Chapter 530: Television Media

The New Global Group has four business segments: Film & Entertainment, TV & Media, Interactive Entertainment, Travel & Vacation & Consumer Goods.

At present, only the film and television entertainment department has confirmed the director, which is jointly managed by Bill McNick and Ron Meyer, and the heads of the other three major business units are still undecided.

In addition, the candidates for the president and chief executive officer of the group are also to be finalized.

Originally, Jack Welch suggested that Donn should first select from within and improve the system.

Don didn't agree.

He has high expectations for the New Globe Group!

For these important positions, he has to choose some of the top elites.

Even Barry Diller invited him, are you afraid that you won't be able to invite others?

This matter must be resolved as soon as possible, at least before Barry Diller takes office.

It is true that Barry Diller will be the CEO of New Universal, but he will have management rights. Major strategic decisions and major personnel appointments are still to be controlled by Don.

The first candidate is Jeff Zucker, who Don has long been optimistic about!

Tang will appoint him as the Chief Executive Officer of Television Media and possibly even Senior Vice President of the Group.

Jeff Zucker is also only 37 years old this year, young and promising, and is currently the head of the TV division of NBC Group. In fact, as early as the age of 26, he had already become an executive at NBC.

However, in recent years, NBC's ratings have plummeted, and Jeff Zucker's life is not easy, and he can only rely on "Friends" to survive, which is very stressful.

NBC Chairman Robert Wright is rumored to be interested in firing him in an effort to revive the appeal of NBC's TV show.

The shareholders are also divided into two factions, and the competition is very fierce.

In the previous life, in 2004, this power struggle within NBC only came to an end.

At that time, GE and Vivendi completed a $14 billion merger and acquisition deal in which NBC Group acquired Universal Pictures, USA Television Network and Universal Studios to form NBCUniversal.

As a result, Robert Wright stepped down, and Jeff Zucker became the chairman and CEO of NBCUniversal, and led NBC Group, replacing Viacom's position, and rose rapidly!

Until 2010, it was acquired by Comcast.

Now, it's 2002, and it's the worst time for Jeff Zucker to be suppressed at NBC Group.

Donn had a prescient mind, and what he was best at was "opportunistic" and "taking advantage of the situation".

Jack Welch, as the emperor of General Electric, is naturally the best liaison.

On September 8th, Donn met Jack Welch and young Jeff Zucker at the *** Hotel in New York.

The trio sat down in a secluded café in the hotel.

In fact, Jack Welch and Jeff Zucker have talked about it before, and Donn has also spoken with him many times.

This time, it was mainly a routine meeting to confirm whether the future strategic development of the New Globe Group was in line with Jeff Zucker's career plan.

If the "TV media" department is not taken seriously, no matter how famous Tang En is, he may not want to come over.

"The focus of New Universal Group...... It should be film and television entertainment, right?" Jeff Zucker pointed out the key point point.

The Entertainment Division will spend at least $260 million on this restructuring.

And the number of assets, the high revenue, and the great fame are amazing.

Even if the other three departments are combined, they are not as good as a film and television entertainment department.

At just 37 years old, Jeff Zucker is almost synonymous with a business genius, and he doesn't want to waste his time in an abandoned department.

Don smiled, "TV Media Department...... At present, there are only STA TV networks and USA TV networks, which are indeed shabby. But you can see my attitude towards TV networks. I've ordered Universal Television to spend $100 million on "The Walking Dead," which is going to be a hit TV series. There will be a bigger investment in Warcraft in the future. ”

Jeff Zucker mused, "I know, STA was unknown a few years ago, but now it's the largest professional cable network in the United States, but it's ......"

Donn waved his hand, "I know what you mean, you just think it's better to run two small TV networks, STA and USA, than to work hard at NBC?"

Jeff Zucker's face was slightly embarrassed.

Jack Welch shook his head again and again, "Jeff, you underestimate Done's ambitions too much. ”

"Oh?" said Jeff Zucker's face was surprised.

Jack Welch said: "Haven't you heard? He invited Barry Diller back to take charge of the New Globe Group, and there was a lot of pressure from the industry. ”

Jeff Zucker nodded, "I heard." ”

The corners of Don's mouth curled, a little disdainful, "Murdoch called me, and his attitude is still unclear. However, Lei Shidong's attitude has been clear. ”

"How?" said Jeff Zucker, slightly nervous.

Lei Shidong, media tycoon!

Don En's face was calm, and his tone was relaxed, "What else?" The old guy looks down on us young people, hehe, then we have to show our muscles to them." ”

Jack Welch coughed, "I'm still very optimistic about you young people!"

Jeff Zucker smiled reluctantly, but looked at Don with suspicion in his eyes.

No way?

He really wants to start a war with Lei Shidong?

This is no joke.

It's not as simple as making a few movies in Hollywood and beating your rivals at the box office.

Lei Shidong's trump cards are CBS and Viacom!

If Don and Lei Shi Dongzhen start to compete, what will New Globe Group do to compete with Viacom in the field of television networks?

To be honest, the volume is a little smaller, and it's too out of the way.

At this moment, Jeff Zucker's face was a little ugly.

He originally wanted to jump ship to join the New Global Group, and work together with Donn, a young man.

But now my heart suddenly wavered.

Not to mention whether Murdoch will interfere, just one Lei Shidong can't afford to play!

Don looked at him with a smile on his face, "What, scared?"

"I don't think you're going to be Lei Shidong's opponent. Jeff Zucker said bluntly.

Donn smiled disapprovingly, "You don't know that Disney is at war with Viacom?"

"You're going to join forces with Disney? Jeff Zucker sighed, "If we unite with Disney, even if we defeat Viacom, the TV market will be taken by ABC." New Universal's Television Media Division...... There is no room to grow. ”

To put it bluntly, he thinks that the TV media department of the New Globe Group is too small, and the USA TV network cannot satisfy his appetite.

Don stared at him, "The current media industry is a powerful combination of content and channels, and BC Group's performance has plummeted in recent years, and it has been left far behind by CBS and ABC, why?"

"Lack of quality content. ”

"That's right! CBS has Paramount behind it, ABC has Disney behind it, but what's behind NBC? General Electric? To put it mildly, if NBC doesn't reform as soon as possible, within ten years, FOX will be left behind. Because there's Fox Pictures behind FOX!"

Jeff Zucker said conservatively: "If NBC is going to reform, there must be personnel changes, I think...... I have the qualifications to fight. ”

"Huh!" Donn looked at him amusedly, "Jeff, you really didn't understand what I meant?"

"Huh?"

Donn said disdainfully: "If NBC wants to reform, it must connect with Hollywood content! Either it will be acquired by Hollywood companies or it will be acquired by Hollywood companies." Now, Paramount, Columbia, Fox, Warner Bros., Disney are all famous, who else do you think NBC is the choice?"

Jeff Zucker's eyes widened, and he stumbled a little, "Ring ...... Universal?"

Donn asked coldly, "Universal Pictures has been integrated into the New Globe Group, do you think NBC can buy New Universal?"

"No, you can't. ”

"What then?"

Jeff Zucker took a deep breath, his eyes lit up, his excited look could not be concealed, and he said excitedly: "There is only one way - New Globe Group acquires NBC!"

……

Don flew to the next stop, Bentonville, Arkansas.

On the plane, Donn and Jack Welch had a great conversation.

"Mr. Welch, I'm so much trouble with you. With seniors like you, the negotiation table has gone a lot smoother. Don complimented him respectfully.

Jack Welch's fame and status in the business world is too great.

Donn wants to poach people, and when Jack Welch sits next to him, it has a bonus effect like an aura.

Jack Welch is modest, "The main reason why Jeff agreed to join New Universal is your strategic plan to acquire NBC in the future. ”

Jeff Zucker wants to stay at NBC because he is in a bad situation. But in the process of NBC reform, there will be personnel changes, maybe he will defeat Robert Wright in the power struggle and rise to the top position?

However, after joining the New Global Group, it will be done once and for all.

In the next few years, New Globe Group will acquire NBC TV Network!

When the time comes, Jeff Zucker will be the head of the TV and media department of the New Globe Group, and NBC will not be under his direct control? This is much brighter than staying at NBC!

Secure, safe, and more powerful.

Because under the New Globe Group, there are also STA TV networks and USA TV networks!

This kind of curved way is far better than staying at NBC.

Jeff Zucker didn't have any reason to refuse.

What's more, Don also promised that he would also serve as the senior vice president of the New Globe Group, and would have the power to coordinate other departments for the development of the TV media business.

"Barry Diller is too old, and I need some young candidates to train for a few years and take over his class," Donn said. ”

Jack Welch said, "I knew Jeff six years ago. At the time, he had colon cancer, had two surgeries, and had chemotherapy every week. But cancer did not crush his love for life and enthusiasm for work. From that moment on, I concluded that his future was limitless!"

"Do you think he can succeed Barry Diller?"

"No problem!"

Tang En laughed proudly a few times, but then his face turned pale and said, "He is not the only one on my shortlist. The next person we are going to see is only stronger than Jeff Zucker!"

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