Chapter 343 Screen Actors Guild Forum
In the following publicity, the publicity and distribution team composed of Legendary Pictures and Chen Jing Film Company began to focus on promoting Emma Roberts.
Star Flag Nation viewers generally only care about familiar faces they recognize.
Therefore, on the poster of "Double Treasure Fighting Demons" printed by the publicity team, Emma Roberts's image is placed in the center of the whole picture.
The images of the protagonists Peng Yichen and Huang Bo are placed in the corner of the poster, occupying a very small proportion of the picture.
As soon as you look at the poster, you know that this is Julia Roberts challenging a horror movie, and this movie is about to be released.
This can attract the attention of a considerable number of mainstream audiences, and at the same time, it can also spread the word of mouth among Chinese audiences, and a Chinese director is going to release a movie in Xingqi Country.
Under such a publicity offensive, the popularity of "Double Treasure Fighting Demons" before the screening far exceeded the expectations of Legendary Pictures at the beginning.
At first, they all thought that this was a Chinese movie, and there were no elements of kung fu and martial arts...... It's still a very niche horror comedy movie, and most audiences in North America shouldn't be interested.
But I have to say that the trailer of "Double Treasure Fighting Demons" edited by Peng Yichen shows the horror and absurd irony very well.
In addition, in the past two years, Emma Roberts, a well-known second-generation star and child star, can successfully transform into a topic, which has been very hot in the Star Flag Country.
After the two aspects are combined, many mainstream audiences are also attracted by this movie.
A horror movie that subverts horror movies, the Great Khing'an Mountains region with a very oriental mystery, and the transformation of Emma Roberts who is very curious.
In addition, although there are no exciting pictures, the atmosphere is very scary shots......
Together, these elements completely detonated the viewing expectations of North American audiences.
Many audiences who like oriental culture and are more fond of horror movies are very interested in this Chinese horror movie.
Almost all of them have produced a desire to know if this horror movie that subverts horror movies can help Emma Roberts transform successfully.
And the mainstream media of the Star Flag Country, although there is no specific report on the news of Peng Yichen's new film landing in the Star Flag Country.
But in fact, everyone in the film industry knows that this film is a point of contention between traditional Hollywood filmmakers and Wall Street forces.
Both sides want to introduce the Huaxia Film Market, a third-party force, to break the balance of power between them and completely defeat each other.
In the internal forums of the actors' union, director's union, and screenwriters' union in the Star Flag Country, the news that the works of China's "billion-dollar director" Peng Yichen landed in North America also caused widespread discussion.
Among them, the internal forum of the Star Flag National Actors' Union discussed this topic most intensely.
This forum is only open to more than 120,000 actors who have registered their real names in the Star Flag Country.
To put it bluntly, it is an internal professional forum for Star Flag Country actors to find jobs, discuss news, and exchange experiences.
The most common topics on the forum are which companies have opened new films, which directors are good at training acting skills, which directors are easy to win awards, what kind of producers are more happy to give money, and so on.
In this forum, the evaluation of directors has its own system, which is very different from the outside world.
Many of the most recognized directors in the outside world, such as Spielberg, Cameron, Michael Bay and other directors who have achieved great commercial success, are often not highly rated in this forum.
Because their films, although they can help actors who are not famous, quickly gain huge popularity and success.
However, these movies often highlight the plot and film special effects technology, which cannot highlight the acting skills of the actors themselves, and even sometimes shackle the image of the actors themselves, so that professional film critics have psychological biases against the actors.
The most obvious example is Peng Yichen's previous life, the little plum that the domestic audience likes very much-Leonardo DiCaprio.
He swept the world because of a "Titanic", but also because of this movie, in the eyes of professional Hollywood film critics, he was labeled as a vase actor.
In order to strip away his prejudice in the hearts of the Oscar judges, he spent more than 20 years making all kinds of masochistic literary films.
In the end, after he starred in a series of movies in which he was brutally abused by a big bear, assassinated by a teammate, abused by nature, etc., he was finally recognized by the Oscar judges and ended his Oscar escort journey. won the crown of actor and actor.
It can be seen that if these professional filmmakers label themselves as "vase" and "little fresh meat" in their hearts, the difficulty of winning the Oscar will be increased to an epic level.
Therefore, whenever the actors are a little famous, they don't like acting in the movies of these commercial directors very much.
On the contrary, it is Quentin Tarantino, the Coen brothers (sisters), Kubrick, Nolan and other directors who have a strong personal style and like to go off the rails.
Among the actors' forums, it is very popular.
Many top Hollywood stars are even willing to take the initiative to reduce their salaries to make their low-budget movies.
In addition to these already famous directors, the actors in the forum are the most discussed independent films and new directors.
Hollywood has been able to maintain its longevity, with a steady stream of film talent emerging.
The real method lies in the mainstream Hollywood film industry, which is tolerant and concerned about independent films and niche films.
Directors such as Quentin, the Coen Brothers, Nolan, and Tim Burton all emerged from independent films and niche cult films, entered the mainstream film industry, and eventually became world-renowned directors.
Therefore, in the forum of the Screen Actors Guild, there is also a high level of attention to small-budget films and independent films.
For example, Chinese director Lin Yibin and South Korean Bong Joon-ho were all very highly evaluated within the Hollywood Screen Actors Guild, and finally slowly got the opportunity to shoot mainstream big-budget movies.
Recently, it is obvious that the focus of this forum is on one person, that is, Peng Yichen, the "Chinese Billion Director".
After the trailer of "Double Treasure Fighting Demons" began to be promoted on a large scale, there have been a lot of comments discussing this young director in the Actors' Guild forum.
As the scale of the promotion continued to expand, the actors in the screen actors guild became more and more interested in the film.
Peng Yichen, an extremely unfamiliar name in Hollywood, gradually became popular in the forum of the Screen Actors Guild.
For example, his first film, a low-budget legal film, earned more than $5,000 at the box office.
For example, he has starred in or directed 5 consecutive films that have grossed more than $100 million at the box office (here the exchange ratio between Huaxia and US dollars is 4.5:1).
For example, one of his latest films released in China grossed more than $200 million.
For example, most of his movies are written, directed, and acted by himself
For a time, Peng Yichen became a small legend in the Hollywood Screen Actors Guild Forum.
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