Shao Yifu, who is almost 80 years old, still looks energetic.

At least the hand holding the coffee cup is still very steady, and there is almost no trembling.

This is still very different from him after 2000.

Although Shao Yifu's longevity is of great quality, after the age of 90, there is naturally a lot of regression in his physical functions.

Around 2010, basically traveling was in a wheelchair, and walking also needed help.

But that was later.

Now in 1984, Shao Yifu is still in good health and proud.

Compared with him in his previous life, although Shao Yifu's wireless did not defeat ATV, and was even ridden by Kylin Satellite TV, the wireless that has found a new way, relying on the advantage of live broadcast in Asia, has been completely new.

It is estimated that the advertising cost of wireless next year will at least exceed 1.8 billion Hong Kong dollars, which is almost double this year.

But Shao Yifu is not satisfied, because Kylin Satellite TV's expectations are higher, at least starting at 4 billion Hong Kong dollars, which is more than 2 times more than his wireless.

Even ATV, because of the two variety shows "Survivor" and "Sister Asia", is expected to be more than 2.5 billion Hong Kong dollars.

This is something that Shao Yifu can't tolerate.

However, the wireless side has done its best.

Whether it is several gold medal producers such as Wang Tianlin and Li Tiansheng in TV dramas, or variety shows such as "Happy Tonight" and "Sister Hong Kong", under the strong pressure of competitors, the small universe has exploded and produced better works than in their previous lives.

But Kirin Satellite TV is too powerful, and ATV's shit luck is too good, and it has been supported by Yin Jun since its inception, so it has gradually caught up with wireless.

Most of this year's advertising expenses are wireless to the bottom, which is already a sure thing.

So no matter how humiliated Shao Yifu was, he could only find Yin Jun.

"Ah Jun, hasn't Uncle Sixth begged you for anything in the past two years?" Drinking coffee, Shao Yifu asked Yin Jun.

"Yes. ”

Yin Jun said briskly.

"In terms of Shaw Brothers actors, in terms of Shaw Brothers Cinemas, Uncle Sixth has also given you enough face, right?" Shao Yifu continued.

"Yes!"

Yin Jun said without hesitation.

At this time, of course, he won't talk about it, in order to let your actors not make glamorous X movies, I gave you three movies.

And I didn't buy the Shaw Brothers Cinema Line, most of them were subleased, and your old man is still making money from me.

In general, Shao Yifu is quite neat, and under Yin Jun's praise and warning, there are not so many dirty things in his previous life.

He also probably knew that Shao Yifu was probably looking for a way because the situation of wireless was not very good now.

Sure enough, seeing Yin Jun so refreshing, Shao Yifu took the opportunity to say, "Sixth Uncle is not embarrassed for you, please give me a variety show similar to "Xiangjiang Idol" and "Survivor"!

Seeing that he was a little eager, the young man smiled slightly.

Before coming, Yin Jun thought about it, if this was the case, he wouldn't mind helping Shao Yifu.

Since it's a variety show, it's not a difficult thing.

The reason is simple.

The first is that the three major TV stations in Xiangjiang are now booming, and if they can attack together and occupy the position in Asia, then the influence of Xiangjiang's entertainment and media in the future will be ten or a hundred times greater than in the previous life.

Kylin Satellite TV is its own, and ATV is its hardcore ally, if wireless can be on the same front with himself in major rights and wrongs, then Yin Jun's influence is really immeasurable.

The power of a media tycoon is known as long as you have experienced the era of global networking.

The most important thing is that when others smear you, you can have a powerful weapon to fight back and beat the enemy in disarray, which is the greatest luck.

The second is also a very practical consideration.

There are so many excellent variety shows, Yin Jun can't use them up alone.

Even if he owns ABC and Kylin TV, at best, there are about 10 variety shows every five years, and two or three variety shows a week are already the top of the day.

A TV station is more than just a variety show!

Various news programs, interviews, hot albums, current affairs commentary, TV dramas, ...... and so on, all of which also occupy the time of the TV station.

If it's all variety shows, it's definitely going to be messed up.

Some people will definitely say, you fool, you don't need it yourself, you can save it, and when the life of this variety show reaches a certain level, you can replace it with a new one!

But when you think about it, it's not a good idea.

Because of the emergence of variety shows, they are all flashes of inspiration from many geniuses.

Now that Yin Jun has done a lot of variety shows in advance, won't others follow Yin Jun's ideas and think more about it, so as to come up with those variety shows that appeared in his previous life?

For example, it was precisely because of the appearance of "British Idol" that the emergence of the Dutch "The Voice" program was prompted.

The popularity of "The Voice" has given birth to singing programs such as "The Masked Singer", "Star Rising", "I Am a Singer" and so on.

As long as there is a lead, if it explodes, people's minds will be opened, and countless new ideas will appear.

Therefore, Yin Jun has been hiding, and someone else preemptively made it, isn't it a waste of creativity?

Even if you have applied for various patents, doing variety shows is not the same as the invention and creation of science and technology, and many of its boundaries cannot accurately distinguish whether it is infringing or not.

If you sue someone for infringement, and then they modify a few features to avoid your unique thinking, then they can broadcast the same.

For example, the star diving program caused a lawsuit on German and Dutch TV stations, but there was no result for three or five years, and both programs were broadcast at the same time, and the did not matter.

With such considerations, it is not a bad thing for Yin Jun to take out a good variety show and sell it to Wireless now.

Besides, Yin Jun is not so stupid, the best is definitely not sold by him, and then it is impossible to sell it to wireless and ATV every year.

Give a trump card variety show with a long lifespan, so that they can use it for more than ten years, even if they are worthy of Shao Yifu.

It's just that Yin Jun also has a little idea of his own.

"Uncle Six, you said so, what else can I say?" Yin Jun said seriously, "I have a very good variety show idea here, which was originally going to be used against "Survivor", but you are here, I will give you this show!"

Seeing that Yin Jun agreed so readily, Shao Yifu was a little suspicious, "Ah Jun, are you perfunctory to me?"

"Perfunctory?"

"Yes, if it's really that good, can you give it to me so refreshingly?" Shao Yifu glared at Yin Jun and said.

"If this show, after ten episodes, has not exceeded 50 million viewers, I will refund your money and be responsible for making another variety show for you, how about it?" Yin Jun did not answer him directly, but said so.

His words made Shao Yifu stunned.

Yin Jun is not a person who talks nonsense, even in the face of Shao Yifu, he must have something to say.

For example, Shao Yifu asked Yin Jun to give him the script of the TV series, but Yin Jun simply refused.

Now that Yin Jun is the richest man in the world, how can he lose his reputation?

"Then tell me, what is the form of this variety show?" Shao Yifu was still a little uneasy.

"It's not hard, it's a food show. Yin Jun coughed lightly, "My setting is like this, I choose a city in each episode of the show, and compare the city's representative food." The two chefs, who are good at their respective fields, used cameras to record everything from the selection of ingredients to the scene of the competition. When you have a showdown in the studio, choose several stars from Xiangjiang to be the judges, and whichever dish gets the most votes will win!"

After a pause, Yin Jun said again, "Of course, for example, in the food capitals such as Huajing, Rongcheng, Huhai, Yuezhou, Lin'an, etc., it is okay to do two more episodes." Then at the end of the year, we will gather all these winners and do several rounds of comprehensive competitions to select the chef!"

"A cooking show?" Shao Yifu frowned, "Can it be good-looking, can it attract the audience?"

"Of course!" Yin Jun said, "Food is something we have to touch every day, as long as these dishes are made finely, reflecting the chefs' difficulty and persistence, coupled with the rendering of the atmosphere and the host's skills, it can naturally be very good-looking." Sixth uncle, don't worry, I have all these things in my planning book, and I will teach them how to do it when the time comes. ”

Shao Yifu bowed slightly, he didn't doubt this.

With Yin Jun's genius head, as long as Yin Jun thinks it's okay, then there will definitely be a good number of viewers.

But he suddenly reacted that he sensed that something was wrong.

"Your food show was filmed in the mainland?" asked Shao Yifu stunned.

"That's right!"

Yin Jun said in surprise, "In addition to our Chinese country, what other country has such a rich food culture? The whole of Asia inherits our culture, and of course they will also be interested in Chinese cuisine! Can you still find hundreds of different restaurants in Xiangjiang, and then let them come up with different dishes every issue?"

Shao Yifu was speechless for a while.

After a while, he said, "Ah Jun, why do I think you're playing tricks on me?"

"What's next?" Yin Jun looked innocent, "What do you say?"

"You let me shoot all of my variety shows in the mainland, isn't this completely offending the treasure island?" Shao Yifu said, "Are you forcing me to stand on the same side as you?"

"I can't say that, just like I told you, this is a show I prepared for myself, how can I harm you?" Yin Jun shouted aggrievedly, "If you are not satisfied, Uncle Six, then wait for a year and a half, and I promise to come up with a good variety show for you." Maybe it won't be worse than that!"

I believe you have ghosts!

Shao Yifu glared at the young man fiercely.

A year and a half to give me a variety show?

After that year and a half, what is the use of this variety show that I want?

What I want is to give the audience a deep impression when the all-Asia signal has just been opened, so that they like to watch wireless programs!

In addition, around October, it was the 1985 advertising investment of wireless.

If you can't see the effect within two or three months, and the amount of advertising money for the next year is ugly, it will be a blow to the top and bottom of wireless.

Originally, the brain drain of wireless was relatively serious, and it was all dependent on the overlord contract to retain many people.

If ATV and Kylin Satellite TV spend more and more on advertising, and their own side is getting less and less, then they can have more money to poach people, but they can't keep people.

If the variety show given by Yin Jun is really good, then wireless can increase the treatment a little, so that they can also be a little more stable.

It's all this stinky boy!

Thinking of this, Shao Yifu unconsciously glared at Yin Jun again.

If it weren't for Yin Jun's birth, if it weren't for Kylin Satellite TV's money, how would it break the pattern of the TV industry?

I'm not going well now, it's all because of Yin Jun, a stinky boy!