The staff of First Investment Company are busy these days.

Luo Xuanyu paid attention to the download of the resource he uploaded, and paid attention to the reaction.

In one day, the total number of downloads of those videos exceeded 10,000, and it is still growing at a rapid rate.

Of course, this is also related to the fact that many people in the group have given him top posts.

That link post always appears on the first page, and the number of people who find it will be a lot more, which can bring him a lot of traffic.

Of course, he is not for traffic, but to verify whether the film of the new company in the island country can be welcomed in China.

It's about how effective their product placement is.

On the one hand, he is also contacting the company in the island country, asking if they can let their employees open accounts on Weibo to boost popularity.

The island nation said it would assess the feasibility of this matter.

At this time, Fan Jing was also negotiating with the people of Dafeng Media to promote Mengjiao's products.

One is the price issue, and the other is what kind of plan to promote.

The plan that Gale Media came up with here is a package worth more than one million yuan, including advertorials that tell about the feelings of using Mengjiao sets, hard and wide links that are stuffed into the official sales website of Mengjiao sets, and product placement ads that use social hotspots to tout Mengjiao sets.

For example, when their company's sports big V forwarded the news that the national football team did not score, he added this sentence - did they all use Mengjiao sets?

The highlight of the advertising plan they launched is to set off a scolding battle about dreams and tricks, with both positive and negative sides.

The copywriting of the first issue was taken out for Fan Jing to see.

It is indeed a scheme that can stir up the heat.

As for whether there is a second issue, it depends on how well they work together.

Fan Jing was quite satisfied with the plan they came up with.

It is not yet known how the market will react, and they can only advertise in a small way.

If you ask a big star to be an endorsement, you have to do it when the market feedback will be good, otherwise you will lose all your money.

Doing big with small is their strategy now.

At least wait until the market feedback comes out before you can decide to make a big advertisement.

It was the end of the summer that came to discuss this matter with Fan Jing, and when they were discussing the promotion plan, the end of the summer learned that they were going to talk to the island company about advertising placement, and they were very interested, and they were not afraid of embarrassment, so they asked Luo Xuanyu for some of the company's film sources to watch, and said:

"You can talk to them, if their actresses want to develop in China, we can be responsible for promoting them, and we can even sign a contract with them to expand the fame of their actresses. ”

Fan Jing raised her eyebrows and asked, "Do you think that company has a future?"

She thinks that Late Summer knows more about these aspects than she does.

Xia Mo said with a smile: "I don't know if there is a future in the island country, but in Huaxia, with our resources to promote, we can package them as little stars, just like Mr. Cang, even if they can't do TV commercials, but there is no problem in endorsing some relatively small advertisements and attending some medium-sized activities." ”

"It's not that easy to be like Teacher Cang, right?" Fan Jing questioned.

"Of course, it is impossible to reach her level," Xia Mo said, "After all, Teacher Cang entered early, and at that time she was equivalent to a symbol, which won unprecedented attention, which cannot be replicated." ”

However, she added: "However, let's run Dafeng Media and turn all the actresses in his company into Internet celebrities with hundreds of thousands to millions of fans." After all, they have works, and such works are not allowed to be filmed in our country, so this can be stirred. Internet celebrities in our country, as long as their appearance is okay, shoot a few short videos, post some sets of pictures, and they will become popular, no matter what they say, they should be stronger. ”

Fan Jing nodded, thoughtful.

Xia Mo said with a smile: "Actually, I think that if the company's operation is not good, Mr. Gu can buy that company, shoot films in the island country, regardless of his sales, rely on the spread of free resources, and save popularity in China, just by receiving the endorsement of adult products in China, you can make money." ”

"I thought about it, but I don't have the money right now. Fan Jing said honestly.

"If it's not done well, the acquisition shouldn't be too expensive. If possible, our two companies can join forces to buy that company, or we can take a stake. Said the end of summer.

"Let's see how the market reacts," Fan Jing said, "It's better for us to wait and see for now." ”

Gu Mu has a total of only a few hundred million, there are too many places that need to use money, and he needs to be cautious in investment.

Xia Mo smiled, didn't say anything about investment, and only said to Fan Jing: "If you reach an agreement with them and they shoot a product placement film, we can carry out another promotion cooperation on this matter, and the effect should be very good." ”

Fan Jing nodded and said, "If the promotion effect is good this time, I will definitely invite you to promote it next time." ”

If the promotion doesn't work well, then don't talk about it.

They talked about this promotion case for two days, and finally decided on the promotion plan and advertising costs.

Advertising costs are paid based on the effect of the promotion.

They first agreed on a number of numbers to be achieved – clicks, retweets, and likes.

To achieve this data, Mengjiao Factory paid 1 million promotion fees to Gale Media.

Only 90 percent of this agreed figure is available, and Mengjiao Factory only pays 80 percent of the promotion costs.

If there is only 80% of this data, Mengjiao Factory will only pay 60% of the promotion fee.

If it is less than 80 percent, only half of the promotion fee will be paid.

But if the promotion effect is very good, the overall data exceeds the store's data, and for every ten percent of the promotion, Mengjiao Factory will pay five percent more for the promotion fee, and so on.

However, all the data must be guaranteed to be true, and if it is found that there is fraud, Mengjiao Factory can refuse to pay the promotion fee.

With such an agreement, it can be said that Dafeng Media is very sincere, and the price given is very favorable, and Fan Jing is very satisfied.

After the two negotiated the details of the contract, Fan Jing called Gu Mu and told him the general content of the contract, and then he came over to sign.

Because this is a contract between Mengjiao Factory and Dafeng Media, she, the general manager of the First Investment Company, is not qualified to sign, but Gu Mu, the legal representative of Mengjiao Factory, has such qualifications.

Gu Mu signed this contract, and signed another contract on the same day, that is, the contract to invest in Zeng Yue Kuyun Supermarket.