NA0912 Gu's fried chicken?

Is Gu Kaiwen wrong?

The pricing strategy of Gu's flagship experience store is indeed faster than robbery.

The United States is also a high-level low-liquidity society, and most people in the United States prefer to use credit cards, even for transactions of a few dollars.

For the people of the United States, credit card payment is roughly equivalent to mobile phone payment in Xia Kingdom.

In such a situation, how much money can be spent in robbery?

The U.S. cash trucks basically only transport $20 denominations!

Facing Gu Kaiwen, who was too real, Levi didn't know how to answer, he sighed, pointed to Hailanshi coffee, and didn't answer Gu Kaiwen.

Gu Kaiwen smiled and got up and walked towards Yao Feifei and Lavigny.

"Hi, Mr. Gu. Lavigny took the initiative to say hello,

Gu Kaiwen nodded slightly, he pointed to the Jingshan cookies on the table, and asked, "Do you think anyone will buy these cookies if they are priced at $39,999 a kilogram?"

Lavini understood Gu Kaiwen's inquiry, although Gu Kaiwen's grammar was wrong, but just as Xia people can understand foreigners' strange tones and inverted word order, foreigners actually have a similar ability to listen to Xia people's English.

Lavigni slowed down and responded, "If it's $40,000 a kilogram, I don't think it will sell very well." ”

"Oh?" Gu Kaiwen looked at Lavigny suspiciously.

Lavigni responded without concealment, "I just tasted the Jingshan cookie, although it also has part of the effect of Jingshan tea, but that part of the effect is too weak to achieve the strong effect of Jingshan tea. ”

Gu Kaiwen nodded.

This cannot be denied.

It is true that the related pastries with the addition of pure mountain tea cannot achieve the effect of pure mountain tea, because the added pure mountain tea is too little.

"Anyway, from my personal point of view, I would definitely choose a smaller amount of pure mountain tea, or even a rather cost-effective sea blue coffee, and I would not spend $40,000 on your specialty cookies. Lavigny spoke his mind.

Gu Kaiwen nodded slightly, and then instructed Hashimoto Saburo to do a questionnaire survey to understand the customer's attitude towards Jingshan cookies, so as to analyze whether it is a good idea to expand Siqingyuan's pastries.

In one morning, a total of 183 questionnaires were collected through the questionnaire distributed by Gu's flagship experience store, and Gu Kaiwen and Yao Feifei sorted out the relevant data.

"Fei Fei, what's the situation over there?" Gu Kaiwen asked.

"It's not good!" Yao Feifei sighed, "I have a total of 93 questionnaire survey results, among which only two clearly stated that they would buy Jingshan cookies, and only seven could not be determined, and all the rest would not be purchased." ”

Gu Kaiwen compiled 90 questionnaires, and he said to Yao Feifei, "My side is a little more miserable, only one person has clearly expressed his willingness to accept the expensive price." There were five copies of the wavering ones, and the rest were all negative answers. ”

In the 183-point questionnaire survey, only three people expressed their willingness to accept the price of Si Qing Yuan's pastries, and this result was quite miserable!

Even if the number of people who cannot be determined is counted as acceptable to the price of Si Qing Yuan's pastries, the total number is already less than 10 percent.

"Senior brother, Si Qingyuan's pastries, if you set your price, it does seem to be unpopular. Yao Feifei sighed.

Gu Kaiwen also sighed, there was no surprise in such a result!

Not only because the effect of the pure camellia characteristics of Si Qingyuan's pastries is a little weaker, but also because the price gap is too large, far exceeding the price of five times.

In fact, on the Internet, whether it is Facebook, Twitter, or other social software, there are already a large number of price lists about Xia Guosi Qingyuan.

Taking Jingshan cookies as an example, Siqingyuan in Xia Guo only sells for 388 Xia Guoyuan/200g, which is converted into one kilogram, and the price will not exceed 2,000 Xia Guoyuan.

Some American sand sculpture netizens ridiculed wildly in social networks, saying that Gu Kaiwen didn't mean what he said, and said that he had five times the price, why did he suddenly change the price?

Even if you throw some high, according to the price of 2,000 Xia Guoyuan, the price of five times is only 10,000 Xia Guoyuan, and according to the current exchange rate of 6.72, it is converted into US dollars, which is only 1,488 US dollars, which is less than 1,500 US dollars!

But what about Gu Kaiwen?

Gu Kaiwen, a profiteer, actually wanted to sell it at a price of 40,000 US dollars!

This price is 26.88 times the price of Xia Guo's price, far exceeding the promise of five times, and even more than five times the price of five.

This kind of price increase, combined with the fact that the net mountain tea effect of Siqingyuan pastry is not obvious, it is naturally impossible for anyone to accept it.

"They can't accept Si Qingyuan's pastries, so let's change to another product!" Gu Kaiwen said with a smile.

Gu's industrial chain is very extensive!

From high-end tea and coffee to agricultural and animal husbandry products, including Beishan goats, and Xiaoqingpo running pheasants.

Gu Kaiwen can't make a plan and has another plan!

This time, Gu Kaiwen aimed at the fried chicken market in the United States.

The U.S. should be the world's largest consumer market for fried chicken, right?

The famous KFC fried chicken comes from Kentucky, USA, and the salmon in the United States have refused the pastries of Si Qingyuan, can they still refuse fried chicken?

I'm afraid it's very difficult!

"Fei Fei, how about you say we will bring the Xiaoqingpo Running Pheasant over to make fried chicken?" Gu Kaiwen asked.

Yao Feifei was stunned for a moment, and then asked, "Is it still five times the price?"

The price of Xiaoqingpo running pheasant in Xia is 3999 yuan / 0.5 kg, if it is increased by five times, the price is already very considerable, and Gu Kaiwen is completely acceptable.

"Of course!" Gu Kaiwen said with a smile, "I've never been good at talking!"

"We can give it a try. Yao Feifei responded, "Americans have a preference for fried chicken, and our Xiaoqingpo Running Chicken has an unbeatable quality advantage, and they should be able to accept this price." ”

"I'll tell you about Ponte Vecchio first. Gu Kaiwen got up and said.

After a while, Gu Kaiwen told Hashimoto Saburo about the fried chicken plan of Xiaoqingpo Running Pheasant, and then asked, "Old Bridge, what do you think of this plan?"

Hashimoto Saburo's eyes lit up and said, "I think this plan is very good!" Kai Wenjun, I believe in the quality of Xiaoqingpo Running Pheasant, I believe that we can succeed!"

"Then we'll buy a fried chicken restaurant, what do you think?" Gu Kaiwen asked rhetorically.

Saburo Hashimoto nodded hurriedly, "No problem, I'll handle this matter." By the way, Kai Wenjun, how many Xiaoqingpo running pheasants are you going to transfer here?"

That's a big problem!

Although the comprehensive output of Xiaoqingpo running pheasants has increased by 50%, it is still in a state of short supply, but Gu Kaiwen knows it in his heart.