Chapter 114: Dolce & Gabbana
"Han Wei, you're back. ”
Wang Zhi got up to greet him, Han Wei didn't look at him, but at the person who stood up from the sofa behind him.
After returning to the company, when did Wang Zhi know that the greeting was so polite.
So there should be outsiders, and it's still time to wait for him.
"Finally met. Mr. Han. ”
I'll go, that's a strange name. Mr. Han?
However, the other party had already come over and shook hands with a smile, probably in his thirties, and Han Wei also shook hands: "Hello, I'm Han Wei." You are ......"
Wang Zhi took the initiative to speak: "Arthur Lin, brand promotion manager of Dolce & Gabbana Asia Pacific. ”
The other person laughed: "Just call me Arthur." ”
Thinking that Han Wei had a misunderstanding, Wang Zhi explained: "This public relations department is not the public relations department we imagined. Instead, they are responsible for all external aspects of Dolce & Gabbana Asia Pacific, including branding, the selection of spokespersons, events, and everything. ”
Arthur Lin explained: "But this time I chose to invite Mr. Han to ......"
"Call me Han Wei. ”
Han Wei interrupted. Lin Arthur nodded and smiled: "Inviting Mr. Han Wei to participate is set by the headquarters." ”
still added Mr., but Han Wei didn't say much. Motioned for him to sit.
"HQ?"
Wang Zhi also has a secretary, and he poured water for Han Wei and left.
Han Wei asked suspiciously: "You are headquartered in Italy, right?
Arthur Lin spoke: "It must be our Asia-Pacific region to find candidates for their reference." ”
Then he looked at his watch and motioned to Han Wei: "Do you have time?" ”
Han Wei thought about it: "It's nothing today, but tomorrow is estimated...... That's right. ”
Han Wei smiled: "I'm going to Milan tomorrow, I guess you can also go with you." ”
Arthur Lin spoke: "I'm going to go a day earlier." ”
Look at the watch: "But there is time in the afternoon, the plane is at night." ”
Han Wei motioned to Wang Zhi: "Then let's find a place to eat and talk while eating." ”
Wang Zhi smiled at Lin Arthur: "You saw it." Now that I want to accept the invitation, I'm starting to be polite again. ”
Lin Arthur just laughed, and Han Wei was helpless: "Who are you?!Is it really good to say it so directly?"
Anyway, it was a trouble, and when they got up together, Arthur Lin suggested that he invite him, so he went to the hotel where he lived.
How could Han Wei agree, so he didn't shirk it, and found a good hotel, at least it was quiet and could talk about things.
If you want to call Sister Chen, she can't come back from running errands outside, so forget it.
Xiao Lu also followed, but only as a transparent person. And Lin Arthur also brought an assistant, all of them were just right, and the assistant accompanied the assistant.
I sat down and ordered food, and I also asked for a little red wine. Han Wei couldn't get used to drinking, so he just took a few sips with him, mainly to talk about things.
"Then I'll ask first. ”
Lin Arthur said to Han Wei: "Because the nature of your company is different. Its only artist is Mr. Han Wei, and he is also the boss. So you have the right to decide. Are you already interested in agreeing to our invitation to Dolce & Gabbana?"
Han Wei smiled, hesitated, and looked at Arthur Lin: "Frankly." I didn't agree to it because I didn't want to move towards this industry. ”
Arthur Lin nodded: "We also understand this." is to focus on variety shows and film and television dramas. ”
Han Wei spoke: "Another key point is that I don't understand the fashion industry, many celebrities like to develop in this area the more popular they are, but I don't understand it, so I don't want to do what I don't understand." Or do what you're good at. ”
Arthur Lin smiled: "It's basically the same as we know." Of course, most of them are still the replies you gave before. ”
Han Wei spoke: "Indeed, so I have nothing to say. ”
Arthur Lin was puzzled: "Then the reason why you agree now is ......"
Han Wei was helpless: "It's still the same." Because I don't understand, I used to have an evasive attitude. Now, I want to try something new. Maybe it will help me in my mainstream work. More experience and more experience are good for artists. ”
Wang Zhi had been listening, and at this moment he frowned and glanced at Han Wei: "Don't say that." ”
Han Wei looked at him: "Then what should I say?"
Wang Zhi smiled and motioned to Arthur Lin: "Actually, he was embarrassed to speak." I didn't know about Dolce & Gabbana at first, but after I got to know it, I found out that I liked the brand very much......"
"I ......"
"Huh. ”
Han Wei squinted at Wang Zhi, Lin Arthur couldn't believe it. It's clear that it's not true, so it's just laughing.
Han Wei ignored him and looked at Arthur Lin: "But I don't really understand, why did you choose me." ”
Puzzled, he said, "I'm just a little famous." And there are more celebrities and stars who are more popular than me, who are suitable for the fashion industry than me, and they ......"
"Huh?"
Arthur Lin interrupted with a serious expression: "We have our selection criteria. And it's comprehensive, it's never about who is popular and who's famous. ”
Wang Zhi also leaned over: "But the more suitable one is definitely not Han Wei." ”
Arthur Lin smiled confidently: "I'm sorry. It is up to you whether or not to accept the invitation, but it is up to us to decide who is the right person or not. ”
Han Wei nodded: "So I'm curious." What criteria do you think ......?"
Lin Arthur was stunned and asked suspiciously: "Mr. Han Wei doesn't seem to know much about fashion brands, right?"
Han Wei was helpless: "Yesterday, there was a model who happened to be doing a variety show, and I made up for him badly." ”
Arthur Lin spoke: "Let me briefly introduce our brand. ”
Motioned to Han Wei: "I don't say anything particularly esoteric. I'll just use normalcy. ”
The tone is serious: "There are several kinds of fashion circles, regardless of high and low, only distance." The most recent is certainly the luxury brands that make up our fashion scene, as well as our own soul designers. Secondly, some of our first customers, European royalty, as well as celebrities and celebrities. Of course, there are also supermodels and magazine editors. And then there's some middle class, which is our solid customer base. They don't have the spending standards of the top celebrities, but they have a large base. The farthest away are ordinary people who do not have universal spending power. ”
Han Wei nodded and listened, this is indeed very simple.
Arthur Lin continued: "Then we push the other way around. Even ordinary people who are the furthest away from fashion can casually call out a few luxury brands such as LV, such as Chanel. But further up, you will find that Dolce & Gabbana is actually a brand in our home country and among the top luxury brands. ”
Han Wei looked at Lin Arthur: "Then why is it not as well-known as other brands?
"Han Wei. ”
Wang Zhi glared.
Han Wei apologized and motioned to Arthur Lin: "It's a bit straightforward, isn't it?"
Arthur Lin waved his hand: "Good question." ”
Frowning and sighing lightly: "Originally, fashion and art were sidelined." There are two reasons for this, the first is that we have created a brand for a little short time. 85 years old. Not as long as other brands. Second, our two founders never wanted to develop outside the past, but in Europe we knew that we were not inferior to Prada, Gucci and other brands. Then in today's era, the network information is developed, and the world is like a village, so close to each other. What happens across the hemisphere may be known in another hemisphere in a few seconds. ”
Gently pounding the table: "We're going to get out." It's not our idea, it's the trend of all luxury. ”
Signaling to Han Wei, Lin Arthur blinked: "Of course, it's also because our country has money." ”
Han Wei and Wang Zhi both laughed.
Immediately, Han Wei was curious: "By the way, I always thought that I didn't realize that you were also a Chinese." ”
Lin Arthur smiled: "Actually, my nationality is already Italian. ”
Han Wei was helpless: "It's a pity." Nationality in our country is particularly difficult to obtain, and it's really ...... you to give it up."
Arthur Lin spoke: "The choice is different. Moreover, I can achieve the position of a foreign luxury brand as a Chinese, and I personally think that it is also to win glory for the country. When I want to return to China to make luxury goods by myself in the future, I believe that the country will still welcome me back. ”
"Huh?"
Wang Zhi interrupted with a smile: "It's far away." ”
Motioned to Arthur Lin: "Manager Lin continues." We listened to it with great interest. ”
Arthur Lin smiled, took a sip of wine, and ate something. Then he said again: "The decision to come out has been made, so the method is very traditional and formal." It is to find a local spokesperson to endorse and promote, which can quickly push our brand to a market that we are not familiar with. ”
Han Wei nodded: "It won't be through a variety show, right?"
Lin Arthur shook his head: "We paid attention to Ms. Li Ruobai earlier. As I said, our choice of a spokesperson is a comprehensive consideration. In addition to popularity, status, but also image. The most important thing is how well we adapt to the style of our Dolce & Gabbana brand. ”
Han Wei apologized: "I'll interrupt you." I've really done some understanding, albeit superficially. I just think it'......"
Han Wei rubbed his hair, and Lin Arthur leaned over: "It's okay, say it bluntly." ”
Han Wei smiled: "I'm a layman, don't laugh if you say something wrong." I just think your clothes are very fancy. It's always a pattern of bright colors, or even a big flower......"
Arthur Lin smiled: "That's right. If you talk about the intuitive feeling of an outsider, this is indeed the summary of our style. No matter how artistic and professional our internal definition is, it is always impossible to face all the public. ”
Han Wei was helpless: "So I'm just, maybe I can't appreciate the level?" I think this is a little, if you wear it out, ......."
Lin Arthur was stunned and suddenly spoke: "I heard that Mr. Han Wei and Ms. Li Ruobai have a good personal relationship. Right?"
Han Wei smiled and didn't speak, and Lin Arthur spoke: "Don't get me wrong, I don't care about your personal relationship. I mean, if you've had a good personal relationship or even worked together on movies and TV shows and variety shows, you must have seen her wear our costumes in person or through videos, right?"
Han Wei nodded: "This is true." She looks good in all dresses. ”
Then he was surprised: "Hey! That's why you chose her." She's more than capable of supporting your style of outfit, and she prefers a special fit. It's not exactly that you have a good figure, good looks, and you look good in everything. ”
Arthur Lin nodded: "You got to the point." Because there are many celebrities or models who wear our clothing style, and they all work very well. But when she was the only one, she came to try it on. We instantly felt like we had found the one with the highest fit. ”
After a pause, Arthur Lin smiled: "Of course, just for now. ”
Han Wei was stunned for a moment, then smiled and said, "You won't say that I'm taller than her, right?"
Lin Arthur looked at Han Wei calmly: "This is the reason why we have been persevering with you. ”
Han Wei was stunned, including Wang Zhi.
They looked at each other and waited for Arthur Lin to continue. ()
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