Chapter 452: Steady
Zheng Liaoyuan was waiting for Yi Shuihan in the office, and the filming of "Diary from the Past" lasted more than three months and was finally completed.
This time, letting Yi Shuihan come over is also a matter of discussing the release and release.
After all, this is the first film that Yi Shuihan Studio has invested in, and it should be taken seriously no matter what.
Not long after, Yi Shuihan pushed the door in.
I haven't seen him for more than ten days, but Zheng Liaoyuan feels that Yi Shuihan's temperament has changed a lot, giving people a feeling like a spring breeze, comfortable and slow.
But it's also a momentary feeling, and when you look at it, it's no different than before.
"Akan, here, come and sit. Zheng Liaoyuan got up and beckoned Yi Shuihan to sit down, and handed over the tea.
"Why is it so urgent for me to come to the company?" Yi Shuihan asked with a smile, revealing his white and neat teeth when he laughed, and his eyes also exuded a gentle luster.
Since he decided to play the role of Duan Yu, he has been pondering and substituting all the time, so that at this time he has a little shadow of Duan Yu.
He even studied the scriptures because Duan Yu was obsessed with Buddhism, so as to make his thinking more compatible with Duan Yu's role.
Although Zheng Liaoyuan felt that Yi Shuihan was a little strange, he didn't delve into it, he smiled and said: "Good news, the filming of "Diary from the Past" is over!"
"So fast?" Yi Shuihan asked in surprise, in his impression, this movie was prepared for filming at the end of the year, and it was only three redundant to be filmed?
Zheng Liaoyuan explained with a smile: "This is a small-scale movie in itself, the scene is simple, and there is no need to build it temporarily, so it saves a lot of time, and if you find the right actor, it will naturally be faster." β
"That's it," Yi Shuihan nodded and said, "Then what are the next plans, you know, I've been busy with the affairs of Tianlong Babu recently, and I probably don't have much energy to take care of this." β
Zheng Liaoyuan nodded in understanding, he pondered for a moment and said: "First of all, the problem of film positioning! Although this "Diary from the Past" is the first film we work on, I personally think that we should not have too many expectations. β
Yi Shuihan nodded in approval, although Yi Shuihan thought the script was good, but he was not so naΓ―ve as to think that this small-investment movie without well-known actors could overcome obstacles and be invincible.
Zheng Liaoyuan continued: "First of all, the positioning of this movie, we position him as a small-cost warm movie, the publicity direction and the crowd are based on warmth as a breakthrough, itself is a niche movie, if you don't find the right direction, I'm afraid it will be miserable." β
"Well," Yi Shuihan nodded and added: "I think high school students and college students can be used as a propaganda breakthrough, firstly, this kind of literary and fresh movies meet the tastes of a considerable number of people, secondly, they have enough consumption enthusiasm and spending power to see, and thirdly, word-of-mouth is easy to spread and ferment in densely populated places like schools." β
Zheng Liaoyuan smiled and asked: "You are confident, you haven't seen the movie, can you be sure that it is a good word-of-mouth spread rather than a bad word-of-mouth?"
Yi Shui Han replied with a smile: "If we don't have confidence in this movie directly, then do the distributors and theaters still have confidence in us?"
"Well, but to give you more confidence, I'm going to hold an internal preview in the next two days to see how the film goes, and if there are any flaws, it's time to re-edit it. Zheng Liaoyuan said.
The internal preview will be like the internal test of the game, if there is a bug, depending on the severity, choose the editing or special effects modification, if it is really serious, it does not rule out the possibility of reshooting, but in this case, it will take a lot of effort.
"Yes," Yi Shuihan replied, "Then is our publisher in contact?"
Speaking of this, Zheng Liaoyuan frowned.
In fact, film companies with film production capabilities, such as Poseidon Entertainment, Huaxia Group, and Zhongnan Film and Television, have the right and ability to distribute.
However, Yi Shuihan Studio does not have the qualifications for distribution, nor does it have the ability and conditions to build a huge distribution network.
All they can do is to find a film with distribution rights to cooperate, so that it can be released smoothly.
But to put it mildly, they all have their own movies to be released, how can they give up good resources, good screens, and good time slots to other movies?
This is their inherent disadvantage, and the distributor also charges nearly 10 percent of the net box office as a distribution agency fee.
Even so, there are very few distributors interested in the film.
In their opinion, this kind of small-investment niche film without well-known artists and well-known directors has no distribution value.
Even if it is released, I am afraid it will be the result of a round of tours, so no one wants this movie.
For this reason, Zheng Liaoyuan has eaten a lot of closed-door soup, and even sometimes he will be ridiculed, but he still persists in his efforts.
Even if he encountered such a big problem, Zheng Liaoyuan did not complain, he smiled and said lightly: "Leave this problem to me." β
Yi Shuihan nodded, and then stopped asking about this matter.
As long as Zheng Liaoyuan takes care of the past, he has nothing to worry about.
"Do you have any expectations for the box office of this movie?" asked Zheng Liaoyuan with a smile.
"Preserve the capital!" Yi Shuihan said after pondering for a moment.
"So conservative?" Zheng Liaoyuan asked suspiciously, "Is this not in line with your character?"
Yi Shuihan replied with a smile: "The film industry is full of dragons, but it's not such an easy place to break into. I don't know how many people broke in with confidence, but in the end they returned with a feather, we as newcomers, to be able to keep the capital is to succeed, to accumulate experience to prepare for the next impact.
Moreover, even if you want to protect your capital, it may not be so easy, under the attack of big-budget movies, we may not get a very small number of film scheduling rates, and we will risk being removed from the shelves if we are not careful.
Even if it is stable on the screen, our box office will have to reach more than 30 million to protect our capital.
Brother Yuan, the road ahead is difficult!"
The movie "Diary from the Past" invested 10 million, which does not mean that the box office can be profitable if it exceeds 10 million.
First of all, the box office income must be taxed in advance, and 5% of the total box office must be used as a special fund for the development of the film industry, as well as 3.3% of the related taxes, and the remaining box office can be used to share the account.
And the remaining 91.7% of the box office, the theater takes 50%, the theater chain takes 7%, the distributor takes 10%, and the remaining 33% of the box office is the money that the producer can actually receive.
That is to say, an investment of 10 million will require at least 30 million to be able to protect the capital.
Zheng Liaoyuan didn't expect Yi Shuihan to think so thoroughly, he patted him on the shoulder and said, "Steady, we can ......"
(End of chapter)