S/M Entertainment is Korea's largest artist planning and brokerage company, known as the "Star Factory" and "Birthplace of Hallyu", and has unparalleled energy and is famous throughout Asia.

Not to mention suppressing some artists and bullying some small entertainment companies, even if it is a TV station, it often has to look at the face of S/M Entertainment!

The style is domineering and the actions are ruthless.

Because of this, the reputation of S/M Entertainment is a bit poor.

Especially in the film industry, he almost has a blocking attitude towards S/M entertainment, but he dares to be angry and dare not speak.

Imagine that in order to play a supporting role, those unknown actors walking in the theater have to pay 5-10 years before they can gradually be accepted and recognized by the masses.

And S/M Entertainment, relying on its position in the industry, can almost monopolize the resources in the Korean entertainment industry, and can directly push the "idol" who has no acting experience to the leading role.

This also leads to the fact that actors who are born in "idols" are often despised by people in the mainstream film industry.

It's basically the same as the mainland market ten years later.

Traffic artists like a certain fan, a certain Han, and a certain Ying will definitely not be looked down upon by professionals.

"This is Chairman Lee so-man, who is the founder and artistic director of S/M Entertainment, and his influence on Hallyu is what Steve Jobs is to Apple, and you are to New Universal......"

Director Biao Renfeng introduced many executives of S/M Entertainment in Tangen, but when he said this, Lee Jae-yong just couldn't listen to it anymore, and slapped him twice on the back of the head, and kicked him on his brand-new trousers, and scolded angrily: "Don't fart here, compare with Tang En, compare with Jobs, you are also worthy?"

A group of executives bent down again and again, looking like they had admitted their mistakes.

Such a scene really surprised Don a little.

This strict hierarchy is really comparable to Japan!

In Japan, Tang En has never seen Zhou Fang Yuxiong directly start and slap his subordinates.

But it's also true, how can Zhou Fang Yuxiong be compared with Lee Jae-yong?

With just one detail, Don deeply felt the corporate culture of S/M Entertainment.

Even shareholders and executives are beaten and scolded at every turn, what will happen to ordinary artists, especially those trainees who have dreams of stardom?

It's not too much to describe it as miserable, right?

"The same cannot be said. Tang En smiled and said kindly, "S/M Entertainment is very famous, even in Britain and the United States, it is reported from time to time. I've seen it in the Financial Times in the UK, saying that you have created a unique, unprecedented direction and model, created something new. It is the only company in the world that can complete the process from talent discovery to training and recording content. ”

The executives of S/M Entertainment are about to be moved to tears.

Li Xiuman glanced at Li Zaiyong cautiously, and saw that his face had improved, so he smiled boldly: "It took us ten years to create our own creation system. Including selection, training, production, marketing four stages, this is our core competitiveness. ”

President Xu Daxin added, "More than 300,000 people sign up for our trainee selection every year, and we organize more than 40 on-site auditions every year in 9 Asian countries. And that's not even counting the good seedlings that our own scouting system has sold. ”

The record company that S/M Entertainment cooperates with is Universal Music.

Showing their own strength is also the basis for deepening cooperation between the two sides.

Asia's Record Market...... With the exception of Universal Records, which is Sony Records, Warner Records' market share is negligible.

Korean...... I don't want to cooperate with the Japanese in my bones.

Xu Daxin and Li Xiuman led Tang En to visit many facilities in the S/M headquarters building, such as video studios, recording studios, practice rooms, etc. Tang En was interested, and suddenly asked, "By the way, I heard...... There's a cosmetic surgery hospital here?"

"Huh?"

Everyone at SM Entertainment couldn't help but be stunned.

Tang En glanced at Lee Jae-yong and remained silent, "What's the matter?

Li Xiuman hurriedly said: "No, this is a rumor." ”

"Rumors?"

"It is a fact that our company has a long-term cooperation with specialized cosmetic surgery hospitals. But there really isn't a cosmetic surgery hospital here, but there is an infirmary that can only deal with some minor problems. ”

Don let out a soft "oh".

Lee Jae-yong said with a smile: "I know about this matter, S/M Entertainment has always cooperated with a hospital in Pyeongchang-dong, both of which are Samsung's properties, and the confidentiality is very good." ”

Tang En really believed it now, "By the way, before Bao'er's debut, did she have a big facelift?"

As soon as these words came out, Li Zaeyong's face sank, and he glared at Xu Daxin, Li Xiuman and others fiercely.

Li Xiuman had a bitter face, so he had to admit: "Yes, before the artist's debut...... Always be responsible for the perception of your fans. ”

The corners of Tang En's mouth twitched, and he didn't dwell too much, turned the question, and asked some details about artist training.

Li Xiuman said that generally speaking, some artists can make their debut after 1-2 years of training, this kind of artist can usually only harvest one or two waves, and has no sustainable ability.

Normal trainees will be trained in the company for 2-3 years before making their official debut.

However, if it is an artist carefully built, fully cultivated, and heavily marketed by the company, the requirements are usually higher, and the practice time of trainees is often as long as 5-6 years!

This new headquarters building, with a total of four floors, really has nothing to visit, and Tang En is more interested in artists, and can't help asking: "Five or six years? So long? Wouldn't that start training at the age of eleven or twelve?"

Li Xiuman said: "Cultivating from an early age can make you more talented." In fact, it is not difficult to train in voice, performance, creation, dance, musicality, etc., as long as you are willing to work hard and discipline strictly, most people can do it. The systematic training of the tone, style, and choice of words is relatively difficult. The most high-end is actually character training. ”

"Character training?"

Don was immediately curious, and it was the first time he had heard such a statement.

"Character training is the core of our Korean entertainment industry, which is far ahead of Japan. Xu Daxin said proudly.

Li Xiuman paused for a moment and explained, "Mr. Walker, I heard that you cooperated with a Japanese burning firm to establish 'Netflix Japan', which has been a major success. Then you must know a lot about Japanese entertainment idols. They...... There are too many scandals, and there is a world of difference between the public image and the private image of many idols, once exposed, it will quickly wear out its popularity and bring huge economic losses to the company. ”

"Can you fix it?"

Don stopped abruptly and turned his head away.

That's amazing!

Li Xiuman said with a smile: "This is the reason why we can kill Asia through the Korean Wave, but the Japanese can't." ”

"I want to hear about it!" Don asked for advice very seriously.

Li Xiuman said: "Our cultivation of artists and our insistence on the assembly line model is like producing a commodity. If you want customers to like it, you must meet the needs of users to keep improving, and only in this way can you stand out in a competitive market. Character training is an essential part of the star production process. ”

"Generally speaking, the agency will arrange a 'personality standard' for the artist, so that they can follow this template and show themselves in front of the public to gain more favor. However, once the packaging is broken, the color inside will be exposed, and the filling will be immediately exposed. Many idol stars in Japan have learned a great lesson. ”

"The so-called character training, to put it bluntly, is to live the 'personality' as the real self! As long as you do this, you will no longer be afraid of the exposure of information, even if you leak the news and tear up the package, you will be the same inside and out, but you will be loved by fans. ”

Celebrities have "personalities", which is probably a common practice in the entertainment industry.

Once it collapses, it will destroy the world.

The development of the European and American entertainment circles has become more and more mature, and they have begun to gradually de-"characterize", advocating that celebrities show their true selves in front of the public, whether it is shortcomings or advantages, and live a sense of reality, which will give fans a sense of closer.

Especially the first-line stars in Hollywood, most of them don't have any personalities.

In addition to some industry secrets that cannot be mentioned, what happens in private, how it will be presented in front of the public, and even many times will expose their scars and shortcomings.

This is what a mature entertainment industry should do.

It's all about the work.

However, it can't be done with idol groups in Japan and South Korea, these groups ...... The main thing is to sell faces, sassy and thighs, how can there be any works to speak of.

To put it bluntly, even if you make money from star-chasing fans.

Since this is the case, according to the standards that fans like, but building a character design, it is naturally an invincible killer.

Tang En can understand this, but he still doesn't know much about character training, and asks blankly: "If you want to make the character real, isn't that changing a person's character? This can also be done?"

Li Xiuman looked proud, "This is where we are far ahead of Japan! Most of Japan's idol idols are fourteen or fifteen years old, or even sixteen or seventeen years old, and their personalities are all set, it's too late." We are different, we start training from the age of 10 or so. After five or six years of training, it is also the age of debut. ”

Don's eyes widened, a little incredulous: "You mean, while they are still young, forcibly polish their characters according to the standard template?"

"Of course. ”

Li Xiuman obviously didn't think this was an act of annihilating humanity, and looked very proud, "What kind of girls do otaku like? We will evaluate the comprehensive aspects of each trainee's appearance, personality, and parents' appearance to select a personality template that suits them. In the next few years, they will be strictly required to do according to such standards, and after five or six years, the character will become a character. ”

Don gasped.

I feel a little tightness in my chest.

It's too dark!

If a person's personality has changed and he lives according to the standard template that has been designed by others, then ...... Is he still him?

Sure enough, it is an assembly line product, and it simply doesn't treat people as people!

Perhaps seeing the shock on Tang En's face and the annoyance that he couldn't hide, Li Xiuman hurriedly rounded the field: "Of course, we won't transform a person too much, we will only make the cute more cute, the pure more pure, the gentle more gentle, and the lively more lively." We don't do that kind of thing to turn an extrovert into an introvert. ”

Don let out a cold "um".

Lee Jae-yong almost blew up!

This Li Xiuman, are you stupid to go home?

You dare to say this kind of thing, you really have a brain in water!

Is ugliness beautiful?(https:)

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