Why did Wang Haoan buy the food factory, the first is to supply semi-finished products to the snack bar, such as spring rolls, beef balls or something, which can shorten the process of the snack bar, and also form standardization, so that the taste of each store will not be significantly different.

Another point is that he is bullish on the food market. Just like clothing, food is an enduring industry, and no one can live without it.

And food is also divided into types, basic vegetables, fruits, meat, these unprocessed products will not be too profitable, after processing, the profit will be doubled, just like the general fruit salad in the restaurant, more than twice as expensive as you make yourself.

The snack bar is a kind of food processing, and there is another kind of snack that Wang Haoan wants to do the most, snacks!

Snacks are a very large market, and some giants in the food industry are making snacks in the future, because the profit margins in them are too big.

In the next few years, there will be many big snack brands in Huaxia, such as Shanghaojia, Qinqin, Golden Monkey, Kebik, there are too many, and each one can make a lot of money.

And now, many future big brands have not yet been established, and some are still small workshops, and this blank market is too coveted.

Wang Haoan took this into account when he transformed the food factory, fried puffed food, roasted food and meat product processing, which must not be missed, even before he was reborn, these are still very popular.

He remembers that before he was reborn, women in their twenties and thirties still loved to snack, as did many men.

Among the snacks are many products that have been popular, such as shrimp crackers, potato chips, etc., but there is another product that almost all young people know, and that is spicy noodles.

This was originally a snack sold to children, mainly gluten and chili oil, the taste is salty and spicy, neither soft and glutinous, nor crispy, but it gives people a very enjoyable feeling, especially with drinks, it is even more refreshing, many people are addicted after eating two or three times, and even include many people who usually don't like to eat spicy.

So Wang Haoan confidently asked people to study this formula, and finally came up with a similar taste, feeling that he could show his strength.

But Zhang Zikang said that the food factories were everywhere to promote their newly produced food, and the most unpopular of them was this spicy strip, not to mention the big customers like the factories and supply and marketing cooperatives, even the small stores did not like it.

The food that was popular in the previous life, and even the food that was exported abroad, has been hit hard as soon as it came out.

Wang Haoan was thinking about what went wrong, some people who didn't like spicy food in their previous life also ate spicy strips, and children especially liked it, why were those people reluctant to buy after tasting it?

Bingcheng people are indeed not very spicy, and most of the common copper hot pot in the local area is clear soup, or seafood soup base, sauerkraut soup base, and I have not seen a red oil pot yet.

However, the vegetable market has investigated, and the chili peppers consumed in Bingcheng are not small, whether it is the chili peppers in the dry season, or the sharp peppers, the sales are not too bad, indicating that Bingcheng still has some people who like spicy ones, is it because his current market positioning is wrong?

In the previous life, spicy noodles were first popular among children and students, and then those students grew up, and young people had many favorite foods.

If you really want to say that it is delicious, it is not necessarily, then there is something wrong with his marketing plan.

Now advertising, the Manhan Food Factory can't afford to do it at all, the liquidity is very small, most of the products produced have not been sold, and some have been sold, but there is no payment.

And Wang Haoan is not sure that if this advertisement, it will definitely become popular, just like many people in his previous life also felt that this spicy strip became inexplicable.

Then I can only try, do sales in the small stores at the entrance of various schools, give those small stores some rebates, let them put up posters of spicy strips, or big posters of all their snacks, and let spicy strips make a C-position debut.

Back in the office of the food factory, Wang Haoan called the person in charge of sales: "Go print some posters, put all our snack products on them, by the way, the spicy strip should be placed in the middle, the largest and most eye-catching." ”

"Mr. Wang, the spicy strips sell very poorly, it's really not that our sales staff don't work hard, but that after the owners of other small shops taste it, they don't want to enter at all, even if the profit is very high, but they think they can't sell it. ”

"Those at the school gate are willing to try it, but the purchase volume is not much, we Bingcheng people don't like spicy food, why don't we sell this product to Lianghu or Sichuan-Shu?"

"Are you the boss or am I the boss? I say how to do it, you just do it." Remember, at the entrance of the primary and secondary schools, this poster must be put up as quickly as possible, which is our main market. ”

The cost of spicy strips is only a dime, the retail price is five cents, and the wholesale price he gives to those small stores can have more than 100% profit, how can he give up this product?

What do students eat now, it's cold, the sales of ice cream are declining, the sales of soda are also declining, the students mainly eat some kraft beans for five cents a piece, and some candy, fried puffed food is pitiful, and shrimp crackers are too expensive.

The biggest difference between this spicy strip and other snacks is that it has a heavy taste, and many netizens will say in the future that this one can contain a lesson!

As long as this is sold, their wholesale price can also rise, and the profit will naturally be higher, which is the largest profit margin among all their products.

The sales person in charge went out with his head down, alas, the young man is the boss, and it really doesn't work, is this obviously a waste of money.

Wang Haoan called the person in charge of product research and development again: "How is the pot you developed and when will it be listed?"

"It's still in research, and it's been able to control the molding, and the taste is almost adjusted, but there is a lack of suitable production equipment, and the existing equipment has been debugged and can't be used. ”

"Got the taste, bring it and I'll try it." Wang Haoan's face was excited.

Now the most popular puffed food is shrimp crackers, he did not fight with the other party, but chose to make pots, and next year to launch potato chips or something, then he will be able to enrich the variety.

In his previous life, he had seen too many of these puffed foods, and when the time came, let these people study it carefully, as long as he was one step ahead, he would be able to take the lead step by step.

His goal is to become the king of snacks in China in the future, not one, but the only one. When the time comes, he can tell those who make food that snacks are king in food!