Chapter 267: Broadcast (Second Update)
Wang Tianlai is just a director after all, so he doesn't beat around the bush, and on the big screen, he immediately started playing the first episode of "The Legend of the New White Lady".
Of course, it's all clips that are played, after all, everyone is just here to choose.
"Singing?"
"How can this be sung?"
Sure enough, when the singing segment appeared, many people's faces changed a little, but everyone's reaction was not very big, and they just quietly watched the cut out clips.
"That's probably the way the film is, I believe you have also watched the synopsis, from the beginning to the end of the film, the quality is absolutely fine, the rest, it's up to you!"
Wang Tianlai didn't talk much, and after speaking, he watched the performances of other people.
"Director Wang, let's talk about it later!"
"Okay!"
Some people got up, and others couldn't sit still, and they said goodbye one after another, without even saying how they felt after watching the film.
Soon, the dozen or so people sitting in the office walked away.
"Director Wang!" Cheng Yaonian got up, but he didn't mean to leave.
"Director Cheng!" Wang Tianlai also got up, Cheng Yaonian is an old man who cooperates with Lotus Film and Television, after all, the cooperation between Lotus Film and Television and Rice TV is determined by Cheng Yaonian.
"We're old friends, so I'm not going to beat around the bush, I'm a little unsure about this play!"
With the status of Lotus Film and Television, the exclusive broadcast rights of a drama are now about seven or eight billion, and the drama directed by Chen Ange is even higher, starting at least one billion.
One billion is not a lot for a TV station, and he really had to make a wrong decision, resulting in a billion yuan in vain, I'm afraid the rest of his life will not be easy.
"It's okay, friendship is friendship, business is business, you can't mix it up!"
Wang Tianlai said with a smile.
Cheng Yaonian thought about it for a while, and said, "What does Director An think of this drama!"
Wang Tianlai said: "To be honest, this drama is not the same as the previous two martial arts dramas, at least I contributed to the last two martial arts dramas, but this one was almost done by An Dao himself." Don't look at the list I am the assistant director, actually on the set, I am completely an errand runner for this play, and Director An seems to attach great importance to this play! At least he took out more pre-drafts than the previous two plays!"
"Oh! and this is the matter?" Cheng Yaonian thought about it, and said for a while: "I don't have the courage to broadcast the right, but the first broadcast right ......."
"Director Wang!"
Cheng Yaonian was just about to speak.
Wu Rui, who had been sitting motionless, got up and interrupted Cheng Yaonian's words.
"I want the premiere rights on Beef TV too!"
"Oh?" Cheng Yaonian was stunned and looked at Wu Rui.
Nowadays, the TV landscape has matured, and it has not changed much.
For example, the most awesome thing nowadays is Vanilla TV, but Rice TV is not far behind.
And when it comes to beef TV......
That's the countdown.
In addition, all TV stations are now self-financing, so there is a scene of the rich dying and the poor dying.
Of course, this is an exaggeration after all, after all, even if it is poor, it is a provincial TV station.
It's just like the situation of Beef TV, which basically picks up TV dramas that others don't want to broadcast, or even just the broadcast rights, where can I have the money to buy the premiere rights of large-scale TV dramas, let alone the exclusive broadcast rights.
Of course, it doesn't mean that the beef TV station can't take out hundreds of millions, it's just a provincial TV station, and the place where the money is used is not one or two projects, hundreds of millions of dollars can definitely be picked out, but it will definitely affect the investment of other columns.
"Hello Director Wu!"
"No matter how you say it, Director An is also a talent in our province, and the drama is also filmed in Liangcheng, so I can't take care of the provincial TV station!"
Wang Tianlai smiled awkwardly.
In fact, when Wang Tianlai came, Chen Ange greeted him, and the exclusive broadcasting rights were not sold, and even the copyright period sold was only one year!
In other words, if you want to repeat it after a year, sorry, pay for it!
Several major TV stations didn't care about this condition.
The previous playback rights were all four years, but what is the difference between four years and one year?
Generally, a TV series is enough for a year, who will broadcast an old TV series four years ago.
Cheng Yaonian hesitated slightly, but he still agreed.
In fact, whether a TV series should be repeated or not, the most important thing is whether there is a substitute for this type of TV series.
Take "Shooting the Condor" and "Tianlong", although Chen Ange's filming is very classic, but after so many years, there have been several versions of these two films, although the level is uneven, but at least there are some that can be on the stage.
That's where there are alternatives.
But......
What about "The Legend of the New White Lady"?
Who can copy "The Legend of the New White Lady"? Not to mention the rest, this snake, who can find a second one?
Uniqueness and classics are the key to whether a play will be replayed.
Although "Shooting the Condor" is classic, the uniqueness is about to disappear, but in addition to the classics, the most important thing in "The Legend of the New White Lady" is uniqueness.
In the end, the premiere rights of "The Legend of the New White Lady" were shared by the three major TV stations of rice, beef, and bamboo forest.
And Zhulin TV is the provincial TV station where Huangmei was born.
They want the premiere rights, I believe it is also because most of the songs in "The Legend of the New White Lady" are adapted from Huangmei's tune, otherwise they will definitely turn around and leave like other TV stations.
……
"What? 500 million? Are you kidding me?"
"Nonsense, do you think I look like me?"
Wu Rui rolled his eyes.
And Yao Dongfang on the other side was about to collapse.
"Are you pumping your brain, 500 million to buy the premiere rights!"
"Do you think it's expensive? His "Legend of the Condor Heroes" exclusive broadcast rights were sold for 1.3 billion, and this was a few years ago!"
Yao Dongfang was speechless for a while, the three major platforms shared, and if it is calculated in this way, it will be 1.5 billion, which is not expensive, but the money for the premiere right is not calculated like this, the three major platforms, and it is not the exclusive broadcast right, everyone may go to other TV stations to watch.
But......
Premiere rights are like that, you can't help it yet.
"500 million, where do you want me to find 500 million for you? Now most of the programs in our TV station are upside down!"
Who watches without stars?
But celebrities basically don't appear on Beef TV programs.
"So I talked to the person in charge of Lotus later, and the other party made a concession, 200 million plus 30% of the advertising share!"
Yao Dongfang frowned slightly.
Thirty percent of the ad share?
Doesn't Lotus know that many of the advertisements on Beef TV can't be sold, and even if they do, they won't be too expensive?
Based on the time to be released next, 30% of the advertising cost may not even be enough for 100 million.
"But I also said over there, don't sell ads yet, wait for a few episodes of the TV series to broadcast before selling!"
"Oh!" Yao Dongfang raised his eyebrows: "The people over there in Lotus are very confident in this TV series!"
You know, ratings and advertising fees are directly linked.
The other party doesn't want to sell so quickly, that means that he has the confidence that the ratings will explode.
"What do you think of the play?"
"I can't say!"
"Maybe you'll buy it again?"
"Anyway, the contract has been signed, you can do it!" Wu Rui didn't care.
Yao Dongfang is so angry!
"Have you seen Chen Ange in the past?"
"No, it's Wang Tianlai who is in charge!"
"Hey, if he can shoot two TV series for our beef TV station, maybe he can save our TV station from its current predicament!"
At the beginning, the market share of Rice TV was not very high. But then it was because of the two dramas "Dragon Babu" and "The Legend of the Condor Heroes", coupled with the fact that they were relatively close to the group of stars of Lotus Film and Television, so the market share has soared in recent years, and the eyes are red!
"Don't think about it, let's wait until this drama premieres!"