Although Lin Kun and Yue Ting were a little rebellious before, after all, they were born with a golden key, and the education they received and the world they saw were not comparable to ordinary children. Pen Fun Pavilion wWw. ｂiquge。 info And I have been involved in the management of family businesses more or less over the years, and these experiences are even more valuable, far from being learned from books.

The two of them made up their minds to work hard to make a career with Ge Dongxu, not to mention, they immediately showed the business talent they inherited from their father.

A week after that dinner, a beautiful plan was handed over to Ge Dongxu.

Although Ge Dongxu has little social experience and no specific business experience, he has been successful in several investments, and the success of launching red herbal tea packaging is enough to show that his vision and his judgment are far from being comparable to ordinary people.

These have something to do with his talent in this area, and it is also related to the fact that he has cultivated the Tao since he was a child, meditated and practiced the spiritual platform every day, and has a keen sixth sense of abnormal people, and it is also related to the fact that he has followed an old man who has experienced vicissitudes of life since he was a child, and has read all kinds of life, so that he has a difference from ordinary people's stability and wisdom of insight into all things.

So let Ge Dongxu write such a business plan, he doesn't have the writing in this area, and he doesn't have the knowledge in this area, but let him see it, he can still understand whether this plan is good or bad, and whether it is feasible.

From this point of view, Ge Dongxu actually has the conditions to be a boss and boss.

The real boss, the CEO of the enterprise, he does not need to do specific things, all he needs to do is to sit on the table, control the overall situation, and make a decisive judgment and decision in the direction of major decisions.

Ge Dongxu looked at the plan handed in by the two and felt that the two of them wrote very well, but they were still cautious and careful in the use of money. In Ge Dongxu's view, the focus of "virtual management" is not highlighted in the recruitment of designers and advertising investment.

"What is virtualized management?" Ge Dongxu asked the two of them after reading the plan, and after having a decision in his heart.

"Virtualization operation is to retain only the most critical functions of the enterprise in order to achieve maximum competitiveness under limited resources, and virtualize other functions through various external ......forces," the two replied very smoothly.

"So what is the most critical function that we retain? is the planning and promotion of the product brand, the design of the clothing, and the marketing, the production of virtualization, to other people to do it. In that case, then you should use this 10 million to smash it on branding and clothing design. Therefore, we must not hesitate to hire design talents in terms of clothing design, and we must also spare no expense in advertising, and it is very necessary to invite a superstar to endorse it, and it will be an instant hit! If the investment of 10 million yuan is not enough, we will continue to increase investment. It's a big deal to fail and start over, we are still young, what is there to be afraid of!" Ge Dongxu said.

At this time, although the Meters-Bonwe store has opened well, it has not yet invited superstars to endorse.

"Okay, we get it, we'll show you it later after we've revised it. In the face of Ge Dongxu's bold decision, Lin Kun and Yue Ting not only did not raise any objections, on the contrary, they both had a feeling of blood boiling, they were both young people, and they had adventure and momentum in their bones.

……

In the second half of this year, two sensational things happened in Ouzhou City that were related to Ge Dongxu.

One thing is that Qinghe herbal tea came out of the sky, and it became popular all over Ouzhou City, and even later became so popular that as long as it was a wine banquet in Ouzhou City, there would basically be Qinghe herbal tea on the table. Qinghe herbal tea really has the effect of reducing fire and nourishing qi, and it has also been passed on by word of mouth with the cases that have happened one by one in the past six months, penetrating into the consciousness of seven million people in Ouzhou City, and gradually spreading to the entire Jiangnan Province. Many families even develop a little cough and basically don't go to the hospital, just buy a few Tingqing and herbal tea. Because of this, Qinghe herbal tea was once sold out, and the new distributors could not get the goods from the Qinghe herbal tea beverage factory at all, only the old dealers could get it.

There is no way, the popularity of the Qinghe herbal tea market is really beyond the expectations of Ge Dongxu and others, and their production expansion speed cannot keep up with the development needs of the market at all.

Another thing is the birth of the Donglinyue casual clothing brand. The development of Donglinyue is different from the "slow pace" of Meters-Bonwe at the beginning, it has been very high-profile since its official launch, especially in advertising.

not only invited the most popular Hong Kong superstar Xu Chenfeng to be the brand spokesperson, but also invested a total of 7 million advertising investment on Jiangnan Provincial TV and CCTV.

At the end of the 90s, CCTV's advertising fees were far from what they are now, with tens of thousands or even hundreds of thousands of dollars in a few seconds. Like Wang Laoji, who is popular all over the country in reality, he only had 10 million in advertising and promotion in 2002. Therefore, Donglinyue Garment Co., Ltd. took out 7 million to invest in product advertising, which was definitely not a small number at that time.

and when Xu Chenfeng's endorsement fee for a year was revealed to be close to eight figures, it also caused a sensation in the entire Huaxia country, making Donglinyue clothing the focus of media reports from all sides. In fact, the endorsement fee is naturally not close to eight figures, and Ge Dongxu's total investment amount is only 10 million, so it is naturally impossible to pay such a high endorsement fee. However, the endorsement fee is also very high, with 1.2 million.

Close to eight figures, it's nothing more than a form of hype in the advertising world. Ge Dongxu doesn't like this method very much, but the media likes gossip, so later it was rumored, and Ge Dongxu himself couldn't control it, unless he was willing to stand up and clarify on behalf of the company.

As soon as Donglinyue became popular, the merchants who asked to join naturally came to the door in an endless stream. Because Ge Dongxu strongly asked Lin Kun and Yue Ting to invest a lot of money in clothing design at the beginning, the clothing styles were very good, and they were very popular as soon as they were launched on the market, which promoted Donglinyue's fame and made more and more merchants who asked to join.

Whether it is the popularity of Qinghe herbal tea in Ouzhou City, or the franchise stores of Donglinyue have been opened in various provincial capitals and some developed cities in Huaxia, the impact on Ge Dongxu, the behind-the-scenes boss, does not seem to have much impact.

Except for a few people who know the current development trend of Qinghe Herbal Tea and Donglinyue, it is estimated that Ge Dongxu will become the richest man in Changxi County next year, but in the eyes of most people, Ge Dongxu is still just a high school student.

And Ge Dongxu also sees himself as a high school student, who goes to class on time every day, and then goes home to draw talismans and practice.

However, since November, Ge Dongxu has no longer gone to Cheng Lehao's house, but returned to his own villa in Jiangjia Village.

At this time, Cheng Lehao already knew about Ge Dongxu's partnership with his father to set up a trademark factory and an herbal tea factory, and when he saw the villa where Ge Dongxu lived, in addition to worshipping him more and more, he also had a hidden awe in his heart.

Of course, about moving to the villa, Ge Dongxu sternly warned Cheng Lehao and did not allow him to leak it, and the classmates in the school didn't know about it, and even his tablemate Du Yifan didn't know.

ps: Thank you for the book friend genius Jun Piaohong for rewarding and becoming the second leader of this book. (To be continued.) )