Chapter 180: An Unprecedented Advertising Tender Meeting (Part II)
"I heard that "The Voice of China" is going to hold an advertising bidding meeting!"
"I'm going to it! It's really fake? It's very good that a live variety show can get advertising sponsorship, and now it's going to have an advertising bidding meeting?!"
"It is true that "The Voice of China" is doing very well and is becoming more and more popular, but I still have to say that Jiang Feng is inflated, but he is just an anchor, what qualifications do you have to hold an advertising bidding meeting?!"
"I also think so, if it is a shark live broadcast platform to engage in advertising bidding, it will be fine, after all, it is the industry boss, but what qualifications does that Jiang Feng have?
"Wait to see the jokes! Even if the super first-line star anchor is an immortal, an emperor and a demon, he has never held an advertising bidding meeting, that Jiang Feng's high-profile approach will definitely end miserably, as the so-called the higher you stand, the higher you fall, that's what Jiang Feng is talking about!"
"Don't go with a bunch of advertising sponsors at that time, only to be cold when the official bidding is made, and only pull in one or two million advertising sponsorship fees, which is funny. ”
The news that Jiang Feng was going to hold an advertising bidding meeting quickly spread in the circle, and many people were shocked by this, after all, no anchor had ever done such a thing before.
After the shock, everyone reacted differently, but most of them were cold-eyed and unoptimistic.
The reason they gave was also very sufficient, that is, a mere anchor simply did not have enough weight to negotiate with advertising sponsors, let alone bring all advertising sponsors together for advertising bidding.
If "The Voice of China" is broadcast on a traditional TV station, it is still possible, but now it is limited by the live broadcast platform, and it is only broadcast in Jiang Feng's live broadcast room, under various conditions, Jiang Feng's actions are tantamount to self-inflicted humiliation.
"Do you want to humiliate yourself? Then wait and see!" Jiang Feng laughed at such gossip and didn't bother to pay attention to it at all.
While conducting the live audition on the second day, Jiang Feng took the time to take a look at the time and found that it was already after five o'clock in the afternoon, and the corners of his mouth couldn't help but curl slightly, revealing a knowing smile.
Because, at this point in time, Chen Yingdong's advertising bidding meeting should have begun.
As Jiang Feng thought, at this time, in a large conference room of the five-star Holiday Inn in SH City, the advertising bidding meeting for the "Voice of China" program has begun.
It's just that unlike Jiang Feng's optimism and happy mood, Chen Yingdong is smiling at the moment, like sitting on pins and needles.
There are so many people that from all over the country, large and small advertising sponsors have come, and there are no less than 100 people.
It stands to reason that Chen Yingdong should be happy to see so many advertising sponsors participating, but as long as he thinks of the starting price to be announced next, Chen Yingdong can't laugh.
The mindset is different!
In the past, he was backed by the family Chen Group, but he was a big financier in the eyes of many advertising sponsors present, regardless of whether he was in and out of various drinking parties, or participated in advertising bidding meetings such as this, Chen Yingdong was full of confidence and did not need to look at anyone's eyes.
But at this moment, his identity has changed, he is no longer the financier, but he wants to reach out to the advertising sponsors present to ask for money, and it is a lion who opens his mouth!
In order to express gratitude, after the bidding meeting, there will be a cocktail party, and no matter what the final bidding result is, I hope everyone can eat and drink well and have fun. Chen Yingdong, who was very weak in his heart, put his posture very low, and made a good preparation in advance, so as not to be too embarrassed when he waited for the cold scene.
"Now let's talk about the specific advertising bidding process, there are three rounds of bidding, and all of them are clear bidding. ”
"In the first round of advertising bidding, the words in the conspicuous position of the body of the music caravan were sprayed, and the starting price was at least 20 million. ”
"In the second round of advertising bidding, each contestant rotates on and off the stage to carry out publicity and oral broadcasting, for example, a certain enterprise company helps "The Voice of China", the dream is more exciting with you, and the starting price is at least 30 million. ”
"The third round of advertising bidding, and the last round of title advertising bidding, no matter what kind of publicity "The Voice of China" carries out in the future, it will be specially marked in a conspicuous position, with a starting price of at least 100 million. ”
The more Chen Yingdong spoke, the quieter his voice became, and his head lowered unconsciously, wanting to learn from the ostrich and burying his head deep in the sand nest.
"What? A conspicuous position on the body, sprayed with a few simple words, will cost 20 million advertising costs?!"
"An oral broadcast is worth 30 million? As for the naming fee, it is even more exaggerated, it costs 100 million!"
"It's crazy to think about money, isn't it? It's just a live variety show, and it's not broadcast on a TV station, so you dare to ask for this price? It's really a fool when we are stupid!"
"Isn't it funny? I don't know, I thought we were participating in CCTV's annual gold resources advertising bidding meeting!"
"This is inevitably too insincere, everyone, I won't accompany you anyway, go first. ”
"Me too, after listening to the starting price, I have no desire to bid at all. ”
There was an uproar at the scene, and all the advertising sponsors present looked at Chen Yingdong on the stage in disbelief, very unbelievable, and the grumpy one left the table angrily, and flashed people directly.
Even Wagner, the publicity director of Liby Group and the general manager of Zwilling Huaxia Region, who had cooperated with Jiang Feng before, was stunned and wondered if he had heard it wrong.
"I guessed that it would be like this......" Chen Yingdong felt that his face was hot, and he sighed even more in his heart, but the words had already been said to this point, and he could only continue hard-headedly.
Next is to play a VCR video from Jiang Feng.
Originally, as the host, Chen Yingdong should have encouraged the major advertising sponsors to actively bid for bids, but Chen Yingdong refused to live or die, feeling that the difficulty was too great, and strongly demanded that this most important link be handed over to Jiang Feng, even if he was busy with the show and couldn't get away, he could record a VCR.
As for what Jiang Feng said in the VCR video, Chen Yingdong has been busy preparing for the next advertising bidding meeting and cocktail party since he received the call, and he has not had time to watch it, and he is quite curious and looking forward to it, but he wants to see what Jiang Feng said, or what method he used to impress the advertising sponsors who had strong resistance to the scene.
But who would have thought that Jiang Feng in the video almost choked Chen Yingdong to death when he opened his first sentence, "Everyone, you should feel lucky, if it weren't for my urgent money, my starting price would have doubled, at least 300 million!"
At this moment, Chen Yingdong suddenly didn't want to be an ostrich again, but wanted to become a gopher, so he quickly got into the hole and hid.
……