Entering the new year, the chaotic Hollywood has finally returned to calm.

New Globe interacted and did business with several other media giants like friends, as if the Big Five events of the previous few months had never happened.

The difference is that Hollywood has changed from the Big Six era to the Big Seven era!

After Universal Pictures, Warner Bros., Columbia Pictures, Twentieth Century Fox, Disney, and Paramount, Legendary Pictures has successfully entered the MPAA and has become a giant with the decision-making power to make Hollywood rules!

Of course, industry insiders with a little more information understand that the big backer of Legendary Pictures is New Universal.

In many cases, New Universal is able to represent the will of Legendary Pictures!

For example, the first MPAA meeting of the new year.

The main topic of discussion at the meeting was the adjustment of the share ratio between film companies and cinemas.

Before the 90s, film companies had an absolute dominance and were very strong! The box office revenue in the first week often exceeded 90%!

90% of the box office goes to film companies, how can movie theaters make money?

The consequences can be imagined, in that era, a large number of movie theaters went bankrupt and closed down, and they couldn't play.

Later, it got bigger and bigger, and the MPAA and Hollywood studios also realized the necessity of the existence of movie theaters, and if they were squeezed too hard, the movie theaters would be closed, which would be a catastrophe for Hollywood.

In this case, the MPAA conducted several rounds of internal discussions, as well as investigative adjustments by all parties, and in the following decades, several adjustments to the split.

By the 21st century, the sharing model has been largely fixed.

Adopt decreasing partitioning.

In the first week of release, the film company can get a 55% share of the box office.

Subsequently, it decreases to 54% in the second week, 53% in the third week, and 52% in the fourth week...... All the way down to the lowest 40%.

Because movies tend to be the highest-grossing in the weeks leading up to release, the average share received by film companies is 53%.

This is not a high figure in the world.

Japan, the United Kingdom, France, the Hong Kong government, Switzerland and other countries and regions attach great importance to intellectual property rights, and film companies can get higher shares.

Like Japan, movies can even get 60%, and movie theaters only get 40%. Movie theaters rely more on popcorn and peripheral services to make money.

Moreover, these countries must strictly abide by the film trade agreements in the WTO, and there can be no rigid control of Hollywood films in terms of box office sharing, and there is no difference between domestic films and foreign films. This has also led to the fact that some of Hollywood's films have more overseas share than North America.

So, the giants of Hollywood can't sit still.

On the one hand, they have continuously pressured the federal government to come forward and raise the proportion of film in countries such as Russia. On the one hand, it is to put pressure on the local hospital forces to increase the share!

In the past 20 years, it has been difficult to reduce the share ratio, and now you want to go up again?

Isn't this back to the old ways!

Today, movie theaters are like entertainment centers, becoming important entertainment consumption points in the United States, creating a large number of jobs and GDP output.

According to the current policy and general environment, the interests of cinemas must be protected.

Communication was fruitless and stalemate.

In the end, it was Universal Pictures that made a constructive proposal!

The sharing ratio does not need to be changed!

However, cinemas should cooperate with Hollywood's industrial development and conceptual transformation, maintain the vitality of the film industry, and give audiences a better viewing experience.

To put it bluntly, it is necessary for the cinema to upgrade its supporting facilities, such as promoting the construction of IMAX giant screens, such as using the newly developed Dolby visual effects system, such as ...... Updated with more 3D screens!

Tang En even sent a fax during the meeting, taking a clear stand: "3D movies will be the general trend of the future, and within five years, after all, it will become the mainstream release method of commercial blockbusters! The United States, as the birthplace of films, must take the lead in keeping up with the pace of the times, so as to lead the reform of the film industry in the world." This is an economic account, but also a political account! Please think seriously about the cinema alliance and parliamentarians to launch more 3D screens in the next three years!"

Why within three years?

Because the release schedule of "Avatar" is set for 2009!

Legendary Pictures was the first to express its support.

Subsequently, this view was shared by Disney and Columbia Pictures, followed by Twentieth Century Fox and Paramount.

The minority obeys the majority, and Warner Bros. has a black face and can only grit his teeth to accept it.

Barry Meyer was really angry when he heard the news.

Well, Don really did it!

It is ridiculous to use the power of the MPAA for his personal gain, and to have a posture of being selfless and worried about the country and the people!

If you pay off the economic and political accounts, you can directly say that you have conspired with the theater alliance and reached a cooperation!

The renovation of the IMAX Cinema, and the next new concept Dolby Cinema, are tangible benefits for New Universal!

……

In this year's awards season, the films in the New Universal series are much calmer.

The main reason is that it has been too popular in the past few years.

This year, there are films that have the opportunity to represent the new global impact awards season, "Brokeback Mountain", "Capote", "Pride and Prejudice", "The Immortal Gardener", "The End of the Race" and "King Kong".

Of course, the main impact of "King Kong" is the technical award.

Although the film did not do well at the box office, it was very competitive in professional items such as visual effects, art direction, sound effects, and sound effects editing.

At least it's much better than the heaviest movie of the year, "Star Wars Episode 3: Revenge of the Sith".

Even "Iron Man" and "Ant-Man 2", two blockbuster Marvel superhero blockbusters, are not good.

Still, it's clear that the centerpiece of this year is Brokeback Mountain!

The film has long been filmed, but because there were too many high-quality literary films in last year's awards season, Focus Pictures retreated from the challenge and chose to impact this year's awards season.

But the new year has just begun, and the awards season has just begun, so the atmosphere is not very friendly.

There have been a lot of slanderous remarks about the film in the media and on the Internet, mainly because the film's values are "radical", and it is actually about the love between men and men.

Isn't that contrary to the meaning of Scripture?

Even in some southern states, many banners have appeared demanding that the federal government order a ban on the film!

This taste is simply too familiar.

It's a lot of Harvey Weinstein's handwriting.

Back then, in order to promote "Shakespeare in Love" to the top, Harvey found a large number of World War II veterans to criticize "Saving Private Ryan", and "Shakespeare in Love" won the championship successfully.

In order to promote "Chocolate Love" to the top, Harvey found a group of penmen to attack "A Beautiful Mind" and promote the ignorance of John Nash's homosexual orientation in the film as a way to raise the voice of opposition. It's a pity that the gap between the two films is too big, and "A Beautiful Mind" won the best picture.

Such means abound.

For example, during the awards season of "The Social Network", there was a flood of negative reviews, and even Mark Zuckerberg was widely implicated, directly promoting "The King's Speech" as the best picture.

Another example is the denigration of "Avatar" for the sake of "Bomb Disposal Unit", such as the negative news of "Birdman" concocted for "Imitation Game".

"How do I feel like it's Weinstein?"

Don spoke to James Shamos in a surprised tone.

He is the head of Focus Pictures, the producer of Brokeback Mountain, and a close partner of Ann Lee.

"If yes, that's great. James Shamos smiled bitterly, "This time there is a lot of movement, there are even cowboys in Texas marching, and even many Republican congressmen have publicly criticized, which has risen to the height of the value debate." ”

Tang En said: "Leave them alone, just be yourself." The reputation of "Brokeback Mountain" is the biggest driving force. ”

Then he sighed.

In this environment, it is really difficult for "Brokeback Mountain" to hit the best picture.

James Shamos whispered again, "I heard that Lionsgate is working hard. ”

"Oh?"

"It's only been a few days, and they've given away at least 100,000 DVDs! It's said that they're still being distributed, and Lionsgate has prepared 200,000 DVDs!"

There are fewer than 6,000 Oscar judges.

With 200,000 DVDs, what is this for?

This is a typical way to take advantage of the loopholes of the system and pay bribes!

The Oscars have strict rules prohibiting judges from accepting gifts from film companies. However, due to the needs of the work, the judges need to watch each of the participating films and receive a free DVD from the studio.

There's a loophole.

A set of regular DVDs costs at least $20!

The judges for the Oscars are not all big stars like Tom Hanks, and there are also many old guys who have no financial benefits, and their annual income may not be as good as that of an ordinary Los Angeles citizen.

If you can collect a few more sets of DVDs and give them as gifts to friends and family...... It's also a good choice.

Although Oscar has introduced various policies to restrict this behavior, the effect has not been good. There is always a reason for the filmmaker.

What if you send a DVD and it happens to break?

Get a few more copies, be safer!

In the past few years, Hollywood studios have sent away 350,000 DVDs to the Oscar judges every year, which is normal.

But this year is different, Lionsgate is going to do a big thing!

I prepared a full 200,000 DVDs!

This is trying to stone the judges to death with a DVD, right?

Typically, the PR cost for each award-winning film is around $2 million.

This year, Lionsgate has prepared $4 million for DVDs alone!

Don's expression was not very good, "Is it "Crash"?"

"Definitely. James Shamos nodded, "The reputation of this film ...... is no worse than "Brokeback Mountain", the key is to be more in line with conservative values. ”

"I see. Don nodded, "I'll think about it, you can go back first." ”

Sent James Shamos away, Donn mused himself.

Now Lionsgate is the leading independent film company in Hollywood. And the company is very ambitious, actively planning bigger attempts.

Now, even Legendary Pictures has entered the MPAA, doesn't Lionsgate have a chance?

Lionsgate will spare no effort to push "Crash" to the Oscar throne this time, and I am afraid that such factors are indispensable.

Don knows that "Crash" in his previous life did beat "Brokeback Mountain" and won Best Picture.

However, these two films are really not on the same level.

In another five, ten, or twenty years, "Brokeback Mountain" will still be a classic masterpiece that will be mentioned often, and even appears in the official promotion of the Oscars many times, which is a representative of the times.

What about "Crash"?

It has long been forgotten.

Time is telling.

It's the same as "Shakespeare in Love" and "Saving Private Ryan" back then.

Another example is this year's Golden Globe Awards!

The nominees for the 63rd Golden Globe Awards have been announced.

Among the nominees for Best Picture in the Drama category are "The Immortal Gardener," "Brokeback Mountain," "Good Night, Good Luck," "The End of the Race" and "A History of Violence."

"Crash" didn't even get a nomination!

The director of "Crash" is the famous screenwriter Paul Haggis in the industry, and the script of "Million Dollar Baby" came from his handwriting.

Including the next "007" series that Tang Pictures intends to restart, he is also interested in finding him as a screenwriter.

However, this kind of trivial matter in one or two movies, Don doesn't take it to heart.

Even if it's a blockbuster with an investment of hundreds of millions of dollars, it doesn't matter.

What he cares about is the big environment and big picture of Hollywood!

Legendary Pictures has succeeded, which has made many medium-sized film companies want to get into it.

One of the most typical is Lionsgate!

Although Lionsgate's performance in the past year has not been as good as that of Legendary Pictures, it has been on par with Paramount.

What's more, Lionsgate is backed by a big chaebol, and the momentum of the rise is very strong.

Within the MPAA, because of the existence of the hardcore alliance of New Universal and Legendary Pictures, Donne's voice in the industry has skyrocketed.

He's the most powerful man in Hollywood!

In this case, it is inevitable that people will be moved.

Disney, Twentieth Century Fox, and Columbia Pictures are okay, after all, they are working on the Hulu project with New Universal. If the hands of the people are short, they are not easy to make trouble.

But Warners don't have to.

Ten years ago, the industry leader was played by a rising star ten years later, can Warner's psychology be balanced?

At this time, they must not be given a chance!

Lionsgate's Movie ...... Can't get an Oscar!

To strangle illusions in the cradle.

Maybe Don is overwhelmed.

But it's always good to be cautious.

Besides, if you really win "Crash", won't the film that will benefit the most is "Brokeback Mountain"?

With this in mind, Donn immediately picked up the phone and called Tom Rothman of Twentieth Century Fox.

In this awards season, New Universal and Twentieth Century Fox have collaborated.

The musical "Walk with Song", co-produced by Twentieth Century Fox and Rose Pictures, is a big hit during the awards season.

The heroine Reese Witherspoon even has the possibility of winning the Oscar!

Twentieth Century Fox is the dominant film, occupying 80% of the copyright share. As for Rose Pictures, it was only because the producer and actress was Reese Witherspoon that they got 20% of the copyright.

As is the tradition of past few years, Donn is in the Oscar-winning actress...... Almost every shot!

There are four popular candidates for this year's actress.

Judi Dench in "Mrs. Henderson's Dedication" is an old lady who has little to do with Donn, so she will rule it out first.

Charlize Theron of "The North" won just last year, and his chances of re-election are almost none.

Keira Knightley from Pride and Prejudice has a close relationship with Donn, but she's too young.

In contrast, only Reese Witherspoon has the qualifications and connections!

Twentieth Century Fox has not won a major Oscar for many years, and this time, with Donn's connections, it is very likely to complete a breakthrough.

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