"However, compared to the Rakshasa Ghost Emperor, what I care about most now is," Mo Liangcheng spoke again, "When our new products are launched, we will just have to fight against the Two Lakes Chamber of Commerce again." Our sales have been lost to them for several quarters in a row, and if this continues, I am afraid that customers will lose confidence in our Mojia firm. ”

Hearing these words, Mo Chongshan couldn't help but blush. The son is worried about the family's business, but he is thinking about holding his grandson on the sidelines, which is really a bit "not doing his job".

But after thinking about it again, now that I am over half a hundred years old, I have money, I have fame, and what I desire most is indeed to have the joy of getting grandchildren. It doesn't seem too much to fantasize once in a while. Thinking so, he put his mind at ease, tugged at the corners of his mouth, and tried to turn his mind back to his son's topic.

"When the time comes, Xilingchen will definitely have to rub the heat of current affairs again. The steward of the Mo family, who had withdrawn into the inner hall before, also echoed at this time, "I just don't know if he will turn over the cold rice from the Time Clock Tower and fry it again." ”

"Most of it was to be fried, wasn't that his original battle for fame?" the other steward raised his eyebrows in disdain, "If you really want to say it, the treasure of the Time Clock Tower finally fell into the hands of our Mo family, if we are willing to fry it, can we still get him?"

As he spoke, the two turned their gaze to Moliang City.

"Time Clock Tower...... Mo Liangcheng's eyes were clouded, and his right fist was slowly clenched under the cover of leather gloves, "Every time he rubs the heat, he is sprinkling salt on the wounds of the families of those who died, has he never thought about it?"

Xilingchen's hype has no bottom line, and it is already well-known in the business world. It can be said that whenever there is negative news on the hot search, he must be the happiest. This means that he can step on those blood and tears again and make a fortune again.

Although his approach has indeed attracted a lot of criticism, there are not many customers who refuse to consume in his business bank just because the chairman has a bad reputation.

What's more, his promotional methods are indeed endless, and he can always accurately capture the weakness and desire of the public. Because of this, he and the Lianghu Chamber of Commerce were also scolded more and more by others, reaching the peak of sales again and again, and trampling those competitors in the same period, even the Mojia Commercial Bank, which had just changed its new boss, under their feet.

"Xilingchen, his talent in business, I am indeed ashamed of myself. Mo Liangcheng took a deep breath and slapped his palm on the table, "However, he doesn't have the character of a businessman at all, and I will definitely not become like him!"

In this heated discussion, Mo Chongshan was always silent.

If he just wants to fight with the Two Lakes Chamber of Commerce and survive this business crisis, he can think of many ways, he can spend money to hire a professional planning team, and even as long as he sends a few messages and says hello to his old customers, he can easily multiply his performance several times. Business problems have never been a problem in his eyes.

But now, since the Mo family firm has been handed over to his son to take over, he wants to completely let his son call the shots. After all, Liangcheng has just regained a little self-confidence in business, if he encounters a setback, he still wants his father to come forward to solve it, Liangcheng will definitely fall into self-doubt again, which is definitely not what he wants to see.

As for whether doing business is a profit or a loss, if he can help his son cheer up, he is willing to lose!

"The propaganda of the Two Lakes Chamber of Commerce has always been the most willing to spend money. At this moment, a steward spoke again, "When the time comes, they will definitely invite some big-name idols to help, singing and dancing, and those little fans have no judgment, they must be hot and follow over." ”

"Why don't we plan a commercial performance event too?" the other steward suddenly became excited, "As long as we are willing to spend money, we can make it bigger than the Two Lakes Chamber of Commerce!"

Since the economic circle began to be linked to online entertainment, Xilingchen can be said to keep up with the trend of the times, and every hot spot of current affairs has been fully used by him. Those Internet celebrity idols who have just debuted have also signed a large number of contracts with his entertainment companies. It's no wonder that their new product promotions always accurately capture the public's attention.

In contrast, Mojia Commercial Bank has always been down-to-earth in production and sales, and they are rarely seen in talk shows.

A company that lives on hot searches all day long, and an old company that has no hot topics at all, in this Internet era, they are self-defeating.

Although the stewards of the Mo family have advised the young owners to keep pace with the times more than once, they also all know that Moliang City hates hype.

Nowadays, when it comes to hype, people will always be habitually labeled as vulgar, or accompanied by suspicion of attacking morality. In the eyes of Moliangcheng, the hype represents that it is not worthy of the name, and forcibly gathers customers through sensationalism. He disdains such methods, and even more disdains to be in the same league with Xilingchen.

Although the stewards tried to make him understand, the current era is no longer the period when "gold always shines", but "the smell of wine is also afraid of deep alleys", there are all kinds of goods on the Internet, there are too many temptations, and there are too many choices, if you can't let the masses see you in the first place, even if you do a good job, it is useless. On the other hand, as long as your product can afford to be promoted and retain customers, even if some unconventional marketing methods are used initially, what can it be?

However, Moliangcheng still insists that its own business bank should rely on products and services to win, rather than relying on topics to win. In this regard, the stewards could only sigh and shake their heads.

If he is willing to let go, there are simply too many topics to be hyped up. The second son of the business legend Mo Chongshan, the younger brother of the first day of Tiangongmen, and the friend of the Rakshasa Ghost Emperor...... On him, there are obviously so many legendary labels, he refuses to fry, and even other stewards feel that it is a waste!

When the stewards were ready to be rejected again, this time Moliang City was unusually silent for a long time.

"In that case...... he weighed it in his mind, and finally nodded and took a step back, "Then let's do a public welfare reality show." ”

The smiling faces of several stewards who had just unfolded suddenly collapsed, and they looked at each other, not understanding why the young owner chose such a thankless task?

Doing public welfare means that there is no income, and there is no remuneration for the idols who participate, and all the transportation costs and resource costs need to be paid by the commercial bank out of their own pockets. Moreover, compared with those popular variety shows that play and jump, "public welfare activities" have always been difficult to attract the attention of netizens. It can be said that among all the types of hype, the most unprofitable way to get back to the basics.

In the end, it is likely that the money was smashed, and the fame was not raised, just to get back a charity name!

"If I want to stir up the news, I hope to stir up some hot spots that are beneficial to society. Mo Liangcheng replied like this, "Let more people pay attention to those difficult groups and be able to help them in time." ”

"Moreover, in this era, from idols to the public, they are too impetuous. There are too many people who are mercenary, but they are unwilling to calm down, be grateful to the society, and give back to the society. I made this reality show, firstly, I hope to bring public welfare topics into the field of vision of the masses, and secondly, I also want more idols who are eager to get to the top to understand that they should not value money and popularity above everything else, and can correct themselves in the glitz, which is the most important thing. ”

Although he knew that his power was very small, it was impossible to completely change the atmosphere of the whole society. But at least in his lifetime, he wants to bring some positive change to the world as much as possible. In that case, he will feel that his short life has value and meaning.

……

Next, according to the meaning of Moliangcheng, Mojia Commercial Bank began to contact reporters, arrange interviews, and warm up for the upcoming public welfare reality show.

At the same time, next to the Mojia Commercial Bank, a medical center was opened. The only doctor here is Lin Feng, the self-proclaimed "perspective doctor".

Moreover, on the signboard of the medical hall and his personal micro-time certification, he generously called himself "the royal doctor of the Rakshasa Ghost Emperor". As a result, although his clinic has just opened, there is already an endless stream of customers who come to consult him.

It is said that Yin and Yang were furious when they heard this: "This is clearly using the name of our Ghost Emperor to deceive!

……

On the other side, Shen Antong, who had just finished a dance class, posted a message on the micro-space.

Shen Antong BABY: Weak, pitiful, and helpless......

[Picture: Dance practice photo]

Subsequently, she wrote in the comment area for the first time:

Shen Antong BABY: I'm so hungry, if anyone can give me a meal now, I'll marry him!

Currently, she is in the process of "emergency charging".

A fitness endorsement negotiated not long ago, after the audition, the organizer euphemistically said that because she has no dance foundation, she does not quite meet the spokesperson image they require.

Within a few days, she heard that the endorsement had officially signed a contract with Ah Yan.

This is an endorsement, not a dance competition, and it always feels so unfair to be changed for this reason!

But although Shen Antong was on fire in her heart, she couldn't complain a word. Whether it is facing advertisers, investors, or micro-time and space, she must pretend to be casual and greet everyone with a smile.

She also understands that what dance foundation is not basic, it is secondary, to put it bluntly, it is because Ah Yan is more popular, and those investors feel that they can get the maximum benefit from her. As long as it is popular enough, not to mention that there is no dance foundation, even if you can't even walk, you will definitely be able to receive endorsements while crawling!

If you want to blame, you can only blame her for not being well-known enough.

Although she helped Jin Siqi fight against the trickster last time, she was on the hot search again with a positive image, which can be regarded as saving a little popularity, but Shen Antong himself knows that this is not a long-term solution.

First, it is impossible for her friends to be deceived repeatedly, and second, the patience of netizens is very low now. If it's always the same type of topic that is relevant to her, they will quickly lose interest. There are some ways of hype that can be repeated.

These days, she has a lot less notices. In this extra time, she wandered through art training classes, learning dance and musical instruments that she was not good at.

However, I don't know if it's because she has no interest or because she started too late, she has always been very smart, but she has repeatedly hit a wall in these training courses. Even the mentor's eyes on her changed from the initial caution to undisguised boredom and doubt.

They must be thinking, how did this kind of person become a big-name idol? It must be because of vulgar hype!

For the sake of his future career, and in order to no longer let his mentor look down on him, Shen Antong was ruthless, didn't even eat dinner, and continued to stay in the dance studio to practice. But the consequence of this is that she is now so hungry that her chest is pressed against her back, and whoever can really give her a chicken leg is her savior!

Soon after the news was sent, in addition to the fans' messages and inquiries, there was also a private chat from a friend, which immediately jumped out.

Ye Shuo: What's going on?

Shen Antong BABY: It's not much, it's just that I was robbed of a few endorsements

Shen Antong BABY: Even fans like Ah Yan and don't like me

Ye Shuo: Who is Ah Yan?

Shen Antong BABY: [covering his face] So it's useless to talk to people like you who don't pay attention to fashion and entertainment

Ye Shuo: Wait a minute, wait for me to search

[Ye Shuo: Send a screenshot of the web page]

Ye Shuo: Is that it?

Ye Shuo: It's very good-looking, the information also says that she is versatile, and she has learned to sing and dance since she was a child

Shen Antong BABY: Yes, it's really good

Shen Antong BABY: I can't compare to [covering my face]

Ye Shuo: Can I say a few words from the truth?

Shen Antong BABY: Say it

Shen Antong BABY: You say!

Ye Shuo: As far as I can see, I don't think you should compare yourself with her

Ye Shuo: Because you are different types

Ye Shuo: She is a perfect goddess type, you are different, you are the girl next door type

Shen Antong BABY: It means that she is a luxury product, and I am a parallel import

Ye Shuo: No, that's not what it means

Ye Shuo: I want to say that you are more "down-to-earth"

Ye Shuo: You are cheerful, a little naughty, you can chase idols, you can sing with friends, you will shout to lose weight, you are like an ordinary friend that everyone will know

Ye Shuo: So you represent the dream of an ordinary girl, and such an image itself is easy to make people feel intimate

Ye Shuo: No matter how perfect Ah Yan is, she doesn't eat the fireworks of the world, giving people a sense of distance, what about you, you are real

Ye Shuo: So I think you should keep your own style, and then think about how to better play your own charm

Ye Shuo: Instead of learning to sing and dance in the same way. In that case, even if you can become a copy of Ah Yan, it is meaningless, and the fashion industry should not need two identical idols

Staring at the message on the screen, Shen Antong was suddenly stunned.

For Ye Shuo, she has always been regarded as a "straight man of steel", he doesn't pay attention to the fashion circle, he doesn't understand the lipstick number that girls like, and communicating with him is basically a chicken and a duck.

But now his words really speak to his heart.

Yes, no wonder she was always so tired during this time, just because she was trying to get closer to Ah Yan's image, but she didn't think that such an image was not suitable for her at all.

And in the process of "forcible copying", she is gradually losing her charm that originally belonged to her.

In the end, even if she can really live as a copy of Ah Yan, but Ah Yan is still in this circle, why don't investors choose the genuine version directly, but choose her, a flawed pirated version?

(End of chapter)