Don's desire to acquire Victoria's Secret brand underwear was by no means a whim.

It's not Leonardo's obscene mind, thinking that with the acquisition of Victoria's Secret, it will be more convenient to contact those Victoria's Secret supermodels.

In fashion, women are the largest consumer group, more than twice as many as men.

Underwear is naturally also an important part of it.

"Victoria's Secret" belongs to the low-end underwear brand, which is more conducive to rolling out the market.

Although Prada is famous, it is too expensive, and only a few people in the world can afford it. Victoria's Secret underwear is a popular brand that can quickly sweep the apparel market.

In particular, Victoria's Secret's fashion show was so sensational that it was called the "Super Bowl of the fashion industry". Even the feast catwalks organized by luxury brands such as Chanel and LV cannot reach the height of Victoria's Secret.

Since Victoria's Secret launched its supermodel show in 1995, it has quickly become the darling of the fashion industry and is the No. 1 underwear brand in the United States (with high sales).

However, after the new millennium, the problem of Victoria's Secret appeared.

Victoria's Secret's excessive pursuit of "sexy", "romantic", "dreamy", "perfect body", and "big breasts and slim waist" has begun to be excluded in today's increasingly popular feminism.

Women have begun to diversify their aesthetics, pursuing an independent self of character, rather than pleasing men with appearance, thinking that tall, short, fat and thin are "perfect girls", and the minimum standard of Victoria's Secret Angel's body is 1.75 meters and a waist circumference of 61 cm, which is too far-fetched.

Even society has advocated that women should get rid of the shackles of traditional aesthetics such as bras and corsets, accept their own bodies, and not deliberately please others.

This situation can be seen from the ratings of the Victoria's Secret show broadcast by ABC in the past few years.

In 2001, there were 12.4 million subscribers;

In 2002, there were 10.5 million viewers;

By 2003, the number of viewers had dropped to 9.4 million......

In another ten years, it will fall to less than 5 million!

In the Asian market, it is even more obvious.

Victoria's Secret Lingerie ...... There is a big problem with management!

Take the Japanese market as an example, in the Japanese underwear market, the size of the bra is also differentiated by the cup of the ABCDEFG model, but it is very different from Europe and the United States.

The D cup of Europe and the United States, placed in Japan, can reach E cup or F cup!

This is so cool and will give women strong self-esteem.

After all, it is an objective fact that the bust of Eastern women is inferior to that of Western women.

The underwear size in Asian countries is smaller than the standard size.

But how does Victoria's Secret do it?

In the Asian market, Victoria's Secret still produces the same set of standard sizes in Europe and the United States, which is very sad.

This will inevitably lead to Asian women complaining that "the size is larger than other brands" and "the cup is not suitable" when buying Victoria's Secret underwear.

Yesterday, Don En talked to Miss Zhang about Victoria's Secret and asked her if she liked Victoria's Secret brand underwear.

As a result, she said: "I don't have European and American cups, wearing Victoria's Secret is asking for hardship, and I don't have a supermodel body, buying Victoria's Secret is self-inflicted." ”

It can be seen that whether it is value advocacy, enterprise management, or market research, Victoria's Secret has great problems!

It is understandable that sales growth has slowed down.

Victoria's Secret's parent company is LBrands, a clothing company, and its share price has been falling since April this year. Fortunately, in August, the Victoria's Secret PINK underwear series was launched specifically for girls and college students, and the stock price slowly climbed due to this.

The current share price is about $22, with a total share capital of $291 million and a market capitalization of ...... $6.4 billion.

It's really not much.

In particular, Victoria's Secret is only the number two brand under LBrands, accounting for only 30% of total revenue. The largest brand is Bath & Bodyorks, plus brands such as Henri_Bendel and La_SENZA, which account for 70% of LBrands' total revenue.

In other words, the value of Victoria's Secret will not exceed $2 billion.

This is really a piece of cake for the current new Universal.

However, there is no need to say this to Leonardo, it's okay to talk to him about supermodels, and talking to him about business is equivalent to playing the piano to a cow.

Don didn't waste time with them, and just sent it away.

Then, he hooked the corners of his mouth, and with a fiery mood, he walked towards the bedroom.

He's got business to do!

……

Wholehearted devotion and blending, in addition to pleasure, but also let people get endless fulfillment and satisfaction.

Miss Shaffer, who had just received the rain and dew, "surrendered" three times, and Tang En let her go, and then worked on Sharapova for a while like a feathered immortal.

The first grass powder, a complete success!

Especially the bloodstained white silk handkerchief under her is full of a sense of accomplishment.

"How?"

Satisfied, Donn stood up and beckoned the two to take a bath.

Sharapova is naturally no problem, she is a top professional athlete, and her physique is surprisingly good, even if it is the sum of the two Donnes, she may not be her opponent.

Catherine Schaffer was not embarrassed as she imagined, and said with a smile: "Very good...... Very satisfying. ”

"Can you move? Go wash?"

"You hug me?"

Tang En saw that she was still in the mood to be coquettish, and knew that in the "pain and happiness" just now, happiness still accounted for the main component.

I have to sigh about the physique of Europeans and Americans.

For the first time, girls in South Korea and Japan feel more "pain", while girls in the West are mostly "happy".

It should be because of psychological factors.

Oriental girls attach too much importance to the first time, which will lead to too much nervousness.

In contrast, the relaxation of Western girls can better appreciate the pleasure brought by the body.

The process of bathing is simple, mainly rinsing.

Katherine Schaffer is the first time, uh...... Bleeding, wounds. If you take a bath, there is a risk of infection.

"Are you going to be busy in a while?"

Catherine Schaffer enjoyed Donn's embrace, being carried into the bathroom by him, showered by him, and carried back to bed by her.

It's really like a knight serving a princess.

Her heart is as sweet as honey.

Although Don didn't pick up his pants and leave when he was done, he didn't have much time to delay here. In a while, he will go to Marvel headquarters to inspect, and in the afternoon he will go to an NBC show to promote "The Departed".

Later, he will participate in the screening of the independent film "Chocolate Elvis". In the evening, there will also be a high-class party for the independent film industry, the last official party of the Tribeca Film Festival.

In the evenings, he also finds time to spend time with Katy Perry and Avril Lavigne, two girls, to talk about music and ...... Life.

All in all, the time is packed and busy!

Don accompanied Catherine Schaver for a while, telling her to be careful not to be discovered by her mother.

It's not that I'm afraid that Anna Wintour will find out and affect Prada's acquisition. This kind of thing, it's really not a big deal. She's 17 years old, and it's just her first time, and it's late enough.

The man is still Don En, and he is not the kind of deflated bastard, and he doesn't suffer at all.

Don just didn't want to get out of the way, lest she be complained about by Anna Wintour.

Catherine Schaffer is very confident that she is not stupid, and she will definitely not show her feet.

Don nodded, ready to leave, his eyes looked around the bed, only to find that something was missing, "Huh, where's my handkerchief?"

"Huh? I ......"

Catherine Schaffer's face was flushed.

"What's wrong?"

"In my bag, it's all ...... It's all dirty. ”

"You put it away?"

"Hmm. ”

Catherine Schaffer hesitated for a moment, but still said the truth: "This ...... It's a souvenir and I want to keep it safe. ”

Souvenir?

Souvenirs, of course!

Not just souvenirs, but trophies!

Don still wants to collect it!

"What do you girl keep, give it to me!" Don was not polite, and wanted to come over directly.

Catherine Schevere slowly handed over a delicate makeup case from her bag, and Don opened it to see that sure enough, the red-dyed handkerchief had been folded and squared and neatly placed inside.

"If you want to keep it for a long time, you have to deal with it, frame it, and vacuum seal it. You're a girl who can't get it, so I'll help you collect it. ”

Tang En will not be humble in this matter, and must hold the collection firmly in his own hands.

In the past two years, his main source of "trophies" is mainly the Korean and Japanese markets, needless to say, those cute girls in Japan, and those Lori girls in South Korea...... At present, only one Zheng Xiuyan has been eaten, and this time I will take the opportunity to go to Asia to promote "The Departed", so I might as well start a few more.

However, there are not many European and American markets, except for a few girlfriends, only Sharapova.

This time, I finally collected another trophy, but I can't afford to lose.

Each trophy should be delicately framed and stored, hung in the study or secret room, and admired from time to time, which is also full of honor and pride.

After Donn left, Catherine Schaffer let out a loud "wow", a cry of excitement.

Sharapova couldn't stop crying and laughing, "What's your name?"

"It's Donne, my first time for Donne!" Catherine Schaffer lifted her white chin, smug.

Sharapova rolled her eyes, "What's the big deal?"

Catherine Schevere was unconvinced, "Didn't you hear......? He's going to put it away! He's going to put our ...... Works, yes, we have created works together to collect them! Wow, what a sense of accomplishment!"

"What's there to show off?"

"Just show it!"

"Boring!"

"I think you're jealous, right?"

Catherine Schaffer snorted.

"Jealous?" Sharapova pouted, "I'm too lazy to be jealous, my ...... I've been collecting them for half a year. ”

"Huh?" Catherine Schaffer was stunned for a moment, "What's yours?"

Sharapova glanced at her casually, "Didn't you say that?"

"Isn't it?" Catherine Schaffer was stunned and a little dazed, "Isn't it......? It's also for Donne?"

"Can't you?"

Sharapova didn't need to hide it.

Just now, the two of them accompanied Tang En to upside down together, and their friendship was naturally formed, they were already good girlfriends, so they were not afraid to share secrets.

Catherine Schaffer was silent for a moment, muttering to herself, "That's amazing!"

Sharapova looked suspicious, "What?"

Catherine Schaffer laughed and said, "I said that my idol is amazing! An idol deserves to be an idol! It turns out that both of us were handled by him, amazing! Really amazing! Haha!"

Sharapova was a bit of a breakdown.

The brain circuits of fans are really incomprehensible.

Please remember that the first domain name of this book is:. Nine Heavenly God Emperors