Chapter 919: A Terrifying First-Day Box Office Record
"Wolverine's first-day box office in China reached 1 billion yuan, which translates to at least more than 100 million pounds?" Desar couldn't laugh and exclaimed in a gaffe.
One of the most important metrics for people in the film and television industry, especially distributors like them, is the first day box office of a movie, because this will largely determine the final total box office of a movie.
If the box office of a movie on the first day is very good, then the overall box office will definitely not be too bad, on the contrary, if the box office of a movie on the first day is very bad, then it must be lacking in stamina, and the overall box office is destined to be no better.
What is the concept of a movie box office of 1 billion yuan on the first day? This is really exaggerated!
Huaxia doesn't talk about it for the time being, let's just say that the UK is good, Dessar remembers that when "Avengers 3" was just released in the UK, the box office on the first day was only 20 million pounds, which is really not a star and a half.
Considering that the audience base of movies in China and the United Kingdom is different, Desa urgently urged: "Quick! Help me check the box office of "Avengers 3" on the first day in China, how much is it?"
"Mr. Dessa, the box office of "Avengers 3" in China on the first day was 580 million yuan. The assistant secretary replied after searching the Internet.
"Nearly twice as much?!!" Desa murmured, a little unacceptable to the result.
As far as he knows, the movie "Wolverine" was shot in the UK, and the filming period was very short, at best, it took more than half a month, and it has long been recognized as a bad movie by many people in China.
Because of this, Desa looked down on "Wolverine" from the beginning, but only saw the enthusiasm of Manchester United fans before deciding to introduce it, not thinking that "Wolverine" could create any box office records, and when the enthusiasm of Manchester United fans ran out, it is estimated that the box office of the movie will plummet.
In fact, it was precisely because of this view that Desa happily agreed to Xiahou Jian, ignoring the breach of contract, and lowered the scheduling rate of "Wolverine".
But now, Desa regrets it.
Because the first-day box office of "Wolverine" is really terrifying, if this momentum is maintained, then the final box office performance will definitely surpass "Avengers 3".
If that were the case, then his series of decisions would be very stupid, and would be equivalent to turning away a very impressive performance.
"Wait! I heard that the film market in Huaxia often falsifies the box office, maybe this so-called 1 billion box office is very wet!" Desa thought of something, and his spirits perked up, and he comforted himself.
However, in his private screening room, after watching "Wolverine" once, Desa who came out looked depressed, and the chagrin and regret on his face could not be concealed.
……
"Boss, the CEO of Royal Pictures in the UK just called me personally, saying that this was all a misunderstanding, and he wanted to continue the contract with Wanyan Entertainment, and promised to ensure that the scheduling rate of "Wolverine" will be greatly increased. Song Qihang's face was full of excitement, called Jiang Feng, and said.
When he received Jiang Feng's order, he was still very worried, and even questioned it for a while, thinking that Jiang Feng's actions were too willful and irrational.
You must know that in this way, they are tantamount to giving up their previous efforts and cutting off the publication and distribution of "Wolverine" overseas, and they have suffered a lot of losses.
A very simple truth, even if those overseas distributors breach the contract and give "Wolverine" very few films, but the so-called mosquito legs are also meat, and it is better to have something than nothing.
However, after the domestic premiere of "Wolverine" came out at the box office, Song Qihang changed his opinion, not only no longer questioning it, but thinking that Jiang Feng's move was too wise.
Facts have also proved this, and looking at the attitude of the royal film industry in the United Kingdom, it is already very revealing.
Not only the British Royal Pictures, but also other overseas distributors have already announced that they will be banned, but now with the hot box office of "Wolverine" on the first day, they have changed their faces one by one, tried their best to repair the relationship, and want to re-distribute it.
"Uncle Song, just refuse, don't pay attention to them. The corners of Jiang Feng's mouth curled slightly, and he responded.
When they can't see the benefits, they knead and beat them at will, and when they see the benefits, they lick their faces and want to get a piece of the pie, which is quite beautiful, and they are resolutely not used to this problem.
As far as he knows, Huaxia films have always been relatively weak in the world, often suffering all kinds of losses, and even whispering, but this definitely does not include them Wanyan Entertainment.
"Okay, boss, just listen to you!" Song Qihang laughed, smiling happily and proudly.
Looking at the whole country, who dares to be so tough in the face of overseas distributors? And they Wanyan Entertainment are not only extremely tough, but also make those overseas distributors who are above the top beg them in turn, which is not something that anyone can do.
However, after the excitement, Song Qihang couldn't help but ask: "Boss, what about the overseas release of "Wolverine"?"
Just look at the domestic box office record in China, as long as this momentum is maintained, there is definitely hope to surpass "Avengers 3", but if you want to do this, the overseas box office must not be ignored, otherwise, with the Chinese domestic market alone, even if the box office of the movie is hot, it will be difficult to exceed 5 billion US dollars.
"Uncle Song, didn't those overseas distributors threaten to ban our Wanyan Entertainment before? just let them try!" Jiang Feng chuckled, not worried about this.
If the box office of "Wolverine" is not good, then they Wanyan Entertainment may really be jointly banned by overseas distributors, but now that the box office of "Wolverine" on the first day has come out, as long as those overseas distributors are not fools, they should have come to the door at this time.
Take the United Kingdom as an example, although Royal Pictures has many cinema studios in the UK, but it is still far from covering the sky with one hand, if "Wolverine" is not good at the box office, other overseas distributors may sell Royal Pictures a face, but now the first-day box office of "Wolverine" is as high as one billion, which is obviously a cash cow, compared to it, Royal Pictures' face is not so big.
And just as Jiang Feng thought, after the box office of "Wolverine" was released on the first day, it immediately shocked countless people, especially people in the film and television industry, who were discussing it again and again, and many overseas distributors were shocked.
Almost without thinking, overseas distributors such as Royal Pictures who called for the ban on Wanyan Entertainment were directly put aside, and more and more powerful overseas distributors tried their best to tie up with Wanyan Entertainment and then obtain the overseas publishing and distribution rights of "Wolverine".
(End of chapter)