Chapter 42: Release (I) 2/2
PS: On the 30th, I transferred shifts with my colleagues, and on that day 5 broke out, asking for all kinds of support~
The release of "The King's Man" was selected on February 20, two weeks after the release of "Head Master 2", and the hottest time period has basically passed, so as to avoid the impact of the other party's hot sales on his own side - of course, Ahn Jun-hyuk never worries about who will impact "The King's Man", but Hong Sung-woo and Kwon Bo-geun and others do not have the confidence of him.
While waiting for the release, the development of the Die-Stick Movement is still the focus of people's discussions.
After the farce of Jang Dongjian's 3-minute appearance, the Rigidity Committee formulated a second climax plan, perhaps having eaten enough of the lessons of the previous two times, this time the stroke will be much bigger, not only An Shengji himself, but also many film and television superstars in South Korea who are still staying in China on that day, such as Kim Hee-sun, Cha Tae-hyun, Lee Byung-hun, Choi Min-sik, etc., a total of more than 100 star actors gathered in front of the filmmakers' holy land "Gwanghwamen", and held a "Filmmakers Conference to Stop Cultural Aggression and Stick to the Film Quota".
In the face of the committee's call, Ahn Jun-hyuk, who is still a junior in the film and television industry, naturally had to attend, but he stayed in the corner all day, quietly watching the other seniors face the excited public and the media, constantly promoting the justice of the committee's position, and the difficult situation that Korean films will face after the quota is cut.
He didn't want to be in the limelight, and the filmmakers and the media automatically forgot about him, and he only received a few interviews at the conference.
The incident was then reported by Yahoo Korea, which has always followed him the most, and Yahoo Korea believes that he has been given a cold reception within the committee. And analyzed a large period of what is the reason for this cold reception, and finally concluded that among all filmmakers, he has the lowest seniority, so he was rejected by his predecessors, and said that the "King's Man" in which he participated could not be released for a long time, I am afraid that it was also affected by the die-hard movement, and the theater could not reach an understanding on the distribution of additional tax.
This report was actually reprinted by the "Chosun Ilbo", which had already become angry with the filmmaker, and the Korean newspaper was subsequently in the editor's note. Criticize the committee for its own selfish interests. undermined the orderly development of the entire film industry.
Not to be outdone, the committee then issued a fiercely worded press statement, accusing Yahoo Korea of distorting the report and reprimanding the Korean newspaper for fabricating rumors. Reprint the rumors that have been made out of nothing as facts. It is an extremely serious slander!
On the other hand, he contacted Ahn Jun-hyuk privately. While reassuring with good words, he also implicitly asked Ahn Jun-hyuk to stand up and express his support for the Die-Hold movement.
Faced with such a thing, Ahn Jun-hyuk couldn't help but cry or laugh. I don't know what to say.
The reason why he had been silent before was because he was too lazy to participate in this kind of, and with his embarrassing status and the current situation, whether he clearly expressed support for the Die-Hold movement or against the Die-Hold Movement, he would offend people. The media and the public are becoming more and more disgusted with those filmmakers who make trouble every day, and filmmakers are also becoming more and more disgusted with both, and he is not a well-known name in the circle.
So, when people were dizzying at the gap between the confrontation between filmmakers and the media, and wanted to pay attention to Ahn Jun-hyuk, they found that he was missing again.
At present, the only place where I can see him is the trailer of "The King's Man" that has appeared more and more intensively on TV in the past 2 months, the first version, the second version, and the third version, from 1 and a half minutes to 5 minutes, he plays Kong Ji, the camera has not increased much, but the amazing role brings to people is more and more deeply engraved in people's hearts.
Two months of publicity and an investment of 2 billion won are enough to put the trailer in the advertising columns of all TV stations across the country, and enough to post five versions of posters in various cities. Five versions of the poster, the first version is a collection of the four main characters, the picture is from near to far, Kong Ji and Changsheng in gorgeous costumes stand left and right, the curtain and the end of the red carpet are Yan Shanjun and Zhang Lushui, the second to fifth editions mainly highlight each character, of which Kong Ji is the fifth edition.
In the whole picture, there is only one ink painting screen in the background, the tone is dark, and on the rough floor, Kong Ji throws up his sleeves and dances, looking resentful and resentful on the side.
This version is regarded as the most classic poster of this year by Ahn Junhyuk's fans, as well as many viewers who are interested in "The King's Man", especially many women, Kong Ji as a man, expresses the weakness of women on the screen, and gives full play to the neutral beauty, people can't wait to see if Kong Ji in the movie is like in the picture, so that women are fascinated by his delicate and charming.
Those expectations are reflected in specific behaviors, that is, in the later stages of publicity, J.H's official homepage for "The King's Man" was once blocked by access to inquire about the release news, until J.H urgently upgraded the server and shut down guest reviews, even so, after J.H signed a contract with Mega.Box and announced the release date, the server was paralyzed again.
The more vigorous the propaganda came closer to February 20, the more frequent it appeared, and many fans in other cities uploaded photos they had taken in various parts of the city where they lived and posted posters to the club, laughing and saying that "Uncle has occupied the whole country this time".
The effect caused by such publicity has also spread from reality to the Internet in the last few days, more and more people see the trailer and are curious to talk to people on the Internet, some people don't know Lu Tao before, some people have heard Ahn Jun Hyuk participate in a same-sex theme, saying that they are not interested in paying attention to it, and there are more, they usually don't contact the Internet, until they were attracted by the publicity this time, and they wanted to know the news of Lu Dao, so they went online to find someone to ask.
The heated atmosphere of discussion also indicates that the publicity has reached its limit, and the conditions are ripe for the release of the movie!
In these days of publicity, Ahn Jun-hyuk disappeared from the public eye, and he was not idle, nor did he just focus on the die-long movement, or signing a contract with Mega.Box, after the production of "Marriage", he took it to Lee Jun-ik, and in the following time, he probably completed the production of the last part of the film with Lee Jun-ik.
A month ago, the final finished product was sent by J.H Company to the "Image Grading Committee" for review, and after Kwon Bo-geun's public relations efforts, the 120-minute edited "The King's Man" was finally classified as "12" - with a small amount of nudity, gore, and misleading screen language, and is limited to people over 12 years old!
It was the best PR could do, and even then, it was barely passed by cutting out a few images that might irritate conservative groups.
Then, on February 18, on the eve of the release, J.H made 56 copies of the movie and transferred it to Mega.Box in Seoul, Daegu, Busan and other big cities, as well as some medium-sized cities such as Jeonju, a total of 56 theaters.
You're all set!
"The King's Man" did not have a premiere, although it was a big production, with a shooting cost of more than 5 billion, plus publicity, copies, etc., a total of 8 billion investment, but there is no big-name lineup, Ahn Junhyuk is still a newcomer in the film industry, Gan Yucheng and others have average resumes, and the current focus of media attention is still on the die-stick movement, in order not to stimulate the media and the predecessors of the die-hard committee, Ahn Jun-hyuk canceled the originally scheduled press conference and premiere after discussing with Lee Jun-ik, and only notified the release time and place on the official website and the trailer of the latest issue.
But just because there is no official premiere does not mean that there are no private ones!
On February 20, Early in the morning, Ahn Jun-hyuk received a call from Lee Jun-ik, who said that he was taking Gan Woo-sung and them to prepare to cast a net, and one person was assigned a movie theater to see his works and see what everyone looked like on the screen.
Jisoo, who learned of their itinerary, was no longer willing to wait for news at home, so he pestered Ahn Joon-hyuk to bring her with him to give himself a premiere. This request was strongly supported by Lin Xiujing!
"It doesn't matter if you go or not, but this is the first film that Jisoo has participated in, at least let her see how the response is on the spot!" Lin Xiujing, who has never refuted his decision, even abandoned the creed she had always adhered to in order to please her sister-in-law.
Helpless by the two at home, Ahn Joon-hyuk had to agree to come down, and the three of them packed up - mainly Ahn Jun-hyuk - and then went to Mega.Box's multiplex theater in Dongdaemun.
"Speaking of which, the starring role of this movie is me, you are just a stand-in, why do you care more than me?" Ahn Junhyuk joked with a smile as he looked at his excited sister in the rearview mirror on the way to the theater.
Then he took a punch from Jisoo's anger!
"If you dare to make fun of me again, tomorrow you will go online and reveal to the media that you are looking for my stand-in, hum!"
"Hey, it's obvious that there is a skin pestering me, and I have to agree to her as a stand-in...... Ah, don't make a fuss, I'm driving!"
Jisoo puffed out his face, glared at him hatefully, and ignored him.
Lin Xiujing smiled and watched the brothers and sisters playing, but her mood was not relaxed, on the one hand, she was worried about the box office situation of "The King's Man", and she was afraid that she would encounter a box office waterloo, which would affect Ahn Junhyuk's future in the movie. is also worried about Kong Ji's role positioning, which the audience can't accept, which puts Ahn Junhyuk under too much pressure.
These days, although Ahn Jun-hyuk has never shown it, she only knows the importance of "The King's Man" to the current J.H and Ahn Jun-hyuk from Kwon Bo-gen's attitude.
Ahn Joon-hyuk usually doesn't hide things from her, so she knows about the current situation of the film industry, and also knows about the strategic relationship between CJ, Lotte, and Show.Box, and she also knows that the screening of "The King's Man" is also an attempt to deepen the cooperation between J.H and Mega.Box.
If this time the teacher is unfavorable, then I am afraid that J.H will not be able to turn over for a long time to come.
Thinking with some sorrow, at one point, she heard Ahn Joon-hyuk call her name, "What's wrong? What are you thinking?"
Raising his head, he stepped over the back of his chair and twisted into the rearview mirror to reflect his gentle gaze.
Pressing down the apprehension in her heart, she pursed her lips, shook her head and smiled: "No ......"
Before she finished speaking, it suddenly went dark in front of her, and Jisoo next to her put on a big velvet hat.
"Ah, Jisoo!"
"What's the matter, aren't you worried about being recognized?"
Saying this, Jisoo, who didn't go through any dressing up and even painted light makeup, looked a little proud. (To be continued......)