Chapter 820: Choice of Scheme
Lu Cheng's writing of the script was really a bit unexpected by Yi Shuihan!
He didn't have such ideas before, and when he was filming "Dragon Babu" and "The Legend of Sword and Fairy", he thought about adapting it.
After all, the original world's "Dragon Babu" was filmed by the Jin family.
It's just that in the end, because I focused on acting, I didn't really implement it.
And now, Lu Cheng and Zheng Liaoyuan have already started to do this, of course, they have to weigh the pros and cons carefully.
Zheng Liaoyuan pondered for a moment and said: "Originally, this matter didn't come to you immediately, it was just related to the choice of "Fairy Sword II", so we wanted to discuss it with you in person. ”
"There are a few questions I would like to communicate with you. Zheng Liaoyuan continued: "The first point is, how much is the value of the version of "Fairy Sword II", and is it worth spending so much effort to recompile it!"
There is no doubt about this problem, as far as the plot of "Sword and Fairy II" is concerned, it has far exceeded many publications on the market.
Does it have a market? Yes, does it have a big market? Big one! Then there is no doubt!
As long as the quality is maintained, Yi Shuihan can even think that this film will bring him a lot of profits.
"There must be value," Yi Shui said coldly and quietly: "And the most important thing is how to combine it with the TV series to achieve a promoting effect!"
"This is the biggest problem I want to discuss with you!" Zheng Liaoyuan said with a smile: "There are several plans now, the first is to compile an episode and find a publishing house to publish it after the TV series is broadcast, and there should be many viewers who will buy books and collect them after watching the TV series!"
The second, to be completed as soon as possible, will be published before the TV series is broadcast, expanding the influence of "Sword and Fairy II", so as to achieve the purpose of increasing ratings.
The third, that is, serialization on the Internet, now there are many toll stations, our subject matter is also suitable, and it can also create a lot of profits!
The fourth one will be serialized for free on our studio's official website to expand the momentum and promote the TV series!"
Zheng Liaoyuan listed them one by one, and Yi Shuihan thought carefully about the pros and cons.
The first thing to rule out is the first plan, although it can sell a lot after the TV series is broadcast, but in fact this book has lost its greatest significance.
After watching the TV series, there will definitely be many viewers who want to buy this book collection, but the vast majority of people are afraid that they will not open this book again.
It's like in the original world, we don't know that we have watched the TV series remade by Jin Gu's family, but there are not many viewers who go to buy their books and come back to watch them.
The second plan is published before the TV series is broadcast, although it can achieve the purpose of expanding its influence, but firstly, the time is already very tight, and it is difficult to ensure the quality if you are in a hurry, and secondly, the value will be limited to paper entities!
To be honest, there are not many people who are willing to go to bookstores to buy books and read them, especially those who are younger.
Where they are used to reading...... It's the network!
In the era of the Internet, the Internet is the most popular way to circulate information, and it is also particularly beneficial to publicity.
With the increasingly fierce competition in the market, the output of domestic TV dramas every year greatly exceeds the prime time capacity of satellite TV.
In order to seek better sales, TV drama production companies have also to start taking the initiative to create momentum.
Therefore, the advertising cost of TV dramas has soared from tens of thousands to millions in recent years, and it has even intensified.
And the impact of the release of "Sword and Fairy II" on the Internet is believed to be no worse than the effect of using millions of publicity!
More importantly, good content is the cornerstone of marketing!
The audience will not give high marks to substandard works because of their clever marketing methods.
For both viewers and marketers, good content is like a pile of hay waiting to burn, and even the slightest flame can quickly ignite the prairie fire.
And "Sword and Fairy II" is just such a large pile of hay waiting to be burned, just waiting for the TV series to be broadcast, and the fire can even reach the sky that burns half of the TV drama market!
This is Yi Shuihan's self-confidence, and it is also his ambition!
Regarding the third and fourth plans, the biggest difference is that they are published in different places and whether they are charged!
Published on the site, you can charge a fee, there are a huge number of readers, but it will also be submerged in the vast sea of books, and it is still unknown how many achievements there will be after all.
Published on the studio's official website, it can more effectively promote the TV series, and has a huge effect on the studio's reputation and traffic!
There are pros and cons to both!
Yi Shuihan thought about it for a long time, and said in a condensed voice: "I think it's better to publish it on the studio's official website...... I won't talk about the first two plans, after all, this is the era of the big network, and the publicity effect of the entity will be greatly reduced.
The third plan is that it can bring us a lot of benefits, but our cornerstone is still the studio, and publishing it on the official website has a great effect on the reputation and traffic of our studio!
……”
Yi Shuihan spoke carefully about his opinion, Zheng Liaoyuan nodded approvingly, he made the same choice as himself!
"In addition," Yi Shuihan continued, "we can consider publishing the TV series after it is broadcast, so as to maximize the benefits, although the first release on the Internet will make the number of people who buy the book a lot less, but there will definitely be people who want to collect it physically!"
Zheng Liaoyuan didn't take this into account, what Yi Shuihan said was absolutely feasible.
"Huh...... What about "Fairy Sword One" and "Tianlong Babu"? Are you also considering publishing them as books?" Zheng Liaoyuan suddenly thought of this question.
Yi Shuihan pondered for a moment and said: "You can set up a project, but you don't have to rush for a while, there will not be many authors who can control these two works...... At present, our screenwriting department is also competent for Lao Lu's writing, and he also has to take care of the creation of the script of "Infernal Affairs 2", so he can only wait for Lao Lu to be free, of course, it is imperative for the screenwriting department to expand!"
"That's okay, then I'll go back with Lao Lu to deal with this matter first, now the manuscript in my hand is estimated to last for half a month, I will arrange for the serialization to end before the TV series is launched, and in addition, the studio will also cooperate with the publicity!" Zheng Liaoyuan said in a deep voice, full of confidence!
"Okay, it's hard for you to do things over there!" Yi Shuihan got up with a smile.
After the three of them said goodbye, they each went about their own thing.
Three days later, the official website of Yi Shuihan Studio was updated with a message.
"The Legend of Sword and Fairy 2" will be officially launched on the official website tomorrow, and it will be updated for free!"
As soon as the news was released, the whole network was boiling!
(End of chapter)