Michael Ovitz, who is full of heart, is excited.

The same is true for the young Donne!

He felt more and more the meaning of being born again.

He's changed so much!

Today's Hollywood pattern was created by him!

Many changes have not appeared in previous lives, but they have made a stunning appearance in this life and achieved great success.

This is really a great honor and pride for Donne.

I come, I create!

This is the value of life!

Instead of relying on foresight, blindly repeating what happened in the previous life.

If it comes, change it!

Now, Donn is about to make another major change in the American media and film industry.

He's going to use Michael Ovitz to create the fifth-largest television network in the United States!

It's not a simple operation of premium channels, but free TV channels!

It is a national free-to-air TV station!

"In the past few years, the ratings of the reality show launched by New Universal have been good. Because we have always refused to cooperate with CBS, CBS has given up the position of the market leader in a few years. ”

Donn's words left Michael Ovitz scratching his head and not knowing what he meant. New Universal's reality show is good, but what does this have to do with the establishment of the TV network?

I just listened silently.

Don's resume is legendary.

The growth trajectory is amazing.

Even an industry tycoon like Michael Ovitz has to be humble and listen patiently.

Donn went on to say: "Some time ago, when Michael Jackson's case was in trial, there were a lot of different voices in the media. I telegraphed the mainstream media across the United States and asked that there be no negative coverage of him. Thankfully, I was a bit thin, and everyone cooperated, including CBS. ”

Michael Ovitz nodded, "Yes, Viacom and CBS have separated." Without the support of media giants, the situation faced by the spun-off CBS is even more complex and changeable, and if it wants to obtain the same content resources as other competitors, it is inevitable to show goodwill. ”

"I accepted CBS's overtures, however, New Global has no intention of partnering with CBS at this time. Michael Jackson's little thing is not enough to make me forget the estrangement of the past few years. ”

Tang En's words have a very pointing atmosphere.

Is Michael Jackson's case just a trifle?

Michael Ovitz shook his head and smiled bitterly, this Don is really arrogant.

However, he does have the capital.

In front of the increasingly powerful New Global Group, CBS Group is just a small company.

"Last year, Viacom and CBS were spun off, and Paramount was split into two parts. The film business was transferred to Viacom, and the label 'Paramount' continued to be used. The TV business was split into CBS, which includes many TV series rights, as well as UPN, a free-to-air television network owned by Paramount. ”

Speaking of this, Michael Ovitz was suddenly stunned!

yes, UPN!

It is a free-to-air TV channel with a market share similar to that of the WB television network, and is now owned by CBS.

However, CBS is a TV giant, with a market share of nearly 30% in the free-to-air TV space!

In contrast, UPN TV network is really too chicken, with a market share of less than 2%!

The situation is similar to that of the WB TV network, with low ratings, lack of quality content, and financial difficulties.

CBS even integrated many of its alternate TV contact sites under the UPN umbrella to help UPN expand its reach, but the bloody truth is that it did nothing for UPN's TV network ratings.

Nowadays, UPN is a shame for CBS to eat tastelessly and discard.

It's not as important as WB TV Network is to Time Warner.

Because Time Warner only has one free-to-air TV network, WB TV Network, and CBS itself is a giant in the field of free TV.

It is impossible to go from "0" to "1" to build the fifth television network in the United States, and the process is too long and complicated. Moreover, the license approval of public television stations is very strict, and whether it can pass the customs is another matter.

Therefore, we can only take the route of resource integration, from "1" to "2" to become bigger and stronger!

It's the same routine that Barry Diller used to build the FOX TV network, integrating multiple TV stations and small TV networks to become a giant.

Michael Ovitz figured out the inner meaning of Donn's tirade and said in surprise: "You mean...... To promote the merger of the two television networks, UPN and WB, yes, only in this way will it be possible to launch the fifth largest television network!"

"There's no way Warner can sell WB Network, but UPN doesn't mean much to CBS," Donn said. As long as the price is in place and New Universal is used as a matchmaking platform, it will not be too difficult for Legendary Pictures and CBS to reach a deal. ”

Now CBS is desperate to cooperate with New Universal, especially to get a new explosive reality show produced by Universal TV.

Now, ABC has "American Idol" and "Brave Warrior", NBC has "Universal Top Model" and "The Bachelor", and FOX has "Truth or Dare" and "Dance in the Woods", all of which are popular reality shows that are loved by young people.

CBS alone has become an "elderly station".

As long as Donn relents and New Universal pushes, CBS will definitely sell its unimportant UPN television network to Legendary Pictures.

Michael Ovitz mused: "This kind of free public television network, even if it is not profitable, has a lot of assets. The license alone is worth $200 million. If Legendary Pictures wants to eat UPN, it will have to pay a big price. ”

UPN has a federal television license. In other words, even if the network covers 100% of TV users in the United States, it is legal.

If it is a local TV station license, which generally covers more than 35% of household users in the United States, it will be subject to the investigation and supervision of the FCC, and antitrust will be carried out.

It can be seen that the value of UPN TV network is huge!

Tang En said: "If you don't pay, you don't get in return." Imagine how much impact it would have if UPN and WB merged and broke the game in one fell swoop? The market share doesn't need to be too high, as long as it reaches 10%, it can boost the market value of Legendary Pictures to more than $10 billion!"

No one values Legendary Pictures more than Michael Ovitz.

That's all he drives in life.

"It seems that all the funds raised in this IPO will be spent on the acquisition of UPN TV network. Michael Ovitz had a smile on his old face, but instead of the pain of spending money, he looked forward to a better future.

If Legendary Pictures can control the fifth largest television network in the United States in the future, even if it is only 50% of the shares, it will be a lot of money!

At that time, Legendary Pictures can also show its skills in the field of TV series production and make more diversified platter investments.

As for whether Warner will agree to merge WB and UPN, there will be no suspense.

After losing the popular American drama "Superman Prequel", WB TV Network is struggling to find a new life, and it will definitely seek cooperation opportunities.

Don smiled slightly, "Then it's decided?"

"It's decided!" Michael Ovitz waved his hand and said decisively, "I'm going to contact CBS! The acquisition of UPN is also good news for Legendary Pictures, and it must also promote a further increase in the issue price of Legendary Pictures' shares." ”

Don smiled: "Then congratulations." ”

Michael Ovitz said: "When I finish the UPN acquisition, I'm going to negotiate with Warner to merge the two troubled networks to create the fifth-largest network in the U.S. and get a new lease of life!"

Don said: "With the support of New Universal and Time Warner, you will definitely succeed! Barry Diller, backed by News Corp., has already achieved success. New Universal and Time Warner are always stronger than News Corporation, right?"

Michael Ovitz reciprocated: "New Globe has not yet set foot in the field of free TV networks, and when the fifth TV network is introduced to the market in the future, it can provide New Globe and Warner with the same preferential terms." ”

Don smiled, "Thank you very much." ”

Fifth TV Network?

If all goes well, it should be out of the cocoon.

Legendary Pictures (Legendary_Pictures) could provide the initial L and Warner provided the initial W, and the Fifth Television Network would most likely be called LW.

Legendary Pictures and Warner each have a 50% stake.

With the intrinsic relationship between New Universal and Legendary Pictures, Legendary Pictures' TV station is naturally equal to New Universal's sphere of influence.

However, New Globe is not without a presence in the field of public television networks.

New Universal is secretly planning the grand idea of acquiring Twentieth Century Fox!

Donn wants to directly annex the FOX television network, and take over Fox Sports, enter the sports channel industry, and have the capital to compete with Disney's ESPN.

At that time, the five television networks in the United States were divided among the five major media groups.

Disney is one of ABC, Comcast is one of NBC, Viacom is dead and not stiff and tied to CBS, and Time Warner is half of the LW network.

Only New Universal, which will occupy half of the resources of both the FOX TV network and the LW TV network!

When the time comes, New Universal will catch up and become the undisputed leader in the field of free public television networks in the United States!

Twenty years ago, the media industry in the United States was controlled by 50 large corporations.

By the 90s, it had become 20.

In 10 years, there will only be 5 left!

New Global Group must survive in the market competition of strong industrial integration, and it is the best and most nourishing one!

Moreover, at present, New Universal is not developing into a sports channel. Twentieth Century Fox owns Fox Sports, the second largest sports television network in the United States after ESPN.

When the time comes, New Universal will take advantage of the east wind of streaming media to set off a fire of online live broadcasting, and compete with Disney's ESPN in the field of live sports events!

New Universal is already strong, but it can be stronger!

New Universal still has a long way to go, and Don must seize every opportunity to become stronger.

。 Nine Heavenly God Emperors