Chapter Twenty-Eight: To Win a Prize
It is said that there is no family affection in front of the wealthy, but in fact, there is no family affection in front of interests.
If White Lotus is a young lady in peace, the money left by Bai Nanshan can also ensure that she has no worries about food and clothing, but unfortunately White Lotus is obviously not a stable person, otherwise she would not have made money and immediately devoted herself to her career.
This will not cause trouble, but the appearance of "Ghost Shadow" has caused the name of White Lotus to burn for a while.
Bai Qingtian may not care, after all, he is the head of the family, and the entire Bai Group is in his hands, and a mere "Ghost Shadow Record" is not enough to attract his attention.
But Bai Zhengqi is different.
As Bai Qingtian's second son, he works as the deputy manager of the marketing department of China Entertainment, and he has to keep an eye on any wind and grass in the market.
On the Qixi Festival, "Under the Plum Tree" was beaten to pieces, and there was no way to fight back.
"Ghost Shadow" has become the biggest winner of Qixi Festival.
It's a bit ridiculous to think that a ghost movie has become the winner of the traditional Qixi Festival, but now that it has become a fact, the name must be remembered.
But the White Lotus Studio has a special taste.
Although the theater will not have trouble with money, Bai Zhengqi can't let White Lotus make money through his channels.
Even if it's a win-win situation.
Bai Zhengqi naturally didn't mean to threaten, but simply told me that I was targeting you.
What about White Lotus, she just looked at the computer and treated Bai Zhengqi as air, and she didn't even look at it when Bai Zhengqi left.
……
October!
Day 1!
The major theater chains that have already been active have played their own signboards in the theater.
The big poster of "The Piggy" can be seen in the entrance passage of almost every theater, and even the scrolling card is the first place.
Its publicity efforts were strongest on October 1.
"The Pig", "The Battle of Changping", "Jellyfish Planet", and "A Chinese Ghost Story" are the most optimistic in China.
Of course, there is also the imported foreign film "Interstellar Shuttle".
The situation is four to one, but in the eyes of ordinary filmmakers, it is basically 2V1, after all, "A Chinese Ghost Story" is just a ghost film, and the investment is very small, so it is naturally not a big scene, and what can be compared with "Interstellar Shuttle" is "The Pig" and "Jellyfish Planet", "The Battle of Changping" is still a historical drama.
Almost all the publicity points of "A Chinese Ghost Story" are on Zhang Donglai, after all, he is the only one who is the top traffic, and Wang Lingyin is a novice and has no fans at all.
As for the others, it is estimated that they are not as strong as Zhang Donglai.
The people at the White Lotus studio are staring at the data.
This is especially true for people in the theater.
The people of Changfeng have high hopes for "A Chinese Ghost Story", after all, the last "Ghost Shadow" gave them a taste of sweetness.
Day 2!
Twelve o'clock at noon!
The data is out!
"Interstellar Shuttle" 280 million.
"The Pig" 220 million
"Jellyfish Planet" 180 million
"A Chinese Ghost Story" 100 million
……
This data is a hit on the street for theaters. Especially for Changfeng, they gave 50% to "A Chinese Ghost Story", but the top of the list was "Interstellar Shuttle".
So the people below quickly adjusted the film scheduling rate, and directly increased the interstellar, pigg, and jellyfish, and the film scheduling rate of A Chinese Girl was pressed at 15%.
But for White Lotus Studios, this data is acceptable, although it does not meet expectations.
Broke 100 million on the first day!
This is just a low-cost ghost film, although "The Pig" is also an ancient beast film, but the cost of "The Pig" is more than ten times that of "A Chinese Ghost Story".
To put it bluntly, if "A Chinese Ghost Story" returns to its original cost of 100 million, then "A Chinese Ghost Story" can only return to its original cost of at least one billion.
But after just one day of box office, "A Chinese Ghost Story" is almost about to pay off.
The internet is almost all about a few movies, and of course the popularity of "Interstellar Exploration" has intensified over time.
In a whole week, it was 1.5 billion, and the weekly box office of "Hedgehog" was as high as 900 million.
The return on the cost is certain, and the box office on the seventh day is 80 million, so it will definitely be able to climb up later, and with the addition of SH distribution, the profit should not be less.
As for "A Chinese Ghost Story"......
500 million!
It's almost the same as "Jellyfish Planet".
But anyone who watches the cost of "A Chinese Ghost Story" will have a pain.
Although it seems that the amount is several times worse than that of "Interstellar Shuttle", the rate of return is shocking.
……
"The box office in the first week is 500 million, which is worse than "Ghost Shadows"!"
"Hmm, 500 million, which is unexpected!"
"You didn't think there were so many of them?"
"yes, I think it's thankful to have 300 million!"
White Lotus was holding her mobile phone, and if Chen Ange was in front of her, she might not be able to help but give her a beating.
What does it mean to be thankful that there can be 300 million?
In fact, although the 87 version of "A Chinese Ghost Story" is okay, its box office is not excellent, and the box office of this drama can only be regarded as upper middle in 87.
Of course, it can't be said that "A Chinese Ghost Story" is not a good film.
Because it's really good, it's not something that the average audience can experience.
Artistic color!
It sounds a little unreal, but the reason why "A Chinese Ghost Story" has become a classic is that in addition to the excellent performances of several actors, the artistic color is also a major contributor.
But do you want the general audience to experience the artistic color?
And this drama is not suitable for watching in theaters at all!
One of the major characteristics of cinema viewing is that the screen is large, but in addition to the large screen, there is also an atmosphere.
What is the atmosphere of A Chinese Ghost Story?
Therefore, popcorn movies and comedy movies and thriller movies are the evergreens of theaters.
And movies full of artistic colors rarely have much to do in terms of tickets.
"This drama is used to win awards and make stars, didn't I tell Zhou Qi to ask her to contact overseas distribution as soon as possible? You ask her how she is, and remember to send the film to the film festival. ”
Chen Ange remembered that it was in this film that the title of the most beautiful female ghost appeared, and the actor of Nie Xiaoqian became popular, not only in China, but also in the whole of Asia.
Chen Ange wants to know how popular Wang Lingyin will be when this film appears in neon and other places?
"Do you think this film can win an award?"
White Lotus was slightly shocked in her heart, a little incredulous.
It's one thing to make money, but it's another to win prizes.
Whether it is a director or an actor, if the film can win an award, it is an honor, although some awards have been criticized, but this does not stop it from becoming popular.
"It should be possible, and Wang Lingyin, you should do a good job, don't be fooled away, this is a cash cow!"
Chen Ange reminded.
Cash cow?
White Lotus raised her eyebrows, but also agreed: "By the way, what are you doing!"
"Fishing, let's not talk about it, the fish is hooked!"
There was a beeping sound from the phone, and White Lotus opened her mouth, then looked at the phone, and a touch of anger appeared on her face.
Fishing, I'll let you fish, let you fish!
It was also at this time that the first wave of "A Chinese Ghost Story" finally began to roll up on the Internet.