Just when Billin and WeChat were inseparable on the Internet, Billin, which had just been updated in a short time, was updated again. After this update, players suddenly found that the 'Plane Wars' that they had been scoring every week were missing, which immediately attracted a lot of shouts.

Many netizens have rushed to the official blog to comment.

"What about the plane wars, where are you hiding the plane wars?"

"What about Lao Tzu's plane fight?"

"Bilin SB!"

In just a few hours, the number of comments in the comment area has exceeded 5,000, and the hot search on Weibo #Bilin Remove Plane War# has quietly climbed to the fiftieth place, which is completely brushed out by netizens themselves, and has nothing to do with Billin's marketing.

The game "Plane Wars" is not playable at all, and the gameplay is also poor, and the style of stick figure painting is unique, but unfortunately this is the advantage, but it is such a small game that countless users will never forget.

Because they're going to pretend to be forced!

Socially friendly games are essentially designed to satisfy the user's psychological needs, and scores, rankings, equipment, and levels all stimulate the user to continuously invest energy and time.

Although compared to the popularity of Airplane Wars when it was first launched, users now play a few games a week to brush up rankings and scores, but after the habit is formed, it is not easy to change, and it is no wonder that they are so angry.

In the face of the anxious mood of the players, Miss Bilin's official blog immediately posted a new Weibo, which highlighted the update content of this version of the Billing, and the most eye-catching point is the addition of the 'Billin Game Platform' function.

"You can find the game platform through the discovery in the lower right corner, and you can find the plane battle mini-game in the game platform, Guan Bojun secretly told everyone, click in to have a surprise!"

Not all users will go to the update announcement of the software, which leads to the fact that some users don't know that Bilin has updated this feature, but they didn't expect the new feature to be so hidden.

Of course, there are also some users who like tossing and exploring to discover this new feature early, click in and see that they found the entrance to the 'Plane Wars', and there is a new game marked with a 'Reservation' button below the Plane Wars title.

'Cool running every day, what's this?'

Driven by curiosity, users clicked in, and then a pop-up popped up to play an animation.

The plot is actually very simple.,The cute two-headed female companion was captured by the big boss with black wings.,And then it's the old routine of heroes saving beauty.,The most successful game in this plot is Super Mario.。

'Child-oriented?'

'Eh, let's go!'

"The painting style is okay, it's cute, it's just how does this plot seem familiar?' This is the first impression of many netizens after watching the promotional animation.

The game platform is not only used to release and display games, but also to gather gamers, share game dynamics, and chat with each other.

The game circle is actually similar to the post bar.,It's a small circle of interest collections.,Everyone can talk freely in the circle.,As the first self-developed mobile game under the Billin game platform,"Cool Running Every Day" The discussion below is still very hot.

'Don't play, don't play. ’

'After reading the trailer, what do you think this game is?, is it similar to Temple Run?'

'I've made an appointment, add friends, my neighbor number *****'

'I'm just going to click in and take a look, leave a post and go!'

'It's not fun to watch the trailer at all'

"Don't you think it's fun just to have a promotional trailer? you're too good......

"Stand up as proof, when the game goes live, if I download it, I'll eat!"

'Cheating and cheating and drinking No. 1 online'

'Get out of my stomach today, let me come'

Players say they don't play, but the vast majority of them press the reservation button, after all, they won't get pregnant if they click on it, and there are also reservation rewards, don't click in vain.

The player who posted the cheating on eating and drinking just now couldn't help but order an appointment, and if he was slapped in the face, wouldn't it be a gap with most players if he lost so many red hearts, gold coins and other rewards?

Put aside those who eat in advance, and then talk about it after making an appointment.

………………………………

In the social field, the development of social products from 2010 to 2012 was like this.

Feixin led for a while, and then the latecomers of Mi Chat caught up, and then WeChat was launched, after the initial downturn, Zhang Xiaolong's team relied on the people nearby, shook and successfully turned over, and punched the Mi Chat in the rising period to lie down.

How can WeChat catch up with Mi Chat and catch up with latecomers?

Relying on the innovation in social functions and experience, although these two functions bring the hat of 'about bubble artifact' to WeChat, but from the results of the pros outweigh the disadvantages, the number of downloads of WeChat has doubled from less than 2,000 to 20,000 at the beginning, hundreds of thousands.

Then it was too late for Mi Talk to react to do the same function, and WeChat became the leader of the current social products and the developer of new features.

The emergence of Pron has broken this situation, and when many social products are still under the banner of 'voice chat', Bilin launched the "video chat" and "group" chat methods earlier, and successfully expanded its user base to nearly 20 million by means of crazy promotion, new rewards, and traffic gifts.

To tell the truth, the current Bilin is not the opponent of WeChat, and the difference can be seen from the number of users ten times. But it is undeniable that Billin has become a big problem for WeChat, and if it doesn't go out of business, WeChat will be threatened by it one day.

Therefore, every move of Bilin is now being watched by the WeChat team, or 'monitored', not to mention major events such as version updates.

WeChat Zhang Xiaolong took the Billin changelog and looked at it, and the mobile phone on the side stayed in the interface of the Billin APP, obviously he was just analyzing this social software.

Taking a deep breath, Zhang Xiaolong put down the changelog in his hand and fell into deep thought, he was known as the first person to be the 'domestic product manager', and for the first time he had doubts about his ability.

It seems that every step is a dangerous move, but every step is taken steadily.

Picking up the phone at hand, he called the penguin leader directly.

The last time he called Ma Pony directly was for the WeChat project, and this time he was going to talk to Mr. Ma about the 'threat theory'.

Although Penguin's current general direction is still in the terminal game, the meaning of the upper leadership is to develop the company's future direction in the field of mobile games.

Than to stay!