The polarization of TV stations is too severe!

If Gu Kaiwen puts 600,000 advertisements on the Four David TV or CCTV, at most a small leader of the advertising investment department will meet and receive him.

But Shengqing TV is different!

Shengqing TV's funds are indeed too tight, and when the local variety show "Warm Taste" was recorded before, the recording cost of each episode was only 50,000 yuan.

This kind of TV station with poor advertising investment, especially in the face of local broadcast life channels, suddenly gets an advertising company, which is naturally a great joy.

With only 600,000 advertising costs, he actually met the director of the life channel, even if there was Ye Qiu's ingredient, Gu Kaiwen was quite surprised.

"Is Shengqing TV so miserable?" Gu Kaiwen secretly complained in his heart.

In fact, Shengqing TV is indeed so miserable!

The local channel of Shengqing TV has been broadcasting plastic surgery advertisements for one or two hours in the afternoon for a long time, or advertisements for health care products, so you can speculate on the tragic situation of Shengqing TV in the tube.

"Mr. Gu, I heard Host Ye say that you want to put six advertising spaces in "Exploring Taste"?" Sun Liang asked bluntly.

Gu Kaiwen asked rhetorically, "Host Ye Qiu, did you help me get a preferential price?"

Ye Qiu looked at Gu Kaiwen coldly, and snorted lightly, "If you really want to place six advertisements, Director Sun will naturally give you a preferential price." ”

Sun Liang seconded, "Yes. If Mr. Gu wants to place six advertising slots, we can negotiate the advertising price. ”

Pei Shanshan explained on the side, "Director Sun, I have already discussed with him, he wants the first six advertising spaces of "Exploring the Taste" to be placed for 30 days at a time, and I promised to give him a 20% discount price. ”

Sun Liang did a quick mental calculation, and then nodded slightly, "Six advertising spaces, thirty days of placement, twenty percent off, a month is 576,000 advertising costs." Mr. Gu, I can give you another 26,000 less, let's make up a whole one, what do you think?"

Gu Kaiwen secretly complained that the director of a life channel was actually less than 26,000?

This is a great deal!

"Okay!" Although he complained in his heart, on the surface, Gu Kaiwen responded with a smile.

Sun Liang breathed a sigh of relief, he also knew that he couldn't get a discount of 26,000, but their life channel was really miserable, as a local-oriented channel, and it was not a popular channel like news and TV dramas, the funding of their channel was really miserable.

This time, Gu Kaiwen put in 550,000 advertising expenses, which finally alleviated the financial problem of their life channel.

At least on the upcoming National Day, Sun Liang can send a departmental benefit to the staff of the life channel, and it is good to win over people's hearts.

"Mr. Gu, when are we going to sign the contract?" Sun Liang asked.

Originally, Sun Liang was going to ask Gu Kaiwen how about they sign the contract now, but Sun Liang is the director of the Life Channel after all, and he wants a little face.

Pei Shanshan answered, "Director Sun, he and I are already ready to sign a contract, my authority is only a 20% discount, and you still need to sign the 26,000 discount you said." ”

Sun Liang's conscience was happy, he was afraid that Gu Kaiwen would talk well, but in the end he would not sign the contract. Now that Pei Shanshan said that she and Gu Kaiwen were about to sign a contract, Sun Liang was naturally happy.

"No problem, I'll sign!" Sun Liang responded with a smile on his face.

Nearly half an hour later, Gu Kaiwen, Pei Shanshan, and Sun Liang signed separately, confirming that Gu Kaiwen would place advertisements in six advertising spaces on the "Exploring Taste" column of Shengqing TV Life Channel, lasting 30 days and costing 550,000 yuan.

According to the provisions of the contract, the advertising fee of 550,000 yuan is required to be transferred to the account of Shengqing TV Life Channel within three days after the contract is signed.

"By the way, Mr. Gu, what advertisement are you going to place?" After the two parties had signed the contract, Sun Liang remembered to ask Gu Kaiwen what advertisement he wanted to place.

I have to say that their life channel is really poor!

Pei Shanshan suggested on the side, "Kaiwen, you can make Xiaojingzhai and the Old Things Tea Workshop, as well as Jingshan tea, as well as Beishan super late-maturing peaches, and even the wild fish of Xiaojing Lake, all into a big advertisement, and then occupy six advertising spaces to play." ”

Pei Shanshan added, "You've seen the advertisement for Nongfu Spring, right? You can make that kind of advertisement!"

Six advertising slots, with a total duration of seventy-five seconds, because all of them were covered by Gu Kaiwen, he could make it into a big advertisement.

Gu Kaiwen also prefers Nongfu Spring's documentary-style advertising, because that kind of advertising is not annoying and enhances the brand's compulsion, but when Gu Kaiwen wants to make a choice, the information of natural consciousness expression comes from his mind.

'Guardian, the natural consciousness has a new task for you. The manifestation of natural consciousness said in the mind.

Gu Kaiwen complained and responded, "Won't you wait a while?"

'No!' the natural conscious manifestation responded affirmatively.

'Okay!Okay!You're the uncle, you have the final say!' Gu Kaiwen replied helplessly, 'Tell me, what is the task?'

Nature Consciousness found that the Guardians were given a 75-second advertising time, so Nature Awareness wanted the Guardians to use this advertising time to broadcast environmental public service announcements about the protection of the natural environment and the protection of natural animals. 'The manifestation of natural consciousness illustrates.

'???' Gu Kaiwen black question mark!

Can the natural consciousness still play like this?

Isn't it a little too up-to-date?

'Guardian, if you run the corresponding environmental PSA, you will be rewarded with a mystery of nature awareness. The manifestation of natural consciousness responded.

'What reward?' Gu Kaiwen asked curiously.

This time the manifestation of the natural consciousness did not reveal the message, 'Sorry, Guardian, the specific reward will require you to make a choice before the natural consciousness can give it to you. ’

Gu Kaiwen thought about it for a while, and then agreed, "No problem! By the way, do you have any specific requirements?'

There are no specific requirements, only the advertising content, highlighting the protection of the natural environment and the protection of natural animals, to meet the requirements. The manifestation of natural consciousness responded.

'It's okay!' Gu Kaiwen replied affirmatively, 'I promised!'

In fact, that period of advertising time was indeed chicken ribs for Gu Kaiwen!

Whether it is Xiaojingzhai or the old teahouse, there is no need for advertising at all, and their source of customers is very stable.

As for the net mountain tea?

Is it good that demand exceeds supply!

So, this period of advertising time is actually pretty good in exchange for a reward, right?

"Now you can tell me, what the reward is?" asked Gu Kaiwen in his mind.