Chapter 893: The Battle of Foothold

"This is a big plate of tens of billions!" Zhu Li said with emotion.

After Zhu Li rushed to Xucheng, he first rushed over to see Shen Huai, not for no reason, the original Xucheng Oil Refinery and the surrounding small chemical plant group demolition plot, that is, the riverside plot mentioned by Shen Huai and Li Gu, the total land area is as high as 1,500 mu, the listed company has 400 mu in its hands because of the relocation compensation and subsequent auction acquisition, and the city has nearly 1,100 mu of demolition and storage, and it has not yet entered the auction procedure at this time.

It didn't go into the auction process, it wasn't that the city wanted to hold the land in its hands. The main reason is that the city plans this land as a comprehensive land for the construction of commercial, residential and office buildings, with high positioning, and the fixed land base price is also very high, which has high investment requirements for developers and high requirements for the grade and scale of the final completed building.

With such a large piece of land, there is currently no construction and development company in the province that has the strength to develop such a large comprehensive plot at one time.

Even if there is no competition, the more than 1,100 acres of land in the market alone will cost 2 billion yuan at the reserve price, plus the 400 acres of land in the hands of the listed company Meixi Industry, the land price alone will add up to nearly 3 billion, plus the construction cost and the corresponding taxes and fees, the total investment will not be less than 10 billion.

There is no independent real estate project in the province with a scale of more than 3 billion, let alone a super real estate project of tens of billions.

In addition to capital, the most important thing is the market.

The construction and development enterprises in the province do not have such a large capital strength, but in the first tier cities such as Yanjing, there are two or three million square meters of super real estate projects with an investment of more than 10 billion yuan in the early years, and there are still a few powerful real estate groups.

The most critical problem is to build such a large-scale commercial real estate comprehensive project in Xucheng, and eventually sell or rent it out, it is impossible to say that it is impossible to invest tens of billions of yuan to build a house of up to two or three million square meters, and smash it into your own hands to play, right?

Xucheng's urban development level, not to mention compared with first-tier cities, even second-tier cities are a little out of line, how to digest such a large real estate project?

The real estate developers in the province do not have such great capital strength, and the large real estate developers outside the province have capital strength, how can they take such a big risk and go to Xucheng to invest in such a big project without being familiar with the place?

With such a large piece of land, it is not appropriate to divide it up and auction it.

Invest in the construction of an office building or hotel, ten or twenty acres is enough.

More than 1,000 acres are cut into small pieces of more than ten or twenty acres for auction, how to coordinate the construction planning of the entire plot?

It is easy for the development company in the province to spend 10 or 20 million yuan to receive more than 10 or 20 acres of land, but after getting the land, how to develop and construct it, and when to develop and build, is extremely exquisite.

Everyone wants to improve the efficiency of capital operation, and everyone wants to sit in a sedan chair lifted by others, but they don't want to help others carry a sedan chair. The city really wants to cut more than 1,000 acres of land into dozens of pieces and auction them in batches, and the entire plot of land may not be able to be built on a scale for ten years.

Xu Pei also intends to pilot the implementation of the land acquisition and storage system in Xucheng, and the land acquisition and storage has been in Binjiang Chemical Plant District for half a year after the demolition, but after more research, considering the complexity of the situation and the actual level of economic and urban development in Xucheng City is not ideal, so the auction of the corresponding land plot has been delayed and has not entered the procedure.

Now Shen Huai promised to eat the entire plot, and only the land transfer expenditure investment will use up 2 billion, and the 2 billion is for Xucheng City's financial emergency, it is impossible not to delay and not pay, but if the 2 billion land money is paid, then they can't drag it out and not develop, otherwise it will be too unjust to spend the 2 billion now.

Although after Meigang took over Xucheng Oil Refining and the relocation of the old Xucheng Oil Refining Plant, Song Hongjun and Zhu Li have been staring at this plot for more than two years.

It's just that I was staring at it before, but in the operation of such a large comprehensive commercial real estate project, everyone is repeatedly weighing and hesitating, and they are constantly having a newer and deeper understanding of the opportunities and risks hidden in the project.

It is precisely because of the recognition of the great risk of this project that because of the Xu Mian incident, we have to say that we will start this project, and everyone still has a hurdle to step in psychologically.

Shen Huai listened to Zhu Li's emotion, and asked with a smile: "What's the matter, I'm a little scared?"

"Of course I'm not afraid, Zhujiang Construction doesn't have the courage to take on such a project, and if it doesn't take this step, it will not be able to establish a first-class real estate development enterprise in China, and it must be done," Zhu Li said with a smile, "However, Zhujiang Construction alone is not capable of supporting this project independently." It's not difficult to get a general plan tonight, but to really operate, you need Secretary Shen to gather Mr. Song and Mr. Sun of the Evergreen Group!"

Most of the wealthy people in Hong Kong are based on real estate development, and they are not very interested in investing in heavy chemical industry, but they are very interested in investing in commercial real estate.

In addition to the direct participation of Hongji Investment, Song Hongjun can undoubtedly reduce the financial pressure if he can coordinate the introduction of some partners in Hong Kong.

In addition to leveraging tens of billions of capital, the completion of super commercial real estate complexes will eventually be digested in the market. With an investment of more than 10 billion yuan, the final commercial construction area is as high as 2 or 3 million square meters, and how to digest it is the most headache.

If you can't solve the problem of market digestion and have no considerable market prospects, it will be difficult to bring in collaborators or get a bank loan for this project!

No one is a fool, and who will come together if there is no future?

If we can cooperate with Evergreen Group to directly introduce the five-star hotels and high-end shopping malls of the Evergreen Group into this project, in addition to directly digesting the commercial construction area of 200,000 square meters, it will also have a direct and huge role in promoting the sales and investment of other built-up areas, as well as the mature and successful comprehensive operation of this project.

In addition to these, cooperation in Xucheng City is also essential.

Such a large investment and built-up area is enough to form a new commercial and financial trade enterprise gathering center for Xucheng in the Binjiang area, Xucheng City should not only have a far-sighted plan, but also provide supporting and strong preferential policies for investment enterprises stationed in this area, so as to facilitate future investment and mature operation, but also need to promote the transformation and upgrading of soft and hard conditions such as infrastructure in the surrounding area.

That is to say, Xucheng City must position the Binjiang plot as a sub-center of the city in the overall planning of the city for corresponding supporting and development, and the whole project can be successful, and only by developing the Binjiang plot and the surrounding area into a new sub-city center, a new landmark and a second business district in Xucheng can it be considered a success.

The benefits of this commercial project to Xucheng City are also huge and obvious.

The land income of 2 billion yuan can immediately alleviate the current financial tension of Xucheng, and in the process of construction, investment and sales, it can almost provide more than 1 billion yuan of tax revenue to Xucheng.

After the completion and successful operation of the project, the entire commercial and urban development level of Xucheng will enter a new stage, the development of the surrounding plots will be accelerated, the income of the municipal finance in terms of land transfer will rise rapidly, and the commercial, trade and financial enterprises stationed in this project can continue to provide sufficient financial and tax sources for Xucheng City.

Theoretically, there is no reason not to actively cooperate in Xucheng, but some things are never reasonable.

Xu Pei currently chooses to cooperate with Meigang, and it is difficult for anyone to say whether there will be back-and-forth in the future.

And Zhou Renjun, as Zhao Qiuhua's descendant, obviously does not want to see the successful operation of this project, even if he has to support it on the surface, it is difficult to say what kind of thoughts and hands will be behind it.

Zhu Li has great ambitions to do this project, but he also knows that he will definitely not be alone to succeed, and the resources that need to be coordinated and mobilized for this project to be successful are too huge.

Although the whole project is very risky, it also has many favorable conditions, and it can be said that it is the best opportunity for Zhujiang Construction to become the first-class real estate developer in China.

Shen Huai pursed his lips and groaned for a moment, and said: "Although the development of Xucheng in recent years has not been so fast, the potential of the three million urban population should not be underestimated, at least in the next ten years, in terms of commercial scale, Donghua will not be able to catch up with Xucheng; Moreover, the scale of the central business district of Xucheng at this time is too small, and the scale of the core business district of Xucheng at this time is super small, which means that the greater the potential for commercial real estate explosion in the next three to five years. As for how to coordinate and run this project well, it is a problem between you and Lao Xiong, and you can't put any problems on my head. ”

Zhu Li touched his head and smiled.

This project is crucial to the construction of the Zhujiang River, but it can also be said to be Xiong Wenbin's battle for a foothold in Xucheng. Tens of billions of investment in Xucheng City is already a super project, and at the same time, this project will also have a profound and direct impact on the formation of a new pattern of urban, commercial and financial development in Xucheng.

Of course, if this project can be successfully operated, the foundation of Meigang's first deep rock formation in Xucheng will be laid.

The coordination of this project is naturally based on Xiong Wenbin, but everyone is used to Shen Huai as the core, and Shen Huai can't be lazy if he wants to.

Shen Huai looked at his watch and said to Zhu Li: "Lao Xiong may still be with Xu Pei now, no matter how I want to let Xu Pei have a good feeling of controlling the overall situation, it is not appropriate for me to lean over and show my face." You go straight to Lao Xiong, I'm going to go over and sing. ”

Shen Huai also knew that Xu Pei really wanted him to stand up, and he would not have made a detour to let Li Gu come forward before, as the secretary of the Xiapu County Party Committee, his level was not enough, everything was for him to stand in the spotlight, and it was useless for Xu Pei and others to maintain their prestige and authority, Shen Huai thought that he should also know how to advance and retreat, and let Zhu Li go over to meet with Xu Pei and Xiong Wenbin, and come up with a plan before tomorrow.