is ten o'clock! I've waited so long, I don't see my heart itching and panicking today!"

"I also want a ten-o'clock ticket, hurry up and issue a ticket!"

A small half of the audience lined up here came to watch "Shocking Killing".

This movie is currently only broadcast in two theaters, Nancheng United Cinema and New Era Cinema, and a large part of all the people who come to this cinema are coming for "Shocking Death".

……

Other theaters that have not released this movie also have this problem.

"Give me two tickets to the movie. ”

"Sorry, we don't have this movie on sale at the moment!"

"What, you guys such a big theater doesn't even have this movie, and the online rating is so high. ”

"I'm so sorry, I recommend you to watch this 'Old Town Story', this movie was yesterday's premiere box office winner, and it's also very good. ”

"Forget it, I'm not interested in this kind of funny ticket......"

"Let's go, let's go somewhere else!"

The conductor couldn't figure out why so many people asked about the shocking "Shocking Killing" that no one cared about yesterday.

It seems that this matter needs to be reported to the supervisor.

……

Those who didn't buy tickets were naturally disappointed, and those who watched "Shocking" returned satisfied.

After watching the movie, they realized that the praise about this movie on the Internet was not exaggerated in the slightest!

Wonderful! Shocking! This is their biggest feeling after watching the movie.

They also posted their evaluations of the movie on the Internet, and those viewers who didn't buy tickets were even more itchy after watching it.

To a certain extent, this also forms hunger marketing, the more they can't buy a movie, the more they want to see it, as if they are rushing to eat something to be delicious.

Coupled with such a good reputation for this movie, there is nothing wrong with choosing to watch it.

As a result, not only tomorrow's movie tickets, but also tickets for the next few days are gradually being sold......

The next day, the box office data of the Lunar New Year stalls also came out.

The two movies "Tales of a Small Town" and "Horseshoe Night Walk" still occupy the top two with a box office of 239 million and 216 million respectively!

What is quite remarkable is that the "Shocking Killing", which I thought would sink like this, actually ranked seventh with a box office of 27.2 million.

Although this ranking is not high, the upward momentum is quite amazing!

(End of chapter)