【Chapter 0335】Turn the glitter into a reflector
The Jiang family has many industries, and there are many industries that rely on the Jiang family for food, covering 17 prefectures and cities in the province, even if the dependents and downstream industries are ignored, the staff of the industries directly under the Jiang family are equivalent to the population of a medium-sized county and city. Pen | fun | pavilion www. biquge。 info
With so many industries, of course, it is impossible to work for Old Man Jiang to manage alone, and the jurisdiction of most industries is delegated to the names of his descendants.
Although Jiang Lejin is a little perverse, the advertising company he manages made several big plans in the first half of last year, and it rose rapidly, which is still full of praise. The income of the playground he manages is also rising, otherwise he would not dare to join the ranks of "forcing the palace".
Hao Jun originally just checked it casually, but he didn't expect to find a treasure!
Human thinking has limitations, for example, when a delicate and transparent clothing decorative button made of resin is sewn on an ordinary piece of clothing, people may define it as just a few cents and a few cents of plastic buttons.
If it is sewn on a brand of clothing, you will feel that the material it is made of must be unusual, at least it must be worth more than a dozen or dozens of dollars.
When it's sewn onto someone's garment, maybe someone thinks it's a diamond!
Hao Jun has defined the poorly packaged idea projector in the club's business center, which is a cheap children's toy with advanced time and space, and the cross-time zone member who sells the idea projection lamp did not deny it, so Hao Jun did not position the idea projector on a high-end product.
And although the idea projection lamp is a thing beyond the times, but the use method and service life are hard damage! Every 10 minutes of use, it has to be charged, because it is a solar cell, the charging is not so convenient, and it can only be used 500 times in theory.
Hao Jun based his sales channel on the explosive sales of Valentine's Day, because lovers in love rarely calculate the cost of love, let alone a ten-minute romantic confession, even if it is only three minutes of infinite reverie, it is enough.
Hao Jun used to be complacent about his plan, and he has already created four or five times more profits than the original manual and the examples introduced by the seller, and has made a lot of money, tens of thousands!
But because of this, he imprisoned his own thinking, and did not take into account the broader and more high-end uses.
At this moment, he looked at the industry introduction and related pictures and videos under Jiang Lejin's name, and suddenly felt that the door of a treasure house was opening to him, and the treasure inside was beckoning to him.
He looked at the time and decided to leave for Modao immediately......! Take the treasure!
He asked Shu Yiting to find a big gift bag, filled ten boards of idea projection lamps, and told them that he had found a sales channel with many times the profit, and he would go to Modao to try it immediately.
The thing was originally Hao Jun's, and Hao Jun is still their "mascot" and Dafuxing, of course they will not object......
Hao Jun sat on the train, and then remembered that the rest of the thirty boards of idea projection lights were placed in Colorful Love Song without even playing an IOU, but there is nothing to worry about when you think about it, Shu Yiting They are people who want to make their careers bigger, and it is impossible to move any crooked thoughts.
Moreover, he is not afraid of anyone who has a crooked mind.
He called Jiang Lingxue and informed her of the approximate time of arriving at her house.
At two o'clock, he put on a headset and connected Kwong Weixuan's phone.
Neither of them was idle and had nothing to do, and quickly got to the point.
Speaking of which, Hao Jun dealt with all kinds of people at the train station, and he had a lot of eyes.
Although none of the members he exchanged were serious businessmen, he also learned a lot of experience in dealing with people beyond his age and experience, so he was very good at designing many things, and in most cases, he was able to achieve his goals.
But when he was selling the idea projectors at the three flower shops this morning, he felt a little embarrassed, even as if he was being played with.
Hao Jun succinctly recounted what happened to the three flower shops in the morning, hoping that Kwong Weixuan would learn useful things from examples.
However, he didn't talk about the idea projection lamp in detail, because he wanted to go to Jiang Lejin to test the depth of the water.
As soon as Kwong Weixuan heard Hao Jun finish speaking, he immediately pointed out the problem.
First, Hao Jun has no sense of home, because he regards the flower shop as someone else's territory from his heart, and he is a little shorter in momentum......
Second, they do not realize the importance of mastering the right to speak, only by mastering the right to speak, can we keep things running along our own track at all times......
……
Hao Jun felt that Kwong Weixuan's analysis was very reasonable, but he wondered why he could be calm and comfortable when he was shaking the beaded cotton and when he was talking about cooperation with Kunyushan and Bian Hui, the business was much more than the idea projection lamp.
He raised his question in the form of an analogy.
Kwong Weixuan thought about it for a while and felt that the problem might be related to his confidence in the product.
If you are very confident in your product, of course, you will be confident. If you feel that your product may have some shortcomings, or even defects, you are always afraid that the other party will find out, and your confidence will be weak.
Hao Jun suddenly realized!
Because the applicability and market prospects of the bead cotton have been verified in other time and space, of course he is full of confidence!
The cooperation project with Bian Hui is based on the club's black technology, and there is no possibility of failure, and of course it is full of confidence!
He himself explained a cheap children's toy in a different time and space as a high-tech electronic gadget that shows the romantic interest of couples, although he feels that no one can find fault with it, but there is still a little bit of emptiness in his heart.
Hao Jun asked Kwong Weixuan how to improve his confidence, knowing that the product he wanted to promote had some shortcomings, or even defects?
Kwong Weixuan did not hesitate to tell Hao Jun to turn a shining point into a reflector!
No matter what it is, it is impossible to have no characteristics at all, to amplify this feature, if possible, to put as much as it can be, to let this little feature, evolve into a unique, unparalleled, unparalleled product selling point. This is just an appropriate exaggeration, not nonsense out of nothing, there will be no discomfort in the heart, even if it is mercilessly belittled by the other party, it doesn't matter, just treat it as if the other party is ignorant......
The two chatted until the train was about to enter the station, and Hao Jun thanked Kwong Weixuan for his guidance.
Kwong Weixuan finally reminded Hao Jun that shopping malls are like battlefields, and talking about business is like a war, and no one wants to fail, but don't treat it from the beginning with the purpose of negotiating business, it is only equivalent to peace talks between the two sides, which is equivalent to a draw. As long as it is to talk about business, it is necessary to hold the purpose of winning the battle, the so-called win-win situation is only relative, and only the winner is the real winner!