88. I'm not a good person either

For the top talents, people don't hesitate to praise them, but they never take it lightly when it's dark. Take Messi and Ronaldo as examples, if the two of them complete an excellent game, fans will blow them to the sky, but once they don't score in two or three games, they will immediately be hacked into a cliff-like decline, and they will repeatedly withdraw from football in minutes.

After the premiere of the film, the publicity work began to spread, and the release of the film was also carried out in various theaters in an orderly manner, and over the next few days, the major media gradually shifted their attention from "Inception" to "The Love of the Hawthorn Tree".

"The cleanest love story in the history of Chinese films, the pure heroine, the sunny hero, has nothing to do with money, family, class, no deliberate passion drama and sex, Zhang Yimou did a subtraction, but successfully touched the hearts of countless people, I think, from today onwards, there will be countless people walking out of the cinema with tears, looking forward to their own pure love. ”

——"Sanjin Evening News"

This is after "My Father and Mother", Zhang Yimou once again picked up the story about love, not pretentious, not deliberately sensational, he contributed a love without any impurities to everyone, which is a very scarce and luxurious item at the moment. ”

——"Penguin Daxiang Net"

"The love of the hawthorn tree" of the concept of pure love is very in line with the mainstream criticism of the current society, compared with the past, modern girls are open and worship money, and the modern concept of love is declining, "The love of the hawthorn tree" in pure love, loyalty, no snobbery, has nothing to do with sex, and the so-called modern "degenerate" concept of love is completely contrary, which is what we should respect. ”

——Chang'an Daily

The post-80s laughed, the post-50s cried, the "pure love" shown in the film and the love method of the special era made the post-80s and post-90s amazing, while the post-50s and post-60s were immersed in the memories of the passing years, there was no shortage of people with red eyes, Zhang Yimou captured the audience's appetite this time. ”

- "Magic City Evening News"

For "The Love of the Hawthorn Tree", the mainstream media seems to have reached a consensus, praise, admiration, encouragement, and the report is very positive anyway. It is believed that mainstream media like to criticize certain bad phenomena in society in order to promote their correct values.

The mainstream media has played a hand of cards, but the comments on the Internet are a bit unbearable.

For Zhang Yimou, many people have not seen his "Alive", "Ju Dou", "Red Sorghum" and "The Red Lantern Hangs High", and they take it for granted that he won the favor of foreigners by filming some backward phenomena in our country's past, and some media also like to erect him into a towering statue, and the common people are easily instigated, they like to erect statues, and prefer to spit and throw stones like statues, and finally pull the statue down.

Originally, everyone was not very satisfied with "Hero" and "Golden Armor", and then there was a big work "Three Guns Shooting Surprise", and today, "Hawthorn Tree" was actually used by the mainstream media to make a fuss, so what else is there to say, the new hatred and old hatred are reported together today, and there is a long list of one-star and two-star on Douban, maybe they haven't seen "The Love of the Hawthorn Tree" at all, but as long as it is supported by the mainstream media, we must oppose it, and this rule is not wrong in their hearts.

"The fact that "Hawthorn Tree" is a big bad movie will eventually make the paper unable to contain the fire. I watched it last week, and I was completely speechless after reading it. This is not a movie. You can call it a toothpaste commercial slideshow with a simple plot, and it's not even as good as "Three Guns." ”

"Zhang Yimou, you should go to the official guide party, don't play a little fresh here, and get goosebumps. ”

"One is a tablet girl with similar front and back, and the other is the second male in the vase in the brain-dead drama, Lao Tzu might as well open the E disk learning materials folder and revisit the deleted fragments of "Lust and Caution"!"

"The world is so chaotic, who is pretending to be pure, when we don't know history, isn't it material for people in that era to fall in love? ”

Zhang Guoshi told this pure love story called "Hawthorn Tree", just like a eunuch telling a yellow joke, he couldn't scratch the itch at all, and it revealed that he didn't have that organ at all. ”

The reputation is full of government and opposition, slander all over the world, perhaps in the years of preparation for the opening ceremony of the Olympic Games in the imperial capital, he has withstood the pressure of Mount Tai, but the national teacher does not care much about these bad comments on the Internet.

Han Fei can only say that this year's audience is "no", he has not been influenced by the "Small Times" series, and he has not seen a movie that moves variety shows into the big screen. Alas, Er Cao's body and name are destroyed, and the rivers and rivers will not be wasted.

The golden age of the entertainment industry is kicking off, and the process of commercialization and marketization is getting faster and faster.

The national teacher is an artist and can not care about things other than movies, but Zhang Weiping is different, he is a businessman, and the businessman's eyes are on money.

The new weekly box office is released, "Inception" is 83 million yuan, and it has been leading the box office list for three consecutive weeks, while "The Love of the Hawthorn Tree" is only 45 million yuan, which can be more than half of Inception, although it is 30 million yuan compared to the total box office of Zhang Yimou's previous literary film "A Thousand Miles to Ride Alone", but it is not as good as the 101 million yuan premiere week box office won by "Three Guns Shooting Surprise" in the Chinese New Year.

……

The art of war pays attention to the strange and complementary, and the new picture company has almost used the positive means, first of all, the national teacher led Han Fei and Zhou Dongyu to run roadshows in several major box office cities across the country, and then successively accepted interviews with many print media, online media and TV media, and the poster of "Hawthorn Tree Love" also appeared on the bus stop signs in many cities. Seeing that the effect of positive means was saturated, Zhang Weiping could only make crooked moves.

New Picture Company, Lounge.

Just after reading the box office statistics of one week and the box office trend forecast for next week, Zhang Weiping found Han Fei and said: "Xiao Han, you have to cooperate with the promotion of the movie, the box office of our movie is still a little short of expectations." ”

"No problem, how do you say to cooperate?" Han Fei also wondered in his heart, didn't I cooperate, the roadshow also ran and the event went, so I had to go to the conference room next door to be interviewed by Time Weekly together.

Zhang Weiping said with a smile: "We want to make a fuss about your termination lawsuit and Internet rumors, and we want to portray you as a victim to attract more attention and sympathy." ”

After that, Zhang Weiping leaned over and whispered to Han Fei for a while, Han Fei listened, his expression was slightly embarrassed, and said: "Mr. Zhang, is this a little too much? Although it is good for me and our movie, I always feel a little uncomfortable." ”

"You, you're still young, I don't know how many conspiracies you can play in this circle to make money, and you'll get used to it after staying in the circle for a long time, okay, let's go for an interview. Zhang Weiping patted Han Fei's shoulder and said.

The two walked next door together, and the reporters of "Time Weekly" were ready, a camera, a host, and the national teacher and Zhou Dongyu were also seated separately.

The reporter asked: "I don't want to ask why you chose two newcomers to make a movie, I think you have answered countless times, director, I want to ask, choosing this remake into a movie, is Director Zhang a reflection of his own experience?"

The national teacher smiled and said without thinking: "For me, the experience of educated youth or the experience of Wenge is the stage from the age of sixteen to twenty-six, this memory is immortal, and its imprint is eternal. So I have a complex for that period of life, you can call it a memory forever. Because that was my formative years, my adolescence. And such a big thing, thousands of people throughout China have experienced it, so the imprint of that kind of life memory and historical imprint cannot be erased, but it does not mean that this movie was made out of it. ”

"Does that mean this movie is not only a review of your own experience, but also a vision of love at that time?" the reporter asked.

"I was still touched by the feeling of love in the original work. Of course, I am more familiar with that era, and the era is actually just a logical relationship between each person's own different expressions and hearts. But in fact, feelings are transcending the times, and the themes of love and hate life are transcending everything, so a very good love story is actually meaningful today. The national teacher nodded and replied.

As soon as the conversation turned, the reporter began to ask about the little yellow duck again.

Zhou Dongyu has adapted a lot to the non-stop interview at this time, and she is no longer sitting upright like a kindergarten child at the beginning, she sits very relaxed, smiling innocently, and her eyebrows and eyes are crooked.

"Did you know that you are now second only to Lady Gaga in the search list for female artists on the Internet?" the reporter teased her.

The little yellow duck's beak opened wide and said, "I, I didn't know there was such a list." ”

"This means that you are very popular now, what impact has this had on your life?"

"Well, in fact, I didn't think I could be popular, when I was selected as the heroine, I thought it was a liar who deceived me, and then I seriously followed the director for so long to film, and I knew what I love to do, which is the biggest impact on me. ”

As soon as these words came out, the host glanced at Zhou Dongyu, and the little girl's answer was really a bit of a hermit style, and she continued to ask: "What do you think of Han Fei?

The little yellow duck glanced at Han Fei and replied with a smile: "He is very good at acting, and he has done a lot of preparation, he is smart and diligent. ”

"I'm going to interject. Zhang Weiping said suddenly.

The reporter was also confused, hey, she didn't follow the process, she had to say: "You say." ”

"There have been a lot of rumors on the Internet for a while, saying that our actor Han Fei loves to play big names when acting, no one in his eyes, arrogant and domineering, and he also takes the role through the back door, I want to say, all this is a rumor, this young man is one of the most talented young people I have ever seen, and he is very humble when he is in the crew, I don't understand, why did so many rumors against Han Fei suddenly appear on the Internet?"

Zhang Weiping is full of words, like the embodiment of justice, Zhang Yimou didn't know what his old partner was going to do at first, after this paragraph, he finally understood that Zhang Weiping was going to get some news out to attract attention.

The reporter hurriedly asked Han Fei: "Then Han Fei, what do you think of these rumors?"

"Internet rumors hurt me too much, there were many nights, I saw such and such rumors, I was so angry that I couldn't sleep, I have never played a big name in the crew. ”

The more Han Fei spoke, the more choked he became, and his crying voice came out, and the last two lines burst out of his eyes, saying: "I just want to be a good actor and work hard to perform every work." ”

Zhang Weiping continued: "I solemnly declare here that our actor, Han Fei, is a very good young actor, and I advise those rumors on the Internet that if there is another rumor-mongering incident, we will definitely maintain the right to pursue it." ”

The interview ended an hour later, and two days later, a new issue of Time Weekly was launched, causing a flurry, and many media outlets followed suit.

Zhang Weiping angrily rebuked the Internet rumors, and the male number one shed tears at the interview scene. ”

"The Love of the Hawthorn Tree" has received a large number of black reviews, and the mastermind behind it may be Tianyu Media. ”

"Count the various evil deeds of Tianyu Media. ”

To be honest, this trick really works, no wonder there are stars who take the "black and red" route, and if there is exposure, there is money, and sure enough, some people who eat melons have been guided into the cinema, and the attendance rate of "Hawthorn Tree Love" has increased significantly.

After flipping through various news and posts, Han Fei not only laughed at himself, but he was really an actor, crying when he said he cried, and it was so real.

"What's more, none of the capitalists are good things, and I'm not a good thing, alas, there are no good people in Hongdong County, no one can get out of the mud without staining, I seem to have lived as a person I hate. ”