Chapter 36: The Devil's Idea
In an adult society, layers of pressure weigh on the shoulders. Pen & Fun & Pavilion www.biquge.info those dreams of youth, those wild and uninhibited blood, after all, have been polished into other shapes by time.
You can't quit your job, ignore the pressure of your family, throw away the burden of your mortgage, and pursue the life you want, you can't get out of the siege and be a deserter of life, growing up is a lonely practice, and you are increasingly discovering that you are no longer living for yourself.
But they don't fade and they don't fade, they hide in the corners of the heart.
All that is needed is a person to wake up.
What Chen Dahe and Ma Xiaogang actually lack is a person who awakens the blood in their hearts.
Duan Xu is willing to be this person.
"No matter what, I'm not going to throw in the towel. Duan Xu looked at Ma Xiaogang and said seriously: "I haven't done anything wrong, why should I bow to them?"
Ma Xiaogang was silent, and Chen Dahe didn't know what to say.
They had to admit that what Duan Xu said was not wrong at all, there was no mistake, why should they apologize?
Perhaps because they have been in society for too long, they are used to thinking about everything with the thinking of putting interests first, even their own dignity and pride, which have become a means of making profits, so that they forget that there are actually some things that people really can't give up in life.
"If you retreat the first time, there will be a second time, a third time. Duan Xu looked at the two middle-aged men who were older than him, and said word by word: "I don't want to regret one day that I shouldn't stick to the right path in the first place. ”
"Xiao Duan, things are not what you think. Ma Xiaogang was silent for a while, and then said to Duan Xu: "We need to think about the movie, if we fight hard with them, ......"
"The gains outweigh the losses, don't you?" Duan Xu interrupted Ma Xiaogang's words.
Ma Xiaogang nodded: "That's right, you must know that our film is a small cost, and the other party is a big production, and there is no comparison in terms of publicity itself." ”
Chen Dahe also helped on the side: "Yes, you also know, originally my company mainly invested in TV dramas, and I didn't dabble much in movies, this time "Crazy Stone" was actually my plan to test the waters, but I didn't expect it to ......."
Duan Xu sighed, he also understood the concerns of the two people, this kind of thing cannot be solved with one heart, in the face of the attack of blockbusters, the dilemma of small-budget movies, although he has not experienced it, he has seen too many similar things in his dreams.
There is no doubt about how powerful the power of capital is.
In Duan Xu's dream, the Chinese film market ten years later is basically monopolized by capital, and it is almost very difficult for a good movie to be recognized by the market. Unless it is in an era when the Internet is particularly developed, it is possible for a movie to rely on word-of-mouth to rise against the box office in the case of poor box office results.
Wait a minute!
Internet?
Duan Xu's heart moved, and he suddenly thought of a way.
Raising his head to look at Chen Dahe and Ma Xiaogang, Duan Xu said, "Perhaps, I have a way." ”
"What way?" the two of them asked together, they were also a little curious, what way could Duan Xu think of to solve the current dilemma, after all, the influence of Wang Shuo's group of people was definitely not small.
Not to mention anything else, at least more than half of the top domestic directors and film and television companies are related to Wang Shuo.
Duan Xu smiled faintly, the unpredictability of life is to a large extent actually telling us that at all times, we must retain a hope for the future.
"Have you ever made a trailer?" Duan Xu asked Ma Xiaogang and Chen Dahe.
"What is that?" Chen Dahe asked strangely, obviously not hearing what Duan Xu said at all.
Ma Xiaogang didn't speak, his brows furrowed tightly, Duan Xu's question gave him a term he had never heard of, but he didn't know why, Ma Xiaogang always felt that it seemed that this word had opened a closed gate in his mind.
The different reactions of two people actually prove one thing, that is, professional and non-professional are still different after all.
Chen Dahe is just a businessman, although he is now investing in the film and television industry, it does not mean that he knows very well about the specific implementation of movies or TV series, after all, most of the work is ordered to be done by his subordinates, as a boss, he only needs to grasp a general direction.
Therefore, he didn't understand what Duan Xu meant at all about the trailer concept he proposed, so he asked Duan Xu in confusion.
But Ma Xiaogang is different, he has been up and down in this circle for many years, starting from the simplest artist, until he became a director step by step, shooting popular movies, and his understanding of this circle is much deeper than Chen Dahe.
It is precisely for this reason that when Duan Xu suddenly proposed the three words of the trailer, Ma Xiaogang was keenly aware that it seemed that this would become a proposal to change the Chinese film market.
"We can take the more interesting scenes in the movie, edit them out, and then promote them in various ways. Duan Xu saw that Chen Dahe didn't speak, Ma Xiaogang looked thoughtful, and explained with a smile: "Not only the posters of newspapers and movie theaters, but also put them on the Internet, so that everyone knows the news that this movie is about to be released." ”
"Network?"
Ma Xiaogang and Chen Dahe looked at each other, they didn't expect that Duan Xu would actually propose to publicize it on the Internet.
"Don't underestimate the power of the Internet, at least I know, the main crowd of moviegoers, many people are actually online. Duan Xu blinked his eyes and said with a determined expression.
The reason why he said this was not because it was untargeted, but because it was well-founded.
Taking Jingcheng University as an example, Duan Xu has seen with his own eyes that Chen He's forum has a special section for discussing movies, which is full of students from Jingcheng University, discussing the quality of a certain movie that has been released recently, and then suggesting whether to watch it, he even thought about whether to build a website by himself.
"What do you mean, to find a different way?" Although Chen Dahe doesn't understand movies, he has more experience in marketing than anyone else, and quickly found out the key point of Duan Xu's suggestion.
"That's right. Duan Xu nodded: "Since the other party is a big director and a big production, we definitely can't compare with others from the front, so let's just go around the back." ”
As he spoke, he laughed coldly: "I really want to see if the big director's brand works, or the word of mouth works." ”
Ma Xiaogang and Chen Dahe glanced at each other, and suddenly found that they seemed to underestimate the young man in front of them.