Chapter 278: A lifesaver that can't be grasped
On November 6, the beginning of a new week, the low-budget horror film "Saw Horror" will be screened on 1,237 screens in 867 theaters across the United States.
Although the number of theaters that have been expanded is not as large as imagined, this horror film, which was almost killed by the Film Association, finally has a chance to appear in mainstream commercial theaters!
At the same time, in addition to some second- and third-tier reports and advertisements, this B-grade film also appeared in periodicals such as "Film Review", "The Hollywood Reporter", and "Complete Movie", and went to the world of movie fans with mainstream eyes.
Of course, some movie screenshots that accompany the report usually reveal a depressing, suffocating horror atmosphere.
"New talent, new director, new team, new company, "Chainsaw" is challenging your guts!"
"If you're daring, watch Saw Horror! Maybe it's not the scariest horror movie of all time, but this film definitely ranks in the top three! The philosophical content and theme presentation of the film are also a cut above those shoddy B-movies. ”
"This is not a perverted killing game, this is a philosophical dialectic about life, and newcomer director Zack Snyder presents a creepy discussion of values through "Chainsaw". ”
"If you're a horror movie lover, then don't miss this film - Saw Horror!"
"There is no doubt that "Saw Horror" was a success, and the Don behind the movie makes us have to think deeply. Miramax is known to be Hollywood's best independent film company, and Timmen Pictures is the most exciting low-budget film production company. The Focus Pictures and Rage Films models established by Donn seem to be challenging Harvey Weinstein's sphere of power. ”
……
Driven by some advertising and some professional reviews, the popularity of "Saw Horror" gradually spread, and although the praise rate has declined, it is still as high as 80%.
This is unimaginable for a B-grade movie!
In exchange for the film's box office success......
Monday, $1.08 million, Tuesday, $0.89 million, Wednesday, $0.77 million, Thursday, $640,000......
A new round of weekends is coming, and the North American box office of "Chainsaw" has exceeded $4 million!
On the weekly box office list, such a B-grade film with an investment of $1.5 million is only behind the action blockbuster "Breaking Bads 1" starring Cameron Diaz and Drew Barrymore, "Little Nicky" starring Adam Sandler and "Diver of the Furious Sea" starring Robert DeRony and Charlize Theron!
The box office performance of "Chainsaw" is quite different from the top few, but the action thriller "Red New Ball", which is ahead of Warner's 2,703 theaters, is enough to prove the box office strength of this movie!
What about the small cost?
As long as it is related to Donne, it can dominate the box office list!
As for the old Hong Kong film "Drunken Fist" that Miramax wants to launch with Jack Chen's popularity...... I can't find the top 50!
Another weekend is just around the corner, and it's no surprise that the popularity of Saw will expand even further!
As the big boss of Disney, Michael Eisner focuses on the top priorities in terms of strategy, with one exception - Donn.
Even "Saw Horror", a B-grade film that costs only $1.5 million, he notified his assistant and followed up and reported the situation at any time.
When it came to the box office data for "Chainsaw", Michael Eisner was silent.
He has seen the situation clearly, although Disney has limited the scale of "Saw" through black-box operation, but the film is ...... It is still surviving, growing and developing in the cracks, and the trend of development has become irrepressible.
By the next week, the scale of the screening will be adjusted again, and at this time...... the large-scale screening of "Saw" must be the general trend, which is no longer within the scope of Harvey Weinstein's interference.
"Why, why did the films he participated in always succeed?"
Michael Eisner has thought about this question many times, but he can't grasp the answer.
Even the god-level director Steven Spielberg will often miss out, and the predicament of DreamWorks is not only due to external suppression, but also the lack of stability in internal development.
And Don Pictures ......
Absolutely wonderful!
Don's strategic planning seems so impetuous and simple, even if it is film investment, in the eyes of professionals, he shakes his head.
A small company that has just been established dares to shoot multiple commercial blockbusters in a row within a year?
At that time, Twentieth Century Fox could only do its best to supply "Titanic" with a blockbuster, and now Disney's production department, all the financial focus is also occupied by "Pearl Harbor".
But what about Down Pictures?
not only took out $200 million for James Cameron to squander and shoot "Unsinkable", but also invested heavily in Ann Lee, Luc Besson, and Tim Burton one after another.
Just a few days ago, Towne Pictures and its Focus Pictures also jointly released a blockbuster news that they will spend a huge amount of $120 million to shoot Martin Scorsese's historical masterpiece!
This is simply a challenge to the concept of Hollywood film investment!
The result?
"Saw Horror" is back on the path of an explosion that everyone looks weird, but normal for Donn.
This guy is definitely a freak!
"I just don't know if "Immortal" can resist the pressure of "Chainsaw". ”
Michael Eisner groaned secretly, at this time, he hoped that "Saw Horror" would be a box office hit.
"Immortality" will not be released until half a month later, and if the popularity of "Chainsaw" can be consumed within half a month, and the box office is close to saturation, then it will not pose a threat to Disney's movies.
At this time, his assistant knocked on the door and came in, his face was not very good, "Boss, it's a movie thing." ”
"Saw tickets are selling like crazy?" Michael Eisner smiled and waved his hand, "It's okay, since the movie is good, it's normal for the audience to buy tickets." Tell Harvey that we can't limit the scale of the screening of "Chainsaw" next week, but we must help it expand!"
The assistant frowned, and stopped talking.
"What's wrong?"
"It's our movie. ”
"Immortality?"
"That's right, there are many newspapers and magazines that report about it. ”
Michael Eisner smiled: "It's a good thing! Just by taking advantage of the trend of "Chainsaw", maybe it can set off a wave of horror fever, and it is also a boost to "Immortal". ”
"No, it's not our propaganda plan!" the assistant looked bitter.
"Huh?" Michael Eisner raised his eyebrows, sensing something, "What's going on?"
The assistant said bitterly: "It has been reported in many entertainment newspapers that Bruce Willis, the star of "Immortal", broke up with his little girlfriend Brooke Bens, and it is rumored that ...... It was she who was not satisfied with Bruce Willis's bed kung fu ......"
Michael Eisner immediately exploded, "What did you say?"
……
In another room, Joe Ruth was holding his cell phone and yelling at Bruce Willis, "Bruce, are you crazy? You just got divorced a month ago, and you found a girl who is 26 years younger than you? Just look for young people, have you forgotten your age? Do you think your body is as strong as you look?"
"I finally helped you figure out the negative impact of the divorce case through a relationship, and you gave me this again? Do you think there are fewer people who laugh at you? Hmph, I was ridiculed by girls for my poor kung fu in bed, Bruce, where do I put your old face!"
"You bastard, kill me! If this incident affects the box office of "Immortal Robbery", you will fuck me off and get out of Hollywood! Damn, letting you star in "Immortal Robbery" is the biggest mistake of my life!"
After scolding for a while, Joe Ruth hung up the phone, his heart racing with rage.
"Who the hell is trying to harm me?"
Joe Ruth was in the office, shouting as if venting.
Donne?
It is possible, after all, the enmity between the two sides is deep-rooted and impossible to resolve.
But Don En has been running at both ends during this time, and he is so busy that he doesn't even have time to date female stars, will he have the energy to arrange such a trivial matter?
Joe Ruth frowned, a bitter expression.
Seem......
The life-saving straw of "Immortal Tribulation" has become farther and farther away from him.