Saturday, January 22, evening, Kagoshima Prefecture, Nikyo TV Kagoshima Branch.

Kakushi Shiraishi, Fumiko Shiraishi, and Shinsuke Tatsumura drove two cars, a sedan and a five-door van, and couldn't fit Maori's group of eleven people.

Fortunately, when going from Kagoshima City to Taruisui City, it is usually easier to take a ferry from Kamoike Port, which is nearby, so Ran took Mori on a car, and the others walked accompanied by Fumiko Shiraishi.

On the way, Fumiko Shiraishi said some things about Takakuma Sake Brewery, to put it simply, it is the common suffering of everyone when starting a business, and when there are some achievements in the business, they can't work together to be happy. ……

Kamoike Port.

Due to this unexpected trip to Takakuma Shuzo, Yamazaki and others took a boat to Tanegashima to disrupt the regular itinerary, so Yamazaki booked a super high-speed boat to avoid being delayed too long at Takakuma Shuzo, the time was too late, and there was no ferry to Tanegashima. ……

Taruisui City, Taruisui Port.

Takakuma Shuzo brought a van and finally drove Maori and his party to Takakuma Shuzo.

Takakuma Sake Brewery occupies a small area, with more than a dozen employees, and is a standard family workshop.

"We've arrived, and this is Takakuma Shuzo. ”

Kakushi Shiraishi briefly introduced the main employees of Takakuma Sake Brewery, its history and achievement awards, its founding by his father, its reputation in the prefecture, and its reputation in Kyushu.

Yamazaki said, "Midaiko, Sonoko, come, tell me your opinion." ”

"Me?" said Mei Daiko, stunned.

"What do you mean?" asked the garden.

Yamazaki smiled, "In other words, how do you think this sake brewery will develop to be successful?" ”

"I see, this is also priceless. Dr. Asa laughed.

"No," Tatsumura said, "this doesn't count, you don't need to talk about these things at all." ”

"Say it to us or not, listen to you or not. Yamazaki said.

Tatsumura sneered: "Hmph, at your age, you haven't even gone to college. ”

"Che, the expert's information is worthy of showing us. The garden said angrily.

"Don't worry, if most people here don't think what we say, the help to Takakuma Sake Brewery can offset a bottle of three-year-old brew that Tatsumura specializes in you, even if we lose. Yamazaki said, "When the time comes, we won't care about Uncle Maori." ”

"Okay, that's a deal. Tatsumura said.

"Come on, whoever throws bricks and leads the jade first. Yamazaki said, "Midaiko, you come first." ”

"Oh. Mei Daiko thought for a moment and said, "To build a sake brewery, the first thing is technology. ”

"They don't lack this. Yamazaki said.

"Well, the second is the recipe. Mei Daiko said.

"That's right, it's the recipe. Yuan Zi smiled, "A good recipe can make good wine, and good wine can be sent to participate in the rating, and only by getting a good ranking can it be famous all over the world, and there is no worry about no sales." ”

"Ha, it's all nonsense. Tatsumura said angrily, "One step to the sky is simply delusional." ”

"That's what I said, that's right. Yuan Zi laughed dryly.

Yamazaki says, "For a handmade sake brewery, someone else's recipe is always someone else's, and the recipe that suits you needs to be constantly explored. ”

"That's right, it's the material. "We chose the right ingredients, such as organic alpine sweet potatoes from Takakuma Shuzo and Takakuma spring water, and then experimented a lot to find out what was successful in the finished product." ”

"That's right," Seiichi Orita, an overseer in his sixties, couldn't help but sigh, "That's how we brewed shochu in the beginning, dreaming of brewing shochu with the flavor of Mt. Takakuma and spreading the taste of our hometown all over the world, but unfortunately after more than 30 years, our Takakuma shochu still can't win the first place at the national tasting." ”

"That's right, that's right," said Mei Daizi, "basically no one can make a unique wine in the world at one time, and each wine name represents a wine recipe and process, and the brewer needs to constantly explore and improve, which consumes effort and money, and more importantly, time." ”

"It takes a few months to make sake at a time, and it takes years at most, that is, it will take a few years to know whether it has been successful or not. ”

Fumiko Shiraishi said, "Edison experimented with filament for several years, and we need decades. ”

Tatsumura said, "These are nothing, just common sense in the sake brewing industry. ”

"Don't worry. Yamazaki said, "I'll be a little patient, and I'll talk about how to develop your Takakuma sake brewery." ”

"yes, I see. Yuan Zi smiled, "As long as there are funds......

Tatsumura said, "It's funny, if we had the funds, we wouldn't have quarreled." ”

"Listen to me. Sonoko smiled, "Didn't you say that Takakuma yakiniku is famous in Kyushu? ”

"The problem is that we don't have the ability to increase production because we don't have the ability to increase production. Kakushi Shiraishi said.

"It's good to use a machine, and you don't need to build your own factory, you can find someone to process it on your behalf. The garden said.

Tatsumura said with a happy smile: "Ha, look, in the end, it's still my way." ”

"No, that would reduce the quality of Takakuma's shochu. Shiraishi Juezhi said angrily, "Don't talk about this kind of thing anymore." ”

"Really, I won't re-register a trademark," Yuan Zi complained, "There will be high-end goods, and there will be low-end goods." ”

"Look, look," Tatsumura asked, "I've said that too, right? This is a normal business model, why can't your brains turn a corner?"

"Whether stubborn or rigid," Shiraishi said sternly, "it is our persistence that has brought Takakuma to this point." ”

Tatsumura exclaimed, "But, have you ever thought that your persistence will ruin Takakuma's burning wine." ”

"No," said Fumiko Shiraishi, "three years will not work, ten years will not work, and as long as we persevere, Takakuma will one day become famous all over the world." ”

"Joke, don't say it's been three years, whether you can get by this year has to be a question mark. "With this year's situation, even if you stop improving your products, you may not be able to make enough profits, because as the rules are relaxed, there are many sake breweries that use machines for mass production, and there will be a lot of shochu to saturate the market." ”

Superintendent Orida Seiichi snorted coldly: "How can that kind of shochu be compared to our handiwork. ”

"Don't be presumptuous. Tatsumura said, "Do you really think that Takakuma shoju is so high-end, including the taste of Mt. Takakuma? It's a big mistake, it's just a psychology, as far as the taste is concerned, ordinary people can't taste it at all, and how much difference is it from the shochu produced by machines." ”

"The vast majority of consumers don't understand what is so good about takakuma shoju, and the cost of takakuma shoju makes it impossible to lower its price at all.

"If you don't have money, you can't pay your salary, and you can't get your salary back, can you be full when you drink the wind?"

The employees all lowered their heads, and Fumiko Shiraishi shouted, "Tatsumura specialist, don't be alarmist here. ”

"Am I alarmist?" said Tatsumura with an angry smile, "I'll tell you, it's been with this sense of smell that I've been able to keep Takakuma Sake Brewery well funded for salaries and product improvements. ”

"Yes, for that, we have always been grateful to you. "Before he died, my father told me to remember you. ”

Speaking of the former president who died, Tatsumura's attitude softened a little, "You just talk about it, and you don't trust my judgment at all." ”

"It's not that we don't trust you, we have our insistence. "I'm sure we'll be able to get through this hurdle, and Takakuma Sake brewery will continue to exist for a long time." ”

"Naive. Tatsumura snorted coldly.

"Ahem," Yamazaki said, "I'm sorry, President Shiraishi, with all due respect, I think you are really wrong, you underestimated the power of the relaxation of the rules, this is not a natural adjustment of the market, this is the state forcibly changing the rules of the market, and those who cannot adapt to this rule will have only one end, that is, they will be eliminated." ”

"Don't say it, it's not that he doesn't understand, but he stubbornly thinks that he can do it. Tatsumura said.

"I'm embarrassed to say that what I just said is priceless. Yamazaki said, "Midaiko, Sonoko, let's continue to take the pulse of Takakuma's development." ”

"Well," Sonoko said distressedly, "Takakuma Sake Brewery wants money or not, and if there is no one to do it, why don't you help it with financing." ”

"The success of brewing is more about luck than it is about it. "It's too risky, so it's the next step." ”

Mei Daizi said: "Really, then brother, what do you say is a good way." ”

"Just give me a hint. "As you just said, the recipe for sake brewing requires materials and craftsmanship, and it is constantly being explored. ”

"So what?" said the garden, "always try one by one. ”

"Wait, I'd like one," said with a smile, "with the help of modern equipment, such as building a model of the production process on a computer, and then analyzing the data of successes and failures to find out the key problems, which can save a lot of time, as well as brewing costs." ”

"Computer?" the crowd at Takakuma Brewery was stunned.

"It's a good idea, indeed. "But it also costs a lot of money, at least to build a studio and recruit people." ”

Mei Daizi said, "You can go to a research institution, such as a university." ”

"Oh, if that's what you say," said Sonoko, "then you can start with the materials and test them one by one." ”

"Good, that's it. Yamazaki said, "That's what I thought." Then he said to Shiraishi Juezhi, "Judging from your equipment, you can test the water quality at most to ensure that the water source is above the drinking water standard, so as not to make people drink the wine that makes people feel stomachache. ”

"Yes, you're not wrong at all. Superintendent Seiichi Orida sighed, "In the age of science, we still use experience to approximate that we can't keep up with the times. ”

"Don't say that, it's my fault. "As a young man, I didn't bring new vitality to Takakuma's sake brewery. ”

"Ha, it looks like I solved the problem. Yuan Zi smiled.

Mei Daiko retorted, "Hey, it was my words that reminded you. ”

Yamazaki asked, "Now, Tatsumura Officer, do you think these can offset your priceless bottle?"

"Not enough, not enough. Tatsumura said.

"Tatsumura Governor, don't dwell on it anymore," said Kakushi Shiraishi, "Their opinions are invaluable to us. ”

"No," said Tatsumura, "it may be useful in the long run, but in the short term, it still doesn't solve our problem." ”

"Indeed," says Yamazaki, "it is a good idea to borrow money to expand artisanal production because the cost of brewing is still high, and there is a high risk that Takakuma Distillery will close its doors due to debt due to sales problems, and the use of science and technology to digitize the brewing process is the best policy, because no one can be sure that something will be achieved in the short term, and the cost of using science and technology may be a drag on Takakuma." ”

"That's right, only large-scale production of machines is the best policy, although there is a cost burden, but it will immediately turn into profits, which is a close return. "I'm not really against handmade brewing, but the premise is that it is made from the top national sake, so there is no problem with sales." ”

Yamazaki sighed, "You're right, but that's just Takakuma sake brewery. ”

"What do you mean?" Tatsumura was stunned.

Yamazaki asked, "What do you think, President Shiraishi?"

"I, this ......" Shiraishi Juezhi didn't know what to say for a while.

"Ah, I—I see. Fumiko Shiraishi said excitedly, "We can set up a company and work for other sake breweries, so that we can make profits immediately." ”

"Ahh ”

"It seems that you are satisfied with this priceless treasure. Yamazaki said.

"Yes, I'm satisfied, thank you for your advice. Tatsumura said with a smile, "I was wrong before, please forgive me." As he spoke, he bowed to Yamazaki and Ran.

"Well, then, we won't bother you with the meeting. Yamazaki smiled, "But please take us to the port." ”

"Of course, of course," Tatsumura said with a warm smile, "I'll send you, please." ”……

Outside of Takakuma sake brewery.

Kakushi Shiraishi, Fumiko Shiraishi, Seiichi Orita, and the employees of Takakuma Brewery, after seeing the car carrying Mori and his party leave, the employees of Takakuma Brewery talked about what they just said, and they didn't understand it, and it was very strange that Tatsumura's special manager became very enthusiastic.

Fumiko Shiraishi smiled: "Everyone, what we just said is a very good thing, simply put, we will set up a new club, and this club will definitely be able to become a listed company, as long as you want, you will be a shareholder at that time." ”

"Really?" the employees were pleasantly surprised.

"Fumiko, you can't make promises. Kakushi Shiraishi whispered worriedly to Fumiko Shiraishi.

"Ah," Fumiko Shiraishi was surprised and hurriedly whispered to Kakushi Shiraishi, "Juezhi, you don't want to take them with you, do you?"

"How come," Kakushi Shiraishi whispered to Fumiko Shiraishi, "I'm worried that if the club can't be listed, what do you want everyone to explain." ”

"Ahem, president, what are you talking about?" asked Superintendent Seiichi Orita, on behalf of the employees.

"It's nothing," Fumiko Shiraishi said with a smile, "I mean a blank market, and with the sales skills of Tatsumura's special manager, I will definitely be able to make the club bigger." ”

Overseer Seiichi Orida smiled and said, "I believe he can do it." ”

"Fumiko, are you sure?" Shiraishi Kakushi was still not at ease.

"Otherwise, how could Tatsumura be so happy?" Fumiko Shiraishi smiled at the staff, "We're really going to make a fortune this time." ”

"It's amazing. The employees cheered. ……